A centre of expertise in digital information management Library 2.0 And Web 2.0 Brian Kelly, UKOLN,...

A centre of expertise in digital information management

www.ukoln.ac.uk

Library 2.0 And Web 2.0Brian Kelly, UKOLN,

University of Bath

Bath, UK

[email protected]

UKOLN is supported by:

http://www.ukoln.ac.uk/web-focus/events/seminars/cilip-2007-11/http://www.ukoln.ac.uk/web-focus/events/seminars/cilip-2007-11/

This work is licensed under a Attribution-NonCommercial-ShareAlike 2.0 licence (but note caveat)

Resources bookmarked using ‘cilip-2007-11' tag

Acceptable Use PolicyRecording/broadcasting of this talk, taking photographs, discussing the content using email, instant messaging, blogs, SMS, etc. is permitted providing distractions to others is minimised.

Acceptable Use PolicyRecording/broadcasting of this talk, taking photographs, discussing the content using email, instant messaging, blogs, SMS, etc. is permitted providing distractions to others is minimised.


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About Me

Brian Kelly:• UK Web Focus: a national Web advisory

post• Based at UKOLN, a national centre of

expertise in digital information management• Located at the University of Bath• Funded by JISC and the MLA• Involved in Web since Jan 1993• Currently advising on best practices for

Web 2.0

Introduction


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About This Talk

This talk aims to provide:• A better understanding of ‘Web 2.0’• An awareness of how library users may

use Web 2.0 tools • An understanding of possible dangers,

both for users and the institution• An opportunity to discuss how we should

address the opportunities and challenges (and inevitabilities!)

The Facebook social networking service will be used to illustrate these points

Introduction


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About You

How many of you:• Have heard of Web 2.0?• Have read content in a blog or wiki?• Use Facebook?• Have used MSN Messenger, Skype, …?• Use photo sharing sites (e.g. Flickr)?• Have viewed video clips on YouTube?

Do you:• Use the tools for work? • Use the tools for social purposes (e.g.

communicating with your children)?

Introduction


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Contents

Web 2.0 – What Is It? (Talking …)• Blogs Wikis• Mashups Comms

tools• Social networks• …

Deployment Strategies (… doing)• User focus• Information literacy; staff development• Risk assessment• Safe experimentation

Introduction


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Let’s Do It Now!Let’s not just talk about Web 2.0 – let’s use it now (assuming WiFi network available!):Let’s Talk

• Go to http://www.gabbly.com/ and in box enter www.cilip.org.uk/

Let’s Share Resources• Go to

<http://del.icio.us/lisbk/cilip-2007-11> to access resources

DiscussionLecture theatres with WiFi/pervasive networking students with laptops will expect to use them we need experience to establish best practices & manage problems

DiscussionLecture theatres with WiFi/pervasive networking students with laptops will expect to use them we need experience to establish best practices & manage problems

http://www.gabbly.com/www.cilip.org.uk/http://www.gabbly.com/www.cilip.org.uk/

Introduction

http://www.gabbly.com/www.cilip.org.uk/http://www.gabbly.com/www.cilip.org.uk/


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Web2MemeMap, Tim O’Reilly, 2005 (or see Wikipedia )

Characteristics Of Web 2.0

• Network as platform• Easy-to-use (Ajax)• Always beta• Remix and mash-ups

Syndication (RSS)• Architecture of participation

Blogs & Wikis Social networking Social tagging

(folksonomies)• Trust and openness

Characteristics Of Web 2.0

• Network as platform• Easy-to-use (Ajax)• Always beta• Remix and mash-ups

Syndication (RSS)• Architecture of participation

Blogs & Wikis Social networking Social tagging

(folksonomies)• Trust and openness

Web 2.0

What Is Web 2.0?

Marketing term (derived from observing 'patterns') rather than technical standards - “an attitude not a technology”

Web

2.0

Web 2.0


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BlogsBlogs – social phenomenon of the C21st?Need for information professionals to:

• Understand Blogging & related technologies (e.g. RSS, Technorati)

• Be able to find resources in the 'Bloggosphere'

• Explore how to Blogs to support business functions (support users, staff & organisation)

Web

2.0

http://piclib.nhm.ac.uk/antarctica/http://piclib.nhm.ac.uk/antarctica/

This blog … tells what it's like spending the winter in Antarctica conserving artefacts from the explorer's hut left behind by Ernest Shackleton in 1908.

