16-18 OCT. 2019 / SINGAPORE

itb-asia-news.com

KEY BENEFITS FOR EXHIBITORS:

ATTRACT TRADE VISITORS MAXIMISE BUSINESS AT ITB ASIA GIVE BUYERS THE STRATEGIC INFORMATION THEY NEED

THE OFFICIAL SHOW DAILY FOR TRADE AND PRESS:

An Integral Part of Your Show Communication!

READ ALL EDITIONS AND ARTICLES BEFORE, DURING AND AFTER THE EVENT

Travel reimagined: entering a new era ITB Asia 2018 sees new zones, a 20% hike in new exhibitors and a strong conference programme

For the past 10 editions, ITB Asia has become the premier meeting place for the travel trade industry for forging new partnerships and strengthening existing business relationships with the most important players in the region, and the 11th edition marks a new stage in its development.

This year’s ITB Asia, Oct 17-19 at Sands Expo and Convention Centre, Singapore, we lcomes new Nat iona l Tour i sm Organisation exhibitors from Abu Dhabi, Botswana, Croatia, Mauritius, Papua New Guinea as well as Regional Tourism Organisation exhibitors such as Fukuoka, Kansai, Rovaniemi and more. With Asian and European exhibitors on the rise and strong support from international hotel groups, the stage is set for an exceptional ITB Asia. Meanwhile, under the theme “Travel Reimagined”, ITB Asia’s conference sessions will showcase an extensive programme of key presentations and discussions by industry heavyweights, who will present across six stages.

Discover more in our exclusive interview with Katrina Leung, Managing Director of Messe Berlin (Singapore), organiser of ITB Asia, on p10.

Katrina Leung Managing Director, Messe Berlin (Singapore)

REGIONAL SPOTLIGHT: AMERICASInternational tourist arrivals to the

Americas in 2017 reached 209 million,

according to UNTWO, a 4% increase

on 2016 numbers, and international

tourism receipts totalled US$326 bn,

an increase of 1%. In the Caribbean,

results were mixed, with some

destinations recording robust growth.

North America international arrivals

grew by 3%, while in South America,

the growth momentum continued

in 2017. Indeed, the dynamics of

the Americas, both inbound and

outbound, are keeping industry

players on their toes! Read more, in

our special section, from page 14. Sibinacocha Lake, Peru

© G

ville

min

SPECIAL FEATURE: TRAVEL TECHNOLOGIES

Ian Wilson Senior Vice President of Non-Gaming Operations, Marina Bay Sands

Improving operational efficiencies will give our team members more time to create unforgettable experiencesRead page 13

TRADE TALK

Bas LemmensCEO, Meetings.com

My main focus is around automating the group booking into just one session – not just for rooms, but also for venue procurement and the packaging of both together. Read page 9

The Official Information Source

THURSDAY 11 OCTOBER 2018

PREVIEW EDITION

Innovative brands, fresh ideas, new business ITB Asia 2018 – the launch pad for innovative industry concepts

The growing success of ITB Asia is due in part to its positioning as a “launch pad” for new ideas and concepts in the region’s travel and tourism industry.

Entering its 11th year, ITB Asia is now much more than a simple regional sales event where buyers are met and contracts negotiated. It is the meeting place for the entire tourism industry, and its reach is widening with each edition.

The success of the event has attracted a number of countries participating for the first time, especially from Europe, which has shown the largest growth. First-time exhibitors in 2018 include the Polish Tourism Organisation, the Tourism Association of Canton Sarajevo and the Ministry of the Slovak Republic to name but a few.

Some very new names can also be seen on the show floor – like Best Western’s Vīb, Glō, Sadie and Aiden. Learn more about these and other innovations from BW in our exclusive interview with their Managing Director, International Operations – Asia, Olivier Berrivin, on page 7.

Olivier Berrivin Managing Director, International Operations – Asia, Best Western Hotels & Resorts

REGIONAL SPOTLIGHT: EUROPEIn the first six months of 2018, UNWTO reports 7% growth in inbound tourism in Europe, with 9% growth in Southern Mediter ranean countr ies. On the demand side, France, the United Kingdom and the Russian Federation all reported double-dig it increases in outbound spending in Europe.

In 2017, arrivals to Europe overall grew 8%, equating to 52 million more travellers

than in the previous year. Travel demand increased from virtually all Europe’s source markets, both inside and outside the region, fuelling inbound growth across Europe. The recovery of the Russian outbound market in particular, benefitted many destinations.

Discover more about Europe, and its new attractions on show at ITB Asia, from page 9. Plitvice National Park, Croatia

REGION: EUROPE

Lasma Lidaka Head of the Representative Office in Singapore, Investment and Development Agency of Latvia (LIAA)

Nature is at the heart of Latvia as it is one of the greenest countries in the world.Read page 9

CONFERENCES

Victor TsengChief Communications Officer, Ctrip

ITB Asia provides a wonderful opportunity to meet with current and potential partners. It’s a platform for exchanging ideas, discussing trends and new technologies. Read page 5

TRADE TALK

Col Anurodh MishraAssociate Vice President – Administration, TATA Consulting Engineers

I am looking for packages that include flights, hotels, all meals, conference room facilities – all-in-one – plus some leisure activities Read page 6

The Official Information Source

WEDNESDAY 18 OCTOBER 2018

DAY 2 EDITION

ITB Asia reinforces market leading position This year’s show and conference attracted representations from more countries than ever before

As doors closed on this year’s record-breaking ITB Asia, organisers have once again successfully created an environment to drive the heart of the ever more dynamic travel and tourism industries.

ITB Asia has an immediate effect on world markets, as literally billions of dollars in orders are signed on the show floor – thanks to the fact that the true decision makers are there.

