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A2 Media Questionnaire- Analysis and Feedback

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Question 1From 1997, Netflix has become one of the most popular, if not the most popular way to access any form of film. Whether it be TV series, trailers, films or documentaries. Amongst ourselves, our group came to realization that the majority of documentaries we watch are on Netflix as they are so accessible and in such high quality. By the results of this question, it seems our target audience would agree.

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Question 2The majority of those who participated helped the process to confirm the channel we would present on would be considering if the majority of our participants watch Netflix Original Series’. This ‘telltale’ question allows us to see that our documentary has the possibility of having high success and a big audience.

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Question 3Again, this ‘telltale’ question proves immediately that our target audience have previously watched Netflix documentaries and therefore, potentially would be interested to watch ours. However, the gap between the ‘Yes’ and ‘No’ answer is closer than preferred. This would mean we would need to produce an effective and engaging documentary which could hopefully intrigue our viewers to watch it.

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Question 4We wanted to gauge our audience even further to see if they would choose our potential channel over its competitors. By only one vote, BBC One seemed the most popular way to view a documentary. Although it did overtake our potential choice, it wasn’t a big difference and therefore won’t make much of a difference in our final choice.

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Question 5For our documentary, we all wanted to participate within the filming process so were delighted to see our target audience would voluntarily watch this type of mode. Observational was the most voted response and we will take this into consideration in order to create a hybrid style for our documentary as well as reflexive.

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Question 6For us to be able to physically produce our idea and gain a positive response, it was very important for us to ask our target audience if they would watch a supernatural/paranormal documentary. Regardless of the channel or mode, if the viewer isn’t interested in what the documentary is about, it won’t be watched. Relieved by the response, we are able to continue to produce our documentary on the topic we desire.

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Question 7Question 7 and 8 are both questions we wanted to ask our audience for our group to be able to gauge what type of atmosphere we could produce. We predicted the responses to be as they turned out, luckily as the participants liked the idea of our documentary, there’s more chance they would like it as a light hearted presentation.

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Question 8As implied before, the atmosphere is an important aspect to an audience to be able to engage with our documentary and stay ‘hooked’. We were aiming to have our documentary as a mockumentary. Luckily, the audience agreed to the idea and gave an overwhelming response for us which would mean we can go in the direction we wanted and have our viewers enjoy it. We liked the idea of having a mockumentary style as we found it an interesting/intriguing way to convey our topic.

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Question 9As a continuation from Question 8, we wanted to further gauge what previous mockumentaries our audience had watched. In this way, we were able to see what they are interested in when viewing a mockumentary and our group could view these mockumentaries and see what they individually did to make them stand out in the market. ‘The Office’ and ‘Come Fly With Me’ were the most popular responses and we will take those into consideration when we begin filming and scripting our project.

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Question 10Our last question was a very relevant and important one for us to be able to really see if our target audience would be at all interested into watching our documentary. Luckily, we are able to go forward with our production as the votes show our target audience would be interested. Adding to this, the answer ‘Depends if it is handled well’ plays a major key for our process as we would need to further research into what the best way to produce our mockumentary would be in order for it to be a success. Holding a focus group would be an effective way of helping our planning.

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Our questionnaire was sent out to all genders in order for us to gain an all rounded response for our planning stage

Pleased with our responses, we are able to make a supernatural/paranormal mockumentary with a high potential of interest and success from our target audience

Things we need to consider is how to include an observational mode into our mockumentary as well as participatory

We will also need to further research into whether our target audience would be interested directly in a supernatural documentary with a light hearted atmosphere

Overall, we were content with the feedback we received and can now begin the ‘nitty gritty’ planning for our production