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SearchVisibility

Profitability@Alphame)c

42SEOTOOLSANDBROWSEREXTENSIONSFORTHEPROS

SEARCH. VISIBILITY. PROFITABILITY.More visibility. More profitability. That’s what Alphametic

delivers. We use a combination of SEO, SEM, tech, content and analytics to come up with smart ideas for businesses that want results NOW, and don’t wait to wait month to start

selling online.

@Alphame)c

Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

WEBSITE PERFORMANCE

TOOLS @Alphame)c

TextGOOGLE SEARCH CONSOLE

Monitor your website’s visibility in search. Easy to navigate for both advanced and general developers. Google suggests this tool can benefit all roles: business owner, SEO specialist, site admin, web developer, and app developer.

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TextBING WEBMASTER TOOLS

Similar to Google’s Search Console with some additional benefits, Bing Webmaster Tools aims to help you find traffic, analyze traffic, and improve your site’s content overall.

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TextSCREAMING FROG SEO SPIDER

The Screaming Frog SEO Spider crawls your website and analyzes onsite elements such as broken links, page tags, and duplicate content. Screaming Frog links with Google Analytics and generates XML sitemaps.

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TextCHECK MY LINKS

A Chrome extension for checking links while editing or adding content to a web page. The app highlights which links are broken and which are working properly- simple and very helpful when developing a page with a lot of links!

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TextBROWSEO

With Browseo, you can view your web page like search engines see it. This tool is just a web page itself which you simply visit to enter any URL and see a page in pure HTML.

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TextDEEPCRAWL

Crawl test environments, check tag applications, identify high and low performing pages, improve crawl efficiency, and more. DeepCrawl says it’s “the world’s most comprehensive website crawler”- check it out.

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TextGOOGLE MOBILE-FRIENDLY TEST

Mobile-Friendly or bust. Make sure your website is keeping up. All you have to do is visit this Google page and enter your URL.

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TextLIPPERHEY

This free online tool will analyze your site for technical and SEO aspects and then show you a report of ways to improve your conversion rate. It will track and even suggest keywords.

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TextWOORANK

This tool scores high on user-friendliness. All the tests you want to run on your site with interactive and personalized reviews and presentation styles. It will make a checklist to help you complete your marketing tasks.

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TextSITE ANALYZER

Particularly helpful for those analyzing sites for clients: you can run ten free tests per month and export the reports into a personally branded PDF.

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TextWEBBEE SEO SPIDER TOOL

Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

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Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

WEBSITESPEEDTESTTOOLS

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TextPAGESPEED INSIGHTS

Measures mobile and desktop performance and returns a speed score 1-100. Anything over 85 points is considered to be performing well. The tool will also yield suggestions for improvements which are color-coded for importance.

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TextPINGDOM SPEED TESTS

Enter your URL and view a results waterfall, performance tips, page analysis, and history of speed tests. Results are all coded with charts included on the website.

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TextDAREBOOST

Overall quality control and optimization monitoring. Get weekly emailed reports of performance indicators and speed tests. Among other paid features, this online tool will test speed and quality for free.

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TextGTMETRIX Get the full picture on how

your site loads and learn what issues could be slowing it down. You can schedule monitoring and alerts, or even record a video of your page loading to pinpoint where issues occur.

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Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

DUPLICATECONTENTCHECKERS

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TextSITELINER

A free online scanning tool- the only one you need for finding duplicate content and broken links.

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Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

KEYWORDRANKTRACKINGTOOLS

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TextSEMRUSH

“For digital marketing professionals.” Track yours and your competitors’ use of keywords, find keywords with less competition, and keep track of all of your campaigns (plus much, much more.)

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TextKEYWORD SPY

The goal here is actually to learn from the keyword success of your competitors to apply to your own marketing campaigns. Big brands like Toyota and American Express use the Keyword Spy to gain a competitive advantage online.

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TextADVANCED WEB RANKING

Reports gathered avoiding local search biases so you can serve your clients no matter where you are. Get accurate rankings and efficiently manage complex SEO projects. Expert tool.

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TextAUTHORITY LABS

This tool is for use of anyone from the everyday designer or the advanced site builder. It makes monitoring and understanding keyword rankings quick and easy.

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TextRANK RANGER

Rank Ranger puts your focus on the future. Analyze your rank metrics and improve your SEO through keyword research and competitive insights for a more informed future.

