2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning...

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How Electronic Learning and Social Reading Merges to a New Learning Experience Dr. Volker Zimmermann | IMC AG

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2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning experience

Transcript of 2012 11 16 (uc3m) emadrid vzimmermann imc how electronic learning social reading merges new learning...

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How Electronic Learning and Social ReadingMerges to a New Learning Experience

Dr. Volker Zimmermann | IMC AG

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The IMC Founding Story

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IMC Solution Portfolio

MOBILE LEARNINGAND PUBLISHING

CONTEXT-AWARE COMPUTING ANDMICRO-LEARNING

LEARNING, CONTENT AND TALENT CLOUD

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Gartner Magic Quadrant CLS 2011

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Quelle: Gartner März 2011

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IMC Learning Management Customers

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011*0

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CLIX Customers overall On premise SaaS/ASP

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Today`s requirements of customers

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Users should be able to learn on any device

Content might come from sources like digital bookstore, video repository

or will be self-produced with authoring tools

Learning is „social“: Share annotations, notes,

around content…

Managing, tracking and control must be possible:

or reporting, for compliance, for security, for trust, …

All learning activitiesshall be supported: classroom,

self-paced learning, blended, etc.

Content and Learning Solution must be accessible from anywhere

• at workplace (Desktop PC)• on the road via internet (Smartphone, Tablet, …• from home (Tablet, DesktopPC, Smartphone)

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„Key Drivers“ for digital education

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Cloud

Mobile

Digital Learning Books

Social

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Education + Books = Core Growth Area

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Source: 148apps.biz, Morgan Stanley Reserach

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Usage of PC vs. Tablets

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Source: Morgan Stanley Research, AlphaWise 2011

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Paradigm shift in the digital education marketcame 2011

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HINTERGRUNDBILD20TH CENTURY / FUTURE

2001 2011 2021

Self-Paced Learning

E-Learning vs. Classroom

Content = interactive animations and tests

Mix of classroom, virtual sessions and e-Learning content (blended learning)

Platform and Content

Digital Reading

Use within all learning activities (IN and OUTside of classroom)

Content = digital textbook plus video plus interaction plus test

Social reading and sharing in a group with instructions from a tutor

Learning Cloud and Apps

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Apple Education: Interaktive eBooks

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Education from the Cloud – mobile and social

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Content-Authoring

Digital Content(HTML5/Smartphone)

Distribution via Apps

and Browser

Management in the „Learning Cloud“ and

via eBookstores

Digital Textbooks(ePUB3)

Learning / Social

Reading

Software as a Service

Desktop Browser

Android iOS BB.

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IMC Learning Suite: Platform for social learning

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Mobile Content Types (eBooks, Apps)

Nutzen:

Consumerization

Bring your own device

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eBooks

Apps

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IMC Author – Authoring Suite for Mobile Content

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HMTL5 Content

Education Apps

ePub3 (2013.2)

One Project – Many „Devices“ – Multiple „Channels“

LMS

iTunesGoogle Play

eBookstores

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CLIX App: Mobile Access to Lectures and eBooks

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From IMC Research Lab: Interactive eBook Mathematics

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From IMC Research Lab: Mobile Classroom App

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Mobile Classroom App

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Next Step: Annotations for eBooks

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