A final project report submitted to: U.S. Environmental ...

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A final project report submitted to: U.S. Environmental Protection Agency Sharon Lowery-Martin, Project Officer State and Tribal Services Section Program Services Branch 77 W. Jackson Blvd. Chicago, IL 60604 lowery-martin.sharon @epa.gov & Briana Bill US EPA Region 5 77 W. Jackson Chicago, Illinois 60604 Bill.Briana@ epa.gov Project Title: Pollution Prevention Information Network for the Great Lakes Regional Pollution Prevention Roundtable Grant Program: #NP-00E00972-1 Project Period: February 1, 2012 – January 31, 2014

Transcript of A final project report submitted to: U.S. Environmental ...

A final project report submitted to: U.S. Environmental Protection Agency

Sharon Lowery-Martin, Project Officer State and Tribal Services Section

Program Services Branch 77 W. Jackson Blvd. Chicago, IL 60604

lowery-martin.sharon @epa.gov

&

Briana Bill US EPA Region 5

77 W. Jackson Chicago, Illinois 60604

Bill.Briana@ epa.gov

Project Title: Pollution Prevention Information Network

for the Great Lakes Regional Pollution Prevention Roundtable

Grant Program:

#NP-00E00972-1

Project Period: February 1, 2012 – January 31, 2014

The Great Lakes Regional Pollution Prevention Roundtable (GLRPPR) aims to strengthen sustainability programs and environmental programs for the benefit of businesses, organizations, and government agencies throughout the Great Lakes regions of the U.S. and Canada. It accomplishes this by facilitating networking among and developing and promoting information tools and training for pollution prevention technical assistance providers and companies. The Illinois Sustainable Technology Center (ISTC) is the host agency for GLRPPR. ISTC is a division of the Prairie Research Institute at the University of Illinois at Urbana-Champaign. This final report details work that GLRPPR does in cooperation with the other P2Rx Centers under the Pollution Prevention Information (PPIN) grant program, which funds the P2Rx National Network. GLRPPR has been a member of P2Rx since that organization was established in 1997. GLRPPR partners with the other regional P2Rx centers on specific projects and on the general shared goal of improving networking and information dissemination among pollution prevention professionals nationwide. In May 2012, Robert Iverson announced plans to retire. ISTC’s director selected Laura Barnes, a librarian at the University of Illinois’ Prairie Research Institute, to replace him as GLRPPR’s Executive Director. Ms. Barnes has been involved with GLRPPR for over ten years and is well-known in the pollution prevention community. She is a degreed librarian with over twenty years of experience in environmental librarianship. GLRPPR’s strategy during this project period was to reestablish itself as the region’s pollution prevention information hub. To accomplish this, GLRPPR staff aimed to: improve communication with members about available training opportunities and resources; develop ongoing relationships with pollution prevention technical assistance providers and sustainability professionals throughout the region; provide training and networking opportunities to the region’s technical assistance providers; and better leverage cooperative efforts of the P2Rx network to publicize regional pollution prevention efforts and share information about projects of interest from other regions.

TASK 1: SUPPORT THE P2RX NETWORK

By participating in the P2Rx network, GLRPPR is able to leverage relevant work done in other regions to ensure that P2 technical assistance providers in Region 5 have the resources they need to do their jobs better. Laura Barnes subscribes to the e-mail lists for the other P2Rx Centers and frequently forwards messages from those lists to the Roundtable e-mail list, which currently has 341 subscribers. During the project period, 231 messages were sent to the Roundtable list by GLRPPR staff. The staff from the other P2Rx Centers also subscribe to the Roundtable list, which ensures that webinars and resources developed in Region 5 are publicized to other EPA regions. Specific examples of this synergy are detailed in the progress reports submitted every six months during this funding period. One example of this synergy occurred during the August 2012-January 2013 reporting period. GLRPPR staff forwarded an announcement to the Roundtable list about the winners of WSPPN’s P2 Week video contest. Nonita Yap, a professor in the University of Guelph School of Environmental Design and Rural Development, replied to

the GLRPPR Executive Director, “Thank you very much for sharing this. I will make sure to introduce the set to my students in Industrial Ecology next winter.” Without the connections made through the P2Rx Centers, Ms. Yap might not have been aware of this resource.

Maintaining the infrastructure for the P2Rx network requires a set of core functions for which each center is responsible. Center administrators and coordinators also contribute to the life of P2Rx as a network by participating in monthly conference calls, serving on committees, and attending annual face-to-face meetings. During the reporting period, GLRPPR performed the following functions to operate as a P2Rx Center:

P2Rx Center Maintenance o Routine maintenance of Topic Hubs and Programs database: Replaced or

eliminated broken links the P2Rx coordinator’s office cannot find o Participated in twenty-four P2Rx Admin calls during the project period o News: Displayed the national news box

P2Rx Center Administration o Quarterly reporting to EPA project officer

P2 Results Data System o See below.

Marketing: Continue to implement the marketing subcommittee recommendations; networking

o Laura Barnes currently serves on the marketing committee and has developed a LibGuide on social media best practices for use by the P2Rx centers and the larger P2 community.

o Laura Barnes serves on the P2Rx GreenBiz editorial advisory committee. During the funding period, she reviewed four articles for publication in the column. She also reviewed and commented on article proposals for 2014.

o GLRPPR heavily promoted the call for articles for P2 Impact/P2 Pathways during the project period. Three of the columns were written by staff of Region 5 TAPs. Laura Babcock from MnTAP contributed two columns and Joy Scrogum from ISTC contributed one.

Maintain a functioning website (see Task 2 for details) Attend annual meetings

o Attended the P2Rx Center Directors meeting Boston in February 2013 and will be attending the meeting in San Francisco in March 2014.

Rapid response (The number of requests received is listed in the Activity Measures below).

In March 2012, P2Rx began contributing to GreenBiz.com by writing a monthly column centered on pollution prevention. GLRPPR has promoted the P2 Impact (formerly P2 Pathways) column (available at http://www.greenbiz.com/business/engage/enterprise-blogs/p2-pathways) on the GLRPPR blog (http://www.glrppr.org/blog), its Facebook page, and Twitter feed. Laura Barnes also has publicized the column on her Environmental News Bits blog (http://envnewsbits.wordpress.com).

