A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI...

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Investor Presentation 2019 A Global Diamond Commodity Exchange Creating a New Financial Market

Transcript of A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI...

Page 1: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Investor Presentation 2019

A Global Diamond Commodity Exchange

Creating a New Financial Market

Page 2: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

CEDEX Vision

www.cedex.com

Transforming Diamonds to a New Financial Asset

Page 3: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Financial Leaders Talking About Digitizing

“the benefits of digitization and

increased liquidity are so great”

“CEDEX provides something that has long eluded

the diamond industry transparency”

“blockchain to ‘tokenize’ gold bars”

“tokenization investing is cheaper, faster, more secure

and available”

“make the market more attractive to a

new generation of investors”

“Blockchain technology will open up world markets, same

as what the internet did for information exchange”

www.cedex.com

Page 4: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

www.cedex.com

COFFEE Coffee Coin

SILVER Silver Token

GOLDVaultoro

Digix

OIL PertoDollars.io

Oil Coin.io

METALS Tiberius

Coin

DIAMONDS CEDEX Coin

Transparency

Reduced Costs

Efficiency

New Markets

The Advantages Of Digitizing Commodities

Ownership & transactions are recorded and executed openly and indeliblyon the blockchain

Resulting shares can be bought and sold without the involvement of a third party

Ownership can be more easily divided up

Bringing together crypto and fiat markets and creating liquidity

Page 5: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Say Hello to a New Financial Commodity

Diamonds!

www.cedex.com

Page 6: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Why Diamonds?

www.cedex.com

Untapped Market of

$300-$400 bn

Diversified Risk Profile Attractive Low Carry Cost

Page 7: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

The CEDEX SolutionA Global Diamond Commodity Exchange

www.cedex.com

Page 8: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

The Technology Behind CEDEX

THE DEX BLOCKCHAIN

Using both DEX & Blockchain technology CEDEX engineered a groundbreaking change overcoming the obstacles preventing diamonds from becoming a commodity

Page 9: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

What Do Diamonds Lack?

Lack of Fungibility Lack of Transparency

www.cedex.com

Lack of Liquidity

The diamond industry lacks clear & transparent pricing, making it

difficult to understand how diamonds are valued & priced

Unlike gold, platinum or silver, diamonds are not standardized

and each diamond is unique

Diamonds are mainly sold to end consumers in a one-sided

transaction, so you can’t resell a diamond in its fair market value

Page 10: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

The DEX

www.cedex.com

DEX is a proprietary sophisticated algorithm that evaluates each diamond’s ask price vs.its EMP (Estimated Market Price)

The DEX score evaluates the diamondbased on: gemological perfection, marketprices & liquidity of each individualcategory

INVEST IN DIAMONDS WITHOUT HAVING TO BE AN EXPERT!

Page 11: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

CEDEX Trading Arena

Page 12: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Proprietary & Confidential

www.cedex.com

Page 13: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Diamond Flow On The Exchange

DIAMONDSUpload a single or

multiple diamonds to the CEDEX exchange

VERIFICATIONAll diamonds uploaded to

CEDEX are sent to a GIA lab for verification and certificate

update

CUSTODIANOnce the diamond is verified and approved, it’s sent to a secured

custodian for safekeeping (Geneva/ Hong Kong)

SELLERThe diamond is uploaded to theexchange, where its evaluated; given aDEX score based on the requestedasking price vs. the Estimated MarketPrice (EMP)

BUYERCan bid on a single or multiple diamond,once there is a match, the Diamond DigitalCertificate is transferred to the buyer andhe becomes the diamond’s legal owner

DIGITAL DIAMOND CERTIFICATE (DDC)

A DDC is created, representing a diamond’s ownership. Including:owner ID, status, gem composite score, gem subcategory, media, designated custodian information, and arrival time at the custodian’s location

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Traders on CEDEX

www.cedex.com

BUYERSSELLERS

CryptoHolders

InstitutionalSuppliers & Private Diamond Holders

- Hedging Currency- Hedging General/Crypto Portfolios - Preserve Value- No Counterparty Risk

Commodity Traders

- Liquidation - Diamonds to Cash

- Exposer to Industry- Diversification- Better Alternative to Gold

Page 15: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

The Shared investment product will offer the holder the option of a conducting a sale via a single DDC or multiple DDCs, the latter offering partial or shared ownership of a contract for the buyers

SHARED INVESTMENT

Once established, a DDC is open to short-sell positioning in the same way as other asset classes, based on a forward view on market price trends. Once a lender is identified, this requires a CEDEX deposit to cover the cost of borrowing and similar CEDEX-based collateral (calculated daily).