News that ITB Asia 2019 is already more than 50% sold is no surprise and the announcement of a marked increase in the number of international trade visitors at the show demonstrate the rise of the “ITB influence” on global markets has yet again taken a leap forward.

A perfect example of a DMO leveraging ITB Asia to its highest extent is that of Greece, whose economy is recovering largely thanks to the tourism industry. In 2017, while global international tourism increased by 6.7%, according to the UNWTO, arrivals in Greece increased 9.7%. In our exclusive interview with Yannis Goulios, Deputy Secretary General of the Greek National Tourism Organisation, he highlights the country’s “365-day” destination strategy. See page 8.

Yannis Goulios Deputy Secretary General of the Greek National Tourism Organisation

REGIONAL SPOTLIGHT: OCEANIAIn the f irst six months of 2018, UNWTO reported that international tourist arrivals to Oceania increased 3.7%.

International tourist arrivals to Oceania in 2017 reached 16.6 mil l ion, according to UNWTO, a 5.1% increase on the 2016 numbers. The region’s international tourism receipts

totalled around US$57m, an increase of 11.4%.

The Australian Bureau of Statistics reported that Australia welcomed 783,300 short term visitors to its shores during the month of August. This was an increase of 0.7% on the previous month and 4.8% up from a year earlier. Read more from page 12. White Island, Bougainville, Papua New Guinea

NEWS

Angelo JamboreRegional General Manager – APAC, dcs plus

Themes we found most attractive were automation, new distribution capabilities and business intelligence. Read page 5

EXHIBITOR FEEDBACK

Anood KhalifaAsia Pacific Unit Head, Department of Culture and Tourism, Abu Dhabi

ITB Asia has more than met our expectations and we are looking forward to being here again next year and we will aim to bring more stakeholders with us. Read page 7

© K

enya

Tou

rism

Boa

rd

Katrina LeungManaging Director of Messe Berlin (Singapore)

The best testimonials we can get are re-bookings, which are already around the 50% mark.Read page 10

EXCLUSIVE INTERVIEW

The Official Information Source

FRIDAY 26 OCTOBER 2018

REVIEW EDITION

The Official Information Source

WEDNESDAY 17 OCTOBER 2018

DAY 1 EDITION

ITB Asia 2018: Riding the wave Asia’s leading travel trade show opens its gates for 2018 on groundswell of tourism growth

ITB Asia opens its gates this year at a time when travel to Southeast Asia is enjoying the highest growth of all Asian subregions, with an 8.6% increase in international tourists in 2017, according to UNWTO.

Now in its 11th year in Singapore, ITB Asia is thus more relevant than ever as the meeting place for establishing high-quality customer contacts and conducting business.

This is where international exhibitors from all sectors within the travel-value chain, and Asia Pacific’s leading travel companies and emerging small and medium-sized enterprises meet with top international buyers from the MICE, leisure and corporate travel markets.

Furthermore, the line-up of speakers is again of a high standard, making the conference a must-attend event.

With impressive regional growth, a “star” destination is Indonesia, with an increase of 22%, as highlighted in our exclusive interview with Arief Yahya, Minister of Tourism of Indonesia on page 8.

Arief Yahya Minister of Tourism of Indonesia

REGIONAL SPOTLIGHT: ASIAGrowth in Asia Pacific (+7%) in the first six months of 2018 reflects solid intraregional demand, accord ing to figures from UNWTO. In 2017, international tourist arrivals to Asia and the Pacific reached 323 million, a 6% increase on the 2016 figures. The region’s

i n te r nat iona l tou r i s m receipts totalled US$390 billion, an increase of 3%.

Southeast Asia enjoyed strong growth in 2017, led by countries such as Brunei (+18.3%), Cambodia (+11.8%), Myanmar (+18.4%) and the Philippines (+11%).

From page 12 Rice terraces, Banaue, Philippines

© G

ville

min

SPECIAL FEATURE: ONLINE BOOKING

Chuan Sheng Soong General Manager, SEA Region, Klook

Mobile technology has been one of the most crucial elements in the development of the tours and activities sectorRead page 11

CONFERENCES

Shane O’FlahertyGlobal Director of Travel and Transportation, Microsoft

Travel companies should be looking at how to free the treasure trove of data. Read page 5

TRADE TALK

Mario HardyCEO, Pacific Asia Travel Association (PATA)

After having met with ASEAN Tourism Ministers, I can safely say that an area of focus formost destinations is the issue of tourism dispersal. Read page 7

The Official Information Source

WEDNESDAY 19 OCTOBER 2018

DAY 3 EDITION

Industry growth through collaboration ITB Asia: when know-how, local market knowledge and operational resources meet global distribution

The 11th edition of ITB Asia has seen a swathe of new brands and ideas spreading to new markets, creating an exciting dynamic for buyers, with new products to distribute. While many come to the show to renew their old contacts, this gives unique opportunities for new business.

Countless important discoveries are to be made at the show, and knowledge to be gained, through the exceptional conferences and seminars, such as the discussion by Alessandro Dassi, chief executive of Thomas Cook China, a joint venture between the UK-based Thomas Cook Group and Chinese investment group Fosun, about “how the company has been reinvented in order to win over Chinese travellers”.

Read in our exclusive interview how a collaborative approach combines Thomas Cook’s brand heritage, know-how and expertise in international travel with Fosun’s in-depth local market knowledge and operational resources, which has resulted in the new business gaining traction. See page 7.

