2018 · 2017-12-15 · Client or Client Testimonial #MotivationMonday #MondayMotivation Recommend a...
Transcript of 2018 · 2017-12-15 · Client or Client Testimonial #MotivationMonday #MondayMotivation Recommend a...
2018 Social Media
Content Calendar
www.eddette.co.uk
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First of all, thank you so much for downloading this calendar and
trusting me with your email address. I created this calendar to make
you more productive and reduce your social media stress in 2018.
This is exactly what I experienced in 2017, when I created a similar
calendar to manage the social profiles for my business. I know
firsthand how long it can take to schedule content on social media.
I would often spend countless hours sitting and staring at the
computer screen or searching the Internet for ideas.
After months of banging my head against the wall, I created a
content calendar. Suddenly, I was churning out social media posts
and filled with inspiration. And you know what? That continued
throughout the entire year!
I believe social media CAN be simple. I believe social media CAN be
fun. I believe social media CAN be manageable. You just need the
right tools and systems, as well as a great content calendar.
Use this calendar in conjunction with a social media management
tool such as Buffer or Hootsuite (links below) and you’ll be amazed
at how simple, fun, and manageable social media becomes! To get
you started, I’ve provided a few tips on how to make this calendar
work for your business.
2018 Social MediaContent Calendar
365 days of content ideas to keep you posting on your Social Media profiles every single day!
How to use this calendar: A few quick tips
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I designed this calendar to be printed out and scribbled all over. I
added an “Important Notes” box at the top of each month and left
plenty of space on each day for you to write notes. I provide the
idea of what to post each day, but you can use your own creativity
to make it unique for your brand voice.
Keep in mind, this calendar was not intended to be followed 100%
for an entire year. It’s a tool to guide you 80% of the way. You need
to do the other 20% to customise it for your business and your
audience.
Not sure how to customise it for your audience? Here are a few
suggestions:
❤ Business milestone or anniversary
❤ Major national sporting events
❤ Local sporting events and festivals
❤ Daily, Weekly or Monthly observances, such as Breast
Cancer awareness month
Additional ResourcesBuffer: Social Media Management And Scheduling Tool.
Hootsuite: Social Media Management And Scheduling Tool I Use
For My Facebook Accounts.
xoxo Eddette
2018 Social MediaContent Calendar
How to make it work for your business
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RED – Education or Training, ORANGE – Personal, PURPLE – Promotion, Sale or Offer, BLUE – Inspiration or Motivation,
GREEN – Funny, Holiday, Event, Trending Hashtag or Engaging
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January 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
NEW YEAR’S DAY
Inspirational Fact / Story / Quote
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
The things I am most passionate about in life are…
Survey or Poll Your Audience
Share Training, Tips or Tutorials
Feature a Client or Client
Testimonial
#MotivationMonday #MondayMotivation
Recommend a Tool, Book,
Course or System
Promote Your Other Social
Profiles
#TipThursday #ThrowbackThursday
#TBT
#FridayIntroductions Introduce 3 facts
about yourselfShort Video Tip
Share a Funny Quote, Video, Tip
or Photo
Share an Old Photo of Yourself
Problem Solving Tip
Share Influencer or Social Profile
You Love (Not Your Own)
Feature a Client or Client
TestimonialAnswer a FAQ
Inspirational Fact / Story / Quote
Personal Post: Most Days You Can Find Me…
Inspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Introduce Yourself
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Motivational Quote
Short Video Tip Trending Hashtag
Share a Funny Quote, Video, Tip
or Photo
Feature a Client or Client
Testimonial
Share Training, Tips or Tutorials
1. 2. 3. 4. 5. 6. 7.
8. 9. 10. 11. 12. 13. 14.
15. 16. 17. 18. 19. 20. 21.
22. 23. 24. 25. 26. 27. 28.
29. 30. 31.
