398 ELIZABETH STREET MELBOURNE - Overseas … Short Brochure...the geographical heart of the city,...
Transcript of 398 ELIZABETH STREET MELBOURNE - Overseas … Short Brochure...the geographical heart of the city,...
3 9 8 E L I Z A B E T H S T R E E T M E L B O U R N E
MELBOURNE IS A BUSTLING INTERNATIONAL CITY BRIMMING WITH HISTORY AND CULTURE.
In 1835, Melbourne’s founding father, John Batman, famously declared of the land alongside the Yarra River... ‘This will be the place for a village.’ Over 170 years later, Batman’s ‘village’ is now a thriving, 24 hour cosmopolitan metropolis, internationally famous for its outstanding quality of life and rich cultural heritage. Ranked as the world’s most liveable city since 2011, Melbourne is a major financial centre for Australia and the Asia-Pacific and highly regarded for excellence in education, entertainment, healthcare, research and development, tourism and sports.
For sheer size and bustling diversity, Elizabeth Street is without doubt one of Melbourne’s premier thoroughfares. It also lays claim to the geographical heart of the city, with the magnificent gold-rush era GPO Building on the corner of Bourke Street generally regarded as the point from which all other parts of Melbourne are measured. From the historic Flinders Street Railway Station at the river end to the seven hectare Queen Victoria Market, the Elizabeth Street precinct encompasses a spectacular array of specialty and department stores, world-renowned universities, spectacular parks and gardens, restaurants, cafés and Melbourne’s famous laneway bars.
Melbourne also celebrates a range of internationally acclaimed sporting and cultural festivals and events, ensuring that there is never a dull moment.
VIEW SOUTH ALONG ELIzAbETH STrEET frOm LONSdALE STrEET, c. 1937YArrA rIVEr mELbOUrNE
A U S T R A L I A N O p E N T E N N I S G R A N d S L A M
W H I T E N I G H T M E L B O U R N E
M O O M B A F E S T I v A L
F O R M U L A 1 A U S T R A L I A N G R A N d p R I x
M E L B O U R N E F O O d A N d W I N E F E S T I v A L
M E L B O U R N E I N T E R N A T I O N A L F L O W E R A N d G A R d E N S H O W
M E L B O U R N E I N T E R N A T I O N A L C O M E d y F E S T I v A L
A N Z A C d A y p A R A d E
M E L B O U R N E I N T E R N A T I O N A L J A Z Z F E S T I v A L
M E L B O U R N E I N T E R N A T I O N A L F I L M F E S T I v A L
M E L B O U R N E W R I T E R S F E S T I v A L
M E L B O U R N E S p R I N G F A S H I O N W E E k
R O y A L M E L B O U R N E S H O W
A F L G R A N d F I N A L
M E L B O U R N E F R I N G E F E S T I v A L
M E L B O U R N E F E S T I v A L
M E L B O U R N E M A R A T H O N
M E L B O U R N E C U p C A R N I v A L
M E L B O U R N E M U S I C
M E L B O U R N E I N T E R N A T I O N A L A R T S F E S T I v A L
N E W y E A R ’ S E v E
fAçAdE dETAIL – ArTIST ImprESSION
A STRIkING TOWER IN THE
HEART Of MELBOURNE
Occupying a commanding position on the corner of Elizabeth and A’Beckett Streets, Empire Melbourne has been
designed by award-winning Hayball Architects as a distinctive and high quality addition to the Melbourne skyline.
Presenting a singular, dramatic form, the building attenuates into three parts separated by double-height spaces that
accommodate outstanding communal facilities.
Empire’s extraordinary façade geometry expands in scale as the building rises to the sky. Golden fluted ‘blades’ emphasise the
building’s glittering verticality, peeling open to address the corner. The shading blades contribute to a solar passive design and add
fine grain expression and textural quality. With ever-changing light, shade and reflection, the building reveals a dynamic
visual presence that boldly announces itself as Melbourne’s new jewel-in-the-crown.
LANEWAY ENTrANcE VIA A’bEckETT STrEET & LObbY – ArTIST ImprESSION
LANEWAY & LOBBY ENTRANCE
Step into the very best of Melbourne’s iconic laneway culture. At street level, two levels of clear-glazed retail space bring to life
Empire’s A’Beckett and Elizabeth Street frontages. Vibrant, atmospheric streetlife is right outside your door. Start at Literature Lane, which connects to Little La Trobe Street and discover more than 200 of Melbourne’s laneways tucked out of sight, bursting
with things to discover – from antiquarian bookshops and coffee roasters, to designer fashion boutiques and world class restaurants.
Whether you are greeting guests or arriving home after a long day, Empire invites you in with its majestic, hotel-style lobby,
set between the golden blades of the building’s architectural façade. Much more than a spectacularly designed entrance space,
the lobby welcomes you home with a friendly concierge in attendance, and offers calm sanctuary from the bustle of
the street any time of day or night.
empire melbourne – Artist impression
EmpIrE rESIdENTS’ LOUNGE – ArTIST ImprESSION
EmpIrE’S AmENITYEmpire residents enjoy exclusive access to a sensational
array of in-house facilities, accommodated by two double height communal levels. Start your day with a convenient workout or weights session in Empire’s fully equipped gymnasium, or take advantage of a luxuriously designed yoga studio. On the upper
level, gaze out over the city streets as you relax by the swimming pool or take the opportunity to meet with friends and neighbours
in the stunning residents’ lounge and dining areas.
