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ASSOCIATION OF ACCREDITED ADVISORS ON OVERSEAS EDUCATION

Transcript of AAAOE

Page 1: AAAOE

ASSOCIATION OF ACCREDITED ADVISORS ON OVERSEAS EDUCATION

INTERNATIONAL EDUCATION FAIRPresents

COME COUNSEL RECRUIT

Salient Features

Power Packed Promotions

Not for Profit Initiative

Team of Stalwats

Cost EffectiveOur not for profit ethos allows to keep the cost of participation very affordable with out a compromise in promotional activities or delivery.

All revenue generated is invested in promotion of the event.

2 half page adverts in the Hindu daily Tamil Nadu edition

1 Full page advert in SAKSHI central and North Andhra editions Presence in leading TV channels in Tamil Nadu and Andhra Pradesh

A joint initiative by some of the leading education consultants in India.

Coimbatore

23rdJanuary 2012

Vellore

27thJanuary 2012

Trichy

24thJanuary 2012

Hyderabad

28thJanuary 2012

Madurai

24thJanuary 2012

Vijayawada

29thJanuary 2012

Chennai

26thJanuary 2012

Vizag

29thJanuary 2012

Pondicherry

27thJanuary 2012

Cities and Dates

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About the “Association of Accredited Advisors on Overseas Education (AAAOE)”

About the “International Education Fair”

Message from the President, Mr J.Patel

The last decade saw an overwhelming expansion in the student recruitment industry. Sudden growth in number of consultancies operating with limited infrastructure,

knowledge and willingness to participate in good practice, left a compelling reason on some of the professionals to stand apart.

Dr Paul Chellakumar who's brain child is this association, Mr P. Sreedharan and Mr Vedantham with the support of other senior members made a humble but

determined beginning in 2002. The association has been actively indulging in joint promotions, capacity building, setting standards and promoting good practices. This

national association operates in India with regional chapters and limited memberships by invitation. Our stake holders include students, member and international

universities. It is also our proud privilege to share a good rapport with the media, international trade offices and high commissions.

The International Education Fair aims to

strengthen the profile of studying abroad by

highlighting benefits, clarifying financial matters,

helping students identify courses and

universities, providing information on student

visa and stay back options. This will be an ideal

opportunity for students to interact directly with

representatives of international universities.

It gives me immense pleasure in announcing the 8th series of our “International

Education Fair”. This fair aim to take on some of the challenges we currently face. We

intend to enter and develop new markets, use the media effectively and strengthen the

profile of studying overseas. The promotion plan, the team that is working on the event,

the choice of cities and the efforts leaves no stones unturned.

We request active participation from international universities and together we will make

this a successful event for ourselves.

The Executive Committee for the “International Education Fair”

Name Position in the Association

Role in the “International Education Fair”

Email ID

Dr Paul C.B Chelakumar

M.Sabesan

Robert Dilinger

Vijay Nair

Y.Sudhakaraiah

Patron

General Secretary

Vice President - Development

Vice President - Finance

President - Andhra Pradesh chapter

Team Leader - Chennai

Mission Leader

Team Leader - Trichy and Vellore

Team Leader - Coimbatore

Team Leader - Andhra Pradesh.

[email protected]

[email protected]

[email protected]

[email protected]

[email protected]

Page 3: AAAOE

Facilities Offered

About the new Markets

Visitors Profile

Trichy is a thriving commercial centre and academic hub in Tamil Nadu. The historical city of Tiruchirappalli, popularly known as Tiruchi or Trichy is situated on the banks of the river Cauvery. Trichy is the fourth largest city in Tamil Nadu.

Trichy is the home to some leading educational institutions like National Institute of Technology (NIT, formerly known as Regional Engineering College), Indian Institute of Management, Trichy Campus, SASTRA University and Bharathidasan University.

Madurai District is situated in the South of Tamil Nadu. Madurai is famous for the flower “Jasmine”. The fair in this city will draw students from cities like Dindugal, Kodaikanal Tirunelveli, Nagarcoil, and Tuticorin. It appears that students from these regions have limited exposure on studying abroad.

