A SCIENCE-FICTION FILM BY J. WARBER June 15, 1998 CARSON BROWN.

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MARKETING STRATEGYS FOR SPACE ADVENTURES A SCIENCE-FICTION FILM BY J. WARBER June 15, 1998 CARSON BROWN

Transcript of A SCIENCE-FICTION FILM BY J. WARBER June 15, 1998 CARSON BROWN.

Page 1: A SCIENCE-FICTION FILM BY J. WARBER June 15, 1998 CARSON BROWN.

MARKETING STRATEGYS FOR SPACE ADVENTURES

A SCIENCE-FICTION FILM BY J. WARBER

June 15, 1998CARSON BROWN

Page 2: A SCIENCE-FICTION FILM BY J. WARBER June 15, 1998 CARSON BROWN.

Goals and Objectives

International Support/Recognition For The Film

Prophitable Franchising Financial Returns

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Trilogy’s Vision

Widespread name recognition An animated TV series following the

release of the film An expanding marketing and

franchising department

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Positioning our Product

Internet Web Site Development

Release Of The Soundtrack To The Film

Toys And Stuffed Animals Clothing And Hats Restaurant Promotional

Items Saturday Morning

Cartoon Series Action Figures Vitamin Shapes

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The Space Adventures Web Site

http://www.space.com Latest news on the feature film Ability to purchase Space Adventures

paraphernalia Profile of a character each month Chat Channel for fans Interactive games with the characters

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The Soundtrack

Targeted to a wider market

International availability

Use as a promotional

item

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Merchandiser will create toys and dolls

Distribution Large toy

stores/chains Houseware

stores Children’s

apparel stores

Toy’s and Doll’s

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Clothing and Hats

Use as promotional items before release of film

Adult and Children’s sizes

Distribution Large toy

stores/chains Houseware stores Apparel stores (that

sell similar merchandise)

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Summary

30 years of marketing experience Past record of successful film marketing

The Wave – grossed $35 million Money Makes Us Move – grossed $75 million Spaced Out – grossed $108 million

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Religious leader

Civil rights activist

Author/poet

Labor activist

Minister

Antiwar activist