6 Growth Areas to Allow Your Digital Game to Blossom

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6 GROWTH AREAS TO ALLOW YOUR DIGITAL STORYTELLING GAME TO BLOSSOM Bui Cohn Hernandez

Transcript of 6 Growth Areas to Allow Your Digital Game to Blossom

Page 1: 6 Growth Areas to Allow Your Digital Game to Blossom

6GROWTH AREAS TO ALLOW YOUR DIGITAL STORYTELLING GAME TO BLOSSOM

Bui Cohn Hernandez

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YOUR ‘DIGITAL FLORISTS’ FOR THE HOUR....

@kimbui @Digidave @ToTheVictor

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TODAY’S FLOWER FIELDS1. Road to 2020

2. Big Picture 3. Platform Intelligence

4. Evolving Stories 5. Mini-stories 6. Newsletters

7. Livestreaming Buzz 8. Mobile Video Breakthroughs

9. Q&A

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The Road to 20202015 starts the road to 2020 and begins to better define the next five years in news reporting and innovation. Our trends are focused around the rapid evolution of media and technology, digital journalism breakthroughs and -- ultimately -- audience behaviors helping to shape the next five years.

Technology is intertwined in our lives and old definitions of media are being replaced with algorithms, data, social activation and creative expression across screens.

Welcome to 2015 and the road to 2020.

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2003

Friendster Launches

Database Journalism

iPhone Launches

Wikileaks

Digital Journalism

Oculus Rift

NYT Innovation Report Leaks

2015 2027

Newsroom Decentralization

Wearables for BBC

Virtual Reality

Auto Translation

Robot Journalists

Driverless Cars

End of the IOS

Man on Mars

FUTURE OF NEWS: TIMELINE OF THE CONNECTED GENERATION

Source:  BBC  News  Labs  -­‐  January  2015

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PLATFORM INTELLIGENCE

Are you producing content for the medium in which it is being consumed?

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CONTENT CAN APPEAR WITHOUT CONTEXT.

This is also related to the “death of the homepage”

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TO STREAM. OR NOT TO STREAM.

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VS.

MEERKAT PERISCOPE

iOS app (Android coming) iOS app (Android coming)

Not Twitter friendly Twitter friendly

Zero learning curve!

Stream: All or nothing

Disappear once stop

Saves to camera roll

Engagement features

Notifications avail

Discovery options

Lots more features

Control over who sees

Saves for 24 hours

Saves to camera roll

Engagement features

Notifications avail

Discovery options

X

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If 2004 was about Meetup, 2008 was about Facebook, and 2012 was about Twitter, 2016 is going to be about Meerkat (or something just like it).

Dan Pfeiffer Former Pres. Obama press sec.

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CHALLENGES + OPPORTUNITIES

DATA & BATTERY LIFE

HORIZONTAL VS. VERTICAL

CREEPY FACTOR

INDIVIDUAL VS. BRAND ACCT

POLITICAL EVENTS

BREAKING NEWS, BEHIND-SCENES

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THE FUTURE OF BROADCASTING?

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MOBILE NEWS REPORTING EVOLUTION

‘Four-­‐wire’ Satellite Live  U/TV  U Mobile  Devices

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•voice  •email  •camera  •web  •social

•gps  •editing  •hotspot  •mapping  •sensors

•gaming  •video  chat  •texting  •streaming  •payments

SMARTPHONE  FUNCTIONALITY

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•Lightweight but sturdy bag is a must •No. 1 rule for ‘mojos’ (and life) -- A.B.C. •Can’t be all digital. Don’t forget notepad and pens. •Try out new apps at home -- not in the field •Get yourself organized! Use folders on your smartphone. •Airplane mode is awesome when shooting (avoid interruptions) •Best to zoom with your feet, not your fingers

#PROTIPS

FOR MORE INFO: tinyurl.com/journcamp-smartphones

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tinyurl.com/spjwest-digital QUESTIONS?