7 keys to staying on your customers' radar to tap into the easy business that’s right under your...
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Transcript of 7 keys to staying on your customers' radar to tap into the easy business that’s right under your...
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Loyal Naturally
“7 keys to staying on
your customers' radar to tap into the EASY business that’s right under your nose”
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How to Participate Today
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• The one thing that you absolutely must get right before you’ll ever get your customers to take you seriously
• The subtle extras that can convert a luke warm buyer into a raving fan
• The quickest, simplest and most effective way to make a connection after they've bought or you've concluded your business
• 10 simple ways to stay engaged with your customers to keep their attention
• How to sustain and remain on their radar and win more sales
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So that you can ….
• Identify the easy to implement opportunities for you in your business to start getting more repeat business
• Spot at least 2 things you can start to do tomorrow
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Essential Ingredients to creating Naturally Loyal customers…• Love your customers• Outstanding experiences• Yes to more• Acknowledge and anticipate• Leverage the lifetime value• Team• You
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Why
stay on your customers radar?
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1. Build your database• gather contact details• what other info do you need• segment • store data• Make it easy
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2. Build trustand credibility• Responding• Ask the right questions• Informing• Educating
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Why?Avoid the buyer’s remorseCreate a great first impressionAdds valueBuild rapportGet your customers to take you seriously
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3. Leaving a positive lasting impression
• Give people something to remark on• Personal touches• Mementos• Fond farewells
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Why?
It’s the last thing they remember! Outstanding
□ Very Good□ Good□ Average□ Poor
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Examples to leaving a lasting impression• Do the unexpected• Tune into their circumstances• Personal recommendations• Give team authority• Personalised mementos• Sincere thanks
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4. Show your appreciation
• Say thank you• Ask for feedback• Reward Loyalty
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5.Engagewith your customers• Have a conversation• Get their attention• Keep it going
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10 ways to engage1. Use a variety of media2. Do something different3. Make it conversational
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4. Celebrations5. Personality6. Shared interests7. Local guide8. Doing your bit9. From the kitchen, studio
or the drawing board…10.Your news
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6.Call to action
• Getting it read• Getting a response
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How? • Your objective• Sender• Compelling• Eye catching• Timing• Incentives• What do I do next?
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7. SystemsSaves
You
Stress
Time
Energy
Money
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How? • Leverage your list• Safeguard• Automate• Strategy• Plan ahead
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Out of sight
is out of mind
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7 Keys1. Build your list2. Build trust and credibility3. Lasting impression4. Show your appreciation5. Engage6. Call to action7. Have a system
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