56909789 Impulse Buying Questionnaire
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QUESTIONNAIRE Name:«««««««««««.. Gender: Male Female Age Group: Below 25 Between 25-35 Between 35-45 Above 45 Occupation Business Service Self-employed Other Have you have ever done the impulse buying? Yes No 1. How much do the following factors influence you for the impulse buying? Sr.No. Factors Very strongly Strongly Moderately Little Least 1. Low cost 2. Promoti onal schemes 3. Wai ted and made ava ilable 4. By seeing other s 5. Willingness to try unusual 6. Seen f ir st t ime and pick ed u p 7. Fi r st si ght attraction 8. Child¶s influence 9. Wife¶s/Hus band¶s influence 10. Fr iends¶ influence 11. By watching recent ad. (To try latest) 12. Salesman¶s explanati on/demo.
Transcript of 56909789 Impulse Buying Questionnaire
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QUESTIONNAIRE
Name:«««««««««««..
Gender: Male Female
Age Group:
Below 25 Between 25-35
Between 35-45 Above 45
Occupation
Business Service
Self-employed Other
Have you have ever done the impulse buying?
Yes No
1. How much do the following factors influence you for the impulse buying?
Sr.No. Factors Very
stronglyStrongly Moderately Little Leas
1. Low cost
2. Promotional schemes
3. Waited and made available
4. By seeing other s
5. Willingness to try unusual
6. Seen f ir st time and pick ed u p
7. Fir st sight attraction
8. Child¶s influence
9. Wife¶s/Hus band¶s influence
10. Fr iends¶ influence
11. By watching recent ad. (To try latest)
12. Salesman¶s explanation/demo.
