A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.
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Transcript of A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.
![Page 1: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/1.jpg)
A Fresh Approach to PR and Marketing
Victoria Fellowes, Shine PR and MarketingM) 07920 164657
![Page 2: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/2.jpg)
Benefit of PR• Free and paid papers• BBC Radio• Need all information supplying:
– Detail– Quote– Image (state credit)– Emailed without attachments
• Do your research: give them a call
![Page 3: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/3.jpg)
Benefit of PR• Events: use of local societies, Preston Guild• Utilise knowledge of members • Charitable donations• Successes in supporting activities • In-house promotion
![Page 4: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/4.jpg)
Benefit of Internet
![Page 5: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/5.jpg)
![Page 6: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/6.jpg)
Benefit of Internet• Partnership working: local businesses• Supplementary websites• Upcoming events • Social media
![Page 7: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/7.jpg)
Benefit of research
• New and repeat business• Members
• Determine satisfaction and improvements• Collect information• Identify a need for development grants• Promote future activities: a free method
• Data management system
![Page 8: A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M) 07920 164657.](https://reader031.fdocuments.us/reader031/viewer/2022012922/551ba071550346a10a8b6110/html5/thumbnails/8.jpg)
A Fresh Approach to PR and Marketing
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