20150310 BalticsKeynote...

37

Transcript of 20150310 BalticsKeynote...

Page 1: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new
Page 2: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

[email protected]

http://www.linkedin.com/in/peterjsmyers

Page 3: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Mobility is the new normal

52% of information workers across 17 countries report using three or more devices for work*

52%

90% of enterprises will have two or more mobile operating systems to support in 2017**

90%

>80% of employees admit to using non-approved software-as-a-service (SaaS) applications in their jobs***

>80%

* Forrester Research: “BT Futures Report: Info workers will erase boundary between enterprise & consumer technologies,” Feb. 21, 2013** Gartner Source: Press Release, Oct. 25, 2012, http://www.gartner.com/newsroom/id/2213115*** http://www.computing.co.uk/ctg/news/2321750/more-than-80-per-cent-of-employees-use-non-approved-saas-apps-report

Page 4: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Devices Apps Data

Page 5: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

People-centric approach

Unify your environment

Enable your users Protect your data

Devices Apps Data

Page 6: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Click View > Slide Master to insert a photo as a background behind the colored boxes.

A New Age of Selling

Deliver amazing customer experiences and drive sales productivity

Page 7: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

The age of the customerStarted by the explosion of social and mobile technology

>1.7 billionsocial users

>400 milliontweets per day about product, services, and brands

150average number of times a person checks their phone each day

>6.8 billionon mobile

Page 8: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Customer focus brings results Companies that deliver amazing customer experiences win

S&P 500 index

+14.5%

Customer Experience Laggards

-33.9%

Customer Experience Leaders

+43.0%

5-year stock performance of Customer Experience leaders vs. laggards vs. S&P 500 (2007-2012) Showing cumulative total return.Watermark Consulting, “The Watermark Consulting 2013 Customer Experience ROI Study”, 2012, www.watermarkconsult.net

Page 9: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

The way people buy has changed

Customers are

57%through the buying process before they talk to you

-CEB, The New High Performer Playbook

9 of 10business buyers say when they are ready to buy, they will find you

-IDG Enterprise

“”

Page 10: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

The way people sell needs to change

Only 3% of cold calls result in an appointment…

whereas 67% of second-degree LinkedIn referrals result in a meeting!

-Microsoft

73%of sales people using social media to sell outperform those who don’t

-A Sales Guy Consulting and Social Centered Selling

Page 11: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Outdated technology can’t help you today

Originally created for reporting purposes

Not designed for a social/mobile world

Lack productivity capabilities

Page 12: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

12

A modern experience will help you sell effectively

Outcome-driven user experience promotes adoption

Embedded business and social data power insights

Collaborative selling wherever you are

Page 13: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new
Page 14: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

How salespeople deliver amazing customer experiences to close more deals, faster

Zero In. Win Faster. Sell More.

Page 15: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Zero In and focus on what matters most

It should be easy to see what is most relevant so salespeople can prioritize their work

Sellers need quick access to vast amounts of information (corporate and external data) across multiple sources

Salespeople are challenged to engage in new ways as customers no longer want to be sold to

8%higher win rates when sales reps are provided internal AND external data

-CSO Insights

Page 16: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Deepen customer relationships. With relevance

Immediate insights into your customers from directly within your CRM experience

Get real-time company and contact information from 30,000 sources

Get customer research to help you engage easily

Page 17: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Identify the right business opportunities. Right awayUse Social Listening for immediate insights

Track products, brand, competitors, and campaigns globally

Listen to the voices of your customers, prospects with embedded social insights

Page 18: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

See your sales data. In a whole new way

Access your data from anywhere, on any device

Share insights and give sales managers the ability to analyze the data they need

Analyze and get immediate insights across all your data with self-service BI

Manage sales performance and identify opportunities and trends

Page 19: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Win Faster by creating personal, targeted experiences

19

Salespeople must be constantly connected and incredibly agile

Customer behavior has changed and so have buying expectations

Social sellers are

51%more likely to reach their quotas than non-social sellers.

-LinkedIn

Page 20: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Open doors with connections. Close deals

Your social network can give you relevant information to open doors to prospects

Leverage personal and corporate connections into introductions instead of cold-calling

Find social connections with customer prospects

Page 21: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Drive best practices across your organization

Drive toward successful outcomes, ensure consistency, and easily adapt when changes are needed

Follow a guided sales experience with built-in sales best practices

Follow role-specific business processes to ensure consistency

Page 22: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Your sales office. Wherever. Whenever.Work across devices, from almost any location

Work with Office for iPad or use Office Mobile on other devices

Take advantage of touch-first mobile applications

Provide a consistent experience across your PC, phone, and tablet

Page 23: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Deliver sales presentations. Impressively.

Access all of your documents and settings from your tablet

Use touch and stylus to present and make notations to customer presentation

Use a Surface device for the convenience of a tablet and productivity power of a laptop

Page 24: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Then get deals signed. Immediately.

