A PRME response to the challenge of fighting poverty: How ......In this context, fighting poverty is...
Transcript of A PRME response to the challenge of fighting poverty: How ......In this context, fighting poverty is...
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APRMEresponsetothechallengeoffightingpoverty:Howfarhavewecome?Wheredoweneedtogonow?AlRosenbloom,MilenkoGudić,CaroleParkes,BrittaKronbachTheInternationalJournalofManagementEducationVolume15,Issue2,PartB,Pages61-396(July2017)
Abstract
TheSustainableDevelopmentGoals(SDGs)encompassthemostdifficultandcomplexchallengesfacingtheworldtoday.Headingupthegoals,incommonwiththeMillenniumDevelopmentGoals(MDGS),istheeradicationofpoverty‘inallformseverywhere’.Thisrequiresstrategies,innovationsandactionsfromallsectorsinsocietyandnotleastfrombusinessandeducation.Withtheforthcoming10thAnniversaryofPRME,thispaperexaminestheroleofthePRMEWorkingGroup,establishedin2008,onPoverty,aChallengetoManagementEducation(referredtoastheAnti-PovertyWG)inintegratingpovertyintomanagementeducationatalllevelsworldwide.AsacontextfortheAnti-PovertyWG,theevolvingthinkingandapproachestothebusinessroleinpovertyalleviationareexamined.Thekeyareasofthegroup’sworkoverthelastdecadearethendiscussed.Thisincludestheresearchundertakentounderstandtheissuesandchallengesofintegratingpovertyintomanagementeducation,thesubsequentpublicationsintheformofreports,booksandarticlesandtheengagementofthebusinesscommunityandmanagementeducatorsthroughconferencesandotheroutreacheventsandactivities.Finally,thispaperexploresthecurrentSDGagendatoreflectonthechallengesthatstilllieahead.
Keywords:Poverty,povertyreductions,PRME,Anti-PovertyWorkingGroup,management education,businessprogrammes,SustainableDevelopmentGoals IntroductionOn25thSeptember2015,theUnitedNationscametogethertoagreeonanintergovernmentalsetof
aspirational17SustainableDevelopmentGoals(SDGs)with169targets.TheSDGs,officiallyknownas:
“TransformingOurWorld:The2030AgendaforSustainableDevelopment,”arecontainedinparagraph
54ofUnitedNationsResolutionA/RES/70/1.InkeepingwiththeMillenniumDevelopmentGoals
(MDGs)thattheyreplaced,thefirstgoalisto‘endpovertyinallformseverywhere’.However,unlikethe
MDGs,thePost-2015DevelopmentAgendaprocess(thataimedtodefinethefutureglobaldevelopment
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framework)wasagainledbytheUNbutinvolvedanumberofkeystakeholdersthatincludedbusiness
organisationsandinvestors(throughmembersoftheGlobalCompact-GCandthePrinciplesof
ResponsibleInvestment-PRI),HigherEducationInstitutions(withsignatoriesofthePrinciplesfor
ResponsibleManagementEducation-PRME),civilsocietyandpublicsectororganisations.AsBanKi
Moonhasnoted,solutionsfortheSDGswillrequireallagentsofsocietyandthatincludeschief
executiveofficers,activists,andcitizens(BanKiMoon,2015).
Inthiscontext,fightingpovertyisamajorchallengetobothbusinessesandtobusinessschools
worldwide.Inrecognitionofthis,thechallengewasfirstformallytakenupwithinPRMEwiththe
establishmentinDecember2008,ofthePRMEWorkingGrouponPoverty,aChallengetoManagement
Education(hereafter,theAnti-PovertyWG).TheWorkingGrouptookprimaryresponsibilityfor
championingtheintegrationofpovertyintomanagementandbusinessprogrammesworldwide.The
Anti-PovertyWG’svision,statesinpart,thatitadvocatesfor
[T]heintegrationofpoverty-relateddiscussionsintoalllevelsofmanagementeducation worldwide. Ourvisionisgroundedinourbeliefsthat:
• Povertyisalegitimatetopicfordiscussionandresearchinschoolsofbusinessandmanagement
• Businessshouldbeacatalystforinnovative,profitableandresponsibleapproachestopovertyreduction
• Multiplestakeholderengagementisneededforinnovativecurriculumdevelopment Inourroleasadvocates,wewill:
• Createopportunitiesformulti-stakeholderdiscussions• Fosterdiscussionsthatleadtoconcreteresults• Disseminatereports• Serveasaglobalrepositoryforinnovativecurricularapproaches,learningmethodsand
educationalmaterialsthatembedpovertyinmanagementeducation• Supportthedevelopmentofacommunityofmanagementeducators,researchersand
professionalscommittedtointegratingpovertyintothebusinesscurriculum Inanambitiousbutimportantstatementinthisearlystageoftheworkinggroup,thevisionstatements
endswith;‘Ourworkinggroupwilldisbandonlywhentheissueofpovertyisdeeplyembeddedinall
levelsofmanagementeducationworldwide’.Thusthe10thAnniversaryofPRMEprovidesanopportune
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momenttosummarisetheAnti-PovertyWG’sachievementsandtoreflectonthechallengesthatstilllie
aheadofitinlightoftheSDGs.
ThispaperdiscussestheroleandactionsoftheAnti-PovertyWGandsetsoutthestrategyand
plansforthefutureofthegroup.However,precedingthatdiscussion,thisarticledescribeshowan
evolutioninthinkingaboutbusiness’sroleinpovertyreductionconvergedwithadeeper,richer,more
nuancedunderstandingofcorporatesocialresponsibility(CSR)thatprovidesthebackdropagainstwhich
theAnti-PovertyWG’screationcanbebestunderstood.
TheContextfortheEstablishmentoftheAnti-PovertyWGPovertyhasbeenalongstandingaspectofthehumancondition(Maddison,2001).Sachs(2006)notes
thatformostofhumanhistory,“Justabouteverybodywaspoor,withtheexceptionofaverysmall
minorityofrulersandlargelandowners”(p.27).Picketty(2014)confirmstheendemicandstructurally
embeddednatureofincomeinequalitythroughhisdetailedhistoricalanalysisofhowtherateofreturn
towealthexceedsacountry’srateofgrowth.Developmenteconomicshastraditionallyfocusedon
incomegrowthasitsmostimportantobjective.Understandingandstimulatingincomegrowthis
fundamentaltoeconomicdevelopmentbecause“withoutit,theotherobjectives–povertyreduction,
reduceddisparities,lesservulnerabilitytoshocks,satisfactionofbasicneeds,andachievinga
satisfactoryqualityoflife–aredifficultifnotimpossibletoachieve”(Janvry&Sadoulet,2016,p.4).
Itisimportanttonotethesimilaritybetweenthemultiplegoalsofeconomicdevelopment
(povertyreduction,reduceddisparities,increasedqualityoflife,etc.)andthosedefinitionsofpoverty
thatreframepovertyasahumandevelopmentissueratherthanassolelyaneconomicissue-one’s
relativepercapitaincome(Fiorotto,2016;Sen,1999).Whenreframedintermsofhuman
development,povertyisaconstraintthatdeniesindividualshumanagencyinmultiplepartsoftheir
lives(housing,healthcare,education,employment,mobility,accesstomaterialgoods,etc.).Poverty
alsodeniesindividualsfullparticipationincivilsociety.Povertyreductionisliberatingbecauseit
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providesfreedomforindividuals“toleadthekindoflives[they]havereasontovalue’(Sen,1999,p.
235).Whatplacedtheissueofpovertysquarelyinthedomainofmanagementandbusinesseducation
wastheconvergenceoffourforces:(1)anevolutioninthinkingabouttheroleofbaseofthepyramid
(BoP)consumersinbusinessstrategy(Hart,2007;London,2016a),(2)theevolvingroleofbusinessto
actresponsibly(Christensenetal.2007;Matten&Moon,2004;Parkesetal.,2010),(3)theemergence
ofinclusivemarketsasawayofunderstandinghowbusinessescontributetobothorganisationaland
broad-basedsocialprosperity(Boechatetal.,2014;UNDP,2008),and(4)theacknowledgementthat
sustainabledevelopmentmustbeacorebusinessstrategy(Lubin&Esty,2010;McPhee,2015;Laszlo&
Zhexembayeva,2011)–allofwhicharediscussedbelow.
Business’sRoleinPovertyReduction
ArticlesbyPrahaladandHart(2002),PrahaladandHammond(2002),HartandLondon(2004),and
Prahalad(2005)wereallearlyeffortstomakethebusinesscaseforcorporationstotapalarge,
previouslyunrecognisedmarketatthebaseoftheworld’seconomicpyramid.PrahaladandHart(2002)
andPrahalad(2005)bothchallengedCEOstorethinkfundamentalaspectsofcorporatestrategyby
arguingthatextremelylowincomemarkets,incountrieslikeIndia,China,Brazil,andinmostofsub-
SaharanAfrica,couldbeprofitableconsumermarkets.Byplacingcorporateprofitabilityandstrategic
innovationatthecenteroftheirargument,PrahaladandHart(2002)shiftedthelocusofcorporate
thinking“aboutthepoor”fromacorporatephilanthropyapproachtoamarket-drivenmodelinwhich
lowincomemarketswereanalysedusingthesamebusinessanalyticsaseveryothermarketofinterest
tothefirm.Thelogicwascompelling:Corporationsneedmarketstodobusinessin.Thepoorwerenow
beingunderstoodasavital,viable,untappedmarket.AsRobertZoellicknoted,“Theproblemofthe
poorisnotthedominanceofmarkets,butitsabsence”(quotedinWaibel,2012,p.27).Themessage
communicatedwasclear:That“fortune”(i.e.,profits)couldbefoundbysellingproductstoindividuals
livingatthebaseoftheworld’seconomicpyramid.
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Galvanisedbythisidea,anumberofacademicconferenceswereheld(Jain&Vachani,2006;
Ranganetal.,2007),asthisconcepttookholdintheacademy,andasteadystreamofBoP-focused
researchbegan(Kolk,Rivera-Santos,&Rufín,2013).Theseinitialeffortsfocusedprimarilyon
introducingtheBoP“asaviablemarketopportunitythatrequiredthoughtfulexecution”(London,
2016a,p.17).AsDonaldsonandWalsh(2015)state,theseearlyeffortsarticulated“anewframework
forbusinessbehavior,onethatasksustolooktothepoorestamongusforbothnewproductand
serviceideasandmarkets”(p.183).Thesefirst-generationarticlesareoftenconsideredasBoP1.0
(Arora&Romijn,2011;Chevrollieretal.,2014;Hart&London,2011).Theoptimismandeasewith
whichmultinationalsthoughttheycouldtapthebuyingpowerofverylowincomeandruralmarkets
wasshortlived.
