A few lessons from 4 startups
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Transcript of A few lessons from 4 startups
When You Step Out Of College
Expect the Unexpected
Innovate Interactions
Experiment with Ideas
Some Reflections On What Helped
Expertise helpsEstablish Credibility
The Best MoneyComes from Customers
When You Build ProductsYou Get Service Business
When You Build ServicesYou Get Product Ideas
Fun Is As ImportantAs Making Money
What a Startup Does To You
Accelerates Learning
Makes You T-Shaped
Makes You Work OnStuff That Matters
Questions! Questions!• Funded or Bootstrapped?• Local or Global?• Products or Services?• Give it Away or Charge for it?• Breadth or Depth?• Low-end or high-end?• Use a platform? Or Be a platform?• Tools or Applications?• Improve Existing Product or Build New Product?• Incremental Innovation or Radical Innovation?• Established categories or New Categories?• Do I scratch my own itch or find a few people with itches?• Small or Big?• Direct Sales or through internet?
And More Questions • What is the business model?• How does the world know we exist?• How do we keep up with information?• How do we validate an idea?• How do we know what it is worth?• How do we know that there is a market?• How do we get your first customer?• How can we be different?• What if I am a marketing guy?• What if I am a techie with no marketing expertise?• How can we ride a wave? How do I catch one? How do we make
one?