Alessandro Dassi CEO, Thomas Cook China

REGIONAL SPOTLIGHT: AFRICA & MIDDLE EASTThe UNWTO repor ts that international tourist arrivals in Africa increased by 4% in the first six months of 2018; while the Middle East increased by 4.6% in the same period. In 2017, international tourist arr ivals to Afr ica reached 63 mill ion, a 9% increase on 2016 tour ist numbers. Africa’s international tourism

receipts total led €1.4 bn, an increase of 8%

In Nor th Af r ica, Tunis ia continued to rebound strongly in 2017 with a 23% growth in arrivals, while Morocco (+9.8%) also enjoyed better results after weaker demand in the previous year. Discover more in our special feature, from page 10. Kenya

NEWS

Kurt KnackstedtCo-Founder and CEO, Troovo

It’s key for us to help shape and lead the discussion about why travel needs to continue to embrace disruption and new ideas Read page 3

TRADE TALK

Domenico LiantonioCEO, Asia Travel and Estate Co

I believe Myanmar will be one of the main destinations in Southeast Asia Read page 6

© K

enya

Tou

rism

Boa

rd

Saif-ur-RahmanDirector, Alchemy of Travel

There is a great need for Muslims to travel rather than simply going for pilgrimageRead page 9

SPECIAL FEATURE: MUSLIM TRAVEL

NEWS LIVE FROM THE SHOW

SPECIAL FEATURES

REGIONAL SPOTLIGHTS

2019 MEDIA KIT

2 3

PRINT

ITB ASIA NEWS IS THE EXCLUSIVE OFFICIAL DAILY MAGAZINE OF ITB ASIA

It enables exhibitors to communicate all relevant information, intelligently, directly to their customers (buyers and decision-makers).

It is THE source of information for all trade professionals and international press, and covers the event live from the fair.

Multi - channel communication to ensure maximum visibility and reach your target anytime, everywhere!

STRATEGIC DISTRIBUTION POINTS

• All main entrances• All main information counters• Exhibition show floor• International press stand• Media Centre• Top 50 Partners’ & Participants’ stands• Over 20 leading hotels in Singapore

WEBSITE

e-MAGAZINE e-MAILING

CIRCULATION / PRINT

DAY 14,000 copies

DAY 24,000 copies

DAY 34,000 copies

FIGURES & READER PROFILESource: ITB Asia 2018

25,000 BUSINESS MEETINGS

OVER 1,000 EXHIBITORS FROM127 COUNTRIES

11,000 ATTENDEES

OVER 1,000 BUYERS

ITB

Asia

New

s / 2

019

Moc

kup

July 2019 - Non contractual documentJuly 2019 - Non contractual document

54

Content is designed to be highly relevant and useful for trade visitors & press, helping them to set their show agenda and define their priorities, as well as giving them the “big picture” with market data and leaders’ strategies.

Benefit from this unique communication platform to get YOUR message across. Contact our editorial team for themes and interview.

17NEWS16 NEWS

ITB BERLIN NEWS • Tuesday 1st March 2016ITB BERLIN NEWS • Tuesday 1st March 2016 www.itb-berlin-news.com

Back at ITB Berlin with new ideas and offers, Park Hotel Group is pursuing its expansion plan in APAC. Expertise and passion for the craft of hospitality has defined the growth of the Park Hotel Group for more than fifty years. From a single hotel in Hong Kong in 1961, the group’s current portfolio includes twelve properties across five countries and eight cities. Managed under our luxury ‘Grand Park’ and upscale ‘Park Hotel’ brands, guests have access to over 3,600 rooms in APAC’s region’s key gateway cities.

ESSENTIAL NEWS FROM PARK HOTEL GROUP AT ITB BERLIN 2016

• Park Hotel Group secures Park Hotel Adelaide, its first hotel in Australia and outside Asia;

• Park Hotel Alexandra, the group’s fourth property in Singapore opened in 2015;

• Park Hotel Nusa Dua Bali is currently undergoing refurbishment, scheduled for completion this month;

• Park Hotel Farrer Park is scheduled to open in Q4 this year.

• Yet again, Park Hotel Group was named “Best Regional Hotel Chain”, its fourth consecutive win at the TTG Travel Awards.

EXTENDING THE BRAND FOOTPRINT TO AUSTRALIA

In a hotel management c o n t r a c t w i t h P i r i e Investments (AUS) Pty Ltd, the Park Hotel Group will manage Park Hotel Adelaide, its first hotel in Australia. The hotel is scheduled to open in the last quarter of 2018.

The signing ceremony, graced by the Hon Martin Hamilton-Smith, Minister for Investment and Trade, Minister for Defence Industr ies and Minister for Veterans’ Affairs, South Australia was held in Singapore in August 2015. It signifies the debut of the Park Hotel brand in the Oceania region as the Group continues

its aggressive expansion into key destinations across Asia Pacific.“Park Hotel Adelaide marks a significant milestone for Park Hotel Group. We have been looking to expand into Australia for a while and this collaboration presents an exciting opportunity for us to do just that,” said Mr. Allen Law, Chief Executive Officer of Park Hotel Group. “Adelaide has seen a massive expansion of convention facilities, the medical precinct and the Riverbank and Adelaide Oval development and represents tremendous g r o w t h o p p o r t u n i t y . Increased flight connectivity, strong event calendar and continued growth of the Chinese and Asian markets

would also drive record v i s i to rsh ip . We are extremely optimist ic about Adelaide’s tourism prospects.”

Commanding a prized location in the heart of Adelaide’s Central Business District, the 250-key new build Park Hotel Adelaide will be part of a mixed-use development that also features 280 private residences. “As we seek to extend our brand footprint in strategic destinations across Australia, we shall continue building upon

our service philosophy of genuine care and loving hospitality; and extend it to our guests in this part of the world.” Mr Law added.