BoP2.0beganwithaseriesofcritiquesaboutthelimitationsandunsupportedassumptions
behindtheinitialconceptualisationofBoPmarkets(Schrader,Freimann,&Seuring,2012).Therewas
debateaboutthetop-downapproachmultinationalcorporationstooktoworkingwiththeBoP(Arora&
Romijn,2011),whichoftenaccountedforthepaucityofscalable,profitableBoPventures(Kayser&
Bundich,2015).So,too,intherushtofind“thefortune”atthebaseofthepyramid,multinationalfirms
didsowithoutunderstanding“therealneedsofthoselivingthere”(Waibel,2012,p.60).Thisled
Simanis,HartandDuke(2008)todeveloptheBoPProtocol,whichwasspecificallydesignedtostressco-
creatingsharedvalue(Porter&Kramer,2011)withthepoor.Theconceptof“CreatingSharedValue”
(CVS)wasdevelopedbyPorterandKramer(2011)asawayof“reinventingcapitalism”(p.63).
ProponentsofCVSreportthatitprovidesamuchhigherprofiletosomefundamentalsocietalissues,
suchaspoverty,nutrition,andwater(Rasche,Waddock,&McIntosh,2013).However,criticsofCVS
arguethatwhilsttheconceptdoesmakesomesignificantprogresstowardsdirectingattentiontothe
socialdimensionsofbusiness,sharedvalueprovidesamorereactionaryratherthanatransformational
responsetotheneedforreformofCSRandcapitalism(Crane,Palazzo,Spence,&Matten,2014).
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Simanis(2011)noted,“ThereisnofortunetobegainedbyenteringBoPconsumermarkets.Conversely,
creatingnewBoPconsumermarkets–justlikecreatingnew,blue-oceanindustriesindeveloped
countries–carriesenormousupsidepotential”(p.123).
Further,theassertionthatsellingtotheBoPwasapovertyalleviationstrategy(Kandachar&
Halme,2005)cameunderscrutiny(Jaiswal,2007;Karnani,2007;Walshetal.,2005).Karnani(2007)
arguedthatconsideringthepoorasbothconsumersandproducerswasamoreethical,moreproductive
approachtopovertyreductionthansimplysellingproductstothem.Corporatebusinessmodelswere
reimaginedtoincludethepoorthroughoutthefirm’svaluechain.Innovationbecamethelynchpinfor
successful,scalableBoPstrategies(Anderson&Markides,2007;London,2016a)–anditstillis.This
centralfocusoninnovation(Hart,2007;Hart&Christensen,2002),confirmedPrahalad’s(2006)earlier
statementthat“themethodologiesforinnovationattheBOParedifferentfrom,andmoredemanding,
thanthetraditionalapproaches”(p.100).ThedifferencebetweenBoP1.0andBoP2.0canbe
summarisedastheformer’sperspectivewastofindafortuneatthebaseofthepyramid,whilethe
latter’swastoco-createvaluewiththebaseofthepyramid(Hart,2016;London&Hart,2010).
Hart(2016)recentlyhasproposedaBoP3.0,whichhecharacterisesasfocusedonco-creatingvalue
throughopeninnovation,ascreatinginnovationecosystems,asdevelopingnewdistributionsystemsfor
thelastmilewhenpoorconsumersliveindispersedruralareasorinviolenturbanslums,asnurturing
newcross-sectorpartnerships,andasfirmlyaligningpovertyalleviationwithsustainabledevelopment
(Hart,2015).
Businessesofallkindsflourishwhencountry-levelinstitutionsworkefficiently,effectively--
withoutdistortionormanipulation(North,1990;Peng,2002).Thepoor,however,oftenliveinhostile
environments:Theymayliveincountriesbesetbycivilwar(Mali,Somalia,Congo).Theymaylivein
placeswheretheruleoflawisfragile(SouthSudan).Theymaybemarginalisedanddiscriminated
against(e.g.,theRohingyaofMyanmar).Theymayliveinlowdensity,ruralareasnotadequatelyserved
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bygovernmentservices(education,healthcare,sanitation)orbyformalmarketmechanisms,suchas
banking.Theymayliveinurbanslums,whichcanbeviolentandcrimeridden(Davis,2006).Eachof
thesesituationsrepresentsanexampleofthepoorbeingvictimisedbyinstitutionalvoids.Institutional
voidsrepresentsituations‘‘whereinstitutionalarrangementsthatsupportmarketsareabsent,weak,or
failtoaccomplishtheroleexpectedofthem’’(Marti&Mair,2009,p.422).Institutionalvoidsthus
inhibiteconomicandsocialdevelopment.However,institutionalvoidsalsocreateopportunity.
Inclusivebusinesses,microfinanceInstitutions(MFIs),socialenterprises,andprivate-publicpartnerships
areallexamplesofnew,emergentorganisationalentitiesthathavedevelopedpreciselytofillthespaces
createdbyinstitutionalvoids.Allhaveactive,meaningfulrolestoplayinpovertyreduction.
Inthiscontext,theroleoftheinclusivebusinessapproachandmodelsisessential.Pioneeredby
theUnitedNationsDevelopmentProgram(UNDP,2008),theterm“inclusivebusiness”representsa
moreholisticconceptualisationofpovertyreductionthatinvolvestheclosecollaborationofbusinesses,
governments,andotherinstitutions.Inclusivegrowthandcreativecapitalism(Kinsley&Clarke,2009)
aresynonymsfortheinclusivemarketperspective.Inadditiontoprovidingthepoorwithmarketaccess
andtherequirementthateverybusinessmustbefinanciallyviableifitistobesustainable,inclusive
businessmodelsemphasiseeconomicempowerment(Golja,&Po,2012;Mendoza&Thelen,2008).As
Nwagwu(inpress)notes,inclusivebusinessmodels:
presentanimportantavenueforcreatingsharedvalue,redirectingbusinessestolookbeyondthetypicalbottomlineoffinancialprofittothesocialaswellaseconomicandenvironmentalbenefitstheybringtothesociety.Indoingso,inclusivebusinessescontributetotheintegrationoftheUNGlobalCompactPrinciplesintobusinesspracticeandtheadvancementoftheSustainableDevelopmentGoals(SDGs).
Microfinanceinstitutions(MFIs)providebasicfinancialservices,suchasloansandsavings,tolow
incomeindividuals,whowouldotherwisenothaveaccesstotheseservices(ConsultingGrouptoAssist
thePoor,2011).Likebanksandothersavingsinstitutions,MFIs,induetime,collectinterestontheir
loans.WhileMFIshavebeencontroversial(Gutiérrez-Nieto,Serrano-Cinca,&Molinero,2009),the
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focushereistolinkMFIswithmicrocredit,anideamadepopularbyYunus(2007)asameansforgiving
poorindividualssmallamountsofcapitaltobuildandstrengthenbusinesses.“MFIshaveexpandedthe
frontiersofinstitutionalfinanceandhavebroughtthepoor,especiallypoorwomen,intotheformal
financialsystembyenablingthemtoaccesscreditinordertofightpoverty”(Bogan,2012,p.1046).
Specifically,inherreviewoftheacademicresearchonmicro-creditbetween2010-2015,Odell(2015)
concludedthat:
Overall,theevidencesuggeststhatcredithelpspoorpeopleinvariousways,leadingtoincreasedfreedomandchoiceevenwhenchangesinincomeandconsumptionarenotobservedduringtheperiodsunderstudy(generally18monthstothreeyears)(p.42).
ThisfindingsupportstherealitythatincountrieslikeBangladesh,India,Pakistan,HaitiandKenya,
micro-creditisreplacingtraditionaldevelopmentworkbyshiftingtheemphasisfromthegivingofaidto
thelendingofmoney(Neal,2010).
Socialenterprisesareanotherresponsetoinstitutionalvoids.Socialenterprisesareventures
that(1)respondtomarketopportunitiescreatedbymarketandgovernmentalfailuresand(2)combine
profitabilitywithsocial/environmentalobjectives(Dacin,Dacin,&Tracey,2011).Milleretal.(2012)
notethatsocialenterprisesalmostalwaysexpressthecompassionoftheentrepreneur,whose
motivationisfundamentallytofindsustainablesolutionstosocialproblems.Becausepoverty
permeatessomanyaspectsoflife,manysocialenterpriseseitherdirectlyorindirectlyreducepoverty
(Bornstein,2007;Seelos&Mair,2005;Yunus,2007).AgoodexampleofasocialenterpriseisVindhya
E-InfomediaPrivateLimited,aBangalore-based,businesscreatedtoprovideback-end,business
support,callcenterservicesforglobalfirms.Itprimarilyemploysdisabledindividuals.Theenterprise’s
husbandandwifefounderschosetoemploydisabledindividualsbecause“differentlyabledindividuals
wereoneofthemostmarginalisedsectionofIndiansociety…inspiteofholdingprofessional
capabilities”(Shukla&Laghate,2014,p.160).
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Finally,private-publicpartnershipshavedevelopedasinnovativecollaborationsforfilling
institutionalvoidscreatedbylimited,absent,orineffectivepublicservices.Private-publicpartnerships
usetheexpertiseofprivatesectororganisationstoprovideservicesthathavetraditionallybeen
providedbygovernments(WorldBank,2015).However,asFranceysandWeitz(2003)observed,in
ordertounderstandthedifferentneedsofthosetheyareserving“privateentities,bothnationaland
international,mayneedtobesupportedinlearninghowtodevelopparticipatoryapproachestodeliver
qualityservicetoallandparticularlytothepoor”(p.1096).Theyfurthernotethat“civilsociety,through
awholerangeofinterestedstakeholders,alsocanassistpublic–privatepartnershipsbyquestioning,
challengingandenablingservicestoall”(p.1096).
