2011Health Indus & Mana Holistic Care & Valuation

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    A Framework of Holistic Care

    [email protected] 3366-8069

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    Health Negative View (more medical care)

    Minimization/Absence of some variables Societies take this view might only intervene

    life-threatening traumas and illness

    Positive View (more holistic) A state/condition of complete physical, mental,

    and social well-being (not merely the absence ofdisease or infirmity, WHO)

    Pursue a variety of significant interventions toenhance the health of its member

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    Right to Health The enjoyment of the highest attainable

    standard of health is one of the fundamentalrights of every human being without distinction ofrace, religion, political belief, economic or social

    condition. (2nd preamble of WHOs constitution) The objective of the World Health Organization

    (hereinafter called the Organization) shall be the

    attainment by all peoples of the highest possiblelevel of health. (Article 1 of WHOs constitution)

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    ICESCR (International Covenant on Economic, Social and Cultural Rights)

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    Health care: the total societal effort, undertaken in the

    private and public sectors, focused on pursuing health

    Healthneed

    Hea

    lthoutcome

    National health system: components,

    function & interdependence

    ManpowerFacilities

    Commodities (drugs, etc)

    Knowledge

    RESOURCEPRODUCTION

    General Tax

    Social Security

    Voluntary Insurance

    Charitable Donation

    Individual & Family

    ECONOMIC SUPPORT

    Preventive CarePrimary Care

    Secondary Medical Care

    Tertiary Medical Care

    Care of Special Disorders

    DELIVERY OFSERVICES

    Public Agencies: Ministry

    of HealthPrivate Market

    Voluntary Agencies

    Enterprises

    ORGANIZATION OFPROGRAMS

    Planning

    Administration

    Regulation

    Legislation

    Planning

    Administration

    Regulation

    Legislation

    MANAGEMENT

    Source: M. Roemer: Types of Health System andDeterminants, National Health System of the world

    Health services: specific activit ies undertaken to maintain

    or improve health or to prevent decrements of health

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    Carry out the Right to Health

    Systems

    Transformation/Production

    Policies

    Public/Private (FP/ NP)Organizations

    Health/Illness

    Preventing

    Early detecting/early treating

    Curing & Rehabilitating

    Disability requiring medical care

    Inherent

    Resulted from disease

    Functionally decayed

    Emergency, Inpatient,Ambulatory, Long-term

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    Value Chain Entire production chain from the input of raw

    materials to the output of final product consumedby the end user.(Porter,1980)

    Each link in the chain adds some value to original

    input.

    Supplier

    Value

    Chain

    The firmsValue

    Chain

    Channel

    Value

    Chain

    End-user

    Value

    Chain

    Value

    Adds

    Value

    Adds

    Value

    Adds

    Firm infrastructure (e.g.. finance, accounting, legal)

    Health resource management

    Technology development

    Procurement

    Inboundlogistics Productionoperation Outboundlogistics Marketingand sales service

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    Health care Services value chain

    Payer

    Contributors

    Government

    Employers

    IndividualsEmployer

    Coalitions

    Fiscal

    intermediaries

    Third party

    Insurers

    HMOs

    PharmacyBenefit

    Managers

    Providers

    Hospitals

    Physicians

    IDNsPharmacies

    Purchasers

    Wholesalers

    Mail-Order

    Distributor

    Group

    Purchasing

    Organizations

    Producers

    Drug Mfgrs

    Device Mfgrs

    Medical-

    Surgical Mfgrs

    -Burns et al., 2002

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    Characteristics of Health CareServices

    Uncertainty Incidence

    Curing

    Third party payer

    Information Asymmetry

    Externality Government Intervention

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    Health Care Services Market Pure free market

    Users: able to pay Capitalism

    $

    services

    $

    Resources manpower facilities commodities

    knowledge

    UsersPatients

    UsersPatients ProvidersProviders

    SuppliersSuppliersEquity?

    Solidarity?

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    Government Intervention Equal access for equal need (financial barrier)

    Health care financing

    UsersUsers ProvidersProvidersService

    GovernmentGovernment

    Management

    Equity

    SuppliersSuppliers$

    Resources

    $

    Who are paying?

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    More Problems

    Escalation of health care expenditure

    Third partypayer

    UsersUsers ProvidersProvidersService

    GovernmentGovernment

    SuppliersSuppliers$

    Resources

    $

    $Management

    Utilization control, managed care Supply

    -utilization review- Reasonable volume- Payment schemes (DRGs,

    capitation)- Practicing patterns (CBA,CEA)

    Demand

    - copayment- deductible- availability of providers & careprovision

    Responsiveness

    Financial barrier

    StintingQualityEfficiency

    Creamskimming

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    A regulated, agent-principal,

    inefficient market Problems Everywhere!

