28 states jijeevisha
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Techkriti: 28 States
Using Mobile Communications Technology to challenge a major social problem –
farmer suicides
Abhishek GuptaTECH51904 Final Year Undergraduate StudentMaterials Science and EngineeringIIT Kanpur
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Alarming increase in suicides
• Exponential increase after the 1991 economic liberalization• Introduction of GM crops also affected suicides significantly• Most developing countries are faced with this issue
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The largest wave of suicides in human history. - Citizens for Accountable Governance
284,694 farmer suicides in a decade (2000-2010)
GDP through agriculture: 20 pc Population into agriculture: 75 pc
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Thousands of Shyam Rao’s all across India
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Major causes of indebtedness
Research Foundation for Science, Technology and Ecology –
• Withdrawal of government intervention from safety nets such as fair price shops – adverse role of middlemen
• Reduced price of agriculture produces
• Increasing dependence of small farmers on moneylenders, at rates of interest from 24 to 60 percent per annum, sometimes even more – lack of institutionalized credit system
• Cumulative crop loss
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• Intermediaries in distributive trade
– APMC Acts of 1960’s licensed middlemen grew in number
– Hoarding food grains no food security food prices inflation
• Local moneylenders
– Sources required to get through the red-tape of banks
– Immediate repayment price is bargained
• Post-harvest losses
– one-fourth of the global agricultural produce by weight
– Transportation + produce rotting without buyer + other damages
– Damaged goods if fresh have a market still – small hotels
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What the mobile does!• A platform between the government and our farmer
through –
– Application
– SMS
– Call center
– Videos
• Role of middlemen in scaring the farmer minimized –now he knows the equilibrium market price
• Any personalized information requested on crop production, pattern, soil, conservation policies, etc.
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Information from Nodal center to farmer to be sent
periodically
Information the farmer is required to send after
harvest
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Inclusion of Buyers – Direct marketing
• Reduces post-harvest losses
• Direct link between producer and consumer
• Registered trading
• Varied markets
A potential message from the farmer to a dealer in our mobile_Farming model
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Information accessible directly• Lending rates at banks under targeted schemes
• Weather forecast updates
• Effective utilization of resources
• Updates on better performances and encouragement
• Social issues
Crucial technical know-how on effective pesticide spraying could be accessed by our farmer under our mobile_Farming model
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Challenges• TV or Print media
• Trust Deficit – farmers have been exploited repeatedly
• Political mal-intent
• Soil conditions’ surveys are outdated
• Resources – Financial, Human (Experts)
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‘‘ Jai Jawaan, Jai Kisaan, Jai Vigyaan’’
• Apt that the industrial and technological revolution pay back to the agrarian sector now
• Farmer should be enjoying the benefits of the technological era
• INCLUSIVE GROWTH
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Jijeevishathe desire to hope to live
Thank you!