CorporateSocialResponsibilityandSustainableDevelopment
ConcurrentwiththeevolutioninthinkingaboutandworkingwithBoP/povertymarketshavebeen
paralleldevelopmentsinunderstandingtherelationshipofbusinessfirmstothecommunitieswithin
whichtheyoperate.AsMason(2016)notes,“Businessisthefarthest-reachinginstitutioninhuman
societyandcontrolsmostoftheEarth’sresources,includingnaturalresources,financialresourceand
humancapital”(p.79).Thus,businesseshaveobligationstoactinsociallyresponsibleways.Corporate
socialresponsibility(CSR)requireseverybusinesstoconsiderhowdecisionmakingaroundfinance,
marketing,sourcing,hiring,strategy,wagesandoverallorganisationalleadershipmustallbeconsidered
todetermine“rightaction”—inboththeshortandlongrun--everywhereacompanyoperates.CSRis
intimatelyentwinedwiththepoorbecausepovertyequateswithvulnerability(Celidoni,2015;
Chaudhuri,2003;Janvry&Sadoulet,2016;Morduch,1994).Fromthisperspective,CSRhasstronglinks
toethicaldecisionmaking(Hahn,2009;Rivera-Santos,Rufin,&Kolk,2012).Afirmactssocially
responsiblewhenitmakesethicalbusinessdecisions,internally,inallfunctionalunitsaswellas
externallywithcustomers,community,andcompetitors.
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ThisrelationshipbetweenCSRandethicsisgroundedinthebroader‘businessethics’movement
thathasitstraditionsinphilosophyandtheology.Ethicsinabusinesscontextareoftendescribedin
termsofmorals,rulesandstandards:“[…]thestudyofthegeneralnatureofmoralsandofspecific
moralchoices:moralphilosophy;andtherulesorstandardsgoverningtheconductofmembersofa
profession”(AmericanHeritageDictionary,2015).Inthiscontext,ofwhatissometimesreferredtoas
“ethicalCSR”(Crane&Matten,2010),corporationsaresaidtohavespecialmoralobligationstotheir
variousstakeholdersoutsideoftheorganisation.BusinessforSocialResponsibility(BSR)-aUS
organisationthatencouragescorporatesocialresponsibility–positionsanddefinesCSRinthisway:
"Businessdecision-makinglinkedtoethicalvalues,compliancewithlegalrequirements,andrespectfor
people,communities,andtheenvironment”(BusinessforSocialResponsibility,2012).
ThisrelationshipbetweenethicsandCSRisfurthersupportedbyLantos(2001),whosuggests
thattherearethreekindsofCSR,ethical,altruisticandstrategic,andarguesthattheconfusionand
controversyoverCSRrestsinafailuretodistinguishbetweenthem.Rahman’s(2011)reviewoftheCSR
literaturearguesthatthereisachronologytoCSRthatreflectsthechangeinemphasisoverpast
decades.Inthe1950s,CSRwasseenasprimarilyaboutobligationtothesociety.Inthe1960sandearly
70s,thefocusshiftedtotherelationshipbetweencorporationsandsociety,identifyingeconomic,legal,
ethicalanddiscretionaryresponsibilitiesthisareinlinewiththecommonlyquotedCarroll’sPyramid
ModelofCSR,withtheorganisation’seconomicobligationsformingthebaseofapyramidonwhichthe
legal,ethicalandphilanthropicCSRobligationsrest(Carroll,1999).Whilstthismodelhasperhapsbeen
oneofthemostenduring,ithasbeencriticisedforbeingtoosimplisticandtakingaFriedmanite
approach(Visser,2006)becauseitprioritisestheeconomicdrivers.
ItisclearthatCSRisusedasanumbrellatermthatencompassesawiderangeofdefinitionsand
interpretationsabouthowitisimplemented(Scherer&Palazzo,2007).However,itisthecompeting
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perspectivesoftheroleandresponsibilitiesofbusinessesinsocietyandthedebatessurroundingthem
thatcreatetherealtensionsinhowCSRisviewed.
Visser(2011)hasbeeninstrumentalinbothchartingthedevelopmentofCSRandindefining
CSRinabroad,contemporarycontext:
FirstletmesaywhatIunderstandaboutCSR.ItakeCSRtostandforCorporateSustainabilityandResponsibility,ratherthanCorporateSocialResponsibility…Mydefinitionisasfollows:CSRisthewayinwhichbusinessconsistentlycreatessharedvalueinsocietythrougheconomicdevelopment,goodgovernance,stakeholderresponsivenessandenvironmentalimprovement.Putanotherway,CSRisanintegrated,systematicapproachbybusinessthatbuilds,ratherthandestroys,economic,social,humanandnaturalcapital(Visser,2011,p.7).
Asnotedinthelastsentenceabove,VisserfirmlylinksCSRwithsustainabledevelopment.So,too,does
Sen(Grasso&deGiulio,nd)asnotedabove.
Sustainabledevelopmentisacomplex,complicatedterm,whichcontinuestoalludeacademic
agreement(Barkemeyeretal.,2014;Johnstonetal.,2007;Little,2014).Thedefinitionmostoftencited
isthatoftheBrundtlandCommission,whichstatesthatsustainabledevelopmentis"developmentthat
meetstheneedsofthepresentwithoutcompromisingtheabilityoffuturegenerationstomeettheir
ownneeds"(WCED,1987).
Elkington(1994)reducedsustainabledevelopedto“thetriplebottomline,”whichhasfound
resonancewithbusiness.Sustainableand,therefore,responsiblebusinessesevaluatetheiractionsin
termsofpeople,planetandprofit.Elkington’sstatementis“asimpleheuristicthatbothmanagersand
businessstudentscanuseasaprompttoremembertheinterrelatedsocial,environmental,and
economicdimensionsfundamentaltosustainability”(Collins&Kearins,2010,p.500).
Povertyalleviationfitssquarelywithinthedomainofsustainabledevelopment.Forexample,
theeffectsofclimatechangearebeingfeltallovertheplanet,butnotequally.AsKofiAnnan(2015)
statesinthe2015AfricaProgressReport–Power,PeopleandPlanet,"Noregionhasdonelessto
contributetotheclimatecrisis,butnoregionwillpayahigherpriceforfailuretotackleit”(p.11).
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Neal(inpress),throughhisexampleoftheDongNairegioninVietnam,andSantiagoandRoxas(2016),
throughtheirexamplesofthreelivecasesinthePhilippines,furtherillustratetheenvironmentaland
ecologicalconsequencesofpovertyinthosecountries.Sustainabledevelopmentisvirtuallyimpossible
withoutareductioninpoverty(Janvry&Sadoulet,2016).
ManagementEducation
Therehasalwaysbeenanongoingcritiqueabouttheeffectivenessofbusinessschoolsandprogrammes
(Ghoshal2005;Mintzberg,2004;Muffetal.,2013;Porter&McKibbin,1988;Thomas,2014).
Historically,thesecriticismscenteredonthejobmarketforgraduates:Werebusinessschoolgraduates
beingadequatelypreparedtodealwiththecomplexbusinessissuesemployers(mainlycorporations)
faced?Yetthe2008globalcrisis(Currie,Knights,&Starkey,2010;Giacalone&Wargo,2009),the
ongoingdeteriorationoftheearth’secosystems,andanumberofhighprofile,corporateethical
scandals(Klimek&Wenell,2011)havereinvigoratedtheongoingcritiqueofbusinessschools’purposes
andmethods(Pfeffer&Fong,2004).Ghoshal(2005)mostpointedlynotedthat
businessschoolfacultyneedtoownuptoourownroleincreatingEnrons.Itisourtheoriesand ideasthathavedonemuchtostrengthenthemanagementpracticesthatweareallnowso loudlycondemning(p.75).However,aglobalsurveyofbusinessschooladministratorsandfacultymembers,conducted
immediatelyaftertheglobalcrisis,foundgreatreluctanceintherespondentstoacceptthat
responsibility(CEEMAN,2009).Ontheonehand,fifty-eightpercentoftherespondentseitheragreedor
stronglyagreedwiththestatement,“Professorsrelytoomuchonsimplifyingassumptionstodrivetheir
researchandteaching”[asacontributingcauseofthecrisis],while51%oftherespondentsagreedor
stronglyagreedthat“Businesscoursesaretoobiasedtowardstheimpactonthebottomline”(CEEMAN,
2009).Ontheother(andmoreimportant)hand,whenaskedthedegreetowhich“businessschools
sharealargepartoftheblameforthecurrentcrisis,”slightlylessthantwo-thirdsofthesample
disagreedorstronglydisagreedwiththatstatement(CEEMAN,2009).Thecomplexityofthe2008crisis
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wasborneoutinoneotherquestion.Whenaskedtopinpointthecrisis’score,overwhelmingly
respondentssaiditwaseconomic,financial,andafailureofbothcorporateaccountabilityand
corporateleadership.Respondentsalsostatedthattheglobalcrisiswasafailureofethics(42%strongly
agreeingthestatement)(CEEMAN,2009).ItisagainstthisbackdropthatboththePrinciplesof
ResponsibleManagementEducationandTheAnti-PovertyWGemerged.
PrinciplesforResponsibleManagementEducation
Establishedin2007,thePrinciplesforResponsibleManagementEducationhasasitsmissionthe
developmentof“anewgenerationofbusinessleaderscapableofmanagingthecomplexchallenges
facedbybusinessandsocietyinthe21stcentury”(UNPRME-PrinciplesofResponsibleManagement
Education,2016).FundamentaltoachievingthatmissionisPRME’semphasisonthecreationof
sustainablevaluethroughresponsiblebusinessleadership.“Theacademicsectorcantrainprofessionals
toactasgeneratorsofsustainablevaluesforbusinessandsociety,willingtoendeavorforaninclusive
andsustainableglobaleconomy”(quotedinHayes,Parkes,&Murray,p.15).
Inthetenyearssinceitsfounding,PRMEhascontinuedtoflourish.Thenumberofbusiness
schoolsthatvoluntarilycommittoPRME’sSixPrinciplesisincreasing.Thereareanumberofregional
PRMEchapterstoencouragelocalimplementationofPRME’sSixPrinciples.TherearedesignatedPRME
Championschoolsthatserveasmodelsforinnovative,transformativeexpressionsofPRMEPrinciples,
andthereareanumberofworkinggroupsthatfocusontheintersectionbetweenmanagement
educationandsocialissues,suchaspoverty,genderequality,corruption,humanrights,climatechange,
andpeacebuilding.YetPRMEisnotwithoutitschallenges.
AsPRMEhascontinuedtoincreaseitsnumberofsignatories,theissueoforganisational
learningbecomesmoresalient.Currently,itisnotclearthatPRME’sorganisationalstructurefosters
easycollaborationbetweengroups.Forexample,workinggroupsandthePRMEchampionsgroupdo
notsharenaturaloverlapsorsynergies.Bothgroupsworkindependently,anditisonlybychancethat
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thetwogroupsmayhaveacommonmember,whobecomes,inturn,thedefactoconduitforidentifying
thecommonareasofcollaborationandsupportbetweenthegroups.Asalearningnetwork,thissiloed
structuremaynotbethebestorganisationaldesignforPRMEtofostercollaborationandinnovation.
