3 Ways eCommerce Will Change Forever with Cognitive Commerce (UK)
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Transcript of 3 Ways eCommerce Will Change Forever with Cognitive Commerce (UK)
Watson Customer Engagement
with Cognitive Commerce
1/23/20171
3 Ways eCommerce Will Change Forever
Watson Commerce
Watson Customer Engagement
The Era of Cognitive Business has begun.And it runs on Watson.
Online merchandisers can quickly move from insights to action to results.
1/23/2017Commerce Insights2
Enables retailers to start using data to transform their business.
Watson Customer Engagement 1/23/2017Commerce Insights3
Commerce Insights
Outthink Insights
Outthink Merchandising
Outthink Opportunities
Watson Customer Engagement 1/23/2017Outthink Insights4
Outthink Insights
Top performing retailers are 2.2x more likely to use business analytics than their lower-performing peers.
Watson Customer Engagement 1/23/20175
Listen to your data and make better decisions – turn vast amounts of data into actionable insights that drive smarter online merchandising decisions.
With so much available information, it’s difficult to collect, analyze and apply in a way that supports informed decision-making.
Commerce Insights uses the power of Watson to understand all the data and learn from it to improve your business.
Outthink Insights
Outthink Insights
Watson Customer Engagement 1/23/20177
Transform the Monday-morning recap from a qualitative discussion into a valuable opportunity to identify new business drivers.
Explore your commerce data in highly visual ways and use every day language to make analysis simpler and find new connections.
Commerce Insights helps drive sales by finding those hidden connections in your commerce data.
Outthink Opportunities
Outthink Opportunities
Watson Customer Engagement 1/23/20179
IBM has created a new approach to ecommerce by infusing online merchandising with cognitive capabilities.
Online merchandisers and marketers can take direct action and immediately see how those actions affect the customer experience.
Commerce Insights provides a personalized view so you can quickly drill down into the performance of your products and categories.
Outthink Merchandising
Outthink Merchandising
Watson Customer Engagement 1/23/2017Outthink Merchandising10
Sports Equipment Retailer
“Merchandisers spend almost no time digging deeper into details because it’s too hard, and they don’t do it until there is a problem, but by that time, it has become a multi-thousand dollar problem.”
Watson Customer Engagement
Do things you could never do before.See things you couldn’t before.Business has never been like this before.
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Learn more aboutWatson Commerce.
Watson Commerce