5. Tour operators and sustainability Why is it relevant? Growing consumer demand / expectation...
-
Upload
kelley-french -
Category
Documents
-
view
219 -
download
2
Transcript of 5. Tour operators and sustainability Why is it relevant? Growing consumer demand / expectation...
5. Tour operators and sustainabilityWhy is it relevant?
• Growing consumer demand / expectation• Presure from society (e.g. NGO‘s)
• Reputation of company (risks)• Being an attractive company for employees
• Sustainable companies perform better !
Corporate Social Responsibility (CSR)
2. Tour operators and sustainabilityStandards and logo for sustainable suppliers
• Common TO sustainability standards for Hotels
• Logo’s in catalogues
2009
15 % increase
2. Tour operators and sustainability
European Tour operator associations expect their members to work towards sustainability
ANVR, Netherlands
FTO / ABTA, UK
ABTO, Belgium
ASR, Germany
ASTOI, Italy
Areas of management / influence Internal management (environment, social)
Product development (selecting suppliers)
Suppliers and Sustainability (motivating suppliers)
Co-operation with destinations
Customer communication
4. Tour operators and sustainability
Travelife supports an integrated and efficient introduction of sustainability within
Tour operators
Travelife instruments and tools:
A. Management systemB. TrainingC. Suppliers Sustainability SystemD. ReportingE. Market place
5. Tour operators and sustainability
A. Travelife management system
Commitment & Capacity building
Baseline assessment
Sustainability Policy declaration
Monitoring
Action planning and implementation
Reporting
Travelife obligatory requirements
Sustainable tourism co-ordinator Training / qualification Policy statement Obligatory actions Forbidden products and services Standardization in reporting
4. Tour operators and sustainability
B. Travelife Training
Online training
Including best practices
Online exam and Travelife certificate
English, Dutch and Spanish
4. Tour operators and sustainability
4. Tour operators and Sustainability
C. Suppliers Sustainability System
• Standards for suppliers (e.g. Hotels)
• 140 Social and environmental criteria
• Certification system
• Common data-base (all suppliers)
• “green” logo’s in catalogues
www.its4travel.com
Feedback
Travelife handbook
Checklist
Common TO logo for sustainble products
Virgin HolidaysWinter 2008
First ChoiceWinter 2008
D. Action planning and reporting
Based on 150 different solutions Yearly reporting to the TO association Online
4. Tour operators and sustainability
Action planning and reporting
Trade union membership Formal contracts Healthcare insurance Pension fundsEducation opportunities No discriminationPreference for local staff Complains procedure for staff
Internal management: social
Action planning and reporting
Promotional materials of sustainable paperSustainable purchasing Energy reduction Waste reduction and recycling Water saving Soft Mobility Staff training and awareness raising
Internal management: environment
Action planning and reporting
Prefer environmentally friendly transport Carbon compensation by suppliers Prefer with sustainable accommodations Prefer local restaurantsChose excursions supporting local communities Activities comply with sustainability standards
Supply Chain Management
Action planning and reporting
Communicate your sustainability policyInform about do’s and don’t in the destination Provide code of conducts to clients on sensitive
activities Inform clients about carbon compensation
opportunities Inform about illegal souvenirs Promote client donation to local projects
Costumer Communication
E. Travelife Market Place
European tour operators are actively looking for “sustainable” partners & suppliers
Global overview of existing “sustainable” suppliers
Accommodations, excursions, incoming tour operators
4. Tour operators and sustainability
Travelife: also for incoming tour operators !
Distinguish yourselve from competitors and be ready
for the future….
….take sustainability seriously
We can support you !