During the summer of 2013, the P2Rx Marketing Committee began to discuss revising the P2Rx Social Media Policy. During the discussions, it emerged that the Centers and other P2 TAPs needed to better understand social media best practices and that P2Rx was in an excellent position to build a resource that compiled best practices for the most popular social networking sites. In August 2013, Laura Barnes, in collaboration with Cyrus Philbrick of the Pacific Northwest Pollution Prevention Resource Center (PPRC) and Ken O’Hara from the Environmental Sustainability Resource Center, developed the Social Media Best Practices LibGuide. Details regarding the guide are included in the progress report for August 2013-January 2014. During the funding period, GLRPPR collaborated with WSPPN and P2RIC on the P2Rx Social Media and Behavior Change webinar series. The series is discussed in more detail in Task 3. GLRPPR also collaborates with WSPPN and P2RIC on the P2Rx Environmental Calendar, which appears on the P2Rx web site (http://www.p2rx.org). Centers share support for the P2 Results Data System. The system had previously been a Web-based database designed to regionally aggregate P2 data from public agencies. The system was created to quantify P2 progress related to financial savings and air, water, waste, and energy resources. In 2012, P2Rx consolidated the P2 Results Data System into a national database administered by NEWMOA. GLRPPR still functions as the regional contact for programs that have questions as they enter their data. Currently, eleven organizations in Region 5 have accounts on the P2 Results Data System. During the funding period, GLRPPR publicized data releases, wrote a targeted press release (also posted to the GLRPPR blog) focusing on Region 5 data, and publicized the call for 2012 data. After prolonged discussion among the P2Rx Center Directors in 2011, each Center was asked to identify which hubs would remain active and which would be archived. GLRPPR chose to archive all twelve of their topic hubs and convert them to LibGuides, which are easier to update, more visible to the University of Illinois community, and make it easier to incorporate feedback mechanisms and multi-media. These LibGuides are discussed in detail in Task 2. GLRPPR has converted five topic hubs to date. During the next project period, GLRPPR will convert at least two more topic hubs to LibGuides and continue to maintain the existing converted hubs. In November 2013, Laura Barnes wrote an article entitled “P2Rx Centers Provide Technical Assistance, Training, and Information to Help Businesses Go Green and Improve Their Bottom Line,” which was published in the newsletter of the Special Libraries Association’s Environment Resource Management Division for a special issue on green business. The article is archived at http://hdl.handle.net/2142/46554. EPA staff have used the article to describe the current projects for each Center and explain how the Centers work together to improve P2 information awareness and delivery throughout the United States. Finally, the GLRPPR Executive Director Laura Barnes manages the Google Group for P2Rx Administrators, and the e-mail list for the P2Rx web team, as well as P2Tech, the long-running pollution prevention e-mail discussion list.

TASK 2: IMPROVEMENT OF SERVICES ON THE GLRPPR WEBSITE

GLRPPR distributes a great deal of information through its web site (http://www.glrppr.org) and social media accounts. Services available through the web site include a blog, sector resources and topic hubs, an event calendar, funding opportunities, a help desk librarian service, and a contacts database. Web site analytics (from Google Analytics) for the funding period appear below:

Measure Feb-Jul 2012 Aug 2012-Jan 2013 Feb-Jul 2013 Aug 2013-Jan 2014 Totals Site visits 12,047 10,583 10,469 8,199 41,298 Page views 22,778 21,065 19,172 17, 218 80,233 Unique visitors 10,469 9,356 8,572 6,954 35,144 Returning visitors 1,702 1,350 1,891 1,362 6,305

During the project period, 70.80% of the site’s traffic came from search engines, 18.75% came from direct traffic, and 8.47% came from referral traffic. Data indicated that 11.03% of referrals came via the EPA web site, 7.83% via the P2Rx web site, and 6.52% via the ISTC web site. There were 224 visits that came via Twitter and 27 via Facebook. By examining analytics for internet service providers, it is possible to gather data about what types of organizations visit the site. The statistics below are for networks that accessed the GLRPPR web site more than five times during the project period. Only those networks that can be attributed to an identifiable visitor type (i.e. not a generic internet service provider like Comcast) appear below.

Visitor type Total % of total visits U.S. Federal Government 841 (489 -- U.S. EPA) 2.04 Canadian government (federal, province, local) 128 .31 State/local government 1685 4.08 Education (Universities and K-12) 2191 5.3 Industry/Trade Association/Consultant 198 .48

In January 2013, GLRPPR began using MailChimp (http://www.mailchimp.com) to publish a twice-weekly newsletter to highlight new publications, events, funding opportunities, blog posts, and news items added to the GLRPPR web site. This newsletter currently has 380 subscribers. Each newsletter is archived on the GLRPPR web site at http://www.glrppr.org/newsletter. In March 2013, GLRPPR began publishing a monthly newsletter to highlight upcoming training opportunities, conferences, and webinars. This newsletter currently has 658 (GLRPPR members and anyone who has registered to attend a GLRPPR webinar). The 110 newsletters (which include both the twice-weekly and monthly mailings) sent during the project period generated 1,014 visits to the web site (2.46% of the total), with average visit duration of one minute, 57 seconds (the site average for the period was 65 seconds).

The twice-weekly newsletters sent during the project period had an average open rate of 16.81% and an average click rate of 5.89%. The events newsletters had an average open rate of 15.36% and an average click rate of 5.03%. MailChimp’s average for the educational industry is an 18.8% open rate and 3.0% click rate. The web site update mailing is sent to 344 subscribers and the monthly events mailing is sent to 680 subscribers. GLRPPR has two collections in the University of Illinois’ IDEALS repository. Links to the collections are included on the GLRPPR web site. The Presentations collection (https://www.ideals.illinois.edu/handle/2142/33745) includes PDFs of slide decks from GLRPPR webinar presenters. There are currently five documents in this collection. There have been 429 downloads from this collection during the project period. There were 1,010 downloads from GLRPPR’s print newsletter IDEALS collection (https://www.ideals.illinois.edu/handle/2142/695) during the same period. The collection contains 31 documents. During the next project period, slide decks from older GLRPPR conference and meeting presentations will also be added to the GLRPPR Presentations collection. Blog posts and items added to news, events, and sector resources are also distributed through GLRPPR’s Facebook and Twitter feeds. There are currently 79 people following GLRPPR on Facebook and 260 on Twitter. Topics of blog posts ranged from funding opportunities to webinar announcements to information about new resources relevant to the P2 TAP community. Many blog posts are also forwarded to the Roundtable e-mail list. Posts relevant to GLRPPR’s focus areas are listed in Appendix B. Statistics for the number of specific items added to GLRPPR’s web site appear in the table below. Activity Measure Feb-Jul 2012 Aug 2012-Jan 2013 Feb-Jul 2013 Aug 2013-Jan 2014 Totals

News items added 266 454 346 330 1,396 Blog posts 9 41 15 27 92 Events added 87 52 51 83 273 Funding opportunities added 4 3 11 13 31 Help desk questions answered 1 4 3 26 34 Sector Resource items added 144 187 199 125 655

LibGuides is a tool that the University of Illinois Library provides for developing web-based subject guides. Several years ago, GLRPPR converted several of its topic hubs to LibGuides to demonstrate the value of the tool to other P2Rx Centers. Since then, five of GLRPPR’s twelve topic hubs have been converted to LibGuides. They are available at http://uiuc.libguides.com/profile.php?uid=13195. Links to the converted guides are included on http://www.glrppr.org/hubs to direct users to the updated content. Usage statistics for GLRPPR’s LibGuides appear below. See Appendix E for feedback on LibGuides and other GLRPPR resources.

