five apps to fix the planethe content peaking plane five apps

five apps to fix the planethe content peaking plane five apps

snitched from @goodberger’s original toolbox

*

*c.q. things you might want to apply

1. grace“Storytelling is not a commodity,” after all.@BenBajarin, http://sco.lt/88VZS5

2. intention“We’re just going to take content and simply cram it down your throat like you’re an abused goose.”

@iamjohnoliver, http://sco.lt/9AVgVl

3. calm“(…) rapidly racing to the bottom of the lowest pit of content possible” just might not prove productive, eventually.

@Baekdal, http://sco.lt/65tOJF

4. balance“Clicks” mean nothing. “Views,” even, mean nothing. “Engage” with that.

@copyranter Mark Duffy, http://sco.lt/6EpyUb

5. style“Does anyone care what SpahgettiOsthinks about Pearl Harbor?”

Noah Waldman (@waldville), http://sco.lt/8pY7Av

Credits: Erica Berger, Peak Content. Shitstorm of information. Opportunity of a generation, Medium, December 2015.

Pictures: Alfred T. Palmer, Douglas Aircraft Company Plant, October 1942, Long Beach, Southern California, Wikimedia

Actual content marketing advice? The Atomic Guide to Content Strategy is an interesting place to start.