2017 OPPORTUNITY KIT - Appaloosa Horse ClubRotating banner ad on the Appaloosa Horse Club home page,...
Transcript of 2017 OPPORTUNITY KIT - Appaloosa Horse ClubRotating banner ad on the Appaloosa Horse Club home page,...
2 0 1 7 O P P O R T U N I T Y K I T
A P P A L O O S AH O R S E C L U B
The Appaloosa Horse Club (ApHC) is the international
registry for the Appaloosa breed, with a mission dedicated
to honoring the heritage and promoting the future of the
Appaloosa horse.
The Appaloosa Horse Club offers an array of programs to
suit a variety of people. From the show ring to riding trails,
the ApHC provides members with activities as diverse as the
Appaloosa breed.
ApHC members receive discounted rates on ApHC services,
voting rights in Board of Directors Elections, access to
ApHC activities and programs, a subscription to Appaloosa
Journal- the official publication of the ApHC, and access to
Appaloosa Member Perks a discount program exclusive to
current ApHC members.
A p H CF A C T S H E E T
Membership
Over 11,000 members annually
24 International Affiliates
Registration
More than 700,000 Appaloosas have been registered with the ApHC since it was founded in 1938
Economic Impact
An estimated $3.5 million direct expenditures per event
Estimated over $7 million direct expenditures annually
Social Media
Email access to an estimated 10,000 members
Over 9,000 followers on Twitter
Nearly 160,000 likes on Appaloosa Horse Club’s Facebook
Page Over 18,000 likes on Appaloosa Journal’s Facebook page
C O R P O R AT E S P O N S O R L E V E L S
There are many ways in which the Appaloosa Horse Club recognizes valued sponsors. Sponsor benefits vary depending on the amount of sponsorship.
Platinum Sponsor – $20,000 and above
Gold Sponsor – $10,000 - $20,000
Silver Sponsor – $6,000 - $10,000
Bronze Sponsor – $3,000 - $6,000
Winner’s Circle Sponsor – $2,000 - $3,000
CORPORATE SPONSORSHIP OPPORTUNITIES
Publicity & AdvertisingTwelve full-page, full-color advertisements in Appaloosa Journal, the official publication of the Appaloosa Horse Club.
Full-page, full-color advertisements placed in the ApHC web based premium books for the National/ Youth World Show, and the World Championship Appaloosa Show.
Advertising to be included in each installment of the ApHC E-Newsletter.
Sponsorship recognition in the event program and coverage issues of Appaloosa Journal.Rotating banner ad on the Appaloosa Horse Club home page, and recognition on Appaloosa Horse Club’s sponsor webpage.
Unlimited number of press releases posted on ApHC News Spots.
Complimentary Subscription to Appaloosa Journal
Direct Marketing & PromotionAccess to the ApHC mailing list four times annually for direct marketing purposes.
Direct access to event participants through promotional material distribution at the ApHC Information Booth at the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to include a promotional flyer in the prepared exhibitor packets for the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to present awards and participate in Awards Ceremonies at the National/ Youth World Show and World Championship Appaloosa Show
Complimentary 10’ x 20’ booth space at the National/ Youth World Show and World Championship Appaloosa Show
Two Buckle Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
Six Class Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
Up to two preexisting banners to be displayed in the arena(s) at the National/ Youth World Show and World Championship Appaloosa Show
Daily Arena Announcements at the National/ Youth World Show and World Championship Appaloosa Show
Prominent logo placement for Appaloosa Horse Club events, to include logo on arena walls during the National/ Youth World Show and World Championship Appaloosa Show
Logo placement on youth t-shirts distributed at the Youth World Championship Show
Platinum Sponsor – $20,000 and above
Sponsor packages may be customized to best fit your needs and the dollar amount provided.
For more information on corporate sponsor opportunities, please contact the ApHC Marketing Director at (208) 882-5578 ext. 273 or [email protected].
