2017 SUBSCRIBER STUDY · *TBJ Subscriber Study 2014/Russell Research Paid circulation has grown...
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business is our middle name 2017 SUBSCRIBER STUDY
Transcript of 2017 SUBSCRIBER STUDY · *TBJ Subscriber Study 2014/Russell Research Paid circulation has grown...
business is our middle name
business is our middle name
2017 SUBSCRIBERSTUDY
BUSINESS IS OUR MIDDLE NAME
signature events
Atl AntA Business ChroniCle
TODAYdigitalprint
BUSINESS IS OUR MIDDLE NAME
Sources: Alliance for Audited Media June 2016*TBJ Subscriber Study 2014/Russell Research
Paid circulation has grown 4.5% in the past 2 years and readers spend 53 minutes* with the paper weekly.
An ENGAGED audience of
718,778 across multiple platforms
In Atlanta’s Business since 1978
EXPERTISE
BUSINESS IS OUR MIDDLE NAME
BUSINESS IS OUR MIDDLE NAME
Sources: TBJ Subscriber Study 2014/Russell Research
hold top management positions: owner/Partner, C-level, or Manager
82%
influence purchase decisions
84%
The Decision Makers & Influencers You Want To Reach
BUSINESS IS OUR MIDDLE NAME
POWERFUL REadERS
Chronicle Readers are The Most Affluent and Educated
HHI: $277K 14%Investment portfolio value: $1.8M 38%
Graduated college+: 89%
demOGRAPHICS
Sources: TBJ Subscriber Study 2014/Russell Research
BUSINESS IS OUR MIDDLE NAME
FirmographicsSMB (local workforce) 90%
Years in business 36
Fast growing (11%+ sales growth)* 38%
New business (less than 10 yrs) 19%
Total Revenue:
$10 million+ 38%
$25 million+ 30%
$100 million+ 15%
Company Size:
500 or more employees 10%
100-499 20%
20-99 18%
5-19 23%
Under 5 employees 29%
Sources: TBJ Subscriber Study 2014/Russell Research*per year over past 3 years
POWERFUL cOMPanIES
ENORMOUS BUYING POWER
BUSINESS IS OUR MIDDLE NAME
the ChroNiCle haS More digital power thaN aNY other loCal BUSiNeSS pUBliCatioN
>2.7MM Average page views each month*
duplication rate between
print subscribers and
online visitors is47%Unique visitors each month*578K
Sources: TBJ Subscriber Study 2014/Russell Research*AAM June 2016
dIGITaL REacH
BUSINESS IS OUR MIDDLE NAME
POWERFUL
FacTS
cHROnIcLE SUbScRIbERS WanT
InFORMaTIOn FIRSTaFTERnOOn EdITIOn & MORnInG EdITIOn nEWSLETTERS
morning edition subscribers: 27,500Afternoon edition subscribers: 33,00054%
of print subscribers receive 1 or more Chronicle e-newsletters
Sources: TBJ Subscriber Study 2014/Russell ResearchOmniture April 2016
BUSINESS IS OUR MIDDLE NAME
WHO aRE OUR EMaIL SUbScRIbERS?
69% hold top management positions: owner/partner, c-level, or manager
69% influence purchase decisions
Average HHI: $181K
Graduated College+: 82%
Investment Portfolio Value: $1.03M
Sources: TBJ Subscriber Study 2014/Russell Research
BUSINESS IS OUR MIDDLE NAMEThe Business Journals reach a total audience of 14 million local business professionals via 43 websites,
40 publications and host 256,000 annual event attendees nationwide.
The Business Review (Albany)
New mexico Business Weekly
Atlanta Business Chronicle
Austin Business Journal
Baltimore Business Journal
Birmingham Business Journal
Boston Business Journal
Business First (Buffalo)
Charlotte Business Journal
Business Courier (Cincinnati)
Business First (Columbus)
dallas Business Journal
dayton Business Journal
denver Business Journal
The Triad Business Journal
Pacific Business News
Houston Business Journal
Jacksonville Business Journal
Kansas City Business Journal
Business First (Louisville)
memphis Business Journal
South Florida Business Journal
The Business Journal (milwaukee)
minneapolis/St. Paul Business Journal
Nashville Business Journal
Orlando Business Journal
Philadelphia Business Journal
Phoenix Business Journal
Pittsburgh Business Times
Portland Business Journal
Triangle Business Journal (Raleigh/durham)
Sacramento Business Journal
San Antonio Business Journal
San Francisco Business Times
Silicon Valley/San Jose Business Journal
Puget Sound Business Journal (Seattle)
St. Louis Business Journal
Tampa Bay Business Journal
Washington Business Journal (d.C.)
Wichita Business Journal
cOMbInInG naTIOnaL REacH WITH LOcaL EXPERTISE
BUSINESS IS OUR MIDDLE NAME
Did you know the Chronicle welcomed more than 8,086 event attendees last year? No other publication brings together achievements, networking opportunities and valuable content like Atlanta Business Chronicle.
Book of Lists CelebrationHealthiest Employers AwardsMAX Awards/ Georgia’s Top Startups
Best In Atlanta Real Estate AwardsBizwomen Mentoring MondayBusiness of Sports Summit Pacesetter Awards
Corporate Counsel AwardsCFO of the Year Awards
Grow Georgia SummitWomen’s Leadership ForumMost Admired CEOs Best Places to Work Awards Small Business Person of the Year AwardsGovernor’s International Awards
Women Who Mean BusinessHealth Care 20/20
40 Under 40 AwardsGrow Georgia SummitBusiness of Entertainment
EVEnTSSignature
For more information contact your account executive.Joey Powell, Ad Director
404.249.1011 | [email protected]
where expertise andgrowth intersect