FIRST BALINESE RESORT FOR PARK HOTEL GROUP SET TO OPEN THIS MONTH

Park Hotel Group is further strengthening its presence in Southeast

A s i a w i t h a n e w management contract i n I n d o n e s i a . T h e partnership with Twenty-O n e D e v e l o p m e n t , introduces the Group’s first resort in Indonesia - Park Hotel Nusa Dua Bali. Mr. Allen Law, Park Hotel Group’s CEO said, “This partnership is an important mi lestone for our brand and the Group as we expand our presence in Indonesia with our first resort in Bali, a strategic and well-renowned travel destination. With the Indonesian government’s

r e c e n t p r o - t o u r i s m initiatives, such as the visa-free access for major source countries, Park Hotel Nusa Dua Bali is well-poised to ride on an exciting wave of tourism growth.”

Nestled on 3.4 hectares of land, Park Hotel Nusa Dua Bali has 152 guestrooms and suites with room sizes ranging from 25sqm to 209sqm. The suites are perfect for family ge taways p rov id ing

the expansive space a family requires and the perfect private space that couples long for. The suites are complete with a generous living room, dining area, kitchen, pr ivate balcony and pantry. The resort also has 39 villas comprising of 35 one-bedroom and 4 two-bedroom units, each with a private swimming pool and a traditional Balinese pavilion set in a lush tropical garden.

The hotel is located on a hilltop in the popular precinct of Nusa Dua,

p r ov i d i n g s t u n n i n g v iews of Nusa Dua Beach and Benoa Bay, creat ing the perfect setting for relaxation. It is a 10-minute drive from Ngurah Rai International Airport and is within easy access to the beaches of Nusa Dua, Tanjung Benoa, Uluwatu and the entertainment areas of Jimbaran and Kuta.

PARK HOTEL ALEXANDRA NOW OPEN

A peaceful oasis on the fringe of Singapore’s CBD, Park Hotel Alexandra opened its doors to guests in 2015. In the midst of an urban district with easy access to both business and leisure destinations, Park Hotel Alexandra boasts 442 elegantly furnished guestrooms and suites overlooking the lush greenery of Singapore’s woodlands. Inspired by its garden

landscape surroundings, the hotel is tastefully des igned in natural woods, earthy shades and prints that embrace the botanical theme and provide a relaxed and tranquil atmosphere for guests throughout their stay.

As guests enter the hotel they are greeted by a large open-plan reception area, with high ceilings, grand mirrors and stylish lobby furniture to sit and take in the surroundings. There are s ix room t y p e s a v a i l a b l e t o

guests, Superior Room, Deluxe Room, Premier Room, Crys ta l C lub Room, Executive Suite and Park Suite all fitted with the latest modern conveniences, mini bar a n d c o m p l i m e n t a r y wireless access. The suite rooms showcase lavish touches including a grand living room, designer furniture and state-of-the-art sound systems.

The exclusive Crystal Club Lounge, located at the top level of the hotel, commands s tunning views of the city skyline and gives suite and club guests access to exclusive privileges such as personalised check-in and check-out services, buffet breakfast, all-day refreshments and complimentary business facilities.

Touching Lives and Inspiring Along The WayPark Hotel Group brings its unique touch to the Australian market – and adds new properties in SE Asia

AS WE SEEK TO EXTEND OUR BRAND

FOOTPRINT IN STRATEGIC DESTINATIONS ACROSS AUSTRALIA, WE SHALL CONTINUE BUILDING UPON OUR SERVICE PHILOSOPHY OF GENUINE CARE AND LOVING HOSPITALITY; AND EXTEND IT TO OUR GUESTS IN THIS PART OF THE WORLD

Nusa Dua Bali Villas PHAL Hotel Facade

UPSCALE OR LUXURY: IT’S FOR YOU TO DECIDE… Grand Park is a luxury hotel brand synonymous with premium accommodation, facilities, service and comfort designed for discerning b u s i n e s s a n d l e i s u r e travellers. The Grand Park brand can be found in our Singapore, China and Japan hotels.

Park Hotel is an upscale hotel brand symbolising utmost convenience, personalised services and high standards of amenities carefully crafted to please business and leisure travellers. The Park Hotel brand can be found in our Singapore, Indonesia, Hong Kong and Australia hotels.Continuing growth through acquis i t ions and hotel management se rv ices , the group seeks to extend i t s serv ice ph i losophy o f p r o v i d i n g “ L o v i n g Hospitality”. With service at the heart of hospitality, Park Hotels Group endeavours to create unique and memorable travel experiences, and to bring joy to its guests. This is also the brand promise, where every encounter is a “discovery of love”. The group’s motto says it all: “At Park Hotel Group, our success is not appraised by the number of hotels under our fold, but by the number of lives we touch and inspire along the way”.

Allen LawChief Executive Officer, Park Hotel Group

ADVERTORIAL

Park Hotel Adelaide, opening last quarter 2018

ITB BERLIN NEWS • Tuesday 1st March 2016

HOSPITALITY / RESTAURANTS / BARS CLUBS / EVENTS / SHOPPING / CULTURE

WHERE TO GO

Berlin

© T

hom

as K

elle

r

IN

And nhow for something completely different…Berlin - seen by the GM of a hotel that is “in tune” with its environs

Dirk Dreyer recently took the job as new General Manager of Berlin’s striking nhow hotel. He has an atypical background, having worked primarily for music companies like Sony Music and EMI, and spent 20 years on the road as a DJ and music producer before getting into hospitality just a few years ago. So how does this qualify him for the job? The nhow is the hotel industry’s first truly “music themed” establishment. Given his eclectic background we asked Mr Dreyer for some different ideas for “where to go” in this great city.

Already this hotel is a terrific place to visit – even for people not staying overnight. It is inspired by Berlin’s amazing music scene. It is located between the offices of Universal Music and MTV and is not far from most of the big concert places like the Mercedes Benz arena. So this hotel fits very well in one of the most important economic and also emotional parts of the city. We have two professional recording studios in house, we have a big stage with a proper PA in the lobby where we host big events, so we are really an integral part of the Berlin music scene.

