6 Tools to Help You Dominate App Store Optimization

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6 tools to help you DOMINATE app store optimization

description

Get the free ASO course: http://mobileappchat.com/slideshare-aso-course === So you release your app… And the downloads STINK… Now what? I was there. I had cautious expectations when I released my app and I wasn’t seeing the type of downloads that I wanted. So… I decided to use the knowledge that I gained from interviewing close to 200 successful app developers and do an ASO update on one of my better performing apps. And the result? 300% increase in downloads for a paid app! Now! I want to share my exact process with you. No fluff! No high-level bullsh*t! Just an hour of action packed content that you can use in your app portfolio. Join me! http://mobileappchat.com/slideshare-aso-course === Twitter: https://twitter.com/stevepyoung Podcast: http://mobileappchat.com/

Transcript of 6 Tools to Help You Dominate App Store Optimization

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6 tools to help you

DOMINATEapp store optimization

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NEW TO APP STORE

OPTIMIZATION?

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KNOW A BIT BUT ALWAYS LOOKING

TO LEARN NEW WAYS...

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WANT TO OUTSOURCE ASO?

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YOU ARE IN THE RIGHT PLACE!

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“Big doors swing on little hinges.”

-­‐  W.  Clement  Stone

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STEP 1: KEYWORD IDEAS

P H O T O C R E D I T: D I E G O D A L M A S O

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#1: GOOGLE ADWORDS

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#2: AMAZON

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#3: APP STORE

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#4: SENSOR TOWER

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http://www.onelook.com/reverse-dictionary.shtml

#5: ONELOOK

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#6: APPANNIE

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6 TOOLS FOR KEYWORD IDEAS

1)  Amazon  

2)  Google  Adwords  

3)  App  Store

4)  Sensor  Tower  

5)  OneLook  

6)  AppAnnie

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STEP 2: KEYWORD RESEARCH

P H O T O C R E D I T: E B A R N E Y

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SENSOR TOWER: KEYWORD RANKING

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STEP 3: OPTIMIZE APP NAME & KEYWORDS

P H O T O C R E D I T: F L I C K R

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THINGS TO KNOW...- 255 characters allowed in app name - 100 characters allowed in keywords - 33 characters shown on iPad App Store - 37 characters shown on iPhone App Store

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[Before]  App  Name:    ABC  DJ  -­‐  Preschool  ![After]  App  Name:    Phonics  Play  -­‐  Get  Kids  Hooked  on  Alphabet  Sounds

GET CREATIVE

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FORMAT

[App  Name]  -­‐  [Main  Benefits]

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BONUS

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Photo Credit: MattysFlicks

3 SIMPLE WAYS TO INCREASE DOWNLOADS

AND REVENUE

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#1: SPANISH LANGUAGE

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#2: LOCALIZE

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#3: ALTERNATE TIER PRICING

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ACCESS THE COURSE FOR FREE

Access the FREE Course

In 1 Hour, Learn the ASO Tactics That I Used to Increase Downloads for a Paid App by 277%

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NEED APP MARKETING HELP? [email protected]

Photo Credit: http://www.flickr.com/photos/42788859@N00/318947873/