3 Ways to Pitch the Exclusivity of Your SEO Service

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3 Ways to Uplevel the Exclusivity of Your SEO Service

Transcript of 3 Ways to Pitch the Exclusivity of Your SEO Service

Page 1: 3 Ways to Pitch the Exclusivity of Your SEO Service

3 Ways to Uplevel the Exclusivity of Your SEO Service

Page 2: 3 Ways to Pitch the Exclusivity of Your SEO Service

5 Customer Service Interaction Behavior Facts that Will Change Your Customer Care Strategy

70% $

55% 80%20%

70% of buying experiences are based on how the

customers feel they are being treated

55% of consumers wouldpay more for a better customer experience

A 5% increase in customerretention can increase a company's profitability by 75%

80% of your company's future revenue will come from 20% of your existing customers.

The probability of selling a product to an existing customer is 60-70%, while the probability of selling a product to a new prospect is only 5-20%

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A good SEO service starts when you put your clients

in the limelight

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Provide your prospects with immediate access to your service with the help of a Free Trial, DEMO or an Express SEO Audit. On the one hand, test drive options will ease a prospect’s interaction with your service, as well as inform, educate and nurture them. On the other hand, this will communicate the value of your product.

A Good SEO Service Starts When you Put Your Client At the Wheel For a Test Drive

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A real person live DEMO is the best way to demon-strate your product’s possibilities and show a personal approach to the prospect.

An Express SEO Audit widget can be embedded on your website as another powerful option for you to provide your potential customers with a quick inside view of your SEO reporting world and make them want to order your services.

Pro Tip: The demonstration of your service potential + a personal approach to the customer’s pain points and needs is the best driving force for an off-hand purchase decision.

A Free Trial period will help you gain the trust of skeptical prospects who want to test drive the service on a live website without making an initial commitment and shar-ing credit card details.

FREE TRIAL

Put your SEO prospect in the driver's seat with the help of the following test options:

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Establish a well-grounded liaison with your customer by means of white labeled SEO report delivery right to the doorstep on a regular basis. The SEO report is the means for showing the results of your work and the way to make a good impression to your end user.

A Good SEO Service Starts When You Keep Your SEO Client in the Loop of their Website's SEO Progress

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LOGO

A well-designed andeasy-to-read layout

Accurate SEO data withhow-to-improverecommendations and yourSEO actions explained

A client’s website performanceand ranking history trends

mapped on the report graphs

A PDF report emailed to your client's door on a schedule (daily, weekly, monthly or quarterly).

Your logo and your custom color scheme which will build trust and a solid brand perception.

Pro Tip: Use SEO reporting as a tool for drawing conclusions and making improvements to your SEO actions.

A professional SEO report is a combination of diagnosis, treatment and prevention of traffic problems. It should include:

A

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If you really care about your customers, you will probably want to anticipate problems and exceed their expectations. By nipping issues in the bud you will provide excellent customer care and take a load off your future SEO workflow.

A Good SEO Service Starts When You Nip SEO Issues In the Bud

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Negative changes in ranking positions

Important backlink tracking issues

Broken links, page not found issues, slow response time pages

Pro Tip: Don’t put SEO issues off indefinitely if you don’t want your customer’s website to get penalized by Google and your reputation tarnished by a disgruntled user's review.

!

For the most important SEO issues, you should create instantemail alerts and take immediate action regarding:

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