Guide Topic Feb-Jul 2012 Aug 2012-Jan 2013 Feb-Jul 2013 Aug 2013-Jan 2014 Totals

Auto Salvage-Great Lakes Region 163 91 142 169 565

Energy Efficient Schools and Students 52 39 30 40 161 Integrated Pest Management (IPM) in Schools 72 79 65 56 272

Mercury -- Schools 15 5 12 8 40 Pollution Prevention 101 (published December 2012) 0 827 363 366 1,556 Social Media Best Practices (published August 2013) 0 0 0 235 235

Technology Diffusion 54 45 39 51 189

Totals 356 1,086 651 690 2,783

Laura Barnes has also developed a number of LibGuides in her role as a librarian for the Prairie Research Institute. Links to these guides are included in the appropriate sector resources on the GLRPPR web site and on the Topic Hubs page (http://www.glrppr.org/hubs). They can also be viewed at http://uiuc.libguides.com/profile.php?uid=1048. During the next project period, GLRPPR staff will contract with a web designer and work with ISTC’s newly hired web developer to improve GLRPPR’s site design. The goal of the redesign is to better highlight all of the available content, with an emphasis on regional projects and training tools. At least two of GLRPPR’s remaining topic hubs will also be converted to LibGuides and Laura Barnes will develop two new LibGuides on sustainability topics. GLRPPR will also upload its archived webinars to YouTube and display them prominently on the web site.

TASK 3: ESTABLISH REGIONAL FOCUS AREAS TO PROMOTE NETWORKING & INFORMATION SHARING

GLRPPR established three focus areas during this project period. This section describes GLRPPR’s activities in each area, as well as anticipated activities during the next project period. The GLRPPR Blog included posts relevant to each focus area. These posts were distributed through the Roundtable e-mail list and in GLRPPR’s twice-weekly MailChimp newsletter. Details of posts for each focus area are found in Appendix B. Details of webinars for each focus area are included in Appendix C. GLRPPR facilitated seventeen webinars during the project period. GLRPPR-sponsored webinars included a post-webinar evaluation, while those that were part of ISTC’s Sustainability Seminar Series did not. Detailed results for each webinar are included in the six-month progress reports submitted during the project.

During the next project period, GLRPPR will add Green Chemistry/Engineering as a fourth focus area. Technical Assistance The Technical Assistance focus area provides a way for technical assistance providers (TAPs) throughout the region to share success stories and lessons learned, leverage resources, learn from each other, and expand their reach. During the project period, GLRPPR staff wrote 42 related blog posts, which are detailed in Appendix B. GLRPPR hosted three webinars related to this focus area during the project period. Top-level analysis of those webinars is included in Appendix C. Detailed analyses appear in the six-month progress reports submitted during the project period. Laura Barnes did several presentations related to this focus area. These are detailed in Appendix D. Feedback on the presentations is included in Appendix E. Laura Barnes attended several conferences and meetings in order to make new contacts and inform people about GLRPPR’s services. These events included the 2013 Illinois Green Business Summit, the 2013 Indiana Partners for Pollution Prevention Conference, U.S. EPA Region 5’s Hazardous Substances Reduction Training, and the Northwest Indiana Solid Waste District’s Green Business Day. Details of the outcomes of these meetings are included in the relevant progress reports submitted during the project period. Over the course of the project period, GLRPPR collaborated with Minnesota Pollution Control Agency (MPCA) staff to publicize the results of several of their green chemistry projects, including one relating to coal tar sealant alternatives. Phyllis Strong of MPCA also contributed a post about their projects to the GLRPPR Blog. In July 2013, GLRPPR began collaborating with Mary Ann Suero of U.S. EPA Region 8 to promote their training events, including the Sensible Steps to Healthier School Environments webinar series. Suero sends webinar announcements and GLRPPR staff add them to the Events calendar and promote them through the Roundtable e-mail list. During the next project period, GLRPPR will continue to promote relevant webinars, training opportunities, projects, and information resources through the Roundtable list, the GLRPPR Blog, and various social media channels. GLRPPR staff will also work with ISTC’s technical assistance engineers to promote a green office challenge in downstate Illinois. Sustainable Electronics GLRPPR has partnered with another ISTC project, the Sustainable Electronics Initiative, for this focus area. During the project period, GLRPPR staff wrote 37related blog posts, which are detailed in Appendix B. GLRPPR hosted also twelve webinars related to this focus area. SEI Blog posts are distributed through GLRPPR’s social media channels and are included in the twice-weekly e-mail newsletter. In addition, SEI staff continually post sustainable electronics

related news items and other resources to the GLRPPR news page and social networking accounts. SEI, GLRPPR, and ISTC staff collaborated on 12 webinars related to this focus area during the project period. All were presented as part of ISTC’s Sustainability Seminar Series. Each talk was also broadcast as a webinar, archived, and included in GLRPPR’s Sector Resources collection. GLRPPR posted each seminar to the event calendar and publicized them to the GLRPPR membership via the Roundtable e-mail list. Top-level analysis of those webinars is included in Appendix C. Because ISTC’s Seminar Series is primarily attended by people on campus, webinar attendance is usually very low when compared with online-only presentations. In 2013, SEI staff formed the Sustainable Electronics Campus Consortium at the University of Illinois at Urbana-Champaign. The Consortium coordinates meetings of individuals interested in fostering research, education, and policy related to sustainable electronics on campus. During the project period, the Consortium met three times. GLRPPR staff participated in both meetings. Summaries of the meetings are available at http://www.sustainelectronics.illinois.edu/services/campusconsortium.cfm. During the next project period, GLRPPR will work with SEI staff to schedule at least one webinar in this focus area. In addition, GLRPPR staff will promote other resources and training opportunities related to sustainable electronics and continue to collaborate on developing and delivering a sustainable electronics class at the University of Illinois at Urbana-Champaign. SEI will also continue to work with the Champaign County Regional Planning Commission on county e-waste collection. Results of the ongoing e-waste collection study will be presented at the Illinois Electronics Summit, to be held in Champaign, IL on April 29. GLRPPR will also publicize the results of an ongoing ISTC study of the effectiveness of Illinois’ e-waste ban. Social Science and Behavior Change This focus area provides a forum for the discussion of social science research as it relates to pollution prevention. This topic is of great interest to the other P2Rx Centers and to the GLRPPR membership. GLRPPR staff wrote nine related blog posts, which are detailed in Appendix B. GLRPPR hosted one webinar in this focus area during the project period. Top-level analytics are included in Appendix C. GLRPPR staff also promoted several related webinars, including:

EPA’s State and Local Climate and Energy Program’s webinar series on communication and behavior change

o Gaining Support and Attracting Participation through Communication o The Role of Communication in Ensuring Sustained Behavior Change o Using Effective Communication to Showcase Program Successes

Say What?! Communications Strategies from 2013 National Building Competition Participants (EnergyStar)

Understanding the Role of Behavioral Change in Implementing Renewable Energy and Energy Efficiency Projects (part of EPA’s Federal Green Challenge Web Academy)

Zero Waste Planning at the University of Illinois at Urbana-Champaign: Successes and Slowdowns (sponsored by the Illinois Green Government Coordinating Council Green Universities and Colleges Subcommittee)

Effective & Affordable Community-Based Social Marketing Strategies to Increase Recycling & Reduce Waste on Campus (sponsored by the College and University Recycling Coalition)

