6 steps to be No.1 in Enterprise Twitter presence
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Transcript of 6 steps to be No.1 in Enterprise Twitter presence
Humanize the Brand
• Create brand ambassadors • Encourage employees to be active
on Twitter• Publish photo of teams
Identify Audience & build Community
• Publish your twitter handle on other digital presence• Promote others and share your best information• Follow the influencers & listen to them• Use Twellow & TwitDir to search your audience
Listen to Conversations- Use Hootsuite or TweetDeck
Set KeywordsRelated to Business,
Competitors,Prospects
Influencers
Engage within communityspecially Influencers
• Introduce your community manager• Launch small campaigns for the audience• Inject some humor in content• Have conversations with fans, followers, and
commenters