Recently,theissueofinstitutionaldecouplinghasalsoreceivedattention(Moratis,2016;Rasche
&Gilbert,2015;Snelson-Powell,Grosvold,&Millington,2016).RascheandGilbert(2015)notethat
therecanbedifferencesbetweenabusinessschool’sespousedpoliciesandcommitmentstoPRMEthat
maybedifferentfromtheschool’sinternalpoliciesandactions-hencetheterm“decoupling”(Bromley
&Powell,2012).RascheandGilbert(2015)alsonotethat“therathervaguePRMEreporting
requirementscontainnoqualityassurancemechanism,makingitunclearhowmanyschoolsarein
realitycommittedtosubstantiveimplementationandhowmanyhidebehindgeneralstatements”(p.
240).PerryandWin(2013)suggestthatsignatorymotivationtojoinPRMEmaybeformarketingand
reputationalbenefitsratherthanthemoredeeplyembedded,substantive,andtransformativechanges
topedagogies,curriculardesigns,andstakeholderengagementstowhichPRMEaspires.Louw(2015)
alsofoundthatclaimsofPRMEadoptionresultingina“paradigmchange”onthepartofbusiness
schoolswereexaggerated.HiscriticaldiscourseanalysisofUKPRMEsignatories’SharingInformation
onProgressreports(SIPs)concludedthatPRMEdiscourseencouragesa“marketingled”asopposedto
“learningled”modelofPRMEadoptionandpractice,whichthuspositionsbusinessschoolsas‘’servants
ofthecorporatesector”(p.201).SimilartoRascheandGilbert(2015),Louw(2015)wantsPRMEtobe
morecriticalofsignatoriesandofitself.
SinceitistheoriginsandaccomplishmentsoftheAnti-PovertyWGthatisthisarticle’sfocus,itis
tothistopicthatthearticlenowturns.
OriginsoftheWorkingGrouponPoverty,aChallengetoManagementEducation
Aglobalsurveyonpovertyandmanagementeducation,sponsoredbytheCentralandEastEuropean
Management(CEEMAN)Association,wastheacademicprecursortotheAnti-PovertyWG’sformal
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development.Launchedin2008thisglobalsurveyentitled,ManagementEducation:CorporateSocial
ResponsibilityandPoverty,soughttoexplorefacultymemberandadministratorperceptionsaboutthe
seriousnessofpovertyasahumandevelopmentissuebothgloballyandlocallyaswellasfaculty
memberandadministratorattitudestowardbothimpoverishedindividuals(forexample,“Ibelievepoor
peoplehaveadifferentsetofvaluesthandootherpeople”)andtowardpovertyasabusinesstopic.
Thesurveyalsoaskedquestionsabouttheperceiveddepthofpovertydiscussionswithintheschool’s
currentcurriculum(Rosenbloom&Gudić,2008).Onehundredfifty-fourfacultymembersand
administratorsfrombusinessschoolsin33countriesrespondedtothesurvey.
Facultymembersandadministratorsstronglyconcurredthatpovertywasaserioushuman
developmentissue.Exactlytwothirds(66%)ofthesurveyrespondentssaidglobalpovertywas“avery
seriousproblem”(mean=6.40,asmeasuredona7-pointscale,with1=notaseriousproblematalland
7=averyseriousproblem).However,whenaskedabouttheirperceptionsoftheseriousnessofpoverty
inthecountrywheretheytaught,moredivergentperceptionsemerged.Approximatelyfourpercentof
thesample(n=5)saidpovertywasnotaproblemlocally;athirdofthesamplesaidpovertywas
moderatelyseriouslocally(n=46);while36%saidpovertywasaserioustoveryseriouscountryproblem
(n=51).
Thesurveyalsoaskedaseriesofquestionsrelatedtothelegitimacyofpovertyasabusiness
topicaswellaswhereandhowoftenpoverty-focuseddiscussionsoccurredinthecurrentcurriculum.
Overwhelmingly73%ofrespondents(n=102)saidthatpovertywasalegitimatetopic,while20%(n=26)
saidtheywere“unsure.”Eightpercent(n=11)saidthatpovertywasnotalegitimatebusinesstopic
(Rosenbloom&Gudić,2008).
InDecember2008,the1stPRMEGlobalForumwasheldinNewYorkCity.Findingsfromthis
surveywerepresentedinaplenarysessionoftheGlobalForum.Widespreadinterestamongthe
delegates,coupledwithboththepersonalinterestofthethenPRMESecretaryManuelEscudero,and
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hisacknowledgementthatpovertyalleviationwastheMDGs’firstgoal,promptedtheformationofthe
PRMEWorkingGroup:Poverty,aChallengetoManagementEducation(Gudić,Rosenbloom,&Parkes,
2014).
Anti-PovertyWGAccomplishmentsSinceitsfounding,theAnti-PovertyWGeffortsto“createopportunitiesformulti-stakeholder
discussions[onpoverty],tofosterdiscussionsthatleadtoconcreteresults,todisseminatereports,to
serveasaglobalrepositoryforinnovativecurricularapproaches,learningmethodsandeducational
materialsthatembedpovertyinmanagementeducation,andtosupportthedevelopmentofa
communityofmanagementeducators,researchersandprofessionalscommittedtointegratingpoverty
intothebusinesscurriculum”(PovertyWorkingGroupVisionStatement,2012)havefoundexpressionin
fourmajoractivities:(1)researchthatseekstounderstandthecurrentstateofpovertydiscussionsin
businessschoolsandprogrammesworldwide;(2)publicationsintheformofauthorshipofreportsand
editedbookcollectionsexploringthenexusofmanagement(broadlydefined)andpoverty;(3)support
forconferencesthatengagefaculty,administratorsandstudentswithpovertyinrelationtoresponsible
managementandsustainabledevelopment;and(4)broadeningthedepthandbreadthoftheWG’s
membership.
1.Research In2010,thefirstPRMEAnti-PovertyWGsurveywaslaunched.Thesurvey,CEEMAN/PRME
SurveyonPovertyasaChallengeforManagementEducationwasconductedbetweenMay-September
2010withthegoalof“graspingthenatureandscopeofinnovationstakingplacetoincludetheissueof
povertyincurrentandfuturecurriculaandpedagogicalapproaches”(Gudić,2015).Three-hundred-and-
seventy-sevenindividualsrespondedtothesurvey.Asinthe2008survey,respondentsaffirmedthat
povertywasasignificanthumandevelopmentchallenge,thatpovertyinthecountryinwhichthey
taughtwasaproblemandthatpovertywasalegitimatebusinesstopic(2010SurveyonGlobalPoverty
asaChallengeforManagementEducation,2010).Ninetypercentofrespondentseitheragreed,
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stronglyagreed,orverystronglyagreedwiththestatement“Povertyisalegitimatetopicfor
managementeducation.”
Respondentsnotedthatpovertywasoftenatopicdiscussedintheircourses,yetnotat
sufficientscopeanddepth.Whenaskedtospeculateaboutcoursechangesduringthenexttwoyears,
respondentsanticipatedgreatercoverageofpovertyrelatedissuesandtopicsintheircourses.
Respondentswereclearthatdifferentpedagogieswouldbeneededtoaddresspovertytopics.
Respondentsrevealedstrongpreferencesforexperientialactivities,suchasactionlearning,studytrips
withapovertyfocus,andconsultingprojectsfororganisationswithpovertyalleviationprojects,and
muchlesssupportformoretraditionalpedagogicalapproaches(e.g.,cases,articles,reports).Ofnote
wastheconsistencyintheserecommendations,sincerespondentssaidtheyappliedtoalllevelsof
business/managementeducation:undergraduatethroughdoctorallevelstudy.
Inearly2011,theWorkingGroupconductedathree-roundDelphiSurvey(Linstone&Turoff,
1975)withitsmemberstofindprojectsandworkproductsofcommoninterest.Memberinterests
coalescedaroundstudentlearningactivities(developingappliedstudentprojectswithastrongpoverty
alleviationfocus),facultyresearch(casewriting,actionresearchandcross-disciplinaryresearch),and
explorationsoftherelationshipbetweenpovertyandsustainabledevelopment.Workproducts
includedscholarlyarticles,researchsurveys,publications,andplatformsforsharinginformation.The
DelphiSurveyresultswerepresentedatanAnti-PovertyPlanningRetreatinBled,Slovenia,inJuly2011.
Memberdiscussionresultedin(1)thedesignandimplementationofanewglobalsurveyofbusiness
facultyandadministratorstobetterunderstandthechallengestheyfacedandthesolutionsthey
createdastheygrappledwithincludingpovertyincourses,programmesandcurricula;and(2)theneed
forteachingmaterialsthatwouldexplorethemultipledimensionsofpovertywithinvariousbusiness
disciplines.
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Thenewsurvey,whichwouldbecalled,FightingPovertythroughManagementEducation:
Challenges,Opportunities,Solutions,hadfoursections.SectionOneaskedrespondentstoratehow
extensively14responsiblemanagementtopicswerecoveredintheirschool’sundergraduateand
postgraduatecurricula.SectionTwo,thelongestandmostdetailedpartofthesurvey,asked
respondentstodescribetheirfirstandsecondgreatestchallengeforincludingpovertyintheschool’s
curriculum,coursesormodules.Thesewereallopen-endedquestions.SectionThreeasked
respondentstodescribesuccessestheyhadwithintegratingpovertyintotheirteaching,andSection
Four,whichconcludedthesurvey,askedaseriesofclassification/demographicquestions(e.g.,number
ofenrolledstudents,whetherprogramsoverofferedwereatbachelor’s,master’sand/ordoctoral
levels,whethertheschoolwaspublicorprivate,theproportionofdomesticandinternationalstudents,
whethertheschoolwasaccreditedandifsobywhichaccreditingbody,andwhethertheschoolwasa
PRMEsignatory).ThissurveyreceivedfundingfromEQUAL(TheEuropeanQualityLink),the
InternationalAssociationofQualityAssessmentandaccreditationagenciesinthefieldofEuropean
managementeducation.SurveyresultswerepresentedandpublishedattheRio+20ConferenceinRio
deJaneiro,whichalsocoincidedwith3rdPRMEGlobalForumonManagementEducationfortheFuture
WeWant.Fourhundredthirty-fivefacultymembersoradministrators,from70differentcountries,
completedthesurvey.