During the first half of 2013, GLRPPR collaborated with WSPPN and P2RIC on the P2Rx Social Media and Behavior Change webinar series, which included the following:

Environmental Sustainability and Behavioral Science: Meta-Analysis of Pro-environmental Behavior Experiments (hosted by P2RIC)

Make People Do Good Things (Sometimes Via Social Media) (hosted by WSPPN) Embedding Sustainability In An Organizational Structure (hosted by P2RIC) Using Social Media Channels to Inspire Offline Action (hosted by WSPPN) Beyond Energy Efficiency: Behavior Change Tactics for the Pollution Prevention

Community (hosted by GLRPPR) All of the P2Rx Centers contributed to marketing the webinar series. In November 2013, Donna Walden of WSPPN, Rick Yoder of P2RIC, and Laura Barnes collaborated to assess the behavioral outcomes of the series. A discussion of those results appears in the progress report for August 2013-January 2014. The full results of the assessment are included in Appendix A. The three centers agreed that the results indicate that it is worthwhile to continue the webinar series in 2014. During the next project period, GLRPPR plans to hold at least one webinar in this focus area, most likely on the effectiveness of workplace green teams. Laura Barnes has asked George Tomassi of The Label Printers to be a speaker and is working with ISTC’s Governor’s Award Liaison to identify another speaker from an organization that has successfully implemented a green team. GLRPPR will also continue to promote other webinars in the P2Rx webinar series, as well as other resources and training related to this focus area.

TASK 4: COORDINATE A REGIONAL WEBINAR WITH OTHER EPA-FUNDED PROJECTS IN REGION 5

GLRPPR hosted a meeting at U.S. EPA Region 5 Headquarters on August 15, 2012. Twenty-two people attended the day-long meeting, which was simulcast via GoToWebinar. Webinar analytics and post-meeting evaluation results are included in the progress report for August 2012-January 2013. Links to the webinar archive and presentation slides from the meeting are available on the GLRPPR web site at http://www.glrppr.org/meetings/Summer2012/.

GLRPPR held a half-day meeting on September 24, 2013, one day prior to the Indiana Partners in Prevention/National Pollution Prevention Roundtable meeting in Indianapolis. It was attended by fifteen people from state TAPs, U.S. EPA, and consulting firms. There was also one attendee from Arizona DEQ who was looking for networking opportunities because she is relatively new to the field. Meeting attendees provide updates on their state’s P2 activities and then had a discussion about self-identified topics of interest. The meeting allowed EPA staff and the region’s technical assistance providers to have a candid discussion about TAP needs and potential directions for future regional projects. During the next project period, GLRPPR will hold a half-day meeting in Cleveland, OH, which will coincide with the next Great Lakes Green Chemistry Conference. In April 2014, GLRPPR will hold a half-day meeting in Cleveland, OH, which will coincide with the next Great Lakes Green Chemistry Conference. GLRPPR received a sub-award from the National Pollution Prevention Roundtable through EPA’s Great Lakes Restoration Initiative to assist with coordinating this conference. The meeting will use an unconference format, which will allow attendees to maximize their face-to-face time by having discussions about topics that are relevant to them, rather than having a set agenda with formal presentations. We anticipate that holding meetings in cooperation with other events will encourage people to attend both events and maximize the benefit of their organization’s limited travel dollars. In addition, GLRPPR’s work plan for the next project period includes two state update webinars which will feature information about P2 projects throughout the region. GLRPPR is also discussing the possibility of holding a Midwest pollution prevention conference in 2015 in collaboration with P2RIC.

APPENDIX A: P2RX SOCIAL MEDIA AND BEHAVIOR CHANGE WEBINAR SERIES OUTCOMES ASSESSMENT

P2Rx Social Media and Behavior Change Webinar Series Outcomes Laura L. Barnes, GLRPPR Executive Director

Executive Summary

The Webinar Series

During the first six months of 2013, WSPPN, GLRPPR, and P2RIC collaborated on a series of webinars

branded as the P2Rx Social Media and Behavior Change Webinar Series. The webinars were:

Overview of Sustainable Institutional Change for Federal Facility Managers, a new DOE

training program

Beyond Energy Efficiency: Behavior Change Tactics for the Pollution Prevention Community

Using Social Media Channels to Inspire Offline Action

Embedding Sustainability in an Organizational Structure

Making People Do Good Things (Sometimes) via Social Media

Environmental Sustainability and Behavioral Science: A Meta-Analysis of Pro-Environmental

Behavior Experiments

Evaluating Outcomes

In November 2013, the three P2Rx centers that hosted the webinars in the series developed a short

survey to evaluate the environmental outcomes that resulted from participation in the webinars.

Respondents were asked how long they had been responsible for promoting pro-environmental

behaviors; how long they had been using social media; which webinars they attended; what social

media tools they began using after viewing the webinars; how they acted on the information from

the webinars; who they assisted with this information; and what specific things they had done to

encourage pro-environmental behavior in others or what pro-environmental changes they made to

their own behavior.

Results and Discussion

The survey was posted on October 21 and closed on November 30. WSPPN sent e-mail invitations to

181 people. GLRPPR sent e-mail invitations to 209 people. Due to institutional issues, P2RIC was

unable to provide e-mail addresses of attendees for their webinars. The lists were not de-duplicated.

We estimate that 20-30 people attended more than one webinar, so we are assuming that around

200 unique individuals were contacted. WSPPN and GLRPPR each sent one initial e-mail and two

reminders. We received 20 responses (a 10% response rate).

Nearly half of the respondents indicated that they had been in a position to promote pro-

environmental behaviors for three years or less. Nearly half also indicated that they had one year or

less of experience with social media. Nearly one third of all respondents had zero to six months of

experience with social media.

Since viewing the webinar(s), 25% of respondents reported that they began using Facebook and

Twitter and 30% of respondents reported trying YouTube, Vimeo, or other media sharing programs

after viewing the webinars.

Meanwhile, 40% of respondents reported using social media to attract an audience to an

environmental event. 25% reported reviewing the webinar content so they could understand it

better. Overall, 60% of respondents indicated that they used the webinar content in some way.

Respondents reported a variety of changes that they made in their efforts to promote pro-

environmental behaviors as a result of the webinars. Some of the themes included:

Taking more photos of events and people at events

Increasing social media presence

Scheduling more in-person events and promoting them on social media

Using peer pressure and “everybody does it” to help encourage people to behave in a more

environmentally responsible way

Some other environmental actions that respondents reported include:

De-emphasize writing and place more focus on events, social connections, and updates.

Research other topics, trying to go vegan

Try to operationalize some of the information as opportunities arise in grant efforts

Working on campaign to promote simple changes that consumers can take to reduce

exposure to toxic chemicals in consumer products

Future topics suggested include:

Measuring behavior change

Helping pollinators

Theories of behavior change and applied research

How to get in the media (successful press releases, e-mail pitches)

Advanced social media

Include case studies/success stories of applied behavior change research

Based on this feedback, we concluded that it is worth continuing the series in 2014. We would also

like to open a discussion among the Center directors about making pro-environmental behavior

change research and application (including measurement) an area where P2Rx can become a

recognized national expert.