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February 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
#TipThursday #ThrowbackThursday
#TBT
Inspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Share an Inspirational
Lesson or Story with Your Audience
#MotivationMonday #MondayMotivation
Behind The Scenes Photo
#WednesdayWisdomShare Training,
Tips or TutorialsTalk About Your Struggles & Wins
Feature a Client or Client
Testimonial
#SundayBrunch / #SundayFunDay
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Problem Solving Tip
VALENTINE’S DAY
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Recommend a Tool, Book,
Course or System
Motivational Quote
Behind The Scenes Video
Survey or Poll Your Audience
Feature a Client or Client
TestimonialVideo Training
Share Influencer or Social Profile
You Love (Not Your Own)
#FridayIntroductions Introduce 3 facts
about yourself
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
Share Your WHY Answer a FAQMotivational
Quote
1. 2. 3. 4.
5. 6. 7. 8. 9. 10. 11.
12. 13. 14. 15. 16. 17. 18.
19. 20. 21. 22. 23. 24. 25.
26. 27. 28.
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March 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Trending HashtagShare a Behind
the Scenes PhotoProblem Solving
TipInspirational Fact / Story / Quote
Share Influencer or Social Profile
You Love (Not Your Own)
Feature a Client or Client
Testimonial
Share Your Morning Routine
Share Training, Tips or Tutorials
Motivational Quote
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Survey or Poll Your Audience
Share a Funny Quote, Video, Tip
or Photo
Recommend a Tool, Book,
Course or System
Inspirational Fact / Story / Quote
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Introduce Yourself
ST. PATRICK’S DAY
Recommend a Tool, Book,
Course or System
#MotivationMonday #MondayMotivation
Answer a FAQFeature a
Client or Client Testimonial
Share Something Funny About
Yourself
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
#SocialSaturday #SelfcareSaturday#WeekendVibes
Share Influencer or Social Profile
You Love (Not Your Own)
Share your workspace
Trending Hashtag Short Video TipAsk a Question and Share Your
Answer
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Inspirational Fact / Story / Quote
April Fool’s DayPlay a Joke on Your Audience
1. 2. 3. 4.
5. 6. 7. 8. 9. 10. 11.
12. 13. 14. 15. 16. 17. 18.
19. 20. 21. 22. 23. 24. 25.
26. 27. 28. 29. 30. 31. 1. APRIL
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April 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Share Training, Tips or Tutorials
Trending Hashtag Share Your WHY
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Motivational Quote
#SocialSaturday#SelfcareSaturday #WeekendVibes
Feature a Client or Client
Testimonial
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share Your Favourite Travel
Destination
Inspirational Fact / Story / Quote
Share a Behind the Scenes Photo
Recommend a Tool, Book,
Course or System
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share Influencer or Social Profile
You Love (Not Your Own)
Trending Hashtag Answer a FAQ
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Motivational Quote
#FridayIntroductions Introduce 3 facts
about yourself
Share a Funny Quote, Video, Tip
or Photo
Problem Solving Tip
Inspirational Fact / Story / Quote
Feature a Client or Client
Testimonial
Recommend a Tool, Book,
Course or System
Share and ask: If I can be anywhere
right now…
Survey or Poll Your Audience
Short Video Tip
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Introduce Yourself
2. 3. 4. 5. 6. 7. 8.
9. 10. 11. 12. 13. 14. 15.
16. 17. 18. 19. 20. 21. 22.
23. 24. 25. 26. 27. 28. 29.
30.
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May 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Share a Funny Quote, Video, Tip
or PhotoShort Video Tip
Motivational Quote
Trending Hashtag
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Long Post or Story
Inspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share a Behind the Scenes Photo
#FollowFriday or #FF
Feature a Client or Client
Testimonial
Survey or Poll Your Audience
#MotivationMonday #MondayMotivation
Share Training, Tips or Tutorials
Share Your Favourite Book
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Answer a FAQ
Share Influencer or Social Profile
You Love (Not Your Own)
Inspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Talk About How You Overcame an
Obstacle
Inspirational Fact / Story / Quote
Share a Funny Quote, Video, Tip
or Photo
#SocialSaturday#SelfcareSaturday #WeekendVibes
Feature a Client or Client
Testimonial
Motivational Quote
Trending Hashtag
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Problem Solving Tip
1. 2. 3. 4. 5. 6.
7. 8. 9. 10. 11. 12. 13.
14. 15. 16. 17. 18. 19. 20.
21. 22. 23. 24. 25. 26. 27.
