4 Mistakes to Avoid with Retail Fitouts in Sydney
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Transcript of 4 Mistakes to Avoid with Retail Fitouts in Sydney
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Having a well-planned fitout determines the success of your retail store. Certain retail stores fail to give enough attention to their shop fitouts as much as their products and service. Make sure to avoid these 4 mistakes in your shopfitting project.
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Mistake 1 - Poor Shop Layout
A clumsy shop layout will undoubtedly disappoint your customers. While designing a layout, never forget about traffic flow and purchase behaviour. Utilise the available space in the best way possible, and choose your furniture accordingly.
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Mistake 2 - Inadequate Lighting
Improper lighting can ruin customers' shopping experience. Illuminate your products to make them attractive to your customers. Proper lighting also helps them make better buying decisions. Don't forget about the lighting temperature and placement though.
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Mistake 3 – Prioritising Sales Over Service
Retail stores often focus on boosting sales, leading them to forget that customer service is essential. If you want your customers to return, making a strong first impression is necessary. An inviting and comforting fit out can make this possible.www.mannabuilding.com.au
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Mistake 4 – Neglecting the Store's Exterior
The first point of contact is your store's exterior. If you can present the retail store to fulfil the expectations of passers-by, you will be gaining more customers by the day.
www.mannabuilding.com.au