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About EIJThe Excellence in Journalism Conference is the premier gathering of highly engaged journalists working in all forms of media. This year is a collaboration between the Radio Television Digital News Association (RTDNA), the Society of Professional Journalists (SPJ) and the National Association of Hispanic Journalists (NAHJ).

September 7-9, more than 1,600 attendees will gather at the Anaheim Marriott to learn about new tools, techniques, technolo-gies and career opportunities. We will discuss best practices, developments and challenges in the industry, plus take advantage of networking events and reconnect with colleagues, friends and new connections.

The conference unites these three premier journalism organizations with marquee events including the J-Expo and Career Fair, Opening Night Reception and an array of educational programming. You will have the rare opportunity to be face-to-face with all walks of the journalism community while promoting your brand.

Our MissionThe Society of Professional Journalists works to improve and protect journalism. The 7,000 member strong organization is the nation’s most broad-based journalism organization, dedicated to encouraging the free practice of journalism and stimulating high standards of ethical behavior.

The Radio Television Digital News Association is the world’s largest professional organization exclusively serving the electronic news profession. RTDNA’s nearly 1,200 members include local and network news executives, news directors, producers, reporters, digital news professionals, as well as educators and students.

National Association of Hispanic Journalists is dedicated to the recognition and professional advancement of Hispanics in the news industry. NAHJ has approximately 2,000 members, includ-ing working journalists, journalism students, other media-related professionals and journalism educators.

Who AttendsA Premiere Gathering from the Radio, TV, Online & Print Journalism Industries New Directors EducatorsNews Producers StudentsNews Staff SuppliersFreelance Journalists

Who Should Exhibit & SponsorRecruiters • Journalism Schools • Non-profits • Foundations Suppliers and Vendors with products used by Journalists or in Newsrooms

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Important Deadlines!January 18 // Call for Programs and IdeasMarch // Registration OpensMarch 15 // Last Day to Reserve Exhibits at Early Bird RateJuly 1 // Program Book Ad Submission July 11 // Early Bird Registration ClosesAugust 15 // Hotel Room Block ClosesAugust 15 // Registration Closes

Sponsorship LevelsPrinted program deadline July 1, 2017.

INCLUDED WITH YOUR SPONSORSHIP LEVEL OF:

Platinum$50,000

Gold$25,000

Silver$15,000

Bronze$10,000

Patron$5,000

Friend$2,500

Complimentary Registrations 8 6 4 2 2

Exhibit Booth Island Booth 10 x 20 10x10

Program Advertising

Full Page,4-Color Ad Premium

Positioning

Full Page,4-Color Ad

Full Page,4-Color Ad

Half Page,4-Color Ad

Half Page,4-Color Ad

50% Discount on4-Color Ad

Branding Opportunity

Banner Space Registration

Area

Insertion of Promotional Item in Tote Bags • • • • • •Sponsor Recognition,Branding on Event Website and in Printed Material

• • • • • •

Pre and Post- Conference Digital Attendee List • • • • •

Sponsor Highlight in E-blast Promotions • • • • •

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Exclusive Opportunities

Opening Night Reception

2017 NAHJ Hall of Fame Gala

Ñ Journalism Awards Luncheon

RTDNA Paul White & John F. Hogan Awards Reception

SPJ President’s Installation Banquet

Networking Happy Hour

RTDNF Scholarship and Fellowship Luncheon

Sponsor Travel for RTDNA Scholarship Recipients

Coffee Break

Snack Break

Opportunity to put your name front and center during the conference’s kick-off event.

At this event, NAHJ will honor the newest inductee(s) to the NAHJ Hall of Fame and cap off a successful conference with a grand fiesta.

Prominent panelists gather to discuss a topic related to diversity in the news media and/or other issues.

RTDNA recognizes lifetime contributions to electronic journalism with these high honors. Position your brand with the best in journalism and support the esteemed recipients at this signature 1 hour reception. Multiple sponsors welcome.

The culminating conference event where inspiring words are spoken by award- winning journalists who have gone above and beyond and as a result, set the standard high for all those who strive every day to be a better journalist.

