8 secrets of email marketing
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8 Secrets of email marketing By Rowan Connor www.massmail4u.com www.massmail4u.com Phone – 773 455 6676 Email – [email protected]
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Your from-address should be from a sub-domain of your own web-domain.
Transcript of 8 secrets of email marketing
8 Secrets of email marketing
By
Rowan Connor
www.massmail4u.com
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
1. Use the right sub-domain
• Your from-address should be from a sub-domain of your own web-domain. • It should be relevant, and in context with what it is being used for, eg. email./ or response./ or newsletter./ etc.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
2. Be creative and inviting while using words.
• Use inviting and attractive words but not offensive and disturbing language. • Give your recipients an informal feel but not an unprofessional one.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
3. Use smart prefixes.
• Use relevant as well as inviting prefixes like updates@, alerts@, newsletter@, etc. • Avoid info@, sales@, marketing@, contact@ and similar ones.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
4. Avoid using noreply@
• Using a noreply@ gives your recipient the idea that this is a one way communication. • Therefore it is good to invite replies from them.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
5. Incorporate vowels in your from- address.
• Using too many consonants in your from-address continuously in a row, is considered as a bad practice and can cause a problem. • So, make it a habit to use vowels, dots or hyphens, etc in your from-address.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
6. Avoid spammed keywords.
• Avoid using keywords in your sub-domain or subject line, which are frequently spammed, like info, sale, discounts, free, payday, loans, etc.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
7. Brand name in the from-address.
• It is important for you to do branding via your from-address. • Brand name is a synonym for trust and your recipient should know that this email is from a brand just by looking at the from-address.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
8. Conclusion.
• Even if you are not attempting to do spam or phishing, your email might look like a phishing attempt if you do not include your brand name or use the right words. • So, avoid phishing and avoid being spammed.
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
Presented By
Rowan Connor
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
Working Hours – 9:00AM To 6:00PM (EST US)
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