This blog … tells what it's like spending the winter in Antarctica conserving artefacts from the explorer's hut left behind by Ernest Shackleton in 1908.

http://www.archiveshub.ac.uk/blog/

Increasingly professional (e.g. developers) use Blogs to describe what they're doing.Note that a Comments field can allow you to engage in discussions

Increasingly professional (e.g. developers) use Blogs to describe what they're doing.Note that a Comments field can allow you to engage in discussions

OpennessSyndication

Collaboration

Key Characteristics


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Blogs – Reading (RSS)How do you keep informed of new developments?

• You can use a blog reader

• This alerts you to changes to key blogs

• Provides a focus on the content, and avoid distractions of ads, etc.

• Part of information literacy, to ensure users can process information more effectively

Web

2.0

Bloglines – a Web-based blog reader. You are informed of changes since you last viewed the page.

Bloglines – a Web-based blog reader. You are informed of changes since you last viewed the page.

http://www.bloglines.com/myblogshttp://www.bloglines.com/myblogs

BlogBridge – a desktop blog reader. You are informed of changes since you last viewed the page.

BlogBridge – a desktop blog reader. You are informed of changes since you last viewed the page.

OpennessSyndication

Collaboration


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Blogs – Engaging With Users

The ukwebfocus.wordpress.com blog provides:

• Comments option for all postings

• A realtime chat facilityBenefits:

• Feedback on my thoughts and ideas

• Evaluation • …

http://ukwebfocus.wordpress.com/2007/01/25/experiments-with-meebo/

http://ukwebfocus.wordpress.com/2007/01/25/experiments-with-meebo/

Blogs aren’t just one-way publishing, but an implementation of Tim Berners-Lee’s vision of a collaborative WebBlogs aren’t just one-way publishing, but an implementation of Tim Berners-Lee’s vision of a collaborative Web

See (and discuss) UK Web Focus blog post 25 Jan 2007

Blended blogging


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Web

2.0 What Are They Saying About Us?

Blogs are very interconnected with each other (Bloggers discuss other Blog postings).

This can help to provide feedback; measure impact; engage in discussions; etc.

http://piclib.nhm.ac.uk/antarctica/

Blogger Web Comments tool lights up if Blog comments about Web site have been made. Alternatively go to the Google Blog search

Blogger Web Comments tool lights up if Blog comments about Web site have been made. Alternatively go to the Google Blog search

http://pachome2.pacific.net.sg/~schizoid/para/ …


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Social Networking Software (1)

But what if:

• Students aren’t interested in university-provided blogging services?

• Students use commercial social networking services such as Facebook?

Web

2.0

Should we:

• Make use of these environments (save money by not reinventing wheels)

• Inform students on integration of our information?

• Ignore?18 Feb 2007


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Social Networking Software (2)

What are they saying about your institution in social networking services, on blogs, …?

Do you (and your departments) provide business intelligence services to find out what your users are saying about you?

Do you have policies on rebuttal?

http://kera.name/articles/2007/01/404-university-of-nottingham-not-found/

http://kera.name/articles/2007/01/404-university-of-nottingham-not-found/http://kera.name/articles/2006/12/uni-tech-team-storms-student-underground/

http://kera.name/articles/2006/12/uni-tech-team-storms-student-underground/


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Wikis

Wiki – a collaborative Web-based authoring toolLeeds Metropolitan University launched a student wiki in Feb 2007 - and had a high profile launch

Web

2.0

http://www.thestudentwiki.org/http://www.thestudentwiki.org/

OpennessSyndication

Collaboration

Note a couple of Universities have had similar high-profile launches of Web 2.0 services

Note a couple of Universities have had similar high-profile launches of Web 2.0 services


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Sharing - Flickr

Web 2.0 includes community-building

You can help support your community-building by making it easy to share photos at events

Flickr is popular in professional circles – but students probably use another service (Facebook?)

Web

2.0

OpennessNetwork effect

SyndicationCollaboration

http://www.flickr.com/http://www.flickr.com/


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Sharing – Slides

Slideshare.net:• Repository for

PowerPoint slides• Find (and reuse)

slideshows of interest (I like your Web 2.0 slideshow – so maybe I’ll like yours, or others that you like)

• Add comments, questions, etc.

• Use as planning, feedback, etc.

• Can assign Creative Commons rights

http://www.slideshare.net/lisbk/http://www.slideshare.net/lisbk/

Lecturers could use – but note sustainability issue

Lecturers could use – but note sustainability issue


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Creative Commons

Let’s allow others to legitimately reuse our content.