28. 29. 30. 31.
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June 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Efficiency Tip#SocialSaturday
#SelfcareSaturday #WeekendVibes
Trending Hashtag
#MotivationMonday #MondayMotivation
Introduce Yourself
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share your WHYRecommend a Tool, Book,
Course or System
Survey or Poll Your Audience
Feature a Client or Client
Testimonial
Trending Hashtag
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
Share Training, Tips or Tutorials
Share Your Favourite Travel
Destination
Problem Solving Tip
Share Influencer or Social Profile
You Love (Not Your Own)
Share a Funny Quote, Video, Tip
or PhotoAnswer a FAQ
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share a Behind the Scenes Photo
Feature a Client or Client
Testimonial
Motivational Quote
Trending Hashtag
Share Your Favourite Book
Recommend a Tool, Book,
Course or System
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
#FridayIntroductions Introduce 3 facts
about yourselfShort Video Tip
Motivational Quote
1. 2. 3.
4. 5. 6. 7. 8. 9. 10.
11. 12. 13. 14. 15. 16. 17.
18. 19. 20. 21. 22. 23. 24.
25. 26. 27. 28. 29. 30. 1. JULY
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July 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Behind the Scenes Photo
Efficiency TipShare a Funny
Quote, Video, Tip or Photo
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Motivational Quote
Trending HashtagRecommend a Tool, Book,
Course or System
Share Your Morning Routine
Answer a FAQSurvey or Poll Your Audience
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
Feature a Client or Client
Testimonial
Introduce Yourself
Motivational Quote
Recommend a Tool, Book,
Course or System
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Trending HashtagShare a Favourite
Tool
#SocialSaturday#SelfcareSaturday #WeekendVibes
Share Influencer or Social Profile
You Love (Not Your Own)
Trending HashtagInspirational Fact / Story / Quote
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Share a Funny Quote, Video, Tip
or Photo
#FridayIntroductions Introduce 3 facts
about yourself
Share Training, Tips or Tutorials
Inspirational Fact / Story / Quote
Answer a FAQFeature a
Client or Client Testimonial
2. 3. 4. 5. 6. 7. 8.
9. 10. 11. 12. 13. 14. 15.
16. 17. 18. 19. 20. 21. 22.
23. 24. 25. 26. 27. 28. 29.
30. 31.
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August 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Recommend a Tool, Book,
Course or System
Talk About Your Favourite Food
or Meal
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Motivational Quote
Trending Hashtag
Talk About Your Best Friend
Share a Funny Quote, Video, Tip
or Photo
Feature a Client or Client
Testimonial
Inspirational Fact / Story / Quote
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Survey or Poll Your Audience
Share Training, Tips or Tutorials
Long Post or Story
Motivational Quote
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share Influencer or Social Profile
You Love (Not Your Own)
Recommend a Tool, Book,
Course or System
Inspirational Fact / Story / Quote
Introduce Yourself
#MotivationMonday #MondayMotivation
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Trending HashtagShare a Behind
the Scenes PhotoAnswer a FAQ
#SocialSaturday#SelfcareSaturday #WeekendVibes
Feature a Client or Client
Testimonial
Efficiency TipShare Your
Morning RoutineMotivational
Quote
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Inspirational Fact / Story / Quote
1. 2. 3. 4. 5.
6. 7. 8. 9. 10. 11. 12.
13. 14. 15. 16. 17. 18. 19.
20. 21. 22. 23. 24. 25. 26.
27. 28. 29. 30. 31.
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September 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Share Your Favourite
Memory as a Child
Share a Funny Quote, Video, Tip
or Photo
Inspirational Fact / Story / Quote
Share Influencer or Social Profile
You Love (Not Your Own)
Recommend a Tool, Book,
Course or System
Feature a Client or Client
Testimonial
Long Post or Story
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Trending Hashtag
#MotivationMonday #MondayMotivation
Introduce Yourself
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Answer a FAQInspirational Fact / Story / Quote
#SocialSaturday#SelfcareSaturday #WeekendVibes
Efficiency Tip
Share a Behind the Scenes Photo
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
Share Training, Tips or Tutorials
International Day Of Peace
Problem Solving Tip
Motivational Quote
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Survey or Poll Your Audience
Feature a Client or Client
Testimonial
Inspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Share Your Morning Routine
Trending Hashtag
1. 2.
