Event Rejuvenation: Using Technology to Modernize Your

Events for the 21st Century

Lynne M. Wester

AFP San Antonio

@donorguru

Road Map

• Needs are Changing

• Budgets are Changing

• The “WOW” Factor

• Technology is Pervasive

• Who’s Watching

• Who’s attending?

Design an event that encourages guests to feel that they are an essential part of

the University’s grand vision, by balancing the old

with the new, and the intimate with the global.

Too Much Looks Like Everything Else

Why Not?

TAKE A RISK

Repurpose

• Tchotchkes and other evils

• Florals

• Students

Eliminate Print

Change the Way you Invite

What if?

Do This:

Not That:

That extra something…

The Attendee Experience

Follow Up

• Questions??

• Comments??

• THANK YOU!

• Lynne M. Wester

• Wester@yu.edu

• www.donorrelationsguru.com

• @donorguru