3 Ms of Leveraging your INBA Membership · 2013. 2. 13. · Like Comment Share Storify Jason A....
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Your INBA Membership 3 M’s of Leveraging
Transcript of 3 Ms of Leveraging your INBA Membership · 2013. 2. 13. · Like Comment Share Storify Jason A....
ì
Your INBA Membership 3 M’s of Leveraging
Marketing Mobile Marketplace
…when Facebook didn’t exist [to the general public].
7 years ago…
…when TwiCer was a sound.
7 years ago…
…when 4G was a parking space.
7 years ago…
…when Skype, for most people, was a typo.
7 years ago…
…when the cloud was in the sky.
7 years ago…
…when an applicaJon is what you sent in to a college.
7 years ago…
ì Marketing
The Four P’s of Marketing
Product Place Price PromoJon
Marketing isn’t just advertising
But that doesn’t mean you have to do it all
ì Mobile
Web Traffic
Visitor Info
Mobile Traffic
Where are they coming from?
What are they looking for?
What do they find?
ì Marketplace
INBA Marketplace
INBA Facebook Page
INBA Twitter
INBA Newsletter
If you do engage in social media…
ì Be Human
ì Be Relevant
ì Be Timely
ì Be Knowledgeable
ì Be RespecPul
Let us know what’s happening
ì Post in the Marketplace
ì Men6on/tag us on FB & Twi=er
ì Use the “message” feature on FB
Lance Kissler Senior Community Development Officer, STCU Secretary, INBA Board of Directors [email protected] 509-‐344-‐2152