3. 4. 5. 6. 7. 8. 9.
10. 11. 12. 13. 14. 15. 16.
17. 18. 19. 20. 21. 22. 23.
24. 25. 26. 27. 28. 29. 30.
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October 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Share a Favourite Tool
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Answer a FAQIntroduce Yourself
Inspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Talk About Your Biggest Loves
Share Influencer or Social Profile
You Love (Not Your Own)
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Trending HashtagMotivational
QuoteShare a Behind
the Scenes Photo
Feature a Client or Client
Testimonial
Survey or Poll Your Audience
Trending Hashtag Answer a FAQInspirational Fact / Story / Quote
Recommend a Tool, Book,
Course or System
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
#SocialSaturday#SelfcareSaturday #WeekendVibes
Share a Funny Quote, Video, Tip
or Photo
#MotivationMonday #MondayMotivation
Efficiency TipShare Your
Morning Routine
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Share Training, Tips or Tutorials
Inspirational Fact / Story / Quote
Feature a Client or Client
Testimonial
Share a Funny Quote, Video, Tip
or Photo
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
HALLOWEEN
1. 2. 3. 4. 5. 6. 7.
8. 9. 10. 11. 12. 13. 14.
15. 16. 17. 18. 19. 20. 21.
22. 23. 24. 25. 26. 27. 28.
29. 30. 31.
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November 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Short Video TipSurvey or Poll Your Audience
Promote Your Newsletter
Inspirational Fact / Story / Quote
Motivational Quote
Share a Favourite Tool
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Trending HashtagInspirational Fact / Story / Quote
Feature a Client or Client
Testimonial
Recommend a Tool, Book,
Course or System
Share a Funny Quote, Video, Tip
or PhotoAnswer a FAQ
Inspirational Fact / Story / Quote
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Share Influencer or Social Profile
You Love (Not Your Own)
Share a Behind the Scenes Photo
Efficiency Tip
#MotivationMonday #MondayMotivation
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Recommend a Tool, Book,
Course or SystemTHANKSGIVING BLACK FRIDAY
#SocialSaturday#SelfcareSaturday #WeekendVibes
Inspirational Fact / Story / Quote
CYBER MONDAY Share your WHYFeature a
Client or Client Testimonial
Share Training, Tips or Tutorials
Trending Hashtag
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
1. 2. 3. 4.
5. 6. 7. 8. 9. 10. 11.
12. 13. 14. 15. 16. 17. 18.
19. 20. 21. 22. 23. 24. 25.
26. 27. 28. 29. 30. 1. DECEMBER 2. DECEMBER
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December 2018Important Notes:
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Talk About Your Best Friend
Efficiency TipSurvey or Poll Your Audience
Share the 3 Things Which
Brings You Most Joy
Motivational Quote
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Recommend a Tool, Book,
Course or System
#MotivationMonday #MondayMotivation
Share a Funny Quote, Video, Tip
or Photo
Share Training, Tips or Tutorials
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Trending Hashtag#SocialSaturday
#SelfcareSaturday #WeekendVibes
Feature a Client or Client
Testimonial
Talk About Your Year and Lessons
Learnt
Share Influencer or Social Profile
You Love (Not Your Own)
Promote: Other Content or
Newsletter or Blog Post or
Social Channels
Answer a FAQLong Post or
StoryInspirational Fact / Story / Quote
Ask Your Audience About
Their Year
CHRISTMAS EVE CHRISTMASMotivational
Quote
Feature a Client or Client
Testimonial
Recommend a Tool, Book,
Course or System
Promote: Your Freebie or a Challenge or
Special Offer or Discovery Call
Inspirational Fact / Story / Quote
NEW YEAR’S EVE
3. 4. 5. 6. 7. 8. 9.
10. 11. 12. 13. 14. 15. 16.
17. 18. 19. 20. 21. 22. 23.
24. 25. 26. 27. 28. 29. 30.
31.
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“Nobody counts the number of ads you run; they just remember the
impression you make.”