SHORT SALEDIAMOND BASKET (ETF)

CEDEX envisages availability of diamond backed derivatives such exchange-traded funds (ETFs) based on a basket of GIA certificates for which CEDEX creates multiple DDCs to represent partial ownership of the basket.

Future Trading Products

INDEX/CATEGORY TRADING

A product which will enable investors to buy into an entire index that will track the specific category in which they wish to invest rather than a single stone within that category. Enabling: (i) portfolio diversification; (ii) reduced risk associated with a single diamond being devalued; (iii) an overview of market behavior;

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About CEDEX

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CEDEX Achievements

www.cedex.com

March 2017Seed Investment from TechFinancials

March 2018Raised over $20M in Token Sale

July 2018Coin listed on Exchanges:

20KSupported Community & Followers

November 2018Fully Operative Live Beta Exchange

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CEDEX Strategic Expansion

www.cedex.com

Single DiamondFirst Financial Diamond Commodity Exchange

Institutional Markets

Global Financial Commodity Institutions

Retail MarketsLocal Commodities

Retails Brokers

Crypto Exchanges

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CEDEX Road Map

▪ Derivative Products

▪ Strategic Collaborations

▪ Round A investment

www.cedex.com

2019

2021

Q1 Q2 - Q3 Q4

▪ Geo Expansion Via Local Joint Ventures

▪ Round B – Institutional Funding

▪ Expansion of Institutional Markets

▪ Continue Development of Financial Products (short sale/leverage trading/shared investment/loans)

▪ Market Penetration Retail Brokers (Fiat/ Crypto

▪ Regulatory Umbrella

▪ Continue Retail Expansion USA/Asia/Europe

Q3 –Q42020Q1 – Q2

20202019 2019

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The Team

With over 20 years' experience in the global financial markets, has held senior roles in leading financial institutions such as Lehman Brothers, Barclays Capital and Intesa Sanpaolo (Banca IMI), and served as the CEO of a Luxembourg exchange and a financial advisory company

SAAR LEVI – CEO & CO FOUNDER

Entrepreneur with 25 years experience in the diamond industry. Working primarily in Asian markets, specializing in technology, consulting and financial software. Served as CEO at F&C as well as founder & managing director of the diamond brands LeLumiere and Masaor.com

RONEN PRIEWER - FOUNDER

VP Product

ASAF MEIRI

ADV. - Legal & Compliance Director

ARIEL LILAEV

COO

SHAHAF TZAIG

Chief Technology Officer

AVNER LEVINSTIEN

Development Manager

AVIV BALASSIANO

Head of Coin Management

ALLEN LANGNER

Japan Director

SHIGEO AKIYAMA

Asia Business Development

CALVIN HAU

Marketing Coordinator

OLGA CHEFRANOVA

Database Administrator

ALEKSANDR REBENOK

Senior QA Engineer

KATERYNA GORDIEIEVA

Korean Market Manager

REINA LEE

Head of Marcom & Business Development

YAEL ECKSTEIN

Page 21: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Our PartnersGrowing and Ongoing Joint Ventures & Partnerships

In Collaboration With:

- Listed on London Stock Exchange (TECH)

- Trading solutions to brokers & exchanges

- Based on propriety pricing algorithms

- Global offices: Israel, Cyprus, China, Hong Kong,

Japan & Ukraine

Page 22: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

Award Winning Project

Audience award winner

Singapore Feb. 2018

Top 3 Potential StartupsTel-Aviv March 2018

Top 3 Potential StartupsZurich March 2018

www.cedex.com

Page 23: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

CEDEX In Recent Media

Forbs 7 Ways Tokenizing Traditional Assets Will Launch Security Tokens To Main Street In 2019Nov 1, 2018

VIDEOS PRESS

Yahoo Finance Diamond Commodity Exchange CEDEX is Now Listed On CoinbeneNov 28, 2018

Coin RivetNew blockchain exchange launches that digitizes diamondsNov 29, 2018

Core Finance Saar Levi – CEDEX CEOCore Finanace InterviewNov 30, 2018

Speaking at MJACSaar's Speech at MJAC - CRYPTO COMPARE Conference

Dec 18, 2018

New Kids On The BlockchainSaar Levi – CEDEX CEOMJAC CryptoCompare Interview Dec 1, 2018

Presenting CEDEXSaar Levi Presents The CEDEX VisionMarch 28, 2018

Page 24: A Global Diamond Commodity Exchange Creating a New ......and a financial advisory company SAAR LEVI –CEO & CO FOUNDER Entrepreneur with 25 years experience in the diamond industry.

CEDEX End Game

Become a leading marketplace for digitized commodities for the retail

and institutional investors