2013 Northern Nevada AIDS Walk/Run

Sponsorship Packet

August 17, 2013Idlewild Park

5K Run

5K Walk

3K Dog Walk

WHAT Northern Nevada AIDS Walk/Run We walk and run to support those living with HIV/AIDS. Reno lost a long time community member and friend to AIDS on January 7, 2006. The Northern Nevada AIDS Walk was created in his honor. Steven Hendrix, who battled AIDS for 13 years, never let the disease get the best of him. His dedication, not only to his friends and family, but to the entire northern Nevada community, is at the heart of this annual event. WHY HIV/AIDS Prevention, Treatment, Care & Education All proceeds from the event benefit local HIV service organizations that are committed to providing care to those affected by HIV/AIDS. In addition, these organizations educate the community about HIV/AIDS, provide testing opportunities, and are dedicated to reducing the number of infections in northern Nevada.

The lead organization behind this event is Northern Nevada HOPES, Reno's local community health center and HIV service organization.

WHEN Saturday, August 17, 2013 7:15 am - Registration - Vendor Village Open 8:00 am - 5K Run 8:15 am - 5K Walk 8:30 am - 3K Paws for the Cause Dog Walk 12:30 pm - Vendor Village Closed - End of Event

WHERE Idlewild Park, Reno Registration, Start & Finish lines, along with the AIDS Walk Vendor Village will be held at Idlewild Park. The run and both walks will travel from Idlewild Park to downtown Reno, utilizing the scenic path that navigates along the river to downtown and back to the park.

NEW Paws for the Cause Dog Walk & AIDS Walk/Run Vendor Village This year, the walk will include a “Paws for the Cause Dog Walk.” In an effort to create additional funding and awareness in the fight against HIV/AIDS, dog owners are invited to enter their dog in the Dog Walk and have their friends and family sponsor their dogs. The top three fundraisers will receive prizes. The AIDS Walk/Run Vendor Village will feature a variety of vendors including health & wellness booths, free HIV testing, food vendors, running & sports vendors, pet supplies and more!

REGISTER Registraton is available online at nnaidswalk.org or through active.com.

CONTACT Suzy Shaffer, Community Relations Manager, Northern Nevada HOPES 467 Ralston St., Reno, NV 89503 Phone (775) 997-7523 | Cell (775) 772-3482 | Fax (775) 348-1301 suzy@nnopes.org | nnaidswalk.org

WHY SHOULD I CARE?

HIV/AIDS FACTS AND FIGURES

• It costs only a few dollars to prevent a new HIV infection, but an average of $736,000 is spent (mostly through tax payer dollars) to treat an HIV infected individual throughout his or her lifetime. • In 2009, young people accounted for 39% of all new HIV infections in the US. For comparison's sake, youth aged 15-29 comprised 21% of the US population in 2010. • In 2010, women accounted for an estimated 9,500, or 20%, of the estimated 47,500 new HIV infections in the United States. • At some point in their lifetimes, an estimated 1 in 32 African American women will be diagnosed with HIV infection, compared with 1 in 106 Hispanic women and 1 in 526 white women. • In 2010, African Americans made up only 12% of the US population, but had 44% of all new HIV infections. Additionally, Hispanics are also strongly affected, making up 17% of the US population, but had 21% of all new HIV infections. • Gay and Bisexual men of all races are the most severely affected by HIV.

HIV/AIDS IN NEVADA

• Over 8,000 people are living with HIV in Nevada. • Young people age 15-24 accounted for the most new HIV infections in Nevada in 2012.

HIV/AIDS IN THE UNITED STATES

• Over 1 million people are living with HIV in the US. • Every 9.5 minutes, someone in the US is infected with HIV. • 1 in 5 living with HIV are unaware of their infection.

HIV/AIDS WORLDWIDE

• Over 33 million people are living with HIV/AIDS worldwide. • More than 25 million people have died of AIDS worldwide since 1981.

PRESENTING LEVEL

1 OPPORTUNITY For a $10,000 donation, your company receives:

• Top billing in everything related to the Northern Nevada AIDS Walk.

• Sponsorship recognition: The Northern Nevada AIDS Walk Presented By “Your Company”. • Logo recognized on all advertising and printed material as “Presenting Sponsor”.

• Logo placement on front of AIDS Walk/Run t-shirt.

• Logo on front of all printed material.

• Company recognition as the “Presenting Sponsor” on all radio, print and billboard advertisements.

• Most prominent logo branding and hyperlink on the Northern Nevada HOPES website and event website. • Logo on all event related e-mail communications. • Spotlight feature across all online channels (newsletter, Facebook and Twitter).

• Complimentary Booth Opportunity in the AIDS Walk/Run Vendor Village.

• Sponsor banners placed in most prominent areas.

• Collateral inserted in participant and volunteer bags.

• 6 VIP event polo shirts.