P2Rx Social Media and Behavior Change Webinar Outcomes

Overview

• Link sent to attendees of the WSPPN and GLRPPR webinars – WSPPN: 181 people – GLRPPR: 209 people – Lists weren’t de-duplicated

• 20 people responded – ~10% response rate, depending on how many

duplicate e-mail addresses we had

Demographics

Outcomes

Outcomes

Promoting Pro-Environmental Behavior (11 responses)

• Take more photos of events, people at events, share more photos • I wish to inspire our Green Team but we have a lack of managerial support and I believe

we will be disbanding soon to my dismay. • Started talking with our internal team about upleveling our social media effort • More and better social media posts, scheduling more in-person events • I have a plan for when we start using social media, probably late spring of 2014 (a project

will be released at that time). It gave me a good foundation. • Be more cognizant of social media as a means to advance P2 and climate change

messages • I might use Facebook through our public information group to announce events. Hard to

try new things due to impacts of sequestration. • Took webinar for general introduction to topic • We are doing more to create "peer pressure" among our clients so that they will be

motivated to implement energy efficiency measures. We just started a column in our newsletter to highlight good implementation.

• I use the strategy of "everyone else is doing this..." to help with behavior change. • None yet

Other environmental actions taken (7 responses)

• De-emphasize writing, more focus on events, social connections, updates, etc.

• I do a lot of research on other topics. I am trying to be a Vegan.

• Try to operationalize some the information as opportunity arises in grant efforts.

• Working on campaign to promote simple changes consumers can take to reduce exposure to toxic chemicals in consumer products

• None/not sure (3)

Future topics (7 responses)

• Measuring behavior change (2) – Include case studies and report on successful

outcomes (3) • Helping our pollinators • Theories of behavior change and applied

research • How to get in the media (successful press

releases or e-mail pitches) • Behavior change • Advanced social media tips

Other comments (4 responses)

• This was a great series! • Thank you!! • I find case studies very interesting and

informative. I particularly liked the examples of missteps that were presented and how they were handled. That is a model that I would like to see repeated.

• It'd be great to have young, engaging speakers

APPENDIX B: BLOG POSTS BY FOCUS AREA

Technical Assistance

Minnesota Pollution Control Agency publishes green chemistry case studies http://wp.istc.illinois.edu/glrppr/2013/12/12/minnesota-pollution-control-agency-publishes-green-chemistry-case-studies/

U.S. EPA Region 5 hosts one-day green chemistry/green engineering training http://wp.istc.illinois.edu/glrppr/2013/12/11/u-s-epa-region-5-hosts-one-day-green-chemistrygreen-engineering-training/

Calculating Scope 3 Emissions: One University’s Experience http://wp.istc.illinois.edu/glrppr/2013/09/23/calculating-scope-3-emissions-one-universitys-experience/

Avoid hazards of coal tar asphalt sealcoats http://wp.istc.illinois.edu/glrppr/2013/09/20/avoid-hazards-of-coal-tar-asphalt-sealcoats/

A Brief Guide to LibGuides (and how this relates to P2 Week) http://wp.istc.illinois.edu/glrppr/2013/09/19/a-brief-guide-to-libguides-and-how-this-relates-to-p2-week/

Celebrate P2 Week by learning from P2 Pioneers http://wp.istc.illinois.edu/glrppr/2013/09/17/celebrate-p2-week-by-learning-from-p2-pioneers/

Approximately $7.4 Million in Funding Available for State, Local, and Tribal Governments (http://wp.istc.illinois.edu/glrppr/2012/09/14/approximately-7-4-million-in-funding-available-for-state-local-and-tribal-governments/)

Webinar: EPA’s DfE Program and Other Initiatives http://wp.istc.illinois.edu/glrppr/2012/09/13/webinar-epas-dfe-program-and-other-initiatives/

What are your program’s training needs? http://wp.istc.illinois.edu/glrppr/2012/09/12/what-are-your-programs-training-needs/

DOE Announces Upcoming Energy Efficiency and Renewable Energy Webinars on Energy Storage Technology for Vehicles, Urban Wind Projects, and More http://wp.istc.illinois.edu/glrppr/2012/09/12/doe-announces-upcoming-energy-efficiency-and-renewable-energy-webinars-on-energy-storage-technology-for-vehicles-urban-wind-projects-and-more/

Upcoming Climate and Energy Webcasts for State and Local Governments http://wp.istc.illinois.edu/glrppr/2012/09/07/upcoming-climate-and-energy-webcasts-for-state-and-local-governments/

Webinar: Materials Cycling: A Focus on Plastics http://wp.istc.illinois.edu/glrppr/2012/10/31/webinar-materials-cycling-a-focus-on-plastics/

There’s still time to register for Catching the Wave – Green Chemistry and Economic Development in the Great Lakes Region

http://wp.istc.illinois.edu/glrppr/2012/10/25/catching-the-wave-green-chemistry-and-economic-development-in-the-great-lakes-region/

Webinar: Using the GreenScreen™ to Identify Preferred Materials in HP’s Global Supply Chain http://wp.istc.illinois.edu/glrppr/2012/10/17/webinar-using-the-greenscreen-to-identify-preferred-materials-in-hps-global-supply-chain/

How California is harnessing P2 to make safer products http://wp.istc.illinois.edu/glrppr/2012/10/15/how-california-is-harnessing-p2-to-make-safer-products/

10 Webcasts for Climate and Energy Staff: measure climate change health impacts, access sustainability tech help, and more http://wp.istc.illinois.edu/glrppr/2012/10/02/10-webcasts-for-climate-and-energy-staff-measure-climate-change-health-impacts-access-sustainability-tech-help-and-more/

Webinar: P2 GHG and Cost Savings Tools http://wp.istc.illinois.edu/glrppr/2012/11/21/webinar-p2-ghg-and-cost-savings-tools/

Green Buildings as Sustainability Education Tools http://wp.istc.illinois.edu/glrppr/2012/11/16/green-buildings-as-sustainability-education-tools/

Pollution prevention internships find lost value, launch new careers http://wp.istc.illinois.edu/glrppr/2012/11/14/pollution-prevention-internships-find-lost-value-launch-new-careers/

Webinar: Pollution Prevention Information: What’s Out There and Where To Find It http://wp.istc.illinois.edu/glrppr/2012/11/13/webinar-pollution-prevention-information-whats-out-there-and-where-to-find-it/

Live Streaming Webinars on Green Chemistry from the Great Lakes Conference November 13 and November 14 http://wp.istc.illinois.edu/glrppr/2012/11/08/live-streaming-webinars-on-green-chemistry-from-the-great-lakes-conference-november-13-and-november-14/

EPA Webcast: Resource Conservation and Recovery Strategies for GHG Reductions – Nov. 15, 2:30-4:00 PM (EST) http://wp.istc.illinois.edu/glrppr/2012/11/07/epa-webcast-resource-conservation-and-recovery-strategies-for-ghg-reductions-nov-15-230-400-pm-est/