The perfect end to a productive day of hands-on learning and training is an hour networking with colleagues and new connections over drinks. Sponsor will contract directly with hotel for F&B; branding, publicity and marketing provided by EIJ.

Since 1972, Radio Television Digital News Foundation (RTDNF) has awarded more than $1 million in scholarships and fellowships to more than 500 aspiring journal-ists. We’re honored to give back to these deserving students and young profession-als. Your sponsorship gives our class of recipients the opportunity to attend the EIJ conference and meet today’s industry leaders from the RTDNA Board of Directors at an intimate luncheon in their honor. With your support, RTDNF is proud to help these future industry leaders’ careers get off to a great start. Your sponsorship includes an opportunity to speak at the scholars’ luncheon.

Support the transportation costs for 12 scholarship recipients to get to Annaheim, CA for EIJ.

Journalists and coffee go hand-in-hand! Every morning conference-goers are in search of their caffeine fix. Host the break, plus have an opportunity to introduce your company and invite attendees to your booth!

Conference-goers are looking for a pick-me-up in the afternoon. Be the one to supply them with a soda and a snack plus introduce your company to attendees and invite them to your booth!

SOLD to CNN Newsource

$150,000

$75,000

Suggested Contribution of $5,000- $15,000

$10,000

$20,000

$10,000

$10,000

$10,000

$10,000

Platinum

Platinum

Price Varies

Dependent on Contribution

Bronze

Silver

Bronze

Bronze

Includes 10x10 Booth, 3 registrations & 5 minute speaking opp

Includes 10x10 Booth, 3 registrations & 5 minute speaking opp

EVENT Cost Benefit Level Description

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Exclusive Opportunities (Continued)

Think Tank on J-Expo Floor

Think Tank, Exhibit Booth & Pre-conference Email Blast

Create Your Own Sponsorship

Share your new product research, technology breakthroughs, trends and more. Held on the J-Expo floor during breaks, provide attendees with an education and drive traffic to your booth. AV included, you must bring your own laptop.

Save $1,000 through purchasing this package which will give you multiple ways to reach the attendees! A premium opportunity limited but only 4 spots available!

Create a custom sponsorship that fits the needs of your company or organization! Work with Holly Rose, Industry Relations Manager, to build a benefit package that is right for your brand. Contact Holly at hollyr@rtdna.org or 856-380-6890.

$2,500

$6,500

Prices Vary

30-minute speaking opportunity on J-Expo Floor

Booth, Email & Product Theater

Benefits Vary

EVENT Cost Benefit Level Description

Excellence in Journalism Exhibit PricingSecure your space early! Booth selection is based on a first-come, first-served basis.

EXHIBIT SPACE:Reserve Early and Save! Early Bird by 3.15.17 Standard Pricing Complimentary Registrations

Additional @ $220

“Lead Story” PackageIncludes 10x10 Booth, Think Tank & E-blast

$6,000 $6,500 3

10x 10 Premium Booth $3,500 $4,000 3

10x 10 Regular Booth $3,000 $3,500 3

20x 20 Island $13,000 $13,500 6

Exhibitor Benefits:• 8’ high back wall and 3’ high side drape

• 6’ table and 2 chairs

• Perimeter security guard service

• Recognition on the Excellence in Journalism website

• Listing on EIJ17 Mobile App with booth number and organizational description

• Final conference attendee list distributed as an Excel file

• Time with the attendees!

Exhibit HoursThursday, September 7th 8am-5pm Friday, September 8th 8am-5pm Friday, September 8th 5pm-7pm | Exhibitor Move-Out

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Brand-It Sponsor 1 (Breakout Floors) [$12,000]Get Bronze Level BenefitsGet a premium branding opportunity on all three floors of breakout sessions. 3’h x 24’w adhesive advertising.

Brand-It Sponsor 2 (J-Expo) [$10,000]Get Bronze Level BenefitsHave your brand prominently placed on three columns in the J-Expo and Career Fair. Perfect location that will showcase your brand in front of confer-ence goers. The J-Expo hall is open all three days of the conference and will host a variety of networking opportunities.

