2013 Scout Popcorn campaign review

2013 Sale Review

Scouts Canada White Pine Council

Gross Sales $9,471,965 $355,695.00

Return to Scouting $5,723,004

$213,417.00

Avg. per Group $7,887 $4,391

Avg. per Youth $291 $225

Selling Groups 1,201 81

Area Sales

White Pine Council Fall 2012 Fall 2013 Difference%

IncreaseTrillium Highlands Area (4)

$34,745.00

$37,085.00 $ 2,340.00  7%

Kawartha Waterways Area

$52,750.00

$52,250.00 ($ 500.00)  -1%

Owasco Area (7)$92,300.0

0$85,325.0

0($

6,975.00)  -8%

Whitby Area (6)$69,435.0

0$63,745.0

0($

5,690.00)  -8%Lakeshore Ridge Area (2)

$43,550.00

$39,680.00

($ 3,870.00)  -9%

Oshawa Area (5)$58,810.0

0$53,615.0

0($

5,195.00)  -9%

Algonquinte Area (1)$28,855.0

0$23,995.0

0($

4,860.00)  -17%

Council Totals$380,445

.00$355,695

.00

($ 24,750.00

)  -7%

Top 10 Selling GroupsArea Group 2013 Sales

Whitby Area (6) 1st Port Perry $16,920.00

Owasco Area (7) 1st Uxbridge Group $15,470.00

Owasco Area (7) 6th Pickering Group $11,350.00

Oshawa Area (5) 21st Oshawa Group $10,685.00

Owasco Area (7) 7th Pickering Group $10,365.00Trillium Highlands Area (4) 1st Cannington Group $10,325.00

Oshawa Area (5) 18th Oshawa Group $9,310.00

Owasco Area (7) 16th Ajax Group $8,685.00Kawartha Waterways Area

14th Peterborough Group $8,005.00

Trillium Highlands Area (4) 6th Lindsay Group $7,745.00

Top Selling Youths

Area Group Section Name SalesKawartha Waterways 14th Peterborough

Cub Scouts Kyle Boucher

$4,495

Trillium Highlands 1st Fenelon Falls

Cub Scouts

Makayla Francisco

$2,520

Whitby1st Ashburn / 2nd Brooklin Scout Addison Tung

$2,500

Owasco 6th Pickering Cub Scouts

Christopher Retz

$2,150

Algonquinte 2nd Sidney ScoutKeegan Sponagle

$1,610

Lakeshore Ridge 3rd Bowmanville Scout Owen Piche$1,180

Oshawa 18th Oshawa Scout Eric Howard $900

Canadian Forces Review

Over 3,600 Canadian Forces

Orders

Over $134,000 in Sales

Over $80,000 Returned to

Scouting• 19th Wing Comox, BC • Edmonton, AB • Ottawa • Gander (9th Wing) • Lancaster Park (Nfld) • Shilo, MB • Cold Lake, AB • 8th Wing (Trenton, ON) • Kingston, ON

2014 Scout Popcorn campaign

2014 Scout Popcorn campaign

2014 Product Enhancements2014 Product LineNational Incentives & DrawsCouncil Incentives & DrawsScholarship ProgramTrail’s End ordering systemImportant Information Key Contacts

©2014 Trail’s End®. All rights reserved.