The Union Territory of Pondicherry (recently renamed as Puducherry) comprises of 4 coastal regions viz. - Pondicherry, Karaikal, Mahe and Yanam. The area of Pondicherry is scattered over three different states in the country – Pondicherry, the capital of the UT is in Tami Nadu, Karaikal region is embedded in the Nagappattinam and Tiruvarur District of Tamil Nadu, Mahe in the west coast of Kerala and Yanam is in Andhra Pradesh.

Vellore is about 130 Kms from Chennai and is the home to Vellore Institute of Technology (VIT), an institution know for the quality of higher education courses they deliver. Many students from VIT, go overseas each year to study a master course. Apart there are over 20 engineering colleges and arts, science colleges.

The market profile of the cities such as Chennai, Coimbatore, Hyderabad, Vijayawada and Vizag need no introduction.

Provided below is a brief introduction to some of the new cities in Tamil Nadu that we are trying to develop.

Tiruchy Madurai Pondicherry Vellore

Four square metre stand, fascia, table,

3 chairs and an electric point.

Engineering and arts graduates of

2011,2012 &2013

Cities and Dates

City Date Time Venue Number of

Participants

Coimbatore

Trichy

Madurai

Chennai

Pondicherry

Vellore

Hyderabad

Vijaywada

Vizag

23rd January 2012

24th January 2012

24th January 2012

26th January 2012

27th January 2012

27th January 2012

28th January 2012

29th January 2012

29th January 2012

2 Pm to 7 Pm

2 Pm to 7 Pm

2 Pm to 7 Pm

11 Am to 6 Pm

12 Pm to 6 Pm

12 Pm to 6 Pm

2 Pm to 7 Pm

12 Pm to 6 Pm

12 Pm to 6 Pm

Hotel Residency

Breeze Residency

Fortune Pandiyan Hotel

Hotel Hayatt Regency

The Sunway GRT Grand

Hotel Surabi International

Taj Krishna

Taj Gate way

Hotel Four Points, by Sheraton

40

20

20

40

20

20

40

20

20

Unemployed individuals Working professionals

Page 4: AAAOE

Association of Accredited Advisors on

Overseas Education(AAAOE)

A-3, I Floor, Gems Court,

#14, Khader Nawaz Khan Road,

Nungambakkam, Chennai - 600 006,

Tamilnadu, India.

Phone:

Fax:

Email:

+ 91 - 44 - 2833 0600 / 0700

+ 91 - 44 - 2833 1302

[email protected] / [email protected]

www.aaaoe.org

CONTACT US

Tamil Nadu

Direct Marketing

E-marketing

Media

Our Promotional Plan

HighlightsFinancials

Two half page adverts promoting the

“International Education Fair” in the Hindu

daily, Tamil Nadu edition.

Four adverts in Dina Malar, a leading

vernacular daily in Tamil Nadu to promote the

events in second and third cities.

Use of radio and TV channels, such as the

Sun TV, Jaya TV and Kalingar TV.

Banner Campaigns

College Visits

Poster Campaigns

Purchase and follow up to 5000 leads

provided by student portals

Promoting the exhibition on facebook,

Google and other popular student websites

A promotion plan that ensures market penetration. Two

half page adverts in the Hindu and one full page in Sakshi

Follow up by professional members of the association.

An event that is driven by time and tested professionals.

USD 4500 for 4 cities in Tamil Nadu and

2 cities in Andhra Pradesh.

Andhra Pradesh

Direct Marketing

Media

Adverts in Times of India from 23 rd to 28th to promote the

“Fair” in Hyderabad

Adverts in the Hindu to promote the fairs in Vijawada and

Vizag

One page adverts in the SAKSHI News paper to promote

the fair in Vijawada and Vizag

Adverts in leading TV channels.

Banner Campaigns

College Visits

Poster Campaigns

Adds in local busses

Purchase and follow up to 5000 leads provided by student

portals

Travel Arrangements

Exhibitors are requested to make their own travel and

accommodation arrangements

A coach will be provided at a cost for travel to Madurai,

Trichy, Vellore and Pondychery.

Booking form - Attached

Deadline: Confirmations by December 15th 2011.