ABOUT USammamarketing.com/brochure/amma-marketing-services.pdf · handles Brand Management and...
Transcript of ABOUT USammamarketing.com/brochure/amma-marketing-services.pdf · handles Brand Management and...
1 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
ABOUT US
Our marketing
services include
assistance in critical
thinking on strategy
by providing
professional
documents that help
create and generate
revenue for your
brand to succeed.
Imagine having your own Internet marketing team – Design, SEO and
PPC specialists, content strategists, social media and public relations
experts, creative thinkers, copywriters and market research professionals
– without the need to hire additional staff.
Now imagine yourself being able to create not only a website, but a
marketing strategy and plan that ensures the websites you design
becomes a consistent money-maker once it goes online.
Once we have developed clear positioning for your company, we will
begin to draft your messages, which will be used to guide our
decisions concerning advertising, public relations, and your website.
We are your white-label digital marketing solution.
OUR APPROACH Define and understand your website user’s
needs and goals.
Create messages designed to influence your
target audiences.
Confirm your company’s unique selling
proposition.
Outline the critical elements of your message
that will inform and influence your target.
Evaluate the message elements to
strengthen your communications.
What is the main idea we want to communicate?
What do we want your target audience to do as a result?
Deliver a message that your audience will not only identify with, but that will motivate them
to take action.
AMMA Digital Marketing helps business owners capitalize on the power of the Web to find prospects and
convert them into customers. Whether, you are a small business owner, a start-up, or a new entry into the
US market, our digital professionals will help you get the word out by designing and maintaining your
website, implementing link campaigns, and establishing a presence on social media outlets. Spend more
time rebuilding your business and providing top-notch customer service – and leave the digital marketing
to the experts at AMMA.
2 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
HOW YOU BUILD AND
DESIGN IT MATTERS
We want our client’s websites to generate money
for them. Whether we get a UX / UI interface expert
to rebuild your website or we chose to build a new
one we want everyone involved to be successful.
AMMA ensures your website optimization to fit your
specific goals. We also ensure it is search-engine
optimized on an ongoing basis.
INCREASE YOUR
VISIBILITY IN ONLINE
SEARCHES
Inbound marketing refers to marketing
activities that bring visitors in, rather than
marketers having to go out to get prospects'
attention. Inbound marketing earns the
attention of customers, makes the company
easy to be found, and draws customers to the
website by producing interesting content.
MARKETING CAMPAIGN
DEVELOPMENT AND MANAGEMENT
AMMA Marketing provides an array of digital
marketing tools to increase brand awareness and
lead generation including custom link building,
videos, and social media accounts. And we can
manage your campaign so you can spend more
time running your business.
Think of us as your digital marketing team.
3 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
OUR TEAM Ray Ricciardi | Program Director
Ray is a talented relationship developer; earns trust of clients quickly;
mobilizes and motivates teams; clearly communicates direction and
approach; objective resolver of conflict. Creative problem solver, critical
thinker with highly developed organizational and inter-personal skills.
Conveys tough messages with grace; executes with limited information
and ambiguity.
Ricky Singh
Senior SEO and Mobile Consultant
Bruce Mishkin
Director of Marketing Tyler Bel
Creative Campaign Development
Majee Michael
Web Designer
Ricky is a senior
consultant with over 15
years of experience
specializing in marketing
and technology. He has
worked with companies
such as KPMG, CSC,
UDEMY, Pearson, and
GAO. He has an MBA
with over 20 certifications
in the tech industry. He
has run large projects up
to 8 million and has
helped his clients win
prestigious industry
awards. He has helped
startups raise over $1.5
million dollars in reward
based crowd funding on
Kickstarter and Indiegogo.
Bruce is a marketing
and media executive with
broad experience across a
diverse set of industries.
Most recently he led the
team that developed and
executed a multi-million-
dollar advertising
campaign in support of the
New York City fashion
industry -- Made in NY
Fashion, for the New York
City Economic
Development Corporation.
For over a decade, Mishkin
was a marketing director at
The Walt Disney
Company, where his duties
spanned home video,
cable TV and publishing.
Tyler’s drive and
discipline first led her
to join the Marine
Corps after college,
where she pursued
foreign language and
communications. As an
executive TV Producer
she excelled in the
delivery of big picture
visions. Now she
handles Brand
Management
and delivers effective
campaigns for AMMA’s
clients.
Majee has been
successful with
developing concepts,
layouts and digital
designs. He generates
ideas for better
presentation and brand
identity. A team player,
who thrives on engaging
in creative solutions and
meeting deadlines while
having the ability to
produce detailed
technical specifications
from client requirements.
4 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
OUR TEAM
Kevin Hassal
Design &
Development
Chris Hoag
Marketing Specialist
Libby Parella
Integrated Marketing
Deirdre Riou
Marketing and Branding
Kevin has been
delivering digital projects
since 1995, he has
delivered web, mobile,
print and games for
brands ranging from
the British red Cross
to Santander. He has
worked across sectors
including entertainment,
banking and finance,
charities and NGOs, and
professional services.
With experience working
within agencies and on
the client-side, Kevin
has worked in London,
Paris and new York, and
joined the AMMA team in
2013.
Chris’s entire career
has been devoted to
studying communication
media. He has been
fortunate to work for the
leading players in life
science manufacturing,
media and distribution.
He has spent years
creating campaigns
designed to take
companies from point A
to point B. The common
denominator is content.
Content in all its forms is
the basis of
communication. In
addition, thanks to ever-
evolving technology,
delivery is getting easier.
Libby is an
integrated marketing
professional, with
deep experience at
global media and
advertising agencies.