CORPORATE SPONSORSHIP OPPORTUNITIES
Publicity & AdvertisingSix full-page, full-color advertisements in Appaloosa Journal, the official
publication of the Appaloosa Horse Club.
Full-page, full-color advertisements placed in the ApHC web based premium
books for the National/ Youth World Show, and the World Championship
Appaloosa Show.
Advertising to be included in each installment of the ApHC E-Newsletter.
Sponsorship recognition in the event program and coverage issues of
Appaloosa Journal.
Recognition on Appaloosa Horse Club’s sponsor webpage.
Unlimited number of press releases posted on ApHC News Spots.
Direct Marketing & PromotionAccess to the ApHC mailing list four times annually for direct marketing purposes.
Direct access to event participants through promotional material distribution
at the ApHC Information Booth at the National/ Youth World Show and
World Championship Appaloosa Show
The opportunity to include a promotional flyer in the prepared exhibitor
packets for the National/ Youth World Show and World Championship
Appaloosa Show
The opportunity to present awards and participate in Awards Ceremonies at the
National/ Youth World Show and World Championship Appaloosa Show
Complimentary 10’ x 10’ booth space at the National/ Youth World Show and
World Championship Appaloosa Show
Two Buckle Sponsorships at the National/ Youth World Show and World
Championship Appaloosa Show
Four Class Sponsorships at the National/ Youth World Show and World
Championship Appaloosa Show
Up to two preexisting banners to be displayed in the arena(s) at the National/
Youth World Show and World Championship Appaloosa Show
Daily Arena Announcements at the National/ Youth World Show and World
Championship Appaloosa Show
Logo placement on youth t-shirts distributed at the Youth World
Championship Show
Gold Sponsor – $10,000- $20,000
Sponsor packages may be customized to best fit your needs and the dollar amount provided.
For more information on corporate sponsor opportunities, please contact the ApHC Marketing Director at (208) 882-5578 ext. 273 or [email protected].
CORPORATE SPONSORSHIP OPPORTUNITIES
Publicity & AdvertisingFour full-page, full-color advertisements in Appaloosa Journal, the official publication of the Appaloosa Horse Club.
Full-page, full-color advertisements placed in the ApHC web based premium books for the National/ Youth World Show, and the World Championship Appaloosa Show.
Advertising to be included in each installment of the ApHC E-Newsletter.
Sponsorship recognition in the event program and coverage issues of Appaloosa Journal.
Recognition on Appaloosa Horse Club’s sponsor webpage.
Direct Marketing & PromotionAccess to the ApHC mailing list four times annually for direct marketing purposes.
Direct access to event participants through promotional material distribution at the ApHC Information Booth at the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to include a promotional flyer in the prepared exhibitor packets for the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to present awards and participate in Awards Ceremonies at the National/ Youth World Show and World Championship Appaloosa Show
Complimentary 10’ x 10’ booth space at the National/ Youth World Show and World Championship Appaloosa Show
One Buckle Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
Four Class Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
Up to two preexisting banners to be displayed in the arena(s) at the National/ Youth World Show and World Championship Appaloosa Show
Daily Arena Announcements at the National/ Youth World Show and World Championship Appaloosa Show
Logo placement on youth t-shirts distributed at the Youth World Championship Show
Silver Sponsor – $6,000- $10,000
Sponsor packages may be customized to best fit your needs and the dollar amount provided.
For more information on corporate sponsor opportunities, please contact the ApHC Marketing Director at (208) 882-5578 ext. 273 or [email protected].
CORPORATE SPONSORSHIP OPPORTUNITIES
Publicity & AdvertisingFour half-page, full-color advertisements in Appaloosa Journal, the official publication of the Appaloosa Horse Club.
Full-page, full-color advertisements placed in the ApHC web based premium books for the National/ Youth World Show, and the World Championship Appaloosa Show.
Sponsorship recognition in the event program and coverage issues of Appaloosa Journal.
Recognition on Appaloosa Horse Club’s sponsor webpage.
Direct Marketing & PromotionAccess to the ApHC mailing list four times annually for direct marketing purposes.