What interesting places can ITB attendees visit in the vicinity of the hotel?The hotel is located on the riverbank of the Spree, and there are two very famous landmarks right next door. One is the Oberbaumbrücke – connecting former East Berlin and West Berlin. Its history is very rich and it has become an important symbol of Berlin’s unity. The East Side Gallery also starts very near to the hotel. It’s still

the longest remaining section of the Berlin Wall. It’s one of the most visited sites in Berlin, but it’s also a very emotional place, because you can really sense how it might have felt in the divided city as it was.

My hidden gem, which can be seen from the nhow hotel, is the SpreePark – an amusement park from the GDR epoch, abandoned in the 90’s. It has featured in several movies. There are regular tours of the park, but otherwise, you can visit it by jumping over the fence!

Cool places to eat? The Sage Restaurant on the other bank of the river in Kreuzberg is a classic. It’s been there for six years, and I deejayed

at the Sage club that the owners ran before they opened the restaurant, so I can strongly recommend the place. They also have a small beach on the river where they host events. I can also recommend the Pantry on Friedrichstrasse. It’s a very small restaurant with excellent cuisine, and even if it has become very hip, the service is still very good, and you can meet a lot of locals there.

Dirk DreyerGeneral Manager nhow hotel, Berlin

THERE ARE REGULAR TOURS

OF THE PARK, BUT OTHERWISE, YOU CAN

VISIT IT BY JUMPING OVER THE FENCE!

Innovative brands, fresh ideas, new business ITB Asia 2018 – the launch pad for innovative industry concepts

The growing success of ITB Asia is due in part to its positioning as a “launch pad” for new ideas and concepts in the region’s travel and tourism industry.

Entering its 11th year, ITB Asia is now much more than a simple regional sales event where buyers are met and contracts negotiated. It is the meeting place for the entire tourism industry, and its reach is widening with each edition.

The success of the event has attracted a number of countries participating for the first time, especially from Europe, which has shown the largest growth. First-time exhibitors in 2018 include the Polish Tourism Organisation, the Tourism Association of Canton Sarajevo and the Ministry of the Slovak Republic to name but a few.

Some very new names can also be seen on the show floor – like Best Western’s Vīb, Glō, Sadie and Aiden. Learn more about these and other innovations from BW in our exclusive interview with their Managing Director, International Operations – Asia, Olivier Berrivin, on page 7.

Olivier Berrivin Managing Director, International Operations – Asia, Best Western Hotels & Resorts

REGIONAL SPOTLIGHT: EUROPEIn the first six months of 2018, UNWTO reports 7% growth in inbound tourism in Europe, with 9% growth in Southern Mediter ranean countr ies. On the demand side, France, the United Kingdom and the Russian Federation all reported double-dig it increases in outbound spending in Europe.

In 2017, arrivals to Europe overall grew 8%, equating to 52 million more travellers

than in the previous year. Travel demand increased from virtually all Europe’s source markets, both inside and outside the region, fuelling inbound growth across Europe. The recovery of the Russian outbound market in particular, benefitted many destinations.

Discover more about Europe, and its new attractions on show at ITB Asia, from page 9. Plitvice National Park, Croatia

REGION: EUROPE

Lasma Lidaka Head of the Representative Office in Singapore, Investment and Development Agency of Latvia (LIAA)

Nature is at the heart of Latvia as it is one of the greenest countries in the world.Read page 9

CONFERENCES

Victor TsengChief Communications Officer, Ctrip

ITB Asia provides a wonderful opportunity to meet with current and potential partners. It’s a platform for exchanging ideas, discussing trends and new technologies. Read page 5

TRADE TALK

Col Anurodh MishraAssociate Vice President – Administration, TATA Consulting Engineers

I am looking for packages that include flights, hotels, all meals, conference room facilities – all-in-one – plus some leisure activities Read page 6

The Official Information Source

WEDNESDAY 18 OCTOBER 2018

DAY 2 EDITION

The Official Information Source

WEDNESDAY 19 OCTOBER 2018

DAY 3 EDITION

Industry growth through collaboration ITB Asia: when know-how, local market knowledge and operational resources meet global distribution

The 11th edition of ITB Asia has seen a swathe of new brands and ideas spreading to new markets, creating an exciting dynamic for buyers, with new products to distribute. While many come to the show to renew their old contacts, this gives unique opportunities for new business.

Countless important discoveries are to be made at the show, and knowledge to be gained, through the exceptional conferences and seminars, such as the discussion by Alessandro Dassi, chief executive of Thomas Cook China, a joint venture between the UK-based Thomas Cook Group and Chinese investment group Fosun, about “how the company has been reinvented in order to win over Chinese travellers”.

Read in our exclusive interview how a collaborative approach combines Thomas Cook’s brand heritage, know-how and expertise in international travel with Fosun’s in-depth local market knowledge and operational resources, which has resulted in the new business gaining traction. See page 7.

Alessandro Dassi CEO, Thomas Cook China

REGIONAL SPOTLIGHT: AFRICA & MIDDLE EASTThe UNWTO repor ts that international tourist arrivals in Africa increased by 4% in the first six months of 2018; while the Middle East increased by 4.6% in the same period. In 2017, international tourist arr ivals to Afr ica reached 63 mill ion, a 9% increase on 2016 tour ist numbers. Africa’s international tourism

receipts total led €1.4 bn, an increase of 8%

In Nor th Af r ica, Tunis ia continued to rebound strongly in 2017 with a 23% growth in arrivals, while Morocco (+9.8%) also enjoyed better results after weaker demand in the previous year. Discover more in our special feature, from page 10. Kenya

NEWS

Kurt KnackstedtCo-Founder and CEO, Troovo

It’s key for us to help shape and lead the discussion about why travel needs to continue to embrace disruption and new ideas Read page 3