Thesurveyconfirmedthataroundtheworld,facultymemberswithinterestsinthetopicwere
pursuingcreativestrategiesforincorporatingpovertydiscussionswithintheirrespectivecourses.
Disciplinesrepresentedinthesuccessstoriesincludedmanagement,marketing,operations,
entrepreneurship,finance,strategy,humanresources,andaccounting.Importantly,thestudyalso
confirmedearlierfindingswithregardtotheperceivedacceptabilityofpovertyinbusinessand
managementschoolsgenerally(i.e.,asdistinctfromtherespondents’ownviewsregardingthe
importanceofthistopic).Astrongandrecurrentthemeinthe2012studywastheperceivedlackof
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topiclegitimacywithinthiscontext.Inparticular,commonlyheldviewswerethatpovertydidnothave
aplacewithinthebusinessschool,belongingrathertootherdisciplines,suchassociologyorpolicy
studies.Inthiscontext,afocusonpovertyissueswasalsoconceivedofasinconsistentwiththesubject
areaofbusiness,or,atbest,as‘secondary’or‘soft’topics(Gudić,Parkes,&Rosenbloom,2012,p.24).
Asonerespondentnoted,“Howdowejustifyhavingthiscourseinabusinessschool?Itisthejobof
businesstoaddresspoverty?Imaythinkitis,butIneedtohaveagoodargumentforthatandI'mnot
sureIdoatthisexactmoment.”Thus,theissueofperceivedlackoftopiclegitimacyiscloselylinkedto
prevailingbusinessandmanagementschoolattitudes.Asanotherrespondentnoted,oneofthebiggest
challengesfacedinintegratingpovertyintomanagementcurriculawas“conventionalmindsetsaround
whatmanagement/businessasadisciplinedoes/shouldconsistof”(Gudić,Parkes,&Rosenbloom,2012,
p.24)
InsertTable1AboutHere Perhapsunsurprisingly,inlightoftheabove,thesurveyfoundasignificantgapbetween
individualfacultymember’swillingnesstoincludingpovertyintheirrespectivecoursesandtheschool’s
overallcommitmenttoafullerintegrationofthetopicintothecurriculumorprogramme.Table1
highlightsthisgap.Whenrespondentswereaskedtoevaluatetheperceivedopportunitiesfor
undergraduatesandpost-graduatestudentstostudy14responsiblemanagementtopics,the
opportunitytostudypovertyandinequalitywasrankednexttolastinbothundergraduateandpost-
graduateprograms.AsasurveyrespondentfromRussiasaid,“Thefirststepispersonal-whetherI
believethissubjectisworthbeingtaught.Thesecondisintellectual-howdoesitfittoabroader
philosophyofbusinesseducation.Thethirdisproperlyinstitutional-whatmeasureshouldwetakeon
thelevelofprograms,courses'syllabiandcases”(Gudić,Parkes,&Rosenbloom,2012,p.6).
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Surveyrespondentswereequallyclearabouttheinstitutionalbarriersthataccountforthisgap.
Theyidentifiedthefollowing:(1)A“silomentality”amongstfacultythatstymiesinterdisciplinary
teachingopportunitieswhichisneededtodojusticetothemultiplefactorsthatbusinessesmust
considerastheyconsiderpro-poorbusinessstrategies.(2)Facultyperceptionsthatquantitative
disciplines(economics,financeandaccount)holdprivilegedpositionsinthecurriculumandthat
businessdegreeprogrammesshouldstressknowledgedevelopmentinthesedisciplines.(3)An
acknowledgementthatexistingcurriculaandcoursesarealreadystrainingtoinclude
“required”/”essential”knowledgeandthat“newtopics,”suchaspoverty,wouldfurtherreducethe
foundationalknowledgegraduatesneedtocompetesuccessfullyinthejobmarket.Asonerespondent
noted,“Ithinkthebiggestchallengeissimplyamatterof’space’inthecurriculum.Manyfaculty[sic]
alreadyfeelwearetryingtodotoomuch(andnotaswellaswemightliketo).Thisiscertainlyan
importanttopic,butIthinkitneedstobepartofamorebroadlybased‘designofcurricula‘discussion-
i.e.,whichtopicswillbefocuseduponwhere”(Gudić,Parkes,&Rosenbloom,2012,p.17).(4)Thefailure
ofaccreditingbodiestoincludepovertyasoneoftheirexpectationsforaccreditation.Paralleltothe
saying,“Whatgetsmeasuredgetsdone”(Peters&Waterman,1982),whatisoutlinedinthe
accreditationstandardsgetstaught.However,movingforward,Cooperetal.(2014)havearguedthat
thevaluesembodiedbyPRME,asitdevelops,arelikelytobecomemoreembeddedinthestandards
endorsedbythemajoraccreditationagencies,notleastofallbecauseofthesebodies’establishedlinks
toPRME.BothAACSBandEFMD(EQUIS)wereco-convenersintheestablishmentofPRMEin2007,
whileCEEMANandAMBAbecamesupportersofPRMEin2009(Gudić,Parkes,&Rosenbloom,2012.)
Thereisalsoanissueaboutthelanguageusedinrelationtopovertyandcommon
understandingsofhowpovertyisdefinedandhoweffortstoalleviatepovertyaredescribed.While
thereisgeneralworld-wideagreementonpovertyreductionasanoverridinggoal(asarticulatedinboth
theMDGsandtheSDGs),therearevaryingapproachestodefiningpoverty.Theseincludeapproaches
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usingmonetaryterms,bycapability,asamechanismofsocialexclusionand/orparticipation(Laderchiet
al.,2003).Inaddition,therearedistinctionsbetweenabsolutepoverty(definedintermsofminimal
livingstandards)andrelative(incomedistributionbased)povertyrelatedto“comparisonothers”
(O’Boyle,1999).Similarly,thelanguagearoundeffortstoalleviatepovertyhaschangedand‘propoor’
inclusivestrategies,definedasthose“thatenablesthepoortoactivelyparticipateinandsignificantly
benefitfromeconomicactivity”isasignificantshiftfromearlier‘trickledown’policiesthatfailedto
benefitthepoor(Kakwani&Pernia,2000).
WhilstBoPapproaches(discussedearlierinthispaper)ignitedaninterestindeveloping
businessapproachestopoverty,thecriticismsoftheexploitativenatureoftheconcepthaveseenashift
towardsframeworksthatfavourmoreinclusivebusinessmodelsfocusingmoredirectlyonpoverty
reduction.However,thequestionremainsastowhetheralwayslookingtoprovethe‘businesscase’
allowsforrealchange.Inarecentpaper,DyllickandMuff(2016)arguethattrulysustainableand
inclusivebusinessneedstoshiftsitsperspectivefromseekingtominimiseitsnegativeimpactsto
understandinghowitcancreateasignificantpositiveimpactincriticalandrelevantareasforsociety
andtheplanet.Inareviewofestablishedbusinessapproaches,theynotethatusingthebusinesscase
andalwaysstartingwiththebusinessperspectiveresultsina‘disconnect’betweentheactionsand
impactwithmanyoperatinga‘businessasusual’or‘refinedshareholdervalue’approach,ratherthan
activitiesthatreallydeliverimpact.
2.Publications
TheAnti-PovertyWG’smotivationtoauthorreportsandeditedvolumesofacademicresearch
onbusiness/managementeducationandpovertyisthreefold.First,publicationsconcretelyrealizethe
Anti-PovertyWG’saspiration“toserveasaglobalrepositoryforinnovativecurricularapproaches,
learningmethodsandeducationalmaterialsthatembedpovertyinmanagementeducation.”Second,
WGresearch,bothexternaltothegroup(theGlobalPovertyasaChallengeforManagementEducation
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Survey)andinternaltothegroup(the2011DelphiSurvey),foundthatfacultymembersworldwide
stronglydesiredteachingmaterialsonpoverty’srelationshiptobusiness/managementtopics.Third,
scholarshipthatundergoesthescrutinyofarigorous,blind,peer,oreditorialreviewprocessaspartof
thepublicationprocesshasthehigheststandinginacademia.Thisishowknowledgeiscertifiedto
becomepartofthepublicrepositoryofideasinanyfieldofstudy(Kingsley,2007).TheAnti-PovertyWG
thusdevelopedtwobooks,whichwouldexplainwhypovertywasanimportantbusinesstopic(Gudić,
Rosenbloom,&Parkes,2014)andshowhowthetopicofpovertycouldbetaughtinandoutsidethe
classroom(Gudić,Rosenbloom,&Parkes,2016).
Book1(SociallyResponsiveOrganisationsandtheChallengeofPoverty,2014)respondedto
earliersurveyfindingsthatthetopicofpovertystillrequiresacompellingbusinesscaseformanagement
facultyandseniormanagement/administrators.Tothisend,thebooksetaboutprovidingrationalesfor
whyaddressingtheissueofpovertyisimperativeinmanagementeducationandmanagement.Further,
italsoprovidedacollectionofactionresearchandcasestudiestoillustratewaysinwhichbusinesses
(includingmanySMEs)andcivilsocietyorganisationsinlocalandglobalcommunitieswerefinding
practicalsolutionstoalleviatingpoverty.Morespecifically,thebookincludedtheapplicationoffuzzy
setmathematicstoWorldBankpovertydata(Lechman,2014),thelinkbetweencorruptionand
constrainedhumandevelopmentinAfrica(Malgwi,2014),theeffectsofpovertyonsectoralgrowth
(Borgonovi,Boscolo,&Calo,2014;O’Keefe&O’Keefe,2014),povertyandhumanrightsasanalysed
througha“protect,respectandremedy”framework(Lynch-Wood,2014),andredefinitionsofinclusive
markets(Chevrollieretal.,2014;Boechatetal.,2014).
Aspovertyisaregionalphenomenonandthushasdifferentcontoursanddimensionsin
differentcountries,thebook’spovertyalleviationcaseexamplescoverarangeofcountry-specific
contextsandthusshedlightonthesedifferingexperiences:Argentina(Koch,2014),Poland(Wasowska,
2014),Palestine(Al-Arda,2014),Laos(Prejer,Levall,&Mark-Herbet,2014),theUnitedKingdom
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(Lowman,2014),andAustralia(Ayson,2014).Innovations,suchasusingstrategicdesigntoimprove
communitywell-beinginaRiodeJaneiroslum(delGaudio,JeffersondeOlieira,&Franzato,2014)and
crowdsourcingasameansofco-creatingvaluewiththepoor(Berardi,Tonelli&Serio,2012),werealso
included.Blasco(2015)reviewedthebooknotingthatthebook’stitle,withitsfocuson‘organisations,’
wasunderdevelopedinthebook’sintroductionandthatnotallchaptersaddressedtheteaching
implicationsoftheresearchandideaspresented.