2014 Product Enhancements

2010 Consumer SpendingPackaging Update

2014 Product Enhancements

Chocolatey Caramel CrunchMade with Dark

Chocolate

“New Coating”Caramel CornWith Almonds,

Pecans, & Cashews

2014 Product Enhancements

White Cheddar Cheese Now available

as a stand alone item

2014 Product Enhancements

Cheese Lovers CollectionNow with

Cheddar Cheese and

JalapeñoPepper

2014 Product Enhancements

Sweet & Savoury

CollectionNow with White Cheddar Cheese

2014 Product Enhancements

2014 Product Line

Product Retail

Chocolate Lovers (tin) $60

Canadian Forces Gift $50

Sweet & Savoury – NEW mix $45

Cheese Lovers – NEW mix $35

Canadian Forces Gift $30

Chocolatey Caramel Crunch (tin) $30

White Chocolatey Pretzels $25

18 Pack Kettle Corn Microwave $25

2014 Product Line

Product Retail

Dark & White Chocolatey Drizzle $20

Caramel w/ Almonds, Pecans, Cashews $20

Butter Toffee Caramel Corn $20

Bacon Ranch (tin) $20

18 Pack Unbelievable Butter Microwave $20

18 Pack Butter Light Microwave $20

Cheddar Cheese & Jalapeno Pepper $15

NEW White Cheddar Cheese $15

Popping Corn $10

All Trail’s End products have zero grams of Trans Fat

National Incentives & Draws

SELL 1 ITEM SCOUT POPCORN CREST

SELL $300 for a $10 gift card $450 for a $20 gift card $600 for a $30 gift card $800 for a $40 gift card $1,000 for a $50 gift card (+ be entered into a draw for an iPad Mini) $1,500 for a $75 gift card $2,000 for a $100 gift card (+ be entered into a draw for an iPad Air) $2,500 for a $150 gift card (+ 6% of your total sales each year is invested in your own scholarship account)

National Incentives & DrawsNATIONAL TOP SELLER iPad Air The top selling youth in Canada will receive an iPad Air (iPad colours may vary)

$2000 LEVEL: Entered into a draw for 5 iPAD Airs

$1000 LEVEL: Entered into a draw for 5 iPAD minis (iPad colours may vary)

White Pine Council Incentives & Draws

Council Top Youth SellerThe top youth seller for White Pine Council will receive a Great Wolf Lodge gift certificate (valued at $600).

$1,000 Youth Sellers DrawEvery youth member who sells $1,000 or more will be entered into a draw for a chance to win a Great Wolf Lodge gift certificate (valued at $600).

Each Group that increases both their participation and sales in 2014 will be entered into a draw for a chance to win $500.

GROUP PRIZES

Area Top Selling Youth The Top Selling Youth in each Area will receive a certificate for their registration for the 2015 -16 Scouting year.

White Pine Council Incentives & Draws

There’s more to selling Scouts Popcorn than just cool prizes!

Education is the key to a bright future and Trail’s End wants to help you along the way!

Youth who sell $2,500 in popcorn will receive 6% of their total sales invested into

their own Post-Secondary scholarship account for post High School education,

Missionary Fund or Clergy Fund.

Youth only need to attain the $2,500 mark once and 6% of their sales each year

following will be added to their account.

Scholarship Program Provided by Trail’s End

Important Information Friday, October 31st, 2014 Group orders are due on-line through the Trail’s End ordering system

Forward the following to your Area Popcorn Coordinator by October 31st: completed Scholarship form copies of the take order sheets completed Group worksheet

Thursday, November 20th to Friday, November 21st, 2014 - Distribution of product and prizes from warehouses – location and times will be announced closer to the date. - Don’t forget to bring your Group cheque post-dated for December 5th, 2014, payable to Scouts Canada when you pick-up your popcorn.

No Cheque = No Popcorn

Key Contacts Council Name E-mail Telephone

WPC Popcorn Coordinator

Victor Woodburne vwoodburne@sympatico.ca 905-666-9621

Staff Support Jen Austin jenaustin@scouts.ca 416-490-6364 ext 246

Area Name E-mail

Algonquinte

Kawartha Waterways Bev Reid bevreid55@hotmail.com

Lakeshore Ridge Gwen Thornton gwenthornton76@gmail.com

Oshawa Brenda Swain drkagl@rogers.com

Owasco Kin Wong scouterkin@rogers.com

Trillium Highlands Tracey Murphy traceymurphy@i-zoom.net

Whitby Sandie Barnes sandie.barnes@portperryscouting.com

Thank you