• 10 Invites to VIP Breakfast prior to race.

• Complimentary entry of up to 10 racers in AIDS Walk/Run and/or Paws for the Cause Dog Walk.

• 8 times a year opportunity for email marketing to Northern Nevada HOPES and event data base.

• Opening Ceremony recognition and speaking opportunity.

• Category exclusivity.

GOLD LEVEL

For a $7,000 donation, your company receives:

• Prominent logo placement/recognition in radio and news spots/advertisements.

• Prominent logo placement on all printed material.

• Logo placement on back of AIDS Walk/Run t-shirt.

• Logo branding and hyperlink on the Northern Nevada HOPES website and event website.

• Prominent logo recognition in all event related emails.

• Spotlight feature across all online channels (newsletter, Facebook and Twitter).

• Collateral inserted in participant and volunteer bags.

• 4 VIP event polo shirts.

• 8 Invites to VIP Breakfast prior to race.

• Complimentary entry of up to 6 racers in AIDS Walk/Run and/or Paws for the Cause Dog Walk.

• 3 times a year opportunity for email marketing to Northern Nevada HOPES and event data base.

• Complimentary Booth Opportunity in the AIDS Walk/Run Vendor Village.

• Sponsor banners placed in prominent areas.

• Sponsor name announced at event.

• Category exclusivity.

SILVER LEVEL:

For a $3,000 donation, your company receives:

• Logo placement on all printed materials.

• Logo placement/recognition in radio and news spots/advertisements.

• Logo placement on AIDS Walk/Run t-shirt.

• Logo branding and hyperlink on event website.

• Spotlight feature across all online channels (newsletter, Facebook and Twitter).

• Collateral inserted in participant and volunteer bags.

• Complimentary entry of up to 4 racers in AIDS Walk/Run and/or Paws for the Cause Dog Walk.

• 4 Invites to VIP Breakfast.

• Complimentary Booth Opportunity in the AIDS Walk/Run Vendor Village.

• Sponsor banners placed in prominent areas.

• Sponsor name announced at event.

• Category exclusivity.

BRONZE LEVEL:

For a $1,500 donation, your company receives:

• Logo placement on all printed materials.

• Logo placement on AIDS Walk/Run t-shirt.

• Logo branding and hyperlink on event website.

• Spotlight feature across all online channels (newsletter, Facebook and Twitter).

• Collateral inserted in participant and volunteer bags.

• 2 Invites to VIP Breakfast.

• Complimentary entry of up to 2 racers in AIDS Walk/Run and/or Paws for the Cause Dog Walk.

• Complimentary Booth Opportunity in the AIDS Walk/Run Vendor Village.

• Sponsor banner placement.

TEAM SUPPORTER:

For a minimum donation of $250, your company receives:

• Company listing and hyperlink on the event website.

• Company listed on Event Supporter signage at AIDS Walk/Run.

• Complimentary Booth Opportunity in the AIDS Walk/Run Vendor Village.

SPONSORSHIP INVESTMENT

OPPORTUNITIES

Sponsor Benefit

Presenting

$10,000

Gold

$7,000

Silver

$3,000

Bronze $1,500

Supporter $250

Company Recognition as the “Presenting Sponsor” on all Advertisements

Opening Ceremony Recognition and Speaking Opportunity

Email Marketing to Northern Nevada HOPES and Event Data Base

8x /Year 3x /Year

VIP Event Polo Shirts

6 Shirts 4 Shirts

Logo on all Event E-mail Communications

Logo and Hyperlink on the Northern Nevada HOPES Website

Prominent Logo Placement/Recognition in Radio and News Spots/Advertisements.

Category Exclusivity

Logo Placement on AIDS Walk/Run T-shirt

Front of Shirt

Back of Shirt

Back of Shirt

Back of Shirt

Spotlight Feature - Newsletter, Facebook and Twitter

Collateral Inserted in Participant and Volunteer Bags

Complemintary Race Entry AIDS Walk/Run and/or Paws for the Cause Dog Walk

10 Racers

6 Racers

4 Racers

2 Racers

Logo on All Printed Material

Sponsor Name Announced at Event

Invites to VIP Breakfast Prior to Race

10 6

4 2

Sponsor Banners Placement at Event

Listed on Event Supporter Signage at Event

Complimentary Booth in the AIDS Walk/Run Vendor Village Logo on Event Website

Company Listing & Hyperlink

*In-kind sponsorship benefits will be negotiated on an individual basis.

To find out more about Northern Nevada AIDS Walk/Run

Sponsorship Opportunities,please contact:

Suzy ShafferCommunity Relations

Northern Nevada HOPES(775) 772-3482

suzy@nnhopes.orgnnaidswalk.org

If you do not see a sponsorship package that fits what you are looking for, please contact Suzy and she can develop a sponsorship package that fits your

needs and provides the most value for your company.

In-kind sponsorships are also available.