6 Leadership TipsTo Boost Command of the Message® Success

97% Of BusinessesHave Projected Higher Revenue Targets in 2014

CSO Insights, 2013 Sales Performance Optimization

The Biggest Sales Challenge?

Closing the Gap Between Sales Goals & Actual Revenue

LEADERSHIP QUALITIESTO CLOSE THE GAP“When people feel your passion and dedication to a successful sales process, they’ll be quick to follow your lead.”

6 LEADERSHIP QUALITIES:OF GREAT SALES LEADERS

LEAD BY EXAMPLE:• Use Words of Encouragement• Express Passion and Dedication Around a Purpose• Reinforce Key Sales Techniques

COMMUNICATE EXPECTATIONS• Set Clear Objectives• Create Commitments to Action• Manage Expectations

GREAT SALES LEADERS:• Understand Obstacles - Your Team’s and Your Own• Empower Sellers By Giving Them Ownership• Encourage Creativity to Reach New Levels of Success

ASSESS & EMPOWER:

• Establish a Consistent Operating Rhythm With Front Line Managers• Respond with messages that are consistent with your expectations• Include review and measurement in weekly, monthly, quarterly

meetings

INSPECT & ACT:

CLOSE THE GAPBetween Revenue Goals and Actual Numbers By Focusing On: YOUR SALES LEADERSHIP STYLE• Lead the Charge in Measuring Team Progress• Define Success Benchmarks• Monitor Commitment and Mastery of Your Team

MEASURE & EVALUATE:

SHARE SUCCESS:• Catch People In the Act of Doing Something Right• Highlight and Share Team and Individual Success• Celebrate and Leverage Transformational Change

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