EmpIrE rESIdENTS’ pOOL – ArTIST ImprESSION
2 bEdrOOm, 1 bATHrOOm ApArTmENT – ArTIST ImprESSION
EXQUISITE DESIGN DETAIL MEETS
SARTORIAL fLAIRWake up on top of the world with spectacular vistas
in every direction. With interiors designed by the multi award-winning Hecker Guthrie, Empire offers refined and sophisticated apartments
in a building that boasts the amenity of a luxury hotel. Featuring a warm palette of materials, elegant tailored spaces are maximised
with clever joinery ideas, such as banquette seating, displaying elements of fashion and intricate detail in an entrancing design that is both textural and refined. Choose from a versatile range of layout
configurations and experience modern inner city living in simply one of the best locations Melbourne has to offer.
2 bEdrOOm, 2 bATHrOOm ApArTmENT LIVING rOOm – ArTIST ImprESSION
A SPACE TO RELAX AND A SPACE
TO ENTERTAINSuffused with the warmth and atmosphere of abundant
natural light, Empire apartments provide the perfect setting to enjoy the quiet contemplation of time alone, or the life and laughter of entertaining friends. Whatever your mood, relax in the spacious comfort of timber-floored living areas, finished to your choice
of colour scheme. Carefully integrated hooks and shelves encourage you to bring your own personality and style. Beautifully finished
kitchens put everything you need at your fingertips, featuring the finest quality fixtures and fittings and generous storage.
Bathrooms present gentle, relaxing spaces that combine clever spatial design with high quality tiling and joinery to deliver the
ideal blend of smooth functionality and clean elegance.
kITcHEN – ArTIST ImprESSION bATHrOOm – ArTIST ImprESSION
VICTORIA PDE
ALBERT ST
MACARTHUR ST
GERTRUDE ST
QUEENSBERRY ST
LYGO
N ST
CARD
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ST
DRUM
MOND
ST
BOUVERIE
ST
SWAN
STON ST
RATH
DOWNE
ST
NICH
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SPRING ST
EXHIBITION ST
RUSSELL ST
QUEEN ST
WILLIAM
ST
KING ST
SPENCER ST
FLINDERS STSTATION
PARLIAMENTSTATION
MELBOURNE CENTRALSTATION
FLAGSTAFF STATION
SOUTHERN CROSSSTATION
500M1KM
SWANSTON ST
ELIZABETH ST
VICTORIA ST
LA TROBE ST
DUDLEY ST
LONSDALE ST
LITTLE LONSDALE ST
BOURKE ST
LITTLE BOURKE ST
COLLINS ST
LITTLE COLLINS ST
FLINDERS ST
CITY RD
ST KILDA RD
WELLINGTON PDE
BRUNTON AVE
FLINDERS LANE
A’BECKETT ST
FRANKLIN ST
THERRY ST
YARRA RIVER
N
ETIHADSTADIUM
RMIT
CARLTONGARDENS
ROYALEXHIBITION
BUILDING
FLAGSTAFFGARDENS
MELBOURNEUNIVERSITY
MELBOURNECENTRAL
TOP ENDOF COLLINS
VICTORIAUNIVERSITY
QUEENVICTORIAMARKET
MELBOURNECRICKET GROUND
TENNISCENTRE
TREASURYGARDENS
ARTSPRECINCT
CROWNCASINO
FEDERATIONSQUARE
FITZROYGARDENS
STATELIBRARY
CHINATOWN
CITYLIBRARY
KEY
BLOCKARCADE
ROYALARCADE
PARLIAMENTHOUSE
BOURKE STMALL
QV
FLINDERSLANE
LITTLEITALY
TOWNHALL
GPO
OBUS
TOMMYHILFIGER
COLES
RED SPICE ROAD
CHIN CHIN
TONKA
CUMULUS INC.