I do this for my event details:

• Creative Commons licence assigned to publicity details

• Also described in microformat to allow software to find licence

I also do this for my blog posts, slides, etc

Web

2.0

http://www.ukoln.ac.uk/web-focus/events/workshops/webmaster-2006/publicity/

http://www.ukoln.ac.uk/web-focus/events/workshops/webmaster-2006/publicity/

OpennessTags

Collaboration

Note that the openness is a key aspect of Web 2.0: open source; open standards and open content can all help to bring benefits through maximising usage of services

Note that the openness is a key aspect of Web 2.0: open source; open standards and open content can all help to bring benefits through maximising usage of services


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Web

2.0 Google Maps Mashups

Google Map ‘mashup’ used for IWMW 2006 event

http://www.ukoln.ac.uk/web-focus/events/workshops/webmaster-2006/maps/

http://www.ukoln.ac.uk/web-focus/events/workshops/webmaster-2006/maps/

OpennessMashup

APIs

http://northumbria.ac.uk/browse/radius5/http://northumbria.ac.uk/browse/radius5/

More sophisticated mapping applications are being developed, such as Radius 5 at Northumbria Univ.

Shouldn’t we have one of pubs in Bath?Shouldn’t we have one of pubs in Bath?


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Communications

We said:• Content is king!

But maybe:• Communications is king!

Communications tool include:• Chat tools (MSN

Messenger)• Audio & video (including

MSN Messenger, Skype, …)• MS text messaging

Usi

ng

Web

2.0

Web 2.0

Also note Web-based video chat services such as TokBoxAlso note Web-based video chat services such as TokBox


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Integration of ServicesWeb 2.0 applications can be used in isolationThey can also be integration into other services (e.g. widgets in blogs and Web sites)Facebook is (currently) the leading platform for integrating many Web 2.0 tools

Let’s look at Facebook in more detail, as an example of a popular Web 2.0 service

Let’s look at Facebook in more detail, as an example of a popular Web 2.0 service


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The Facebook platform provides access to (a) Skype (b) Twitter micro-blogging service (c) mini-questions

The Facebook Platform


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What is Facebook?Facebook:

• A social networking Web site

• Had the largest number of registered users among college-focused sites with over 30 million members worldwide

• Ranked between top 10–20 Web sites

• Seventh most visited site in the US

From Wikipedia

Facebook

Let’s now look at one very popular Web 2.0 application – the Facebook social networking service

Let’s now look at one very popular Web 2.0 application – the Facebook social networking service


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Your Profile Page

Here’s an example of a profile page:

• Your details• Access to default

applications • Access to applications

your addedFacebook could be used as a personalised portal to various applications

And here’s how others may see your profileBoring isn’t it!


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It’s a Social Network (1)

The strength of Facebook is when it is used as a social network. Here people can see:

• My updates to my Facebook account

• Applications I’ve installed

• Groups I’ve joined

• Photos & videos I’ve uploaded

• Blogs posts I’ve written

• Messages I’ve sent & received

• …


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It’s a Social Network (2)

Here’s the page of a former colleague (now at Eduserv). This is valuable to me:

• Spot friends in common

• Keep informed of Andy’s professional interests (of interest to me)

• Keep informed of Andy’s discussions with others

• …


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Student Use (1)

Example of groups subscribed by a student:

• Student society

Facebook seems to be very popular for use withStudent union societies (nb is this a threat to similar services provided on Student Union Web site?)

Facebook seems to be very popular for use withStudent union societies (nb is this a threat to similar services provided on Student Union Web site?)


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Student Use (1)


• Student society

Notice how the issue of local versus global Facebook groups is being discussed. Would a local-only group act as a barrier to student alumni?

Notice how the issue of local versus global Facebook groups is being discussed. Would a local-only group act as a barrier to student alumni?


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Student Use (2)


• Student society• Social

Facebook is popular for various social activities – especially for keeping in touch over summer

Facebook is popular for various social activities – especially for keeping in touch over summer


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Student Use (2)


• Student society• Social

Note that Facebook provides access to videos and photos – a way of providing seamless access or a bandwidth hog?

Note that Facebook provides access to videos and photos – a way of providing seamless access or a bandwidth hog?


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The Opportunities

Facebook provides great opportunities for colleges and universities:

• It’s popular• It’s easy-to-use• No need for in-house development or to purchase

software• Useful for staff and post-graduate students too• We can easily integrate our resources into

Facebook (e.g. RSS feeds, blogs, etc.)• It can provide alternative access to our services

cf. MyNewport portal which took a day to port to Facebook


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What Others Are DoingMyNewport:

• VLE/portal used by staff & students (course material, news, blogs, forums, etc.)

