About Cafe de Cloud Service
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by tansalink Café de Cloud A consumerbusiness pla1orm for global launch
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Transcript of About Cafe de Cloud Service
by tansalink
Café de CloudA consumer-‐business pla1orm for global launch
100 hours of video uploaded every minute.
Crea=ve Usage TutorialProduct Review
Many of them are product-‐related video blogs generated by consumers.
Haul
etc. Unboxing
““““
Many bloggers use and look over a product seriously, then
they tell us their experiences and opinions without bias(* otherwise, they lose their followers...)
(*) Photo by “Disposable Dreams”, flickr
from their real life space, visually.
They are noteworthy people for consumer businesses who are struggling to the value crea=on
“Café de Cloud” is a pla1orm to enable businesses to interact with product video bloggers.
Core persons in a product crea=on process can
Marke=ng
Product Management
Technology
Product Design
...
interact with overseas consumers from their place.
Have a meaningful conversa=on with a light heart, like a cafe conversa=on, hence the name “Café de Cloud”.
Let me explain more details about “Café de Cloud”.
Café de Cloud
Our clients can interview consumers (bloggers) via threaded communica=on tools.
Like Facebook or TwiSer, you can post your ques=ons in your own =me.
This graph plots an actual use case,
Plot when consumers replied
8:00$AM$
10:00$AM$
12:00$PM$
2:00$PM$
4:00$PM$
6:00$PM$
8:00$PM$
10:00$PM$
8:00$AM$
10:00$AM$
12:00$PM$
2:00$PM$
4:00$PM$
6:00$PM$
8:00$PM$
10:00$PM$
Business hours(!?)
This graph shows that consumers also post in their own =me, u=lizing narrow slot =me.
Clients can communicate anonymously.
Helloनम#$
Language services, such as transla=on, transcrip=on, etc., are available.
What does this mean?What should
I ask next?
If you feel a bit of confusion about cross-‐cultural communica=on or how to proceed in an interview effec=vely,
I can help you
Consul=ng service is also available.
Addi1onally, “Video Blog Produc1on” service is also available.
This service enables clients to send sample products into the target market,
and then make consumers produce video blogs.
...
Our local team delivers sample products to trial users,
Instructions!�
with tutorial including product video blogging know-‐how.
AZer using the product for a certain period,
they make product video blogs.
My review is...
><
Hmm, interes=ng. I wanna know about...
Clients view the videos,
and communicate with intended trial users.
“Video Blog Producing” service is now available for India, China, ASEAN Na=ons, Japan and USA markets.
