7 reasons to hangout in Google+

Google+ has numerous advantages over the social network giant Facebook:

Google+ has an innovative and fresh design, unlike Facebook whose design is considered dated now in comparison.

Google+ was designed around mobile web in contrast with Facebook when tablets and smartphones weren’t even around.

Google has a lot of money to invest in its technology to improve it further in the years ahead

Google+ is meant to overtake Facebook social sharing by 2016

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7 reasons to join Google+


1. Google Hangouts Google+ hangouts have been the heart of the

Google+ platform since the day of its launch. Google+ hangouts allow you to create online

‘conferences’ which are limited to 10 users. In addition it allows you to stream YouTube

videos to an unrestricted amount of viewers. Hangouts allow you to categorise your

clients/customers and provide information to just that group.


2. No update filtering or ads

The real bonus with Google+ is that it’s not a money making platform due to its outstanding revenue stream of just under £20billion through search advertising and Google Adwords.

Facebook on the other hand uses technology that filters updates seen by people that have liked your ‘Facebook Page’ which basically means that you have to pay if you want people to be more aware of your ‘Facebook page’.

Because of this Google+ - no ads trying to sell you things you don’t want!


3. Local marketing for your business

‘Google Places’ has been replaced by ‘Google+ Places’ which means customers can leave reviews of your business on Google+, which appears on local search results.


4. Second Largest Social Network Google+ is a force that can no longer be ignored

with over 550million registered users and over 320million monthly active users and your customers are on it!

Facebook has been acquiring platforms such as instagram to stay in the race.


5. Search visibility In addition to point 4, once you’ve set up a

Google+ profile for your business, your customers may find relevant content from your profile appearing in their search results as posts, photos and video on your Google+ profile will be indexed by Google.


6. G+ button (Social Signals) The G+ button is equivalent to the ‘like’ of

Facebook which adds a human quality to the Google search engine as it is now built into Google’s search algorithms to ensure that Google remains relevant on the web.

The benefit of the Google+ button is that your content is receiving votes when you are participating on Google+ which could increase your business ranking in Google.


7. Integration with other Google properties

Google built Google+ to be integrated into its other web properties such as Gmail, Chrome browser, Picasa and YouTube. Therefore if you do not have a Google+ account now is the time to set one up.


7 reasons to hangout in Google+

Technology

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