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Introduction To Leader Networks, LLCHelping companies get closer to their key stakeholders

Vanessa DiMauro, CEO & Managing Partner

http://www.leadernetworks.com

617.484.0778

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About Leader NetworksLeader Networks is a research and strategy consulting group focused on helping organizations build deeper B2B relationships with key stakeholders, thus creating significant competitive advantage and outstanding business results. Since 2007, we have been guiding firms in the strategic use and deployment of online social tools and techniques, including developing innovative ways to listen to, learn about, interact with and build trust across a wide range of constituencies including prospective and current customers, suppliers, partners, and employees via B2B online communities and social business initiatives.

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We Have Helped Numerous Organizations Around The World

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We Are Thought Leaders On Social Business & Online Community

“A properly designed online community should serve

many of your company’s key operational goals – not just

your marketing goals.”

“Integrate the community into your broader organizational operations, and leverage what you learn across sales, marketing and product development.”

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We Have Developed Proven Tools And Processes To Address Critical Success Factors

Social Business BenchmarkSocial Business Strategy Development Process

Online Community Health Check

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Our ApproachStrategy Development Market Validation Business Alignment Community Operations

Activities:• Introduction of best

practices• Strategy Development• Custom Social

Business Bench-Mark report• Onsite strategy session• Recommendations to

inform go/no-go decision.

• Outcomes:• Vision • Value proposition• Metrics and KPIs/KRI• Community Straw model

Activities:• Competitive analysis• Document business

requirements• Revenue & staffing• Concept research • Social business plan

alignment.

Outcomes:• Member validation• Development of a

community feature &content blueprint.

Activities:• Feature Maps• Build partnership• Marketing &

operational model• Beta program

development• Governance & staffing

model development

Outcomes:• GTM plan• Working pilot• Operational model

Activities:

• Develop roadmap to achieve scale• Assess business model• Refine site & business

metrics • Develop social business

processes to improve core operations.

Outcomes:

• Community growth• Operational efficiencies• Sustainable business

model

Advisory Services (e.g. planning, training & enablement, best practice guidance, program oversight)

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Our Services

• Social Business Strategy Development• Social Business Benchmarking Services• Integrated Marketing Programs• Online Community Strategy and Development• Online Community Health Check Program• Research & Advisory Services• Executive Coaching & Education• Online Community Moderation

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Why We Are SpecialWe know social

Our expertise, developed over 25 years (yes, really!) of experience creating, running and analyzing online communities, gives us an unparalleled understanding of the unique characteristics and distinctive patterns of online social engagement and interaction.

We help you create social programs that balance the competing needs of open interaction and member confidentiality, and avoid the pitfalls of getting it wrong and having to start over. We develop engagement programs that bring new people to your online space, delighting them and creating comfortable, sustained interactions with your firm. As our clients can attest, we know how to guide your firm’s team through the maze of decision points that lead to social business success.

We know online

Leader Networks is not an ad agency, a social media start-up or a hardware or software reseller. We are social business pioneers, tightly focused on mapping and guiding business customers’ online initiatives. We leverage our extensive research capabilities, domain expertise and B2B experience to provide a unique solution for each client’s needs. This encompasses strategic guidance, business model analysis, best practice recommendations, platform selection, operational insights, content development, stakeholder and audience engagement programs and internal coaching. Taken together, these services help companies innovate faster, serve customers better, build stronger market positions for brands and deliver outstanding business results.

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Learn MoreVanessa DiMauroCEO Leader Networksvdimauro@leadernetworks.com617-484-0778http://www.leadernetworks.com@vdimauro