TRADE TALK

Domenico LiantonioCEO, Asia Travel and Estate Co

I believe Myanmar will be one of the main destinations in Southeast Asia Read page 6

© K

enya

Tou

rism

Boa

rd

Saif-ur-RahmanDirector, Alchemy of Travel

There is a great need for Muslims to travel rather than simply going for pilgrimageRead page 9

SPECIAL FEATURE: MUSLIM TRAVEL

35SPECIAL FEATURE

ITB BERLIN NEWS • Tuesday 1st March 2016

ADVENTURE TOURISM

Excitement and pure adrenaline rush will once again highlight the beautiful island of Bintan, in the Riau Archipelago Province when the challenging multi-sporting event of Bintan Triathlon 2016 takes place from 28th to 29th May 2016. Centered at the Nirwana Gardens Resorts, the event that combines exhilarating challenges, athleticism and camaraderie is expected to be bigger and better than ever, so be sure to expect fireworks, fun fringe activities and definitely a big party.Combining Swimming, running, and bicycling into one elaborate

competition, the event will not only challenge participants’ skills and endurance but will also take them to some of the most fascinating parts of the island.As a tropical island only 55 minutes by ferry from Singapore, Bintan Island provides the perfect backdrop for an ultimate triathlon experience combined with a holiday. So, whether it’s to compete in the race or simply just to enjoy the exciting atmosphere, this special sporting event is surely something you don’t want to miss.

From 19th to 21st April 2016, the spotlight will turn on the Mentawai Islands - an ideal Surfers’ Paradise in the West Sumatra Province. This is when the Pesona Mentawai Festival or “The Charm of Mentawai Festival 2016” will be held for the very first time, centered at the Mapaddegat Beach, North Sipora District, in the Mentawai Islands Regency.

Fully supported by the Ministry of Tourism, the festival will feature a range of cultural attractions, tourist activities, and traditional art performances from representatives of 10 districtsthat make up the Mentawai Islands Regency as well as from a number of local tourism stakeholders. The event will also involve other regencies and tourism businesses who will showcase spellbinding tourist attractions of the West Sumatra Province. The festival is also projected to be a regular event that will be held annually and be included in the

national tourism Calendar of Events.Mappadegat Beach was chosen as the centre for this year’s festival since it offers magnificent natural scenery and is regarded as one of the best beaches on Sipora Island and the Mentawai Islands on the whole. For the festival, the managements of accommodations, transportation and all necessary facilities are already busy making all the needed preparations.

This year at ITB Berlin, the Visit Wales is presenting its unprecedented campaign to promote Wales as the world’s capital of adventure tourism.

The promotion is at the initiative of Deputy Minister fo r Cu l tu re , Spor t and Tourism, Ken Skates, who has announced a series of themed years, beginning with the Year of Adventure in 2016. Following The Year of Adventure in 2016 will be The Year of Legends in 2017 and The Year of the Sea in 2018.

Mr Skates promised to personally embark on as many adventures as possible to promote Wales as the world’s home of adventure and has secured the backing of two prominent adventurers, Bear Grylls and Richard Parks, who have agreed to be Adventure Ambassadors for Wales in 2016.Fol lowing recent major investments, Wales now boasts iconic, reputation changing attractions such a s Z i p Wo r l d a n d t h e world’s largest underground t r a m p o l i n e . Wa l e s h a s world-class Mountain Biking

facilities at centres such as Coed y Brenin, Bike Park Wales and Antur Stiniog.The 870 miles of the Wales Coast Path is the longest continuous path along a nation’s coastline and will play a key role in the activities for 2016, it’s development has seen a growth in products associated with the coast path – costal restaurants, visitor and activity centres. There are adventures to be had at some the major events taking place in Wales, IronMan, Festival No.6 and the Green Man Festival. Bear Grylls, a worldwide icon for the great outdoors and the ultimate in adventure, said: “ I ’ve had amazing experiences in Wales with my Survival Academy; the beautiful, rugged and wild terrain of Wales lends itself so well to so many activities and adventures. I’m delighted to be an ambassador for next year – Wales is where the adventure starts in 2016.”

Indonesia Highlights Adventure with Bintan Triathlon

Surfing in West Sumatra

Adventure Action at ITB Berlin Wales 2016: Year of Adventure – an unprecedented campaign

Hall 26.a / Stands 122, 123

Hall 26.a / Stands 122, 123

Wildwater Rafting Coasteering

Zip Below Xtreme

© V

isitW

ales

.com

© V

isitW

ales

.com

© V

isitW

ales

.com

© W

onde

rful I

ndon

esia

© W

onde

rful I

ndon

esia

EDITORIAL CONTENT SPECIAL FEATURES & REGIONAL SPOTLIGHTS

SHOW NEWS

The top stories of the day of interest to international

trade visitors, including major announcements &

debates.

MARKET TRENDS

Important industry trends and interviews with leading analysts

from organisations such as UNWTO, WTTC, IPK, PhocusWright, Deloitte,

etc.

EXCLUSIVE INTERVIEWS

Given the calibre of many of those presenting conferences and keynotes,

where possible we not only give a précis of their conference, but also field exclusive comments that

are specifically destined to our readers.

WHERE TO GO IN SINGAPORE

A definitive guide on where to go out in

Singapore to make the international visitors feel much more “at home” in

this exciting city.PRESS & BLOGGER CORNER

Top journalists at ITB Asia explain why they’re here and what their personal

“ITB highlights” are.

MICE & Corporate

MICE (Meetings, Incentives,

Conferences, and Events).

PRODUCT INNOVATIONS GUIDE

Each day, trade visitors at ITB Asia are offered a highly

synthetic “Product Innovations Guide” in a

number of major tourism sectors. In this way, ITB Asia News is even more useful as a purchasing tool providing

buyers with the ultimate guide on “what sells in 2018/2019”.

