2016 CRKT Valhalla & Bushido Pendant PR

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PRESS RELEASE For immediate release Contact: Lindsey Phelps, 1-800-891-3100 or 503-685-5015 Fax: 503-682-9680 E-mail: [email protected] Tualatin, Oregon, U.S.A.— January 19, 2016 Two New Pendants Win the Battle Against Bad Style. CRKT ® is releasing the Valhalla and Bushido pendants designed by Ryan Johnson of RMJ Tactical. Inspired by Vikings and Samurai warriors, the two make a statement without saying a word. The Valhalla has a scale pattern that is modeled after those found on Viking ships and weapons. It also features a dragon motif that was a powerful Viking symbol of war and power and was used to strike fear into the hearts of enemies. The Bushido is inspired by Samurai warriors and their seven virtues: integrity, respect, heroic courage, honor, compassion, honesty and loyalty. As a kid, Johnson immersed himself into the Samurai and Viking worlds—reading about them, collecting their swords, and learning their culture. He felt that the great sense of honor that those communities held is seen today in our own warrior community. He wanted to make something warrior-minded people could wear that helped them identify with these great periods in history. You’ve always been a warrior on the inside. Now you can show it on the outside with the Valhalla and Bushido pendants. The Valhalla manufacturer’s suggested retail price is $9.99 The Bushido manufacturer’s suggested retail price is $9.99 Links to Product Information Pages: www.crkt.com/valhalla-pendant-necklace-1501 www.crkt.com/bushiod-pendant-necklace-1502 PRODUCT SPECIFICATIONS Valhalla Pendant SKU: 1501 Pendant: Length: 1.8” (45.7 mm) Width: .829” (21.0 mm) Thickness: .140” (3.5 mm) Bead Chain Length: 35.433” (900.0 mm) Bushido Pendant SKU: 1502 Pendant: Length: 1.8” (45.7 mm) Width: .829” (21.0 mm) Thickness: .140” (3.5 mm) Bead Chain Length: 35.433” (900.0 mm)

Transcript of 2016 CRKT Valhalla & Bushido Pendant PR

Page 1: 2016 CRKT Valhalla & Bushido Pendant PR

PRESS RELEASE For immediate release Contact: Lindsey Phelps, 1-800-891-3100 or 503-685-5015 Fax: 503-682-9680 E-mail: [email protected]

Tualatin, Oregon, U.S.A.— January 19, 2016

Two New Pendants Win the Battle Against Bad Style.

CRKT® is releasing the Valhalla and Bushido pendants designed by Ryan Johnson of RMJ

Tactical. Inspired by Vikings and Samurai warriors, the two make a statement without saying a word.

The Valhalla has a scale pattern that is modeled after those found on Viking ships and weapons. It also features a dragon motif that was a powerful Viking symbol of war and power and was used to strike fear into the hearts of enemies. The Bushido is inspired by Samurai warriors and their seven virtues: integrity, respect, heroic courage, honor, compassion, honesty and loyalty. As a kid, Johnson immersed himself into the Samurai and Viking worlds—reading about them, collecting their swords, and learning their culture. He felt that the great sense of honor that those communities held is seen today in our own warrior community. He wanted to make something warrior-minded people could wear that helped them identify with these great periods in history. You’ve always been a warrior on the inside. Now you can show it on the outside with the Valhalla and Bushido pendants. The Valhalla manufacturer’s suggested retail price is $9.99 The Bushido manufacturer’s suggested retail price is $9.99 Links to Product Information Pages: www.crkt.com/valhalla-pendant-necklace-1501 www.crkt.com/bushiod-pendant-necklace-1502 PRODUCT SPECIFICATIONS Valhalla Pendant SKU: 1501 Pendant: Length: 1.8” (45.7 mm)

Width: .829” (21.0 mm) Thickness: .140” (3.5 mm)

Bead Chain Length: 35.433” (900.0 mm) Bushido Pendant SKU: 1502 Pendant: Length: 1.8” (45.7 mm)

Width: .829” (21.0 mm) Thickness: .140” (3.5 mm)

Bead Chain Length: 35.433” (900.0 mm)

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Founded in 1994, CRKT® is the industry’s premier brand of knives, tools, and lifestyle accessories, with a reputation for innovative design. For more information, call: (800) 891-3100, email: [email protected], on the web: www.crkt.com.

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