experiencedesign2013introduction

COR NOLTEE

how did I get my name?

1967

1967

c o r n o l t e e @ m a c . c o mt w i t t e r / c o r n o l t e e

f a c e b o o k+ 3 1 6 2 4 9 6 5 0 0 0

COR NOLTEE

what’syour

name?

where does it come

from?

tell yourneighbour

yamaha xs6501979

spider 1990

1928

biod extase 1979

merida 2009

heel verkeerd

to predict the future you don't look aheadbut you look around

INSPIRATION=

ENERGY

ENERGY=

HAPPY

SEE

FEELKNOW

GO NO GO

WHATDID

IDO

ANWBAVRO2000

Pepsi

McDonald’s

BreinBekerDouwe Egberts

Sony PlaystationBuzz Junior

M&M’s

PlakkiesTU

KidsRights

howdidI

get here

cor,can you replace

me

alsjeblieft

yourbook

with

yourname

as alogo

of you as a brand

how?what do you stand for?what makes you tick?

nextfriday

on the coverof your book....................and explin your book

Discover the six right brain skills.Train them to make more relevant impact with

the stuff we make.

this week

HOW• 6 colleges with theory and surprising

assignments.

• all colleges on slideshare

• read the BOOK!

GO NO GO

everybody a

10

passport

left and right?

This slide• For this slide you use your left hemisphere.

Its also specialized in text.

• The right hemisphere is specilalized in context. The next slide wil trigger your right side

links en rechts!

Right is.non linear

intuitiveholistic

Right is:simultaneously

facessee the big picture

Right are:nurse

designersmusicians

left islinearlogic

analytic

left is:talking

readingwriting

left are

lawyersaccountants

left wasimportant

to be succesful

Right

is killed

in education

“I will go to the store”

we can makea difference by touching people

Who is an

artist?

who

can?

who can make a difference?

who made a difference?

... so we need a whole new mind, where left a n d r i g h t w o r k together.

WHY?

CHANGE

3 thingsthat’s makes our world completely different than that of your parents

1. abundance, 2 . A s i a a n d3 . a u t o m a t i o n

abundance

ex

ex

asia

Good,cheap

&

a lot 1.000.000.000 plus

china

engineers

USA

1 / 7

goodnews

philipines$ 300 pm

per year

badnews

vs$ 5.000 pm

no job

ex

$ 50

50%fortune

500

outsourcensoftwarework

india

350.000ingenieurs

siemens3.000

oracle5.000

GE20.000

forrester2015

3.300.000

ex

automation

Computers can doa lot morecheaper

&faster

ex

my garmin

ex

Asia, automation and abundance forces us to make stuff that people

touch

High touch & High concept

skills

High CONCEPT• “Het talent om artistieke en emotionele

schoonheid te scheppen, patronen en kansen te ontdekken, een bevredigend verhaal te vertel len en schi jnbaar losstaande ideeën te combineren tot een nieuwe uitvinding”

High TOUCH• “Het talent om empathisch te zijn,

subtiliteiten in de menselijke interactie te begrijpen, plezier te ontdekken in jezelf en dat op te roepen bij anderen, en het alledaagse ontstijgen in de zoektocht naar doel en zijn.”

High touch & High concept

so let’s moveto the right

how

with the6 skills

design storyplay

meaningempathy

symphony

to do

readdesign

bring designexample

that realy touched you put it in your book with the story.

bedankt!see you tomorrowat 10.00