ITB ASIA CONFERENCE

As international trade visitors hop from one

stand to another, they no doubt regret not being

able to attend some of the top conferences. We cover all conferences of interest to international visitors.

TRADE TALKS

Tour Operators and Travel Agents explain their

current key concerns and discuss some of the most

interesting offers they have seen at the show.

EDITORIAL OPPORTUNITIES FOR EXHIBITORS

How to be part of ITB Asia News?

Provide us with your input:

• Coverage of your company’s main news, events and press conferences

• A strategic platform for your Top management

• Contributions and thought leadership for our Regional Spotlights, Special Features and Product Innovations Guide.

July 2019 - Non contractual documentJuly 2019 - Non contractual document

THE CHINESE OUTBOUND MARKET

THE INDIAN OUTBOUND MARKET

HOTEL AND RESORT GROUPS – KEY TRENDS AND OPENINGS

TRAVEL AND HOTEL TECHNOLOGIES

CULTURAL TOURISM DAY 1 EDITION[ 16th October 2019 ]

ASIA-PACIFIC

TRANSPORT• Airlines• Train journeys • Car rentals

CRUISINGLUXURY TRAVEL

MICE• Events that drive tourism (sports, etc.)• Weddings

CORPORATE TRAVELRS

DAY 2 EDITION[ 17th October 2019 ]

EUROPE & CIS

OUTLOOK FOR 2020A LOOK BACK AT KEY HIGHLIGHTS OF ITB ASIA

REVIEW EDITION[ 25th October 2019 ]

DESTINATION MARKETING• Tours and activities

SUSTAINABLE TOURISM

LGBT TOURISM

DEALING WITH OVERTOURISM

NATURE AND ADVENTURE TOURISM

UNCONVENTIONAL ACCOMMODATION

MUSLIM TRAVEL

DAY 3 EDITION[ 18th October 2019 ]

MIDDLE EAST & AFRICA

CITY BREAKS

LATEST TRAVEL TRENDS

MEDICAL TOURISM

WELLNESS (SPAS ETC)

TALENT MANAGEMENT AND TRAINING

PREVIEW EDITION[ 9th October 2019 ]

AMERICAS

FOCUS ON BRICS

AROUND THE WORLD

6 7

PRINT / AD OPPORTUNITIES

Full page

1/2 page1/4 page

1/5

bann

er

1/3

page

1/8 page

Logo + Stand No.

Double page

YOUR ADHERE

Travel reimagined: entering a new era ITB Asia 2018 sees new zones, a 20% hike in new exhibitors and a strong conference programme

For the past 10 editions, ITB Asia has become the premier meeting place for the travel trade industry for forging new partnerships and strengthening existing business relationships with the most important players in the region, and the 11th edition marks a new stage in its development.

This year’s ITB Asia, Oct 17-19 at Sands Expo and Convention Centre, Singapore, we lcomes new Nat iona l Tour i sm Organisation exhibitors from Abu Dhabi, Botswana, Croatia, Mauritius, Papua New Guinea as well as Regional Tourism Organisation exhibitors such as Fukuoka, Kansai, Rovaniemi and more. With Asian and European exhibitors on the rise and strong support from international hotel groups, the stage is set for an exceptional ITB Asia. Meanwhile, under the theme “Travel Reimagined”, ITB Asia’s conference sessions will showcase an extensive programme of key presentations and discussions by industry heavyweights, who will present across six stages.

Discover more in our exclusive interview with Katrina Leung, Managing Director of Messe Berlin (Singapore), organiser of ITB Asia, on p10.

Katrina Leung Managing Director, Messe Berlin (Singapore)

REGIONAL SPOTLIGHT: AMERICASI n t e r n a t i o n a l t o u r i s t arrivals to the Americas in 2017 reached 209 million, according to UNTWO, a 4% increase on 2016 numbers, and international tourism receipts totalled US$326 bn, an increase of 1%. In the Caribbean, results were mixed, with some des t inat ions record ing

r o b u s t g r o w t h . N o r t h A m e r i c a i n t e r n a t i o n a l arrivals grew by 3%, while in South America, the growth momentum continued in 2017. Indeed, the dynamics of the Americas , both inbound and outbound, are keeping industry players on their toes! Read more, in our special section, from page Sibinacocha Lake, Peru

© G

ville

min

SPECIAL FEATURE: TRAVEL TECHNOLOGIES

Ian Wilson Senior Vice President of Non-Gaming Operations, Marina Bay Sands

Improving operational efficiencies will give our team members more time to create

TRADE TALK

My main focus is around automating the group booking into just one session

Bas LemmensCEO, Meetings.com

The Official Information Source

THURSDAY 11 OCTOBER 2018

PREVIEW EDITION

PRINT / TECHNICAL SPECIFICATIONS

Trim size

Bleed size Trim size + 5mm Bleed

>> Material Deadline: 20th September 2019 Contact: Jean-Guy Bienfait Production Manager jeanguy.bienfait@itb-asia-news.com Tel: +33 (0)442 77 46 06

Front Cover

STANDARD POSITIONS Trim size Bleed size

Full page 250 x 353 mm 260 x 363 mm

Double page 500 x 353 mm 510 x 363 mm

1/2 page 230 x 160 mm

1/3 page 86 x 300 mm

1/4 page 230 x 80 mm

1/8 page 90 x 100 mm

HIGHLIGHT POSITIONS

Logo + Stand No. on front cover HD file

1/5 banner on front cover 56 x 182 mm

Inside front cover 250 x 353 mm 260 x 363 mm

Back cover 250 x 353 mm 260 x 363 mm

ITB

Asia

New

s / 2

019

Moc

kup

ITB

Asia

New

s / 2

019

Moc

kup

FOR 20% MORE, YOU GET THE PREVIEW Example: 1 full page in the Day 1 + Previewonly e 3,360 (instead of e3,850)

FOR 30% MORE, YOU GET PREVIEW AND REVIEW Example: 1 full page in the Day 1 + Preview + Reviewonly e 3,640 (instead of e4,900)

SPECIAL OFFER!