Brand-It Sponsor 3 (Elevators) [$7,500]Get Patron Level BenefitsFeature your brand on the exterior of three elevators on the main lobby level. All hotel guests and conference goers will take these elevators en route to sessions, hotel rooms and other locations throughout the hotel. Be the first thing they see each time they need to move about the hotel.

Advertising Opportunities

Program Book AdFull Page [$2,000] • Half Page [$1,800]Ads are available in the program book that all attendees will receive upon check-in. Attendees will use the program book on a regular basis for all their conference needs.

Organizations’ e-Newsletters [PRICE VARIES]Consider tailoring your exposure by advertising on each of the partici-pating organizations’ newsletters. RTDNA: 5 days/1 week SPJ: weekly

General Session Seat Drop [$2,000]Your message, and logo, will be on the seats for all attending the session.

Attendee Email Blast [$1,500]Your message, and logo, will be sent to all those registered for the conference.

Tote Bag Insert [$1,500]Your promotional item will be placed in the tote bags that each attendee receives at the conference.

Conference Website – Digital Advertising Homepage Leaderboard [$1,000]Homepage Tower [$800]Supplemental Leaderboard [$600]Supplemental Tower [$400]Include an ad on the conference website, the place where all those registered, or thinking about registering, go for their EIJ information

Mobile App Push Notifications [$750]A message of your choice will be pushed to all conference app users, similar to a text message.

Mobile App Promoted Post [$500]Your message will be posted to the top of the conference mobile app’s activity feed for 20 minutes.

Branded Conference Bag [$20,000]Get Silver Level BenefitsUseful for years to come as they are carried into newsrooms, through airports and all over the conference with your company logo prominent-ly displayed.

Branded Conference Wi-Fi [$20,000]Get Silver Level BenefitsConference Wi-Fi is no longer a ‘nice to have.’ Reliable Wi-Fi is a critical must-have productivity tool for all conference goers, especially journal-ists! Wireless users will learn about your Wi-Fi network in the program guide. A quick search for nearby networks will produce the EIJ16 Wi-Fi network name, and can be opened with the password of your choice (character restrictions may apply). Users will be redirected to a “splash page” with an opportunity to feature your brand.

Mobile App [$20,000]Get Silver Level BenefitsYour company logo is the first thing attendees see each time they open the conference’s mobile app. It contains everything from the daily schedule, to speaker bios, to exhibitor information, restaurants, maps and more. Over 60% of EIJ15 attendees were engaged users of the Mobile App.

Charging Station [$20,000]Get Silver Level BenefitsToo much tweeting, texting and taking notes has conference attend-ees running low on juice. Charging stations offer full branding of your company. Their capabilities are strong for phone and other hand-held electronics. This station will be placed on the J-Expo floor for optimum foot traffic.

EIJ Headshot Studio [$20,000]Get Silver Level BenefitsWhether you’re a seasoned pro or just starting out, conference attend-ees won’t want to miss the chance to boost their materials with a FREE professional photo. Photographers will be on hand to take compli-mentary headshots for attendees. Brand this space on the J-Expo floor and get all the credit for providing attendees with this necessary element of their portfolio.

Lanyards [$15,000]Get Bronze Level BenefitsYour company logo will be around every conference-goers neck for the entire length of the conference. This is an excellent opportunity to enhance your brand and increase your corporate visibility.

Hotel Key Card [$10,000]Get Bronze Level BenefitsStart building brand visibility from the moment attendees arrive at the hotel! Hotel room key cards with your company logo prominently displayed will be given to each attendee staying at the host hotel for his/her guest room. Sponsor will be responsible for handling the design and production of cards directly with the vendor.

Brand Exposure | Create Your Presence!

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ContactPoint of contact for all communications about exhibits and sponsorships.