Archive of Pollution Prevention Information: What’s Out There and Where to Find It http://wp.istc.illinois.edu/glrppr/2012/12/14/archive-of-pollution-prevention-information-whats-out-there-and-where-to-find-it/

Pollution Prevention Technical Assistance LibGuide http://wp.istc.illinois.edu/glrppr/2012/12/13/pollution-prevention-technical-assistance-libguide/

7 steps to effective energy management http://wp.istc.illinois.edu/glrppr/2012/12/11/7-steps-to-effective-energy-management/

GLRPPR Link Newsletter now archived in IDEALS http://wp.istc.illinois.edu/glrppr/2013/01/30/glrppr-link-newsletter-now-archived-in-ideals/

Minnesota Puts Spotlight on Green Chemistry and Design (Guest post by Phyllis Strong, Minnesota Pollution Control Agency) http://wp.istc.illinois.edu/glrppr/2013/01/23/minnesota-puts-spotlight-on-green-chemistry-and-design/

Using RSS Feeds to Stay Current http://wp.istc.illinois.edu/glrppr/2013/01/10/using-rss-feeds-to-stay-current/

Conduct More Powerful TRI Pollution Prevention Searches http://wp.istc.illinois.edu/glrppr/2013/04/17/conduct-more-powerful-tri-pollution-prevention-searches/

DOE’s OSTI Launches SciTech Connect, Consolidates Information Bridge and Energy Citations Database http://wp.istc.illinois.edu/glrppr/2013/04/10/does-osti-launches-scitech-connect-consolidates-information-bridge-and-energy-citations-database/

GLRPPR, Michigan RETAP, Bloom Centre for Sustainability featured in January 2013 issue of P2 Press http://wp.istc.illinois.edu/glrppr/2013/02/04/glrppr-michigan-retap-bloom-centre-for-sustainability-featured-in-january-2013-issue-of-p2-press/

Grants.gov Applicant Training Video – Register, Find, and Apply http://wp.istc.illinois.edu/glrppr/2013/07/31/grants-gov-applicant-training-video-register-find-and-apply/

Learn to use TRI’s pollution prevention data to target technical assistance http://wp.istc.illinois.edu/glrppr/2013/03/04/learn-to-use-tris-pollution-prevention-data-to-target-technical-assistance/

Michigan DEQ earns international green award http://wp.istc.illinois.edu/glrppr/2013/02/06/michigan-deq-earns-international-green-award/

Philly sports aim to hit waste out of the park http://wp.istc.illinois.edu/glrppr/2013/07/09/philly-sports-aim-to-hit-waste-out-of-the-park/

Position Opening: Director, Illinois Sustainable Technology Center http://wp.istc.illinois.edu/glrppr/2013/05/08/position-opening-director-illinois-sustainable-technology-center/

Reminder: Five GLRPPR Topic Hubs Repackaged as LibGuides http://wp.istc.illinois.edu/glrppr/2013/03/13/reminder-five-glrppr-topic-hubs-repackaged-as-libguides/

Report demonstrates over $1.1 billion in economic benefits from P2 in Region 5 http://wp.istc.illinois.edu/glrppr/2013/02/05/report-demonstrates-over-1-1-billion-in-economic-benefits-from-p2-in-region-5/

State, Local, and Tribal Government Funding Opportunities http://wp.istc.illinois.edu/glrppr/2013/07/15/state-local-and-tribal-government-funding-opportunities/

TRI P2 Tool and Tipsheet http://wp.istc.illinois.edu/glrppr/2013/05/15/tri-p2-tool-and-tipsheet/

Webinar archive and presentation slides available for Using the TRI P2 Data Tool http://wp.istc.illinois.edu/glrppr/2013/06/05/webinar-archive-and-presentation-slides-available-for-using-the-tri-p2-data-tool/

Save the Date: Catching the Wave: Green Chemistry and Economic Development in the Great Lakes Region http://wp.istc.illinois.edu/glrppr/2012/06/06/save-the-date-catching-the-wave-green-chemistry-and-economic-development-in-the-great-lakes-region/

New Research Pushes Back on the Rebound Discussion http://wp.istc.illinois.edu/glrppr/2012/02/09/new-research-pushes-back-on-the-rebound-discussion/

P2 Pathways http://wp.istc.illinois.edu/glrppr/2012/06/29/p2-pathways/

Sustainable Electronics (posted to the SEI Blog and distributed through GLRPPR newsletter and social media channels)

University of Illinois Special Topics Course Focuses on Sustainable Electronics http://wp.istc.illinois.edu/sei/2014/01/22/university-of-illinois-special-topics-course-focuses-on-sustainable-electronics/

View the 2013 International Sustainable Electronics Competition Winning Videos http://wp.istc.illinois.edu/sei/2013/12/06/view-the-2013-international-sustainable-electronics-competition-winning-videos/

2013 International Sustainable Electronics Competition Winners Announced (ISTC Press Release) http://wp.istc.illinois.edu/sei/2013/12/06/2013-international-sustainable-electronics-competition-winners-announced-istc-press-release/

2013 International Sustainable Electronics Competition Awards Ceremony/Webinar, 12/5 http://wp.istc.illinois.edu/sei/2013/11/28/2013-international-sustainable-electronics-competition-awards-ceremonywebinar-125/

Sustainable Electronics Funding Opportunity: EPA P3 Program, Deadline 12/17/13 http://wp.istc.illinois.edu/sei/2013/11/27/sustainable-electronics-funding-opportunity-epa-p3-program-deadline-121713/

Sponsor Spotlight: Arrow Electronics http://wp.istc.illinois.edu/sei/2013/11/21/sponsor-spotlight-arrow-electronics/

Registration Ends November 1st for International Sustainable Electronics Competition http://wp.istc.illinois.edu/sei/2013/10/28/registration-ends-november-1st-for-international-sustainable-electronics-competition/

Sponsor Spotlight: Professional Field Services (PFS) http://wp.istc.illinois.edu/sei/2013/10/15/sponsor-spotlight-professional-field-services-pfs/

Champaign County Electronics Collection Event October 12, 2013 http://wp.istc.illinois.edu/sei/2013/10/04/champaign-county-electronics-collection-event-october-12-2013/

Webinar: Recycling and Upcycling of Electronic Waste http://wp.istc.illinois.edu/sei/2013/09/24/webinar-recycling-and-upcycling-of-electronic-waste/

Juror Spotlight – Bill Olson http://wp.istc.illinois.edu/sei/2013/09/17/juror-spotlight-bill-olson/

Webinar: Recycling of Liquid Crystal Displays for Maximum Resource Recovery http://wp.istc.illinois.edu/sei/2013/09/04/webinar-recycling-of-liquid-crystal-displays-for-maximum-resource-recovery/

Juror Spotlight – Jason Linnell http://wp.istc.illinois.edu/sei/2013/09/04/juror-spotlight-jason-linnell/

Registration Now Open for 2013 International Sustainable Electronics Competition http://wp.istc.illinois.edu/sei/2013/09/03/registration-now-open-for-2013-international-sustainable-electronics-competition/