Speed up the sales process by getting customer signatures immediately

Use touch and stylus to get customer to digitally sign deal quickly *

*A partner solution is required for this – the screenshot shown is a solution from DocuSign

Page 25: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Sell more when you work like a network

25

They need to bring together the right resources and the right people no matter where they are

Sales no longer happens in a silo, salespeople need to tap into the power of their social, organizational networks

37%Increase in project collaboration through the social network

-Yammer Business Trends Customer Survey 2013

Page 26: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Tap into the combined social intellect of your company

Team members can collaborate on deals in real-time no matter which application they are in

Direct access to your social network

Page 27: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Find the right content. FastDiscover relevant information via machine learning

Stay connected with access from almost anywhere, any device

Discover new information tailored to you from your network

A natural new way to navigate, discover, and search across an organization

Page 28: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Rally as a team around your sales deals

Team members can co-edit sales proposals in real-time to accelerate the sales process

When a lead is opened, a shared workspace is automatically created

Page 29: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Bring together the right people to close the dealMeet with colleagues, customers remotely with web, video conferencing

Meet face-to-face with customers as frequently as you need without prohibitive travel costs

Bring together the right people wherever they are to create and deliver the best sales presentations

Page 30: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Sales reps at Trek Bicycles ride into new eraIntegrated CRM solution supports customer relationships

30

“All of a sudden it was like, BOOM—all of this information is all in the open, transparent, things were getting done because

everyone had a new kind of awareness.”

Steve Novoselac, BI and .NET development manager, Trek Bicycles

BeforeWhen outside sales reps left, it took years to rebuild the depth of knowledge they had established with the bike shops.

TacticsMicrosoft Dynamics CRM Online helps sales reps communicate and connect to key data like previous retailer interactions. This helps support their sales goals

Results• Provides complete view into

customer and account information

• Sales reps save time gathering info for customer meetings

• 95% employee adoption of Yammer to drive idea sharing

Page 31: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Measurable results Microsoft customers are improving sales

LV=Broker reduced sales administration time by 66% by automating previously manual tasks.

Garanti Pension and Life improved the efficiency of its individual agents by 25%, resulting in an 80% increase in net asset value.

ISS Belgium increased sales conversations by 6%

The Portland Trail Blazers use Microsoft Dynamics CRM to run entire sales campaigns, one of which resulted in 1,000 new season ticket holders —more than $2 million in revenue — in a single day.

Godrej & Boyce Manufacturing Company increased sales by 90% with improved visibility across sales applications.

Page 32: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Why customers choose Microsoft

Sell effectively

Work like a networkAnalytics for everyone

User experiences that drive business results

Secure, enterprise grade cloud

World-class productivity & collaboration

Unmatched value

Be productive wherever you are

Page 33: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

The Microsoft mobile solution is different

Rapidly changing environment Rapid cloud cadence

Many devices / shorter half life People-centric

Office / CRM / Power BI Managed mobile apps

Device, and IT experiences count Architecture matters

Protection at all layers Identity, device, apps, data

Page 34: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Power BI Opportunities

Unlock the value of on-premises or cloud data sources with a turnkey hybrid analytics solution platform

35

Deploy• Data models to integrate data

and surface business logic, and that allow intuitive data exploration by the business

• Reports and dashboards to visualize and interact with data

• Intelligent analytics that deliver immediate value

• Real-time dashboards• Mobile device experiences,

with native apps for Surface, iPhone and iPad

• Friction-free self-service BI solutions for everyone

• Scalable analytics on a modern cloud architecture

Page 35: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

Conclusion

A study by The Boston Consulting Group revealed that businesses who stay ahead of mainstream IT adoption significantly outperform their peers, with 2X 2X 2X 2X faster job growth faster job growth faster job growth faster job growth and 15% faster increase in annual 15% faster increase in annual 15% faster increase in annual 15% faster increase in annual revenuesrevenuesrevenuesrevenues

Furthermore, the leaders are 5X 5X 5X 5X more likely to invest in new technologies more likely to invest in new technologies more likely to invest in new technologies more likely to invest in new technologies as their peers

Organizations have a major opportunity today to help make technology a business advantage, and Microsoft is ready to help lead the way

36

Faster increase in annual revenues

More leaders say they are first to invest in new technologies

Faster job growth 2x

15%

5xSource: Boston Consulting Group, “Ahead of the Curve” study, October 2013.

Page 36: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new

PS: Office Remote

Office Remote turns your Windows Phone into a smart remote for Microsoft Office, providing convenient touch-based control of Word, Excel, and PowerPoint documents projected from your PC

It lets you show what you want, when you want, with all the freedom you need to walk around and connect with your audience

http://research.microsoft.com/en-us/projects/officeremote37

Page 37: 20150310 BalticsKeynote CloudFirstMobileFirstdownload.microsoft.com/download/7/4/2/74221EB5-0D8... · 5X more likely to invest in new technologies 5X more likely to invest in new