• Facebook app allows students to access to MyLearning resources

• Allows students to create their own personal learning environment in a platform other than the University’s

Facebook targeted as it’s the fastest growing communityIf the users like idea but want to work in another environment then that is fine

See info on UK Web Focus blog& Michael Webb’s (IT Services director at Newport College) blog

See info on UK Web Focus blog& Michael Webb’s (IT Services director at Newport College) blog


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What’s The Downside?

Various concerns have been expressed about:• Privacy (is Facebook a private or public space?)• Is Facebook a space for students or for all?• Is Facebook a closed environment?• …

Various concerns have been expressed about:• Privacy (is Facebook a private or public space?)• Is Facebook a space for students or for all?• Is Facebook a closed environment?• …


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The Challenges – The User

Should people be concerned about the privacy implications of Facebook?

Here’s an example of a group set up on the University of Bath network

Should people be concerned about the privacy implications of Facebook?

Here’s an example of a group set up on the University of Bath network

“Definatly Bullard....found him strangly sexy....is that wrong!?”

Note that Newbridge Primacy has a Web site which has no photos of children – but they upload their own photos to Facebook


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Challenges: The Institution (1)

Facebook can provide challenges for the institution

IT Service departments, for example, are always liable to face criticism

These days as well as User Group meetings and online forums, users can create their own discussion groups


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How should the departments respond?

• Read the posts to gain feedback on areas in which improvements may be needed?

• Join in the discussions

• Ban such discussions / people who make inappropriate comments?

• Ignore the groups


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Note though:• Departments may find support being provided on the discussion groups

• There will always be criticism

Do our (fee-paying) students have a right to watch “crap on YouTube” What if this slows network down? How does the university engage in discussions on this topic with the students?

Do our (fee-paying) students have a right to watch “crap on YouTube” What if this slows network down? How does the university engage in discussions on this topic with the students?


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Other Issues

There are also challenges for individuals

What if this group I’ve joined isn’t about nos. of UK Facebook users, but a BNP support group?

A friend has joined a group which advocates violence!

Note that Facebook isn’t a local University service, so it can’t easily be banned. Is this were we need education (for staff as well as students)?

Note that Facebook isn’t a local University service, so it can’t easily be banned. Is this were we need education (for staff as well as students)?


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You Can Manage Your Privacy

You have control over the information others can see about you


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You Can Manage Your Privacy

You have control over the information others can see about you

But how many users change the default settings?

And what about what Facebook can do with your information? Note that Wikipedia provides useful information on Facebook’s terms and conditions

And what about what Facebook can do with your information? Note that Wikipedia provides useful information on Facebook’s terms and conditions


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Looking Back

What if Facebook had been around in the 1970s and 1980s?Photos of Gordon Brown, Tony Blair & David Cameron from their student (and schoolboy) days are easily foundBut what if they had been blogging about their exploits & views?What will the Daily Mail be publishing in 30 years time?


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Responding To The Challenges

How to respond to the challenges?

• Ban Facebook to protect the institution / the users

• Disciplinary measures

• Take students to court

• Guidelines (how to configure settings)

• Education• Information literacy• ..

BBC Video clipBBC Video clip

Register, 22 Mar 2007

University moves to hush Facebook criticismThe administration was provoked by a Facebook group called "James Knowles is a Twat".

University moves to hush Facebook criticismThe administration was provoked by a Facebook group called "James Knowles is a Twat".


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What Do My Friends Think?

A question I asked on Facebook: Facebook: (a) institutions need to engage with it as our students like it or (b) its their social space; let's leave it alone?

Responses from my Facebook friends, 1 Aug 2007

Responses from my Facebook friends, 1 Aug 2007


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Conclusions

To conclude:• Web 2.0 is here and many people are using it• We can’t stop students using many of these

services• Should we stop them? • How do we address the balance between being

user-focussed & educating digital citizens for the real world and providing managed IT environments?

• We have a need for an information literacy strategy

Many of these issues will be addressed at a one-day workshop on “Exploiting The Potential Of Blogs and Social Networks” to be held in Birmingham on 26 November 2007.

Many of these issues will be addressed at a one-day workshop on “Exploiting The Potential Of Blogs and Social Networks” to be held in Birmingham on 26 November 2007.


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Questions

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A centre of expertise in digital information management Library 2.0 And Web 2.0 Brian Kelly, UKOLN,...

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