Juror Spotlight – Craig Boswell http://wp.istc.illinois.edu/sei/2013/08/28/juror-spotlight-craig-boswell/

Juror Spotlight – Kyle Wiens http://wp.istc.illinois.edu/sei/2013/08/22/juror-spotlight-kyle-wiens/

Juror Spotlight – Lynn Rubinstein http://wp.istc.illinois.edu/sei/2013/08/21/juror-spotlight-lynn-rubenstein/

Competition ‘Veteran’ from University of Limerick Pursues Interest in E-Waste Reuse http://wp.istc.illinois.edu/sei/2013/08/19/competition-veteran-from-university-of-limerick-pursues-interest-in-e-waste-reuse/

Juror Spotlight – Professor William Bullock http://wp.istc.illinois.edu/sei/2013/08/09/juror-spotlight-professor-william-bullock/

Competition Inspiration: Digitizer http://wp.istc.illinois.edu/sei/2013/08/05/competition-inspiration-digitizer/

UIUC Technology Entrepreneur Center to Provide Feedback for Competition Participants http://wp.istc.illinois.edu/sei/2013/08/01/uiuc-technology-entrepreneur-center-to-provide-feedback-for-competition-participants/

2012 International E-Waste Design Competition Announced http://wp.istc.illinois.edu/glrppr/2012/07/06/2012-international-e-waste-design-competition-announced/

Call for Applications: StEP E-Waste Academy–Scientists Edition http://wp.istc.illinois.edu/sei/2013/07/18/call-for-applications-step-e-waste-academy-scientists-edition/

Crimes in Electronics Waste Industry now being Prosecuted http://wp.istc.illinois.edu/sei/2013/04/10/crimes-in-electronics-waste-industry-now-being-prosecuted/

Champaign County (IL) Residential Electronics Collection – April 20th http://wp.istc.illinois.edu/sei/2013/04/09/champaign-county-residential-electronics-collection-april-20th/

HDTVs Now Meet EPEAT Standards http://wp.istc.illinois.edu/sei/2013/04/23/hdtvs-now-meet-epeat-standards/

International Sustainable Electronics Competition: New Name, New Categories, New Criteria http://wp.istc.illinois.edu/sei/2013/05/06/international-sustainable-electronics-competition-new-name-new-categories-new-criteria/

International Sustainable Electronics Competition: Sponsorship Opportunities http://wp.istc.illinois.edu/sei/2013/07/01/international-sustainable-electronics-competition-sponsorship-opportunities/

Jury Finalized for 2013 International Sustainable Electronics Competition http://wp.istc.illinois.edu/sei/2013/06/21/jury-finalized-for-2013-international-sustainable-electronics-competition/

The Challenge of Teaching Sustainable Electronics to Elementary Students http://wp.istc.illinois.edu/sei/2013/06/07/the-challenge-of-teaching-sustainable-electronics-to-elementary-students-2/

Student Involvement: Museum Studies and Raising Awareness of the Impacts of Electronics http://wp.istc.illinois.edu/sei/2013/06/04/student-involvement-museum-studies-and-raising-awareness-of-the-impacts-of-electronics/

Webinar–Multiple Facets of Sustainability: Water Soluble Electronics http://wp.istc.illinois.edu/sei/2013/04/23/webinar-multiple-facets-of-sustainability-water-soluble-electronics/

Webinar: Introduction to the State Electronics Challenge http://wp.istc.illinois.edu/sei/2013/03/13/webinar-introduction-to-the-state-electronics-challenge/

Students seek new uses for discarded laptop computers http://wp.istc.illinois.edu/glrppr/2012/03/06/students-seek-new-uses-for-discarded-laptop-computers/

Join Us for a Webinar on Sustainable Electronics Wednesday, Sept. 19 http://wp.istc.illinois.edu/glrppr/2012/09/18/join-us-for-a-webinar-on-sustainable-electronics-wednesday-sept-19/

Webinar–”Electronic Waste: Our Problem and What We Should Do About It” http://wp.istc.illinois.edu/glrppr/2012/09/04/webinar-electronic-waste-our-problem-and-what-we-should-do-about-it/

2012 International E-Waste Design competition Winners Announced http://wp.istc.illinois.edu/glrppr/2012/12/06/2012-international-e-waste-design-competition-winners-announced/

Social Science and Behavior Change

Seventh National ACEEE Conference on Energy Efficiency as a Resource: Report to U.S. Department of Energy

http://wp.istc.illinois.edu/glrppr/2013/10/09/seventh-national-aceee-conference-on-energy-efficiency-as-a-resource-report-to-u-s-department-of-energy/

New Harvard Business School Working Paper on incentivizing behavior change to reduce carbon emissions http://wp.istc.illinois.edu/glrppr/2013/05/06/new-harvard-business-school-working-paper-on-incentivizing-behavior-change-to-reduce-carbon-emissions/

Webinar: Environmental Sustainability and Behavioral Science: Meta-Analysis of Pro-environmental Behavior Experiments http://wp.istc.illinois.edu/glrppr/2013/04/02/webinar-environmental-sustainability-and-behavioral-science-meta-analysis-of-pro-environmental-behavior-experiments/

Webinar: Beyond Energy Efficiency: Behavior Change Tactics for the Pollution Prevention Community http://wp.istc.illinois.edu/glrppr/2013/01/02/webinar-beyond-energy-efficiency-behavior-change-tactics-for-the-pollution-prevention-community/

GLRPPR behavior change webinar archive and slides http://wp.istc.illinois.edu/glrppr/2013/01/18/glrppr-behavior-change-webinar-archive-and-slides/

New Research Pushes Back on the Rebound Discussion http://wp.istc.illinois.edu/glrppr/2012/02/09/new-research-pushes-back-on-the-rebound-discussion/

Green Buildings as Sustainability Education Tools http://wp.istc.illinois.edu/glrppr/2012/11/16/green-buildings-as-sustainability-education-tools/

The Power of Curiosity: How Linking Inquisitiveness to Innovation Could Help to Address Our Energy Challenges http://wp.istc.illinois.edu/glrppr/2012/11/15/the-power-of-curiosity-how-linking-inquisitiveness-to-innovation-could-help-to-address-our-energy-challenges/

P2Rx™ Announces Behavioral Change Webinar Series for Technical Assistance Providers http://wp.istc.illinois.edu/glrppr/2012/12/19/p2rx-announces-behavioral-change-webinar-series-for-technical-assistance-providers/

APPENDIX C: POST-WEBINAR ANALYTICS

GoToWebinar GoToWebinar, which GLRPPR uses to broadcast its webinars, provides a post webinar attendee report which includes data on rates of participant attention. The Interest Rating is a statistic that allows organizers to benchmark and qualify attendee interest in a Webinar. Interest Ratings are computed from a proprietary algorithm that evaluates each Webinar attendee’s interactions on a scale of 1 to 100 (100 being best). Factors that contribute to the Interest Rating include, but are not limited to: attendance length, attentiveness during the session, number of questions asked and an attendee’s successful completion of polls, surveys and registration. The average interest rating for each webinar appears below. Webinars that were part of ISTC’s Sustainability Seminar Series did not include a post-webinar evaluation. GLRPPR-sponsored webinars did include a post-webinar evaluation. Those results are included in the six-month progress reports submitted during the project. In-person and online attendance figures are listed below. The corresponding focus area is indicated in parenthesis after the webinar title (TA=Technical assistance; SE=Sustainable Electronics; BC=Behavior Change).