Direct access to event participants through promotional material distribution at the ApHC Information Booth at the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to include a promotional flyer in the prepared exhibitor packets for the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to present awards and participate in Awards Ceremonies at the National/ Youth World Show and World Championship Appaloosa Show
A 30% discount on booth space at the National/ Youth World Show and World Championship Appaloosa Show
One Buckle Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
Four Class Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
One preexisting banners to be displayed in the arena(s) at the National/ Youth World Show and World Championship Appaloosa Show
Daily Arena Announcements at the National/ Youth World Show and World Championship Appaloosa Show
Logo placement on youth t-shirts distributed at the Youth World Championship Show
Bronze Sponsor – $3,000- $6,000
Sponsor packages may be customized to best fit your needs and the dollar amount provided.
For more information on corporate sponsor opportunities, please contact the ApHC Marketing Director at (208) 882-5578 ext. 273 or [email protected].
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CORPORATE SPONSORSHIP OPPORTUNITIES
Publicity & AdvertisingHalf-page, full-color advertisements in the ApHC web based premium books for the National/ Youth World Show, and the World Championship Appaloosa Show.
Sponsorship recognition in the event program and coverage issues of Appaloosa Journal.
Recognition on Appaloosa Horse Club’s sponsor webpage.
Direct Marketing & PromotionDirect access to event participants through promotional material distribution at the ApHC Information Booth at the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to include a promotional flyer in the prepared exhibitor packets for the National/ Youth World Show and World Championship Appaloosa Show
The opportunity to present awards and participate in Awards Ceremonies at the National/ Youth World Show and World Championship Appaloosa Show
A 15% discount on booth space at the National/ Youth World Show and World Championship Appaloosa Show
One Buckle Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
Four Class Sponsorships at the National/ Youth World Show and World Championship Appaloosa Show
One preexisting banners to be displayed in the arena(s) at the National/ Youth World Show and World Championship Appaloosa Show
Daily Arena Announcements at the National/ Youth World Show and World Championship Appaloosa Show
Logo placement on youth t-shirts distributed at the Youth World Championship Show
Winner’s Circle Sponsor – $2,000-$3,000
Sponsor packages may be customized to best fit your needs and the dollar amount provided.
For more information on corporate sponsor opportunities, please contact the ApHC Marketing Director at (208) 882-5578 ext. 273 or [email protected].
EVENT SPONSORSHIPOPPORTUNITIES
Saddle Sponsor – $2,000Saddle Sponsors receive the following benefits:
One pre-existing banner hung in the arena
Daily Arena Announcements at the sponsored event
Recognition on the ApHC website, social media (Facebook/ Twitter/ Email)
Recognition on the event coverage issue of Appaloosa JournalThree complimentary class sponsorships
The opportunity to present awards and participate in Awards Ceremony
Day Sponsor – $500Day Sponsors receive the following benefits:
One pre-existing banner hung in the arena
Arena announcements throughout your sponsored day
Recognition on the ApHC website, social media (Facebook/ Twitter/ Email)
Recognition on the event coverage issue of Appaloosa JournalTwo complimentary class sponsorships
Buckle Sponsor – $200Buckle Sponsors receive the following benefits:
Recognition on the ApHC website
Arena announcements during your sponsored buckle’s presentation
Opportunity to present during the award ceremony
Recognition on the event coverage issue of Appaloosa JournalSocial Media Recognition
Class Sponsor – $100Class Sponsors receive the following benefits:
Recognition on the ApHC website
Arena announcements during your sponsored class
Opportunity to present awards
Recognition on the event coverage issue of Appaloosa Journal
Let Your Farm Flag Wave – $100Ensure your business is seen by thousands! Have your pre-existing farm flag hung in the arena!
All event sponsor opportunities are available on a first-come, first-serve basis.
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Appaloosa Horse Club2720 W Pullman Rd.Moscow, ID 83843
(208) 882-5578
Marketing and Public Relations Director(208) 882-5578 ext. 273