http://loyalty.johnpaul.com

Loyaltyand

CustomerEngagement

Solutions

"Delivering BRAND ADVOCATES for Corporate Clients across Europe"

John Paul is delivering BRAND ADVOCATES forCorporate clients across Europe.

A brand advocate is:

"someone who will, unprompted, talk positively"someone who will, unprompted, talk positively"someone who will, unprompted, talk positively"someone who will, unprompted, talk positivelyabout your product, service or brand to friends,about your product, service or brand to friends,about your product, service or brand to friends,about your product, service or brand to friends,colleagues and their social network"colleagues and their social network"colleagues and their social network"colleagues and their social network"

John Paul brings loyalty, concierge and big datamarketing solutions that have been drivingunprecedented levels of brand warmth to a growingnumber of blue chip clients across Europe.

Today, John Paul is the fastest growing globalprovider in the sector, which has been attributed toits unique use of behavioral profiling and contentpersonalisation to provide a rich memberexperience.

Our proprietary CRM Marketing and BIG DATAplatform, provides a totally unique solution forloylaty, marketing, insight and analysis and gives ourcorporate clients an exceptional level of customerintelligence.

The dual benefits of building brand advocates andthe deep customer insight give our clients anunprecedented ROI when compared to other loyaltysolutions.

Delivering Brand Advocates

http://loyalty.johnpaul.com

At the heart of our offering is a full-categoryconcierge service. It is available 24/7, 365 inmultiple languages including English, French,Russian and covers all of the world’s majordestinations.

The concierge covers services such as:

- Best rates and guest benefits at the finest hotels - Access to VIP and Invitation Only events - Sold-out tickets to sporting, music and theatre - Priority booking and benefits at restaurants - Club guest lists and bar recommendations - Destination-based travel services - Home services including fully vetted tradesmen - Body, Mind and Wellbeing - Personal Shopping including Luxury Retail - VIP airport transfers and chauffeur services

Also included in our solution is valuable contentlibrary on over 10,000 recommendedestablishments world-wide, covering allcategories. This content is constantly updated toensure it features the latest new arrivals. Memberscan easily access precise recommendations thatare supported by this insightful content.

The content library includes over 3,000 exclusivemember privileges, which are presented tomembers based on their likes and preferences.These are genuine offers that are not readilyavailable elsewhere.

The service is multi-channel and served via phone,email, smartphone and tablet applicationswithout any need for an app download, ensuringthat the service is accessible by members at home,at the office or whilst they are on the move.

Concierge & Members Offers & Privileges

http://loyalty.johnpaul.com

Customer Insight & Big Data Marketing

John Paul is leading the loyalty market inits use of big data behavioral profiling andpersonalised content. These techniquesare shared with some of the world’s mostsuccessful new economy businesses suchas Google, Facebook, LinkedIn andAmazon.

Savvy CMOs are working hand in handwith their CTO to garner rich customerinsight via BIG DATA solutions which willgive them the edge when it comes togetting their message out.

The days of a scatter gun, non-targetedmarketing approach are long in the past.Today’s marketing campaigns areprecision, relevant messages that resonatewith the recipients likes and preferencesand are therefore more often respondedto.

At John Paul we are leading the charge indelivering SaaS based loyalty andcustomer insight solutions that are truly“next generation”.

Our unique profiling core also allows thesystem to “learn” about users likes andpreferences, delivering relevant contentwhich really wows the user and gives youthe client an unprecedented level ofcustomer insight from the big dataengine.

With the profiling data collected clientscan use the integrated marketing enginesto run highly targeted campaigns.

http://loyalty.johnpaul.com