Book2(ResponsibleManagementEducationandtheChallengeofPoverty:ATeaching
Perspective)directlytookupBlasco’s(2015)chargetohavemoreconsistent,sustained‘reflectionson
howmanagementeducatorscanincludetheissuesraisedintheirteaching’(p.303).Responsible
ManagementEducationandtheChallengeofPoverty:ATeachingPerspective(Gudić,Rosenbloom,&
Parkes,2016),forexample,presentedideasabouthowtointegratepovertyintoanorganisational
behaviorcourse(Rivera,2016),intomarketingcourses(Motta&Brashear,2016;Subramahniyan&
Gomez,2016),andintoaneconomicscoursethatalsohadstudentsreadingfiction(Mason,2016).
London(2016b)presentedadetaileddescriptionofhisMBAcourseontheBoP,whileNitkinandShapiro
(2016)describedthedesignofanintensive,two-week,interdisciplinary,immersionprogrammethat
requiredstudentstodevelopsustainablesolutionstoempoweringwomenwholive“ontheedgeof
poverty.”Thebookincludedfourexamplesofcommunity-basedandexperientiallearning(Fiorroto,
2016;Portales&delaTorre,2016;Schlange,2016;Vikhanski,Kiseleva,&Churkina,2016),whilealso
demonstratinghowstudentscangaindifferentinsightsintopovertywhenthelearninglensesof
pragmatism,criticalpraxis,andembodiment(Simola,2016),orexplication(Lowman,2016),orsystems
thinking(Santiago&Roxas,2016)areapplied.Horne(2016)discussedfinancialexclusionandthedigital
divide,andChymis,DiBitetto,D’Anselmi,andSkouloudis(2016)describedresponsiblepublic
managementindealingwiththeissueofpoverty.
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Inanefforttoworkmorecollaborativelywithotherworkinggroups,theAnti-PovertyWGis
involvedintwojointbookprojectswiththePRMEAnti-corruptionandthePRMEGenderEquality
workinggroups.ThetwopublicationsunderthisjointsponsorshipexploretheintegrationoftheUnited
NationsGlobalCompactprinciples,values,andspiritintobusinesspracticesandmanagement
education.BeyondtheBottomLine:IntegratingtheUNGlobalCompactintoBusinessandManagement
Practice(Gudić,M.,Tan,T.K.,&Flynn,P.,inpress)offersbestpracticesandinnovativesolutionsthatcan
assistorganisationsinsuccessfullyimplementingtheUNGlobalCompact’sTenPrinciplesandPRME’sSix
Principles.Thebook’sthemeisthatorganisationalviabilityandsuccessisachievablebutnotatthe
expenseofthelargercommunityandfuturegenerations.RedefiningSuccess:IntegratingUNGlobal
CompactintoManagementEducation(Flynn,P.,Tan,T.K.,&Gudić,M.,inpress)assistsacademicsin
bringingglobalsustainabilityissuesintotheirclassroomsandscholarship.Bothbooksreferencethe
post-2015developmentagendaandtherelated17SustainableDevelopmentGoals(SDGs),includingthe
SDG#1onpoverty.
Lastly,theAnti-PovertyWG’s,CollectionofBestPracticesandInspirationalSolutions
(http://www.ceeman.org/docs/default-source/hc-presentations/poverty-wg-collection-of-best-
practices-june2012.pdf?sfvrsn=0),isanonlinedocumentthatprovidesshortteachingexamplesofhow
tointegratepovertyissuesintobusiness/managementcourses.Thedocumentisstructuredaround13
typesofinnovativeexperiences:cases,journalarticles,books,pictures,videos,guestlectureseries,etc.
Throughalloftheabove-mentionedpublications,theWGthusseekstoadvanceanappreciationofthe
criticalneedtointegratepovertyinmanagementeducationcurriculawellastomakeapractical
contributionastohowthismaybeachievedviaspecificlearningmethodologiesandapproaches.
3.ConferencesandOutreach
Asafurtherstepindevelopingalearningcommunityoffaculty,administrators,andstudents
withsharedinterestsinunderstandingpovertyfromabusinessperspective,theAnti-PovertyWorking
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Grouphasconvenedandco-sponsoredseveralthematicconferences.Notonlyweretheseconferences
anothertangibleexpressionoftheAnti-PovertyWG’saspirationtosupportplatformsforknowledge
exchangeandlearning,buttheyalsoweredesiredactivitiesidentifiedinthethreeglobalpoverty
surveysnotedaboveandthe2011WGDelphiSurveyresults.Whetheritwasinaseriesofworkshops
thatranalongsidethe2013PRMESummiton“NewWaysforDevelopingLeadersfortheFutureWe
Want”heldinBled,Slovenia,orinitsco-organisingcapacityoftheinternationalexperientiallearning
conferenceonLeveragingInnovativeandCross-countryLearningforPovertyReduction:Climbingthe
EconomicLadder–ExamplesfromandforNicaragua(PRMEAnti-PovertyWorkingGroup,2014),orits
participationinthefirst,second,thirdandfourthResponsibleManagementEducationResearch
conferences,theAnti-PovertyWGhasconsistentlydevelopedsessionsontheinnovations,newideas
andperspectivesonteachingaboutpoverty;hassponsoredpoverty-focusedresearchtracks;andhas
providedforumsformulti-dimensionaldialoguesontheissuesofpovertyandmanagementeducation.
Anti-PovertyWGmembersalsocontributedvideostoriesdescribingtheirprofessionalandinstitutional
experiencesintheformatofthe2013PRMESummit’sframeworkof“4I’sofPRME:Inspiration,
Innovation,ImplementationandImpact.”
TheNicaraguaconference,withitsthemeofinnovationandcross-countrylearning,brought
togethertheWG’scommitmentto(1)developalearningcommunityaroundpoverty,(2)provide
delegateswithaconferenceexperiencethatwentbeyondacademicpresentations,and(3)modelhow
povertyintersectswiththeworkofotherPRMEworkinggroups.HeldattheINCAEBusinessSchool,
Managua,Nicaragua,theconferenceemphasizedinteractive,experientiallearningactivitiesforall
delegates.Delegatesvisitedamilkprocessingcompany,Centrolac,andCoopamilkcooperativeinalow
income,ruralareaofNicaraguaandparticipatedinknowledgeintegrationssessionsthroughoutthe
conference.Theintentwastocreatearich,experientiallearningenvironmentforfacultymembers
similartostudentexperientiallearningexperiences.Additionally,theconferencehadasessioninwhich
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theAnti-CorruptionToolkit(http://actoolkit.unprme.org/modules/introduction/),producedbythe
PRMEAnti-CorruptionWorkingGroup,wasdiscussedinthecontextofthemutuallyinterrelated
corruptionandpoverty-relatedissues.
WhilenotexplicitlymentionedintheWGvisionandaspirations,theWGisalsodeeply
committedtofosteringcriticalengagementwithpovertyonthepartofyoungpeople,believingthat
suchengagementiscrucialtothefuturesuccessofanydiscussions,activities,knowledgecreationand
disseminationinthecontextofpovertyreduction.Aspartofthiscommitment,theWGco-sponsored
theChallenge:Futureinitiative(www.challengefuture.org),withtheaimofestablishingnew
transnationalpartnershipsforprovidingrealskillsandleadershipopportunitiestoglobalyouth,while
strengtheningtheiremployabilityprospects.InBled,the2013Challenge:Futurecompetitionfinalists,
whoworkedonthechallengeoffightingpovertybyreducingyouthunemployment,andAnti-Poverty
WGmembersparticipatedinajointworkshopwherethetwogroupsexchangedideas.
TheAnti-PovertyWG’soutreachactivitiesandeventsaredesignedtomeettwoofitskey
aspirationaltargets,namelytocreateopportunitiesformulti-stakeholderdiscussionsonpovertyandto
supportthedevelopmentofacommunityofmanagementeducators,researchersandprofessionals
committedtointegratingpovertyintothebusiness/managementcurricula(PovertyWorkingGroup
VisionStatement,2012).Tothatend,theAnti-PovertyWGhasbeeninvolvedinanumberofevents,
bothwithinandoutsideofthePRMEcommunity.Ithas,forexample,contributedtoaspecialanti-
povertycollaboratory,whichwaspartoftheRio+20CorporateSustainabilityForum’ssessionon
FoundationsforSustainableLeadership:ResponsibleManagementandLeadershipEducation(2012);it
participatedintheAcademyofManagement’sannualmeeting(Boston,2012)withanAllAcademy
Themedsession,“TheInformalEconomy,PovertyandResponsibleManagementEducation;”andit
developedtwotracksattheEURAM2015annualconference(Warsaw,Poland)on“Uncertaintyasan
Opportunity.”Onetrackwasonpoverty,whiletheothercoveredleadershipchallengesand
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opportunitiesinthecontextofuncertainty.Weybrecht(2012)publishedatwo-partinterviewwithone
oftheAnti-PovertyWG’sco-founders.
TheWG’soutreachtoyoungadults,asemergingbusiness,communityandgloballeaders,is
evidencedbyitsthree-year,co-sponsorshipoftheStudentEssayWritingCompetitionprojectatthe
D.A.TsenovAcademyofEconomics(Svishtov,Bulgaria),launchedandorganisedbyWGmember
AnastasiyaMarcheva.Universitystudentsfromaroundtheworldwereaskedtowriteessaysonthe
relationshipbetweensocialinclusionandpoverty,themeaningofresponsibleleadership,andinclusive
businessesasatoolforpovertyreduction.Overthosethreeyears,theessaycontesthasinvolvedover
250students,from24businessschoolsanduniversitiesin14countries.
Assessmenttodate
Whatlaterbecameknownasthe“4HiddenI’sofPRME”:Inspiration,Innovation,
ImplementationandImpactprovideasimpleframeworkthroughwhichtoevaluatetheAnti-Poverty
WG’sactivitiestodate.Astheprecedingsectionsindicate,theAnti-PovertyWGhasbeeneffectivein
creatinginspirationandpromotinginnovationrelatedtopovertyasanoverlookedyetimportantissue
inbusiness/managementeducation.TheAnti-PovertyWGhasconductedthefirst-of-its-kindresearch
tomeasuretheextentofpovertyinclusioninbusiness/managementeducationworldwide.TheWGhas
publishedcaseexamplesfromscholars,whoareattheleadingedgeofpovertyeducationin
business/managementschoolsandprogrammes,toshowcaseteachingandextracurricularinnovations.
