ABOUT GOODHOMES...India’s leading decor magazine, GoodHomes is all about stylish homes and design...
Transcript of ABOUT GOODHOMES...India’s leading decor magazine, GoodHomes is all about stylish homes and design...
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India’s leading decor magazine, GoodHomes is all about stylish homes and design aspirations, with expert advice, decor trend
forecasts and get-the-look house fashion features
GoodHomes was launched in the year 2008 in India Cover Price: 120 INR
ABOUT GOODHOMES
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Pioneers of
Good
Design
Setting &
Decoding
Decor
Trends
Celebrating
Well-
Designed
Spaces
Convening
Great
Design
Minds
Discovering
New Design
Talent
CORE VALUES: GOODHOMES
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The upwardly-mobile contemporary Indian woman. Age group: 25 to 55 years from Sec A+ Stylish,
appreciates good design, ambitious, out going, well-travelled, family oriented
THE READER
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Month Theme
January The Brand New Season
February The Smart Living Issue
March All About Kitchens
April Bathroom Special
May Children Special
June The Refurbishing Special
July Our Smart, Small Spaces
Special August Colour & Flooring Special
September Pre-Diwali Special
October Diwali Special
November Festive Special
December Anniversary Special
GOODHOMES EDITORIAL CALENDAR 2017
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THE EDIT PILLARS
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SHOPPING & TRENDS
Spot trends, get shopping advice, find out what’s on our wish list. Also read about the latest brand launches, the newest in the kitchens and bathrooms, people in the news, industry
insights from design stalwarts, art matters, decoded décor jargon, expert advice and much more
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Get all the styling advice you need with a series of seasonal and trend-inspired visual spreads, makeovers and decor- application style features
STYLE
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They’re shaping the way the world looks, and the way we live. We give you a glimpse into the lives of some of the most interesting personalities from the décor
fraternity
PEOPLE
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Get an up-close and personal view of some of the most stunning residential spaces we have seen We’re taking you inside real homes and architects’ projects. This issue, we take you to the most
luxurious homes across the globe
HOMES
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GoodHomes custom- produces magazines for clients and their
consumers, replete with decor looks and colour trends
CONTENT CREATION
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An annual edition of GoodHomes,
alphabetically highlighting décor essentials
CONTENT CURATION: SPECIAL BOOKLETS
An annual edition of
GoodHomes décor guide, providing decor solutions right
from the planning stage to implementation
Curated for Nerolac, highlighting the application of
HD colors in homes
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OUR DIGITAL PRESENCE
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THE DIGITAL ISSUE
MONTHLY READERSHIP: 60k +
Aavailable on
(E-Reader Platforms):
Data as of 27th July 2017
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Page Likes: 116k +
Post Reach: 69k +
(weekly)
Engagement: 24k +
(weekly)
GoodHomes Magazine India
Data as of 27th July 2017 OUR FACEBOOK REACH
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@Goodhomesmagazine
Followers: 31.9k +
OUR INSTAGRAM REACH Data as of 27th July 2017
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2% 21% 36% 12% 5% 1% 0.57%
13 – 17
18 – 24
25 – 34
35 – 44
45 - 54
55 - 64
65+
23% 0.4% 9% 8% 3% 1% 0.34% 0.20%
77%
WHO DO WE TALK TO?
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As of 01.07.2017
City No. of Copies
Mumbai 28120
Delhi 24180
Bangalore 18140
Kolkata 13520
Chandigarh 9025
Jaipur 7434
Pune 5430
Chennai 2119
Others (Includes Indore, Nashik,
Cochin, Ahmedabad etc)
12032
Total 120,000
CIRCULATION
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THANK YOU!