She has worked across
categories and media,
and has expertise in
strategic planning,
media buying, content
development and
execution. Collaborating
with design and creative
teams, marketing,
communications, search,
mobile and digital,
her goal is to ensure
that messaging fits
the medium, to deliver
targeted, consistent, and
effective campaigns.
Deirdre’s decades
of marketing and
branding experience is
focused on releasing the
untapped potential of
AMMA's clients. With
corporate experience
including Clinique and
Avon, and consultancy
experience working with
small and medium
businesses, her focus is
on driving multi-platform
consumer product
launch programs to
deliver strong financial
returns.
5 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
OUR SERVICES SEO
Intelligent SEO plan - Our intelligent SEO plans are a methodology that
highlights specific dividends of organic growth. By combining our industry
knowledge with our proprietary software we really get our finger on the pulse
of online marketing activities.
PPC With more than a dozen years’ experience planning, placing and managing
pay-per-click campaigns for clients ranging from micro businesses to major
national franchise chains and e-commerce companies, our experts will help
you avoid the traps and pitfalls that doom so many PPC campaigns.
MOBILE DELIVERY We place you on Yelp and Foursquare - location-based social media sites for
mobile devices. Users select from a list of nearby venues displayed by their
applications. Yelp and Foursquare have a combined audience of 75+ million
registered users and allow customers to post reviews. Foursquare also
allows users to post their locations at a venue ("check-in") and connect with
friends on Facebook.
CONTENT STRATEGY
& DEVELOPMENT
Whether you need expertly-written, customer-friendly content for you
website, or a strategy designed to keep content fresh, relevant and on-
target, our team of highly talented and creative copywriters is here to serve.
We know that in order to serve you, our team must first serve the needs of
your customers who will be visiting your websites.
Whether a website is B2C or B2B, we know that Job #1 is to successfully
connect with the target audience in a style and manner they relate to and
find relevant to their needs. In short, if a prospective customer doesn’t like
your website, they’ll just move on.
6 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
DESIGN SERVICES
WE CREATE DETAILED, SKILLFUL & ARTISTIC DESIGNS
DESIGN The visual quality and style of a web page establishes credibility and makes
an emotional connection with the visitor, long before any pages are read or
videos are viewed. Our team has years of experience designing web
experiences from single web pages to full web sites, from extensions of
existing concepts to full, original designs. Whether your clients need a
simple landing page, or a full site design, we can ensure that you are giving
them the quality that you demand and the impact that they seek.
DIGITAL DEVELOPMENT Whether you need us to animate a single info graphic, or build a whole
e-commerce website, we will give your clients the technical solutions you
need. From hand-coded HTML5 apps to CMS-based websites, from stand-
alone web pages to managed on-line shops, we can build web content to
your requirements. With a single call to us, you can confidently deliver you
digital needs without needing to hire your own developers.
7 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
MARKETING OFFERS BRAND OUR MARKETING SERVICES AS YOUR OWN
BRAND & MESSAGING We have big agency experience, from ABC Disney, MetLife
and Clique and with all the focus of a small advertising
agency. We have marketing people who create a “key
message” for your organization. We understand that very few
businesses are one-of-a-kind.
The key to effective marketing for any organization is with a
"unique selling proposition" (USP).
CREATE EFFECTIVE MESSAGES
Once we have developed clear positioning for your company, we will begin to draft your messages,
which will be used to guide our decisions concerning advertising, public relations, and your website.
We create messages designed to influence your target audiences.
We will help you define your company’s unique selling proposition
Outline the critical elements of your message that will inform and influence your target.
Evaluate the message elements and strengthen your communications.
Who are we talking to?
What is the main idea we want to communicate?
What do we want your target audience to do as a result?
8 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
OUR CLIENTS
WHAT OUR CLIENTS SAY
THE LUCE
FOUNDATION
AMMA's marketing
recommendations
and overall work
performed on the
I have had the pleasure
of working with ray
and his team on a wide
variety of projects,
HORIZON
BUSINESS
FUNDING
suite of online real-estate properties that the
James Jay Dudley Luce Foundation owns has
proven to be very valuable to us . The AMMA
Marketing team has keen insight, vision, and
"credibility" to get the job done right. We
evaluated AMMA as well as other firms that
do web design, development and marketing,
and AMMA is clearly on the lead for real
solutions in today's environment. AMMA's
drive for a successful business partnership
and sense of "we can do this together" is
second to none. He has a very strong
devotion and level of enthusiasm on the
work, and we have committed to several
on-going projects with Ray's firm. On a
personal level, ray is a pleasure to work with
on a collaborative project.
JAMES LUCE - CEO
ranging from SEO campaigns, web design and
the shooting of promo videos. I appreciate the
level of professionalism that each member of
AMMA has been able to bring to the table, and
the quality results that they are able to deliver
even when on a tightly negotiated budget.
AMMA is willing to take the time to explain
what goes in to each step of a project, and
make recommendations that ensure the goals
we have established are met each time around.
Each design we have purchased looks great
and functions well. If I encounter an issue, I can
be sure that if it is reported it will get fixed in
a timely manner. All in all, I would recommend
AMMA to any business that wants quality
results as well as a high level of dedicated
support.
ANDREW GREISSMAN
MEDIA LIAISON & MARKETING
9 AMMA Marketing www.ammamarketing.com [email protected] 800-466-0684
IN CLOSING THE RELATIONSHIPS WE FOSTER WITH STAFF
AND CUSTOMERS, BUILD BONDS OF TRUST THAT
ENCOURAGE THE BEST POSSIBLE RESULTS.
www.ammamarketing.com