CONTACT NAME ________________________________________________

CONTACT EMAIL ________________________________________________

TITLE _________________________________________________________

COMPANY NAME (as it should appear in print) ____________________________

ADDRESS _____________________________________________________

CITY, STATE, ZIP ________________________________________________

OFFICE PHONE _________________________________________________

MOBILE PHONE ________________________________________________

WEBSITE (to which we will link) _______________________________________

Exhibit SpaceReserve and Save! Early bird deadline: March 15, 2017

LEAD PACKAGE (Standard 10x10, Think Tank and Eblast) *Limited Numbero_Early Bird $6,000 o_Standard $6,500

PREMIUM BOOTH (10x10 in prime location)o_Early Bird $3,500 o_Standard $4,000

REGULAR BOOTH (10x10)o_Early Bird $3,000 o_Standard $3,500

ISLAND BOOTH (4-10x10s)o_Early Bird $13,000 o_Standard $15,000

One exhibit booth includes (3) complimentary registrations. Additional registrations can be purchased for $220 each.

Please provide at least 3 booth numbers, in order of preference.1st ___________ 2nd __________ 3rd ___________

Location is based on a first come first served basis. An EIJ representative will reach out to confirm booth selection and availability. You will only have 48 hours to make your booth selection after signing contract.

Sponsorship OpportunitiesOpening Night Reception SOLD

2017 NAHJ Hall of Fame Gala o_$150,000

Ñ Journalism Awards Luncheon o_$75,000

RTDNA Paul White & John F. Hogan o_Price VariesAwards Reception

Networking Happy Hour o_$20,000

EIJ Tote Bags o_$20,000

EIJ Mobile App o_$20,000

EIJ Wi-Fi o_$20,000

EIJ Headshot Studio o_$20,000

Charging Station o_$20,000

Lanyards o_$15,000

NAHJ President’s Reception o_$15,000

SPJ President’s Installation Banquet o_$10,000

Hotel Key Cards o_$10,000

RTDNF Scholarship & Fellowship Luncheon o_$10,000

RTDNF Scholarship & Fellowship Travel o_$10,000

Coffee Break Package (Inc. booth and 3 regs) o_$10,000

Snack Break Package (Inc. booth and 3 regs) o_$10,000

Think Tank o_$2,500

Advertising OpportunitiesFull Page, 4-color o_$2,000

General Session Seat Drop o_$2,000

Half Page, 4-color o_$1,800

Attendee Email Blast o_$1,500

Tote Bag Insert o_$1,500

Mobile App Push Notification o_$750

Mobile App Promoted Post o_$500

Organizations’ e-Newsletters o_Price Varies

Conference Website o_Price Varies

Digital Ad Size & Location: _______________________________________

CUSTOMIZED SPONSORSHIP DESCRIPTION:

______________________________________________________________

______________________________________________________________

Calculate Your PaymentTOTAL AMOUNT DUE: ____________________________________________

Payment InformationPlease return the completed application, with full payment.

Payable to: Society of Professional Journalists (Tax ID # 36-2037874)

Mail to: Holly Rose, 3909 N. Meridian St., Indianapolis, IN 46208Or email to: hollyr@rtdna.org

Payment Method:

o_CHECK o_AMEX o_VISA o_MASTERCARD

o_INVOICE ME (Payment due within 30 days of receipt)

NAME ON CARD ________________________________________________

CARD NUMBER _________________________________________________

EXP DATE ——————————— 3-DIGIT SECURITY CODE ________________

CHARGE AMOUNT ______________________________________________

SIGNATURE (required) _____________________________________________

Annual Conference Exhibit and Sponsorship Contract Terms:1. All applicants are bound by the terms of the full rules and regulations as

posted on excellenceinjournalism.org.2. The signing agent agrees to pay 100% of all fees per the terms of this

application, made payable to Society of Professional Journalists, by August 31, 2017. ________ (INITIAL HERE)

3. Any company requesting to pay later than net 90 days after the receipt of invoice, agrees to pay a deposit in the amount equal to the cancella-tion processing fee.

4. All cancellations must be submitted to EIJ in writing. The date of receipt of written notice of cancellation will be considered the official cancella-tion date. If support is cancelled on or before Friday, June 9, 2017, all monies paid minus the cancellation processing fee will be returned to the supporter.

5. The cancellation processing fee for exhibits is $200 per 10x10 exhibit and 10% of the total sponsorship fee for sponsorship packages.

6. Any company who cancels after Friday, June 9, 2017, will be responsible for the total cost. Absolutely NO refunds for cancellation after this date.

Exhibit & Sponsorship Contract