2015 03 stima xeikon

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XEIKON, THE COMPANY

Transcript of 2015 03 stima xeikon

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XEIKON, THE COMPANY

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OFFSET

DIGITAL

Prepress Print Finish

OUR BUSINESS

Computer-to-plate (CTP) imaging equipment in prepress

process

High-end digital colour printing including toner & front-end

Pre- & postpress equipment, workflow integration, application

support

COMPUTER-TO-PLATE

DIGITAL COLOUR PRINTING

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XEIKON CAFÉ

Digital Label and

packaging production

March 9 , 2015

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XEIKON CAFE : PACKAGING INNOVATION

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XEIKON CAFE : PARTNERS

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FOCUS ON EDUCATION

DIGITAL PRODUCTION

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WHY?

CHANGING CONSUMER LANDSCAPE

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GLOBAL BRANDS

THE product innovators

Global presence

‘Educate’ the people

Products have an identity

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PRIVATE BRANDS

Global brands face serious challenges

Private brand

Global brand

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LOCAL PRODUCTS

Scandals (horse meat)

Globalization – factory closures

Drivers to community products

Security / confidence

Visible impact on community

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Global Brand

Private brand

Local products

RetailConsumer

ROUTE TO MARKET

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Global Brand

Private brand

Local products

RetailConsumer

NEW ROUTE TO MARKET

WWW

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IT IS A GIVEN THAT PACAKGING IS :

INFORMING / INFORMATIVE

ATTRACTIVE

What can it do more?

BE INTERACTIVE / TRIGGER EMOTIONS

DIGITAL PRODUCTION

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Xeikon 3000 Series

Consumables

/tools

EquipmentPrint mediaSoftware

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APPLICATIONS

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APPLICATIONS

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BUSINESS CASES :

DIGITAL PRODUCTION

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Just-in-time business built around Folding Carton

C&P Packaging(Colebourne & Partners Ltd.)

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Why go Digital?

• Print (Litho) was outsourced – real bottle neck.• Our Key Accounts have 1000’s of (SKU’s) Stock Keeping Units + versioning across 90,000,000 units.• Expensive Customer Stock Facility – typically £160k.• 15% Stock write-off’s – Customer expense; due to legislation, ingredient or nutritional changes.• Reduce (MOQ’s) Minimum Order Quantity - influx of enquiries for sub 10,000 pcs – not viable B1. • A desire to offer a quick turnaround service.• Natural fit with our Business Strategy.

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Benefits to our Customers

• No MOQ.

• Zero write-off’s.

• No forecasting required.

• No more in-house printed labels.

• Quick response to Customer’s ‘Screamers’.

• Control of data and artwork.

• Creative freedom gives competitive edge.

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Kohlpharma

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Started 1979

Based in Merzig, Germany

950 employees

Revenu 850 million €

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ERP

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Flexibility ◦ Last minute designs

◦ Legislation

Limited working capital

Faster turn around time

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THANK YOU