TheWGhasbroughttheissueofpovertyintothedomainofgeneralmanagementthroughits
participationintheAcademyofManagementannualconference,andithastappedthecreativityof
youth,whowillbethenextgenerationofbusinessandcommunityleadersdealingwiththechallengeof
povertyreduction.TheAnti-PovertyWGhasalsomodeledcross-collaborationwithotherPRMEworking
groupsandchapters.TheseachievementsareallinlinewiththeAnti-PovertyWG’svisionand
aspirationalobjectivestobeadvocatesforpovertyasalegitimatetopicfordiscussionandresearchin
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schoolsofbusinessandmanagement;tobecatalystsforinnovative,profitableandresponsible
approachestopovertyreduction;andtoengagemultiplestakeholderswhocandriveinnovative
curriculumdevelopment(PovertyWorkingGroupVisionStatement,2012).Thecontinuousinternal
dialogueamongWGmembersandtheirindividualcontributionsandcommitmentshavebeen
instrumentaltotheseachievements.Atthetimeofthispublication,theAnti-PovertyWGhad172
membersfrom137institutionsin53countriesaroundtheglobe.
YetchallengesaswellasopportunitiesstillremainfortheWG,particularlyintheareasof
implementationandimpact.AlthoughtheAnti-PovertyWGhasworkedcollaborativelywithsome
PRMEworkinggroups,moreneedstobedone.PovertyimpingesonthePRMEworkinggroupsrelated
topeace,sustainability,innovation,climatechangeandenvironment,aswellashumanrights.TheAnti-
PovertyWGhasyettoestablishastrongworkingrelationshipwiththesePRMEworkinggroups.
Similarly,becausepovertyexistsineverycountry,forgingstronger,moreformalrelationshipswith
PRMERegionalChaptersbecomesimperative.
PRMEPrinciple3relatedtomethods.Surprisingly,theWG’sCollectionofBestPracticesand
InspirationalSolution,hasfailedtobecomeadynamicresource.Designedtobeanopen,collaborative,
organicdocumentinwhichfacultymemberswouldbothreadaboutandcontributetheirown
innovationsinteachingaboutpoverty,theCollectionhasremainedalmoststaticsinceitspublicationin
2012.Fewnewideashavebeenaddedsincepublication.TheCollectionisanobleyetunfulfilledeffort.
PRMEPrinciple4relatestoresearch.WhiletheAnti-PovertyWGhasundertakenimportantfirst-of-its-
kindresearch,here,too,moreneedstobedone.Topicsworthyofmoreresearchinclude:povertyand
thepersistentlygrowinginequalitiesaseconomic,socialandhumanphenomena;approachesand
effortstointegratethisglobalchallengeintomanagementeducation,andtheSDGperspectivethat
positstheinterconnectednessofthecomplex,multidimensionalissueofpovertywiththeother16
SDGs. WhatliesaheadfortheAnti-PovertyWGwillbediscussedinthepaper’slastsection.However,
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beforeproceedingtothatdiscussion,thepaperturnsnexttothedualchallengesofmakingthe
transitionsfromtheMDGstotheSDGsandfromfocusingon“poverty”tothebroaderissueof“income
inequality.”
TheNextTransitions:FromPovertytoInequality,fromMDGstoSDGs Inthepost-2015eraoftheSustainableDevelopmentGoals(SDGs),emphasishasbeguntoshift
fromanemphasisonextremepoverty,aspreviouslyencapsulatedbyMDG1(“toeradicateextreme
povertyandhunger”,toawiderlensunderstandingofpovertyinitsbroadermanifestations(SDG1:
“Endpovertyinallitsformseverywhere”).Thishasbeenanimportantadvancementbecause,furtherto
recognisingthatpovertyisaphenomenonnotlimitedtotheglobalSouth,itpresentsan
acknowledgementthatpovertywearsmanydifferentmantles,overandaboveitsextremeforms,andis
experiencedinmanydifferentwaysindifferentplaces.AsGudić,RosenbloomandParkes(2015)
observe,“Povertyisrelativetotheplaceandtimeonelivesin”(p.2).Thusakeydevelopmentinthe
povertyagendarecently(andmovingforwardwiththeSDGs)hasbeenthegrowingappreciationofthe
criticalroleplayedbyinequality.
Asdiscussedearlierinthispaper,theappreciationoftherelativedimensionofpovertyhasalso
foundexpressionintheconceptof‘relativepoverty’,intermsofwhichpovertyisdefinedinrelationto
theeconomicstatusofothermembersofsociety(UNESCO,2016).Indeed,asnotedbyUNESCO(2016),
theconceptofrelativepovertywasdevelopedtoaddressperceivedshortcomingsassociatedwiththe
constructofabsolutepoverty;inparticular,thecriticismsthatthelatterdoesnotaccountforbroader
issuesconcerningthequalityoflife(suchassocialorculturalneeds)andisnotconcernedwiththe
overalllevelofinequalityinsociety.Inthiscontext,vanTulder(2007)hasobservedthattheconceptof
relativepovertyismorecontroversialthanthatofabsolutepoverty,asitisassociatedwithinequalityin
society.
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Yet,greaterrecognitionofthecorrosiveeffectofinequalityisofcrucialimportanceinany
debatesonpoverty.Inequalityisoneofthegreatestchallengesfacingtheworldtoday,asithasbeen
showntobelinkedtoawiderangeofhumanproblems,suchasillhealth,criminality,war,lackof
educationandsafety(vanTulder,2007),violence,higherteenagebirthrates,lowerlevelsoftrust,
weakercommunitylivesandmorepeopleinprison(Wilkinson,2010).Indeed,JimYongKim,the
PresidentoftheWorldBank,hasrecentlyidentifiedinequalityasa‘’powerfulthreat”toprogress
aroundtheworld,whichis“constrainingnationaleconomiesanddestabilisingglobalcollaborationin
waysthatputhumanity’smostcriticalachievementsandaspirationsatrisk.Thisincludesthegoalof
endingextremepovertyby2030”(WorldBankGroup,2016,p.ix).
Compellingresearchevidenceforthelinkbetweenincomeinequalityandavarietyofsocietal
illshasbeenprovidedbyWilkinsonandPickett(2010),whoinvestigatedtheeffectsofinequalityona
widerangeofhealthandsocialproblems.Theauthorsfoundthat,thehigherthelevelsofinequalityina
givencountry,theworsethesecountriesfaredforarangeofdifferentproblems,suchasmentalhealth,
physicalhealth,drugabuse,violence,imprisonment,educationalperformance,socialmobility,trustand
communitylife,teenagepregnancies,obesityandchildwell-being.Whatmadetheauthors’findingsso
remarkable,wasthatitwasnotpovertypersethatincreasedtheincidenceoftheabove problems,but
disparitiesinincomewithinsocieties,withthemoreunequalcountriesexperiencingasignificantly
higherleveloftheaboveconditions.
Theseresearchfindingsunderscorethenecessityofincorporatingthetopicofinequalityinany
poverty-baseddiscussions.Furthermore,whilebothpovertyandinequalityareimportantforthewell-
beingofpopulations,itshouldbeborneinmindthatabsolutepovertybecomeslessrelevantinrich,
developedcountries,whereitnolongerimpactsonmorethanjustasmallpercentageofthepopulation
(Wilkinson&Pickett,2010).Bycontrast,relativepovertyandrelativesocialstatusaffectthevast
majorityofpeople.Thus,“theproblemsinrichcountriesarenotcausedbythesocietynotbeingrich
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enough(orevenbybeingtoorich)butbythescaleofmaterialdifferencesbetweenpeoplewithineach
societybeingtoobig.Whatmattersis“wherewestandinrelationtoothersinourownsociety”
(Wilkinson&Pickett,2010p.25).
Inordertohelpfacilitatecompanies’effortsinthisregard,theGlobalCompacthasdevelopeda
‘GuideforBusinessActionontheSDGs’,alsoknownastheSDGCompass,whichshowscompanieshow
theycanaligntheirstrategiesinlinewiththeSDGs,whilealsohelpingthemtomeasureandmanage
theircontributiontothegoals(UNGlobalCompactSDGCompass,2015).
Equally,businessschools,aseducatorsofcurrentandfuturemanagersandbusinessleaders,
haveacruciallyimportantroletoplayinthesuccessofachievingtheseobjectives.TheUNPRME
Secretariat(2015)holdsthathighereducationinstitutions(HEIs)areof“critical”importanceinthe
advancementoftheSDGs,astheyhavetheabilitytoequipstudents,tomorrow’sbusinessleaders,with
responsibleandsustainablebusinessskills.Businessschoolscancontributetoanadvancementofthe
SDGsinanumberofways:byaligningtheircurriculaandresearchtotheSDGagenda;engaginginmore
appliedresearchthatcanenhancebusinesses’abilitiestobemoresustainable;inspiringstudentsto
committo,andactinaccordancewith,theSDGs;actingasadvisors,suppliersofknowledgeand
mediatorsamongbusinesses,civilsocietyandgovernmentinsupportoftheSDGs(ibid.)
Lawrence(2016),ProfessoratHultInternationalBusinessSchool,advancesaconvincing
argumentwhytheSDGsshouldbeintegratedintobusinesscurricula:
Aswemovethroughthe21stcentury,thegrowinggapbetweenrichandpoorhasbeen identifiedasoneofthegreatestthreatstoworldsecurityandprosperity.Ifcompaniesaregoing tocontinuetothrive,theyaregoingtoneedskilledemployeesandeducatedconsumers.The pursuitoftheSDGsisnotjustmorallyrightbuteconomicallyessential.TheSDGsareabout bringingthemajorityoftheworld—the‘other’6billionpeople–intotheeconomy.Addressing theSDGsandbusinessgrowthandeconomicstabilityareintegrated.TheseviewpointsaresharedbyWeybrecht(2015),whostressesthattheSDGsshouldnotberegarded
asseparatefrombusiness.TheauthornotesthatallseventeenSDGsimpacton,andareimpactedby,all
aspectsofbusiness-businessastaughtandresearchedbybusinessschoolsallovertheglobe.Thus,itis
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imperativethatstudentsunderstandtheSDGs,appreciatetheirrelevancetobusinessandtherisksand
opportunitiestheyrepresent.
EmbeddingtheSDGsintothecorecurriculaofbusinessschoolswillbeoneofthewaysinwhich
thiscantakeplace.Likewise,researchcanplayanimportantroleinadvancingthegoals(UNPRME
2015),while,conversely,thegoalsthemselveshavethepowertoredirectresearchinawaythatwill
makeitmorerelevanttobusinessandsocietyandbusinessschoolresearchcapabilitiesarean
“underutilisedresource”byboththebusinessandtheglobalcommunityinmovingtheagendaforward
(Weybrecht,2015).