Webinar Title Attended In-Person

Attended Online

Viewed Archive

Interest Rating

Improving Water and Energy

Efficiency Through

Technical Assistance: The

ICORE Project (TA)

n/a 52 8 45

Pollution Prevention Information: What’s Out There and Where to Find It (TA)

n/a 79 26 56.85

Sustainable Secondary Aluminum Production and Recycling (TA, SE)

9 5 4 31.80

Electronic Recycling in Will County 2012 (SE)

12 5 2 57.80

Lessons Learned from the RoHS and the Pb-free Transition (TA, SE)

unknown 3 4 26.33

Closing the Loop on Electronic Devices (TA, SE)

15 9 1 23.11

Adapting Ecological Models for Linking Sustainable Production and Consumption Dynamics in

7 12 1 69.58

Consumer Electronic Product Systems (TA, SE) Electronic Waste: Our Problem and What We Should Do About It (TA, SE)

19 13 5 37.15

2012 International E-waste Design Competition Video Presentations and Awards (SE)

12 14 15 54.21

Beyond Energy Efficiency: Behavior Change Tactics for the Pollution Prevention Community (BC)

12 129 61 45.60

Great Lakes Regional P2 Roundtable Annual Meeting (TA)

n/a 14 3 48.86

Recycling of Liquid Crystal Displays for Maximum Resource Recovery (SE, TA)

unknown 25 n/a 55.60

Using the TRI P2 Data Tool (TA)

n/a 31 0 54.32

Multiple Facets of Sustainability: Water Soluble Electronics (SE)

6 5 6 46.00

New Advances in Proton Conducting Polymer Electrolytes and their Applications in Ultrahigh Rate Solid Electrochemical Capacitors (SE)

8 0 4 n/a

Recycling and Upcycling of Electronics (SE, TA)

5 9 n/a 57.22

2013 International Sustainable Electronics Competition Awards Presentation (SE)

25 11 n/a 54.73

APPENDIX D: PUBLICATIONS AND PRESENTATIONS

Barnes, Laura L. (2013). “Using GLRPPR (and other P2Rx Centers) to Identify Hazardous Substance Reduction Resources.” (Presented at U.S. EPA Region 5’s Hazardous Substances Reduction Training. Chicago, IL : December 5, 2013). Slides available at http://hdl.handle.net/2142/46418. Barnes, Laura L. (2013). “P2Rx Centers Provide Technical Assistance, Training, and Information to Help Businesses Go Green and Improve Their Bottom Line.” ERMD News: The Newsletter of the Special Libraries Association’s Environment Resource Management Division Fall 2013. Online at http://hdl.handle.net/2142/46554. Barnes, Laura L. (2013). “Getting Started with Sustainability.” (Presented at a webinar for U.S. EPA’s Small Business Environmental Assistance Program, March 2013). Slides available at http://hdl.handle.net/2142/42605. Barnes, Laura L. (2012-2013). “Pollution Prevention Information: What’s Out There and Where To Find It.” (Presented online December 2012; at Indiana Partners for Pollution Prevention Conference, September 2013). Slides available at http://hdl.handle.net/2142/35294. Scrogum, Joy (2013). “Why Younger Minds Will Solve the E-waste Crisis.” GreenBiz.com, November 12, 2013. Online at http://www.greenbiz.com/blog/2013/11/12/why-younger-minds-solve-e-waste-crisis.

APPENDIX E: FEEDBACK ON WORK FROM CURRENT PROJECT PERIOD AND PREVIOUS PROJECT OUTCOMES

Pollution Prevention 101 LibGuide Feedback

“As a new Engineering librarian, who was asked about pollution control resources, this page was fabulous! I'm going to link to it! Thanks for the thoroughness with which you compiled these resources!” – via the LibGuides feedback form

“WOW! This is terrific. I look forward to digging into this more deeply to get a better appreciation of what is in there and sharing it with the rest of MnTAP staff. I like the format. Thank you very much for your efforts in pulling this together.” – Laura Babcock, Minnesota Technical Assistance Program

“Thank you again for sharing. I’ve forwarded it to our P2 people and suggested they share it with the summer interns too.” Tracy Pierceall, Illinois EPA

“Just wanted to drop you a note and thank you for putting together the P2 101 LibGuide and all of the other great resources. I am teaching a P2 course at North Carolina State University this semester and it is a great resource. So much of my stuff is unorganized in boxes or on my hard drive. Keep forgetting some of the great resources that are out there.” Gary Hunt, North Carolina Pollution Prevention Program (retired), North Carolina State University (adjunct)

Social Media Best Practices LibGuide

“Awesome job! I will go through it in more detail but this turned out to be a really nice resource thanks to you. I am meeting with our social media guy for the university tomorrow and plan to show this off to him. “ – Ken O’Hara, ESRC

GLRPPR Meeting in Indiana, September 2013

“The GLRPPR conversation was the most immediately useful parts of the conference for me, so thanks for organizing it.” – Madeline Cioci, Minnesota Pollution Control Agency

Pollution Prevention Information: What’s Out There and Where to Find It

Phyllis Strong of the Minnesota Pollution Control Agency has posted the webinar slides to MPCA’s intranet site and that she refers to them frequently when she is trying to locate information.

Laura Babcock of the Minnesota Technical Assistance Program has attended three of Ms. Barnes’ presentations on the topic and has changed her search strategies as a result.

P2Rx Article from ERMD News

The article has been used by EPA staff to detail current projects for each Center and explain how the Centers work together to improve P2 information awareness and delivery throughout the United States.

Outcomes from Previous Grant Projects Under a 2009 SRAP grant to GLRPPR and ISTC (formerly the Illinois Waste Management and Research Center), ISTC offered workshops on sustainability planning for businesses

and organizations throughout Illinois. One of these workshops was held through the University of Illinois Extension’s Business Information Services (BIS) program in May 2010. The Label Printers, a printing shop located in Aurora, IL, had just formed a green team at the company and were very interested in implementing green business practices, so they sent their three-person team to the workshop. George Tommasi, the chair of their green team, sent Laura Barnes the following e-mail in August 2013:

“Our intent in attending the BIS classes was to develop and implement a sustainability program. We selected L.I.F.E. to better manage the system and quantify our results. We are very happy with the results of the program. Thanks for your congratulations for the Governor's Award. We also won TLMI's Environmental Leadership Award last year and an honorable mention in FTA's environmental awards. Please do include our program as one of your outcomes because the BIS classes were instrumental in achieving our goal. If you are interested in viewing more details about our results, we maintain a dashboard at our website: http://www.thelabelprinters.com/pdf/Dashboard%2020130630.pdf.”

Although it sometimes takes several years to show outcomes of such training, it is clear that this company found the information in the workshop to be useful as they started their sustainability journey.