7 reasons why you should invest in business photos
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Transcript of 7 reasons why you should invest in business photos
Social Viral Marketing
• Whilst this can never be guaranteed,
we know that video and images are the
best formats for users to easily share &
pass to their friends.
• If you’ve got some cracking images, they
will be pinned (on pinterest) or shared on
facebook. The more creative, the faster your
marketing message via the photo will go.
Get your photos shared and liked!
Innovation and Creativity:
– Whilst there are some great stock images
available, how often have you tried to find
something which just isn’t available, or it
just doesn’t convey the right message.
– Having your own images means that your
exact message can be portrayed exactly
Make sure you portray the exact message you want!
Standing out from the crowd
– You want to have your own
creative ideas, that reflect
your business brand and
values, – so do stock images really do
your company justice?
Your business is unique, make your images unique too!
Showcase your products properly
– If you have products to sell,
getting them photographed
correctly really enhances their
online appeal
You believe in your products– visually show them off!
Authenticity:
– You know that you own the
copyright, so you don’t have
to worry about if you can use
an image or not.
Get yourself your own library of stock images!
Get emotional buy-in:
– Its difficult to get words to
convey emotion as strongly as
a well placed image,
– Photographs that can convey a
really strong emotion are rare,
and very valuable.
People are emotional beings, tap into their emotions
Immediate Impact:
– You only have a few seconds
to create that great
impression, – words will never do that, but
a well placed image will.
Instant appeal, words are just not good enough!