ADVERTISING RATES* Advertising space is only available for exhibitors of ITB Asia

ADVERTISEMENT All Editions

Online Day 1 Day 2 Day 3 Online OR ADVERTORIAL Preview (16th October) (17th October) (18th October) Review (9th October) (25th October)

• 1/8 page e 1,600 e 300 e 500 e 500 e 400 e 300

• 1/4 page e 2,450 e 350 e 850 e 850 e 650 e 350

• 1/3 page e 3,000 e 400 e 1,050 e 1,050 e 850 e 400

• 1/2 page e 4,450 e 600 e 1,550 e 1,550 e 1,250 e 600

• Full page e 8,000 e 1,050 e 2,800 e 2,800 e 2,250 e 1,050

• Double page e 14,350 e 1,950 e 5,000 e 5,000 e 4,000 e 1,950

* +15% for highlight placement / Right-hand page

HIGHLIGHT POSITIONS ALL EDITIONS (PREVIEW AND REVIEW INCLUDED)

• Logo & stand N° on front cover e 3,150

• 1/5 page banner on front cover e 10,600

• Inside front cover e 11,700

• Inside back cover e 10,400

• Back cover e 12,500

• Inside front cover, double page e 22,900

HALL PLAN

• Large logo & Stand N° e1,550

• Standard-sized Logo & Stand N° only e450!

• Standard-sized Logo & Stand N° + QR code e800

Print & Online Versions

FLOOR PLAN

Standard-sized Logo & Stand No. 34 x 24 mm

Large Logo & Stand No. 80 x 58 mm

Large Logo

Standard-sized Logo

2

www.itb-asia-news.comITB ASIA NEWS • Wednesday 17 October 2018

FLOOR PLAN

Stand No. L31

Stand No. H40

Stand No. G05

HALL PLAN展馆平面图

Stand No. 530

Stand No. 283 Stand No. 801

July 2019 - Non contractual documentJuly 2019 - Non contractual document

98

www.itb-asia-news.comWEBSITE / STATISTICS

itb-asia-news.com is the daily updated website with unique articles and exclusive interviews live from the show.

RESPONSIVE & POWERFUL

STATISTICS*

Users 8,570Sessions 10,675Avg. Session Duration 1:35Pageviews 19,856Pages per Session 1.86

Preview Edition

Home page

Spotlight on Europe in Preview Edition

Bavaria Special of Spotlight on Europe in Preview Edition

WEBSITE / DESCRIPTION

The content is structured in such a way to facilitate the buying process for key purchasers and decision makers.

The content overview option gives readers a full overview of all content produced during the show and in all previous editions.

47%

4%Tablet

Desktop

Mobile49%

Device Access:

* Google Analytics - itb-berlin-news.com - March 2018

July 2019 - Non contractual documentJuly 2019 - Non contractual document

1110

WEBSITE / AD OPPORTUNITIES

e-Mailing

e-MAILING

E-mailing to launch the edition of the day that is sent out every morning to trade visitors, exhibitors and press before, during and after the fair for a full media coverage.

• 5 e-mailings (PREVIEW - DAY 1, 2 and 3 - REVIEW)

• 13,600 recipients per e-mailing

(trade visitors, exhibitors and media)

Banner (300x250px) in 5 e-mail blasts (only 4 spaces available) e 2,500

Webkiosk

Website

e-Mailing

YOUR LOGO

Brought to you by

GLOBAL SPONSORING EXCLUSIVE POSITION

Sponsoring of the website, webkiosk and e-mailing

SPONSORING OF A SECTIONHIGHLIGHT POSITION

FEATURED ARTICLEHIGHLIGHT POSITION

YOUR LOGO

E-MAILING / AD OPPORTUNITIES

SPONSORING

GLOBAL SPONSORING - EXCLUSIVE POSITION

Sponsoring of the website, webkiosk (e-magazine) and e-mailings e 10,200

SPONSORING OF THE SECTION OF YOUR CHOICE* - HIGHLIGHT POSITIONS Your logo on top of the section + link to your website + your video + your brand name in the website’s menu and in the e-mailing

• Sponsoring of 1 daily section (All Editions): News, Exclusive Interviews, Trade Talk e 5,100

• Sponsoring of 1 Section of your choice (1 Edition) e 2,350

* PRINT BONUS: +25% to sponsor the same section, special feature or regional spotlight of the print version (your logo on all pages)

FEATURED ARTICLE AND VIDEO -HIGHLIGHT POSITIONS

In all editions (Homepage + Edition of the Day) €

• 5 articles e 8,150• 3 articles e 5,100

• In 1 Edition (Homepage + 1 Section of your choice) and in 1 e-Mailing e 2,350

• In 1 Edition (1 Section of your choice) e 800

July 2019 - Non contractual documentJuly 2019 - Non contractual document

ADVERTISINGBenjamin Klene Account ManagerTel : +33 413 22 80 63benjamin.klene@itb-asia-news.com

Relais du Griffon • 439 route de la Seds • 13127 Vitrolles • France • Tel: +33 442 77 46 00 • www.cleverdis.comSARL Capitalised at € 155,750 • VAT FR 95413604471 • RCS Marseille B 413 604 471

EDITORIALRichard Barnes Editor-in-ChiefTel: +33 442 77 46 08richard.barnes@itb-asia-news.com

CONTACTS

Thanks to our international team of communication experts we cover your stand, people, products and key events...

live from Singapore!

AN EXPERT COMMUNICATION TEAM AT YOUR DISPOSAL