MAMASITA
HUTONGDUMPLING HOUSE
FLOWERDRUM 1806
CHANEL
ASSIN
LONGRAIN
GINGERBOY PRINCESSTHEATREGROSSI
FLORENTINO
MADAMEBRUSSELS
CODA
PATRICIACOFFEE
ROASTERS
WONDERBAO
MARKET LANE COFFEE
A LITTLE BIRDYTOLD ME CAFE
THE WORKSHOP BAR
MANCHESTERPRESS
DAVID JONES
MYER
PAULSMITH PRADA
LOUISVUITTON
RALPHLAUREN
SCANLAN &THEODORE
ZARA
DOLCE &GABBANA
HERMÈS
HARDWARESOCIÉTÉ
BISTROVUE
JOURNALCAFE
VUE DEMONDE
COOKIE,METROPOLIS
BOOKSHOP
SOMEDAYWOOLWORTHS
TAkING CENTRE
STAGE
1 5 0 m
E L I Z A B E T H S T R E E T & L A T R O B E S T R E E T
T R A M S T O p S
1 7 0 m
M E L B O U R N E C E N T R A L
S H O p p I N G C E N T R E I N C C O L E S S U p E R M A R k E T
& T R A I N S T A T I O N
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5 0 0 m
Q U E E N v I C T O R I A M A R k E T
6 0 0 m
F L A G S T A F F G A R d E N S
9 0 0 m
U N I v E R S I T y S Q U A R E
1 . 5 k m
U N I v E R S I T y O F M E L B O U R N E
WAlK sCore98
fLINdErS LANE, mELbOUrNEcLOckWISE frOm TOp rIGHT: cHINATOWN GATES, mELbOUrNE rEcITAL cENTrE, cHIN cHIN rESTAUrANT, UNIVErSITY Of mELbOUrNE, cHIN cHIN rESTAUrANT, bVLGArI WINdOW dISpLAY,
cOffEE AT pATrIcIA cAfé, prAdA WINdOW dISpLAY.
EMPIRE PLACES YOU WITHIN A SHORT WALk Of MELBOURNE’S MOST POPULAR LANDMARkS, INCLUDING PROMINENT UNIVERSITIES, EXCLUSIVE SHOPS AND WORLD CLASS RESTAURANTS.
ORIGINAL JPG ILLUSTRATOR TRACE
DEVELOPER – MAMMOTH EMPIREMammoth Empire Group is a leading property development company based in Malaysia.
Specialising in residential, retail, and hotel development projects in and around Kuala Lumpur, the Group has completed numerous notable projects, including The Ara and The Loft in
the high-end suburb of Bangsar KL, and the mixed development project Empire Subang in the suburb of Subang Jaya, Selangor, which consists of a 40,000m2 retail mall, office towers,
hotel and apartments. The Empire Group draws on an experienced pool of talented and committed staff working in tactical and strategic teams. Proud of our accomplishments,
we believe that teamwork and cooperation are the keys to our success.
ARCHITECT – HAYBALL ARCHITECTUREHayball has been at the forefront of architecture, interior and urban design for
three decades. Established in 1983, the practice works across all major sectors – from multi-residential and bespoke luxury residences, to education, commercial and institutional
projects. A multi-award winning firm, Hayball received the Best Overend Residential Prize and the prestigious Melbourne Prize at the 2009 AIA Awards for its Canada Hotel redevelopment, as well as State and National AIA Awards in 2011 and 2013 in ‘Residential – Multiple Housing’
and ‘Urban Design’ categories. With a portfolio that includes high-end houses, student accommodation, and multi-residential apartment buildings all over Melbourne, Hayball has made an indelible impact on the city. The practice creates places that seek to enrich
human experience and become intrinsically important elements of community life.
INTERIORS – HECKER GUTHRIEThe Studio of Hecker Guthrie is a multi-disciplinary design practice based in Melbourne.
Under the direction of Paul Hecker & Hamish Guthrie, the studio’s work is driven by principles of authenticity, consideration and enthusiasm. With numerous projects both local and
international, the studio’s current body of work rests within the hospitality, residential, retail and commercial sectors. Hecker Guthrie designs draw on a deep expertise in integrating
interiors, building, objects and gardens, and an understanding of the profound relationship that all of these disciplines have on creating cohesive, honest and authentic spaces.
Paul Hecker and Hamish Guthrie are highly respected representatives of the Australian design community, often called upon for judging and public speaking commitments.
Their work is regularly published in design and lifestyle journals, books and blogs.
EMPIREMELBOURNE.COM.AUThis brochure has been produced by the developer, Mammoth Empire pty Ltd for advertising and general information purposes only. All information contained in this brochure is indicative. The developer does not guarantee, warrant or represent that the information
contained within this document is correct or accurate. The developer, its related entities, consultants and agents do not warrant the correctness or accuracy of any information provided in this brochure and do not accept any liability for negligence, error, misrepresentation, discrepancy in relation to the information or for any reliance on the information in this brochure. Any interested party should undertake their own enquiries as to the correctness or accuracy of this information. The developer excludes unequivocally all inferred or implied
terms, conditions and warranties arising out of this brochure and excludes all liability for loss and damage arising from it. plans and images are subject to change without notice. The images contained within the brochure are for illustrative purposes only. Any loose furniture, paintings, or any items not specifically mentioned in the Contract of Sale, and shown in the images in the brochure are not included in the sale of the property. This document does not form any part of any Contract of Sale for any property referred to in this brochure.
DEVELOPMENT MANAGER – PDS GROUPWith experience in property industry sectors including residential, commercial,
industrial, lifestyle and government, PDS Group knows how to deliver innovative development projects. As a leader in construction services, PDS Group provides
comprehensive development and project management. One of the company’s key strengths is medium to high-density residential development and
the team is committed to delivering both high quality practical solutions for its clients and their customers.
ORIGINAL JPG ILLUSTRATOR TRACE