Furthermore,asKingo(2016),theExecutiveDirectoroftheUNGlobalCompact,observed,
“ChangewillnotcomeasaresultofmeetingsheldatUNHeadquartersalone,butasaresultof
deliberateandtangibleactionontheground.”Yet,businesses,asoneofthegroupofactorsonthe
ground,willnotbeabletocontributemuchtochangeiftheyarenotinformedabouttheSDGsandthis
iswherebusinessschoolshaveakeyrole.Thisiswherebusinessschoolscomein.“Businessand
managementschoolsalreadyplayakeyroleinshapingtheskillsoffuturebusinessleaders,butmuch
morecanbedonetoensuretheseleadershavetheskillsneededtobalanceeconomicandsustainability
goals”(Haertle,2016).
WhatliesaheadfortheAnti-PovertyWG
GuidancefortheAnti-PovertyWG’sfutureactivitiescomesfromthreesources:(1)Anewlycompleted
DelphiSurvey(2016),(2)acommitmentto‘zero’povertybyunderstandingpoverty’srootcauses
(paralleltoSDG#1)(GlobalForumAnti-PovertyWGRoundtable,2015);and(3)anongoingcommitment
toaction/impact-orientedcommunicationandcollaboration(GlobalForumAnti-PovertyWG
Roundtable,2015).Table2presentstheresultsofanewDelphiSurveyofworkinggroupmembers
completedinearly2016.
InsertTable2aboutHere
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Table2identifies16projectsthathavethemostcommoninterestamongstAnti-PovertyWGmembers.
Asnoted,membersgavethehighestprioritytodevelopinganonlinetoolkit.Asevidencedbytheriseof
MassivelyOpenOnlineCourses(MOOCs)andtheglobalshifttohybrid/blendedlearningaroundthe
world,anonlinetoolkithasthepotentialnotonlytoacceleratetheimplementationofideas
surroundingpovertyandincomeinequalityintobusinessandmanagementcourses,butalsotoenable
theevaluationoftheirimpact.Table2alsoidentifiesfacultydevelopmentasthesecondmostimportant
initiativefortheWG.Thereisanatural,mutuallyreinforcingrelationshipbetweentheonlinetoolkit
andfacultydevelopment:Asanonlineplatform,thetoolkitbecomesthebackboneforallotherlisted
projectsinTable2,whilealsoservingastheentrypointintoanaccessible,easy-to-updatelearning
resourceonpovertyandincomeinequality.Further,itcanbenotedthatmostofthemember-identified
activitiesafterthetoolkitandfacultydevelopmenttopicsarespecificallyaimedatimplementationand
impactintheirrespectiveareas(entrepreneurshipdevelopment,executiveeducation,specialsummer
schoolsandmodulesforyouth,targetedprogramsforpoorregionsandemergingeconomies,
collaborationamongbusinessschoolsfromdifferentpartsoftheworld,jointfocusedresearch,
publication,etc.).
InlinewiththeAnti-PovertyWG’salreadyestablishedcommitmenttoresearch,WGmembers
alsosupportedupdatingtheglobalsurveyonFightingPovertythroughManagementEducation:
Challenges,Solutions,Opportunities(Gudić,Parkes,&Rosenbloom,2012).Itwillbeofinteresttosee
whethertherehasbeenashiftintheopportunitytostudythetopicofpoverty,relativetoother
responsiblemanagementtopics,sincethefirstsurveywasconducted(seeTable1)andwhether
poverty/inequalityisnowanymoreembeddedinbusinessandmanagementdegreecoursesthroughout
theworld.Thisnewstudywillprovideameasureofbothimpactandimplementationof
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poverty/inequalityissuesinbusiness/managementeducation.ThesurveywillbeconductedinSpring
2017,withpreliminaryresultspresented,itishoped,atthe2017PRMEGlobalForum(NewYork).
Lastly,theWorkingGroupswillneedtoestablishand/orfurtherexpandclosercommunication
andcollaborationwithotherstakeholdersandpossiblepartnersinthenextcoupleofyears.Whilstthe
workoftheAnti-PovertyWGfocusesonSDG1,itisessentialtoseetheSDGsasinterconnectedentities,
withclearlinksbetweenits17differentgoals.Forexample,itisimpossibletothinkaboutadvancesin
genderequalitywithoutthinkingaboutitscausalrelationshipwithpoverty.Similarly,progresson
climatechangewillbelimitedifpovertyforcesindividualstoactinwaysthatcontinuetodegradethe
environment.TheAnti-PovertyWGwillneedtoworkwithpartnersthattackletheseissuestoo.
OneofthemostimportantpartnersistheUNGlobalCompact.ManyGlobalCompact
businessesarenotonlyactivelyinvolvedinbuildinginclusivebusinessmodelsbutarealsoinvolvedin
responsiblymarketingproductsandservicesdesignedforlowincomeindividualsandcommunities.Yet
theAnti-PovertyWGhasyettoestablishaworkingrelationwithGlobalCompactcompanies.Whilst
thereareproposalsfortheintegrationofthe10UNGlobalCompactPrincipleswiththesixPRME
principles,theAnti-PovertyWGcantaketheleadindevelopingthisrelationship.Thiscloserrelationship
betweenPRMEandtheUNGlobalCompactwouldthenrealizethesynergisticpotentialbetweentheUN
GlobalCompactasa“platformofplatforms”andPRMEasa“networksofnetworks”.
Asthisarticleisbeingwritten,theworldisincreasinglybesetbychallengestothefundamental
dignityandrespectforthediversityofhumankind.Thecorevaluesoftolerance,integrityandfair-
mindednessarealsobeingchallenged.TheSDGsrepresentthepursuitofuniversalvaluesand
principlesoftheUnitedNations,namelynon-discrimination,equality,freedom,anddiversity.Asa
PRMEworkinggroup,thesevaluesandprinciplesareattheheartoftheAnti-PovertyWG'swork.Whilst
itisrecognizedthattheseglobalgoalsarecomplexandchallenging,itisparticularlyimportantduring
timesofuncertaintyandchangetoupholdandpromotethesefundamentalprinciplesandvaluesin
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everysocietyaswellasintheeducationalandresearchworkandactivitiesofworkinggroupsandof
PRME.
Asinthepast,theAnti-PovertyWGwillexpressthesevaluesasitseekstoinfluencevarious
elementsoftheeducationalmanagementsystemthatincludeeducationalprogrammes,processes,
actorsinvolved,andinstitutionalandorganisationalarrangements.Withitsemphasison
implementationandimpact,theWG’sfutureactionsfocuswillalsobemultidimensionaltoencompass:
individuals,individualschools,groupsofschools,aswellasinternationalorganisations,andinparticular
thePRMEcommunityasawhole.TheAnti-PovertyWGiscommittedtoupholdingthesevalues,to
workingwithconstituenciesthatcanreduceglobalinequality,andtoparticipatinginthecreationofa
worldwithoutpoverty.
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Table1.PerceivedOpportunitiestoStudyResponsibleManagementTopicsinUndergraduateandPost-GraduateBusinessPrograms
Undergraduate Post-Graduate
Topic Mean StandardDeviation
Topic Mean StandardDeviation
Ethics 3.77* .993 CorporateGovernance 3.80* 1.034
CorporateSocialResponsibility
3.65 .992 CorporateSocialResponsibility
3.77 .990
InternationalDevelopment
3.64 1.097 InternationalDevelopment
3.71 1.061
CorporateGovernance 3.62 1.094 Ethics 3.68 .998
SustainableDevelopment 3.32 1.158 SustainableDevelopment
3.42 1.115
SocialEntrepreneurship 3.07 1.148 SocialEntrepreneurship
3.13 1.090
EnvironmentalSustainability
3.02 1.095 EnvironmentalSustainability
3.07 1.110
PublicPolicy/GovernmentalStudies
3.01 1.227 PublicPolicy/GovernmentalStudies
3.05 1.189
PoliticalStability 2.74 1.165 ThirdSector/CivilSociety/NGORelationships
2.80 1.183
ThirdSector/CivilSociety/NGORelationships
2.71 1.137 PoliticalStability 2.74 1.140
HumanRights 2.67 1.093 Corruption 2.73 1.132
Corruption 2.65 1.108 HumanRights 2.66 1.128
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Poverty&Inequality 2.51 1.089 Poverty&Inequality 2.60 1.082
ClimateChange 2.41 1.101 ClimateChange 2.46 1.140
*Scale:1=noopportunitytostudy,2=littleopportunitytostudy,3=someopportunitytostudy,
4=significantopportunitytostudy,5=extensiveopportunitytostudy
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Table2.DephiSurveyTopicsHavingtheGreatestConsensusfortheAnti-PovertyWG’sFutureWork*1.Developanonlinetoolkit(comprisedofreadingsandcases)forintegratingpovertyinspecificmanagementdisciplines2.Designfacultydevelopmenttools/modulesforPRMEschoolstousetotrainfacultytointegratepoverty/globalcompactintocurriculum3.EntrepreneurshipEducationandpovertyreduction4.Framefightingpovertyasabusinessopportunity5.Holdapoverty-focusedconferencethatincludesapovertyimmersionexperiencefordelegates6.Establishinternationalteamsfordeliveringsummerschoolsandvariouselectivecoursesonpovertyalleviationaroundtheglobe7.Jointresearchprojectaboutthemaincausesofpoverty8.Facilitatecollaborativepaperwritingonpovertytopics9.Designanexecutiveeducationprograminmodule(forexample3-4moduleseverytwomonths)tobedeliveredindifferentuniversitiesorotherinstitutionsinvolvedinanti-povertyprogram.10.Cooperatewitheducationalinstitutioninpovertycountries11.Cooperate/increasecooperationwithsocialresponsibleenterprises,whichcouldgiveinternshipopportunities12.IdentifyinnovativeinclusivebusinessmodelsascaseexamplesfortheUNGC13.InitiatecollaborationandpartnershipwithUNGlobalCompactanditssignatories14.Encouragethetransferofknow-howtomanagementeducationinstitutionslocatedinpoorregions15.DesignanddeliveryofaMOOC(MassiveOpenOnlineCourse)courseonpovertyissue16.AnalyseallSDGsforcrossreferencetopovertyreduction*Thefulllistof71topicsisavailablebycontactinganyoftheauthors.
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