About Evening Telegraph · The Evening Telegraph is part of the DC Thomson Media group and serves...
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Transcript of About Evening Telegraph · The Evening Telegraph is part of the DC Thomson Media group and serves...
About Evening Telegraph
Lee Wilkie John Brown
Martel Maxwell Ewan Gurr
The Evening Telegraph has been delivering the news and fighting for its readers since 1877. The title has seen many changes, and now boasts a bold design, increased pagination and a website – www.thetele.co.uk – which regularly receives more than 100,000 page views a day.
We also provide unrivalled football coverage, from the latest news at Tannadice and Dens to kids’ Sunday kick-abouts. Meanwhile, “The Sporting Post” runs as a special grass-roots sports supplement every Tuesday.
Every Monday local campaigner Ewan Gurr ponders poverty, people and politics in a full page column, while on a Wednesday TV presenter and author Martel Maxwell gives her opinions on a range of subjects from the latest celebrity gossip to the everyday issues affecting Dundee families.
And if you are looking for help in planning a night out then look no further than our gig guide and eating out reviews.
As well as the newspaper, we also have our website which provides breaking news coverage, picture galleries and videos that have to be seen to be believed.
The Saturday edition, the Weekend Telegraph, includes a bumper 32 page entertainment and listings magazines, featuring a full 7-day TV guide.
Evening Telegraph Core Area
10,900+Copies Sold Daily
202,200+Total Monthly Area Audience
Evening Telegraph reaches 86% of Dundee City’s population, more than any other newspaper.
Source: JICREG 14/11/2019; ABC Jan – Jun 2019
Evening Telegraph Audience
The Evening Telegraph’s audience is deeply reflective of the region it serves. Reaching almost nine of every ten adults in Dundee, the Evening Telegraph provides trusted content to a local-focused audience.
Our readers balance professional commitments with a meaningful home life, a love of entertainment and a passion for sport.
Source: GB TGI 2019 Q3 Apr ‘18 – Mar ‘19 Base: Scotland; Reader Panel 2019
58%ABC1
Social Grade
60%under 55
53% plan to book a holiday in the
next 12 months
56%choose a local
shop
Print Opportunities
The DundonianHistorical Picture Supplement
Every Wednesday
SevenEntertainment Supplement
Every Saturday
Digital Opportunities
Source: Google Analytics (October 2019); Facebook as of November 2019
Various ad slots appearing
alongside trusted news content
across our websites will share
your messages with the audience
most receptive to your brand.
590,000+ Monthly Website Users55,000+ Facebook Likes19,600+ Twitter Followers
Is your website mobile responsive?
61% of users will not return to a mobile website if they had trouble accessing it.
Having your website optimised for different screen sizes increases the amount of time visitors will spend on your site and improves your rankings in search engines.
With packages starting at £499, our highly skilled digital team provides a one-stop-shop for mobile-optimised web design and can get your business online in just two weeks.
Other Services
Prices subject to both VAT and a monthly service charge. Source: RAMetrics: DC Thomson Reader Panel
Content Marketing
Written by our experienced team of journalists, content
marketing looks and feels like the surrounding editorial of
the page and is a great way to showcase your expertise
or perspective on a complicated subject.
This type of content is of high quality, relevant to your
target audience, engaging, shareable and trustworthy
amongst our credible brands.
Compared to traditional print
adverts, content marketing
within our titles scores 38%
higher in reader engagement.
The Evening Telegraph is part of the DC Thomson Media group and serves distinctive content throughout Dundee.
Our newspapers have been providing readers with breaking news for more than 272 years and our readers have a strong connection with our brands.
About DCT Media
4radio stations, makingDC Thomson Media the largest Scottish owned
radio group
272years since we first
published a newspaper
16mmagazines sold every year
5daily, evening and Sunday
newspaper brands
100%family-owned
Print and Digital Spec
Full page
● Bleed: W 275mm x H 341mm● Trim: W 269mm x H 335mm● From £500 + VAT
Half page
● W 259mm x H 150mm
● From £300 + VAT
Quarter page
● W 128mm x H 150mm
● From £168 + VAT
Digital
LeaderboardDesktop/Tablet: 728 x 90px
BillboardStandard: 970 x 250px
MPUStandard: 300 x 250pxDouble: 300 x 600px
Site Skins• Must be supplied as a single graphic• File size less than 1Mb in total• Total scale of artwork should account for screen
sizes of up to 1920 x 1080px• Artwork should contain a central blank panel that
is 1020px x full height
File sizes: 75kb or less