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TextKEYWORD EXPLORER

Moz’s Keyword Explorer helps you uncover keywords to target, while also giving keyword suggestions and delivering volume and opportunity metrics.

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Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

BACKLINKANALYSISTOOLS

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TextOPEN SITE EXPLORER�

This tool from MOZ is representative of the company’s overarching goal to simplify online marketing.

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TextMAJESTIC SEO

It calls itself “The planet’s largest Link Index database.” Use the backlink history checker to find backlinks for up to 5 domains.

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TextCITATION LABS’ BROKEN LINK FINDER

Citation labs compares the rebuilding of broken links to the circle of life: one thing dies and a new entity must take its place. Use this tool to replace the dead parts on your website with new life (AKA working links).

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TextAHREFS

Build a content strategy on a solid foundation by discovering what type of content works for your niche. Analyze and optimize the content that gets the most shares and backlinks.

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TextCOGNITIVE SEO

This tool offers a comprehensive audit of backlinks by crawling and analyzing backlink data from the most trusted databases. You will receive extensive and complete data that is easy to understand and apply.

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TextLINK RESEARCH TOOLS

Includes unique features such as Link Velocity Trends and Link Redirect Trace. Also offers a free 21-day link strategy training.

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Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

LINKBUILDINGANDCONTENTANALYSISTOOLS

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TextAUTHORITY SPY�

Find and analyze online influencers. The program can also help you plan and manage multiple campaigns for clients. It makes finding and presenting results easy.

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TextBUZZSUMO

Research content and influencers, or get updates and alerts while monitoring a topic or brand. Find the most shared content online.

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TextLINKBIRD

This online tool helps you plan and manage campaigns by organizing company goals, locating websites for link building, and checking availability of backlinks.

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TextLINKODY

Monitor your backlinks in real time and get a notification if links are removed or gained. Linkody also helps you learn how your competitors are using backlinks to gain traffic.

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TextRAVEN TOOLS

This tool might just do everything. Automated crawls to audit yours and competitors’ web pages, comprehensive backlink data, social campaign reports, and more.

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Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

SEOCOMPETITIVEANALYSISTOOLS

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TextSIMILAR WEB

You can use this tool to get insights about any website OR app. Get your traffic statistics and those of your competitors.

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TextSPYFU

Want to know which keywords and ad spaces are the most profitable for your competitors? SpyFu helps you figure it out.

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TextADGOOROO

Actionable insights on Paid and Organic Search to help benchmark campaigns, uncover competitors’ search strategies, performance stats and budgets, and gain a competitive advantage.

@Alphame)c

Download to your desktop to search every little nook of your website. It has easy settings and ability to custom crawl so you’re getting exactly and only the data you’re aiming for.

SEOBROWSERPLUGINS

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TextSEOQUAKE

SEOQuake is a free browser extension that checks for on-page SEO parameters. You can also perform a keyword density report, link analysis and analyze social metrics.

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TextMOZBAR

Available on Google Chrome, MozBar allows you to quickly expose page elements while surfing that site. You can easily compare link metrics, create custom searches, highlight links and keywords and run social metrics.

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TextMAJESTIC SEO TOOLBAR

Majestic analyzes backlinks. This extension shows the number of links to your webpage and domain, as well as how trustworthy and strong these links are.

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TextAHREFS SEO TOOLBAR

Ahrefs SEO toolbar gives you access to your site’s domain rank, number of backlinks, number of referring domains, and social metrics for Google+, Facebook and Twitter.

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TextHTTPFOX

HTTPFox is a Firefox extension that monitors and analyzes all incoming and outgoing HTTP traffic between the browser and web server.

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TextNO FOLLOW PLUGIN

This plugin adds a no follow tag on a post or page. It’s a WordPress plugin but is also available as Google Chrome extension.

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HELLO, I’M MATTHEW CAPALA

- Founder, Managing Director at Alphametic- Author of bestselling “SEO Like I’m 5”- Founder of SearchDecoder.com- Formerly Adj. Professor at NYU- Formerly Head of Search at Lowe Profero

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2016 EDITION: SEO LIKE I’M 5

‘Top 10 SEO Books to Read in 2016’ BrightEdge Blog

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ALPHAMETICAre you ready for growth?CONTACT: Matthew Capala, Founder, Managing Director

Email: matt@alphametic.comCompany: Alphametic.com

Blog: SearchDecoder.com

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ALPHAMETIC

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SEOVisibility

Profitability@Alphame)c