    Resource production & allocation

    Manpower production (Edu.) Technology dissemination (CEA) Plans & providers productive

    efficiency Budget cap Care rationing

    Quality/Safety Manpower qualification Drugs, devices permissionOrganization accreditationAdequate, appropriate care

    Equity

    Financial contribution Financial barrier

    Selection incentive

    Third partypayer

    UsersUsers ProvidersProvidersService

    GovernmentGovernment

    Management

    SuppliersSuppliers$Resources

    $Expenditure, quality, access

    Informationasymmetry(deficientsupervision &

    knowledge ofchoice)

    Agent-principal(provider, agent)

    CompetitionEquity

    Balance ofprovision,

    Efficiency

    Technologicalintroduction

    Incentives

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    Consumption Decision Government Regulations

    Health Plan Management

    Agent (provider) Principal (patient)

    Who can decide what, which, and whenWho can decide what, which, and when

    services/commodities/facilities to be used?services/commodities/facilities to be used?

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    Market and Players

    Systems

    Transformation/

    Production

    Policies

    Distributors Producers

    Fiscal

    intermediaries

    Third party

    Payer

    Contributors

    ManagementRegulation

    ManagementRegulation

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    Provision of Medical Care

    Illness DisabilitySub-acute

    Primary Secondar Tertiary Chronic Mental Function lost

    Setting

    Home

    Community

    Institution

    Acute Disable

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    Life style

    Heredity

    Health

    (well-being)

    SomaticSo

    cial

    Psychic

    Life Expectancy

    Reserve

    Internal

    Satisfaction

    Interpersonal

    Behavior

    Social

    Behavior

    Disability

    Impairment

    Participation in

    Health Care

    Discomfort

    Health Behavior

    Ecologic Behavior

    External

    Satisfaction

    Medical care services

    Environment

    Population

    CultureSystemNatu

    ralRe

    source

    s

    EcologicalBalance Huma

    nSatis

    faction

    s

    (Size, Distribution, Growth Rate ,Gene Pool)

    Attitude,

    behavior

    Prevention, Cure, Care,

    Rehabilitation

    Physical (natural and

    man made),

    Sociocultural(economics ,

    education,

    employment, etc.)

    The force-field and well-being paradigms

    Source: Blum(1983)

    The maximization of the biological and cl inical indicators of organ function andthe maximization of physical, mental, and role functioning in every day li fe

    Absence of

    disease

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    Ageing Population Functional decay, chronic diseases, may

    need partial or full support/health care The need for support/health care is

    gradually increasing

    No easy way to break up support andhealth care

    A belief of the continuum of care

    Welfare steps in and plays a major role forcaring ageing population

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    Provision of Wellbeing

    Health Health Sub-acute Old Age

    Promotio Screening Primary Secondar Tertiary Chronic Mental Function lost Self Support Care

    Setting

    Home

    Community

    Institution

    Acute Disable

    :

    :

    :

    :

    NHI LCI

    LCISP

    NHISP

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    A Framework of Holistic Care

    Health Health Sub-acute Old Age

    Promotio Screening Primary Secondar Tertiary Chronic Mental Function lost Self Support CareSetting

    Home

    Community

    Institution

    Acute Disable

    Systems

    Transformation/Production

    Policies

    Distributors Producers

    Fiscal

    intermediaries

    Third party

    Payer

    Contributors

    ManagementRegulation

    ManagementRegulation

    Consumers

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    Organization Forms and Funding

    Systems

    Transformation/Production

    Policies

    Distributors Producers

    Fiscal

    intermediaries

    Third party

    Payer

    Contributors

    ManagementRegulation

    ManagementRegulation

    Consumers

    Public Private FPPrivate NPVolunteer

    Producer Platform

    Public funding

    Personal funding

    Charity funding

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    Composition of Funding The proportion of personal and charity funding

    required by the system depends on theproportion of public funding put in .

    Public funding depends on how much publictaxes/insurance premiums the public willing topay.

    Charity/donation funding can alleviate personalfunding burden.

    Whos burden need to be alleviate?

    Priority setting?

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    More Opportunities

    Systems

    Transformation/Production

    Policies

    Distributors Producers

    Fiscal

    intermediaries

    Third party

    Payer

    Contributors

    ManagementRegulation

    ManagementRegulation

    Consumers

    Private FP

    Producer Platform

    In addition to traditional drugs, devices,medical/surgical supplies R&D, Mfgrs,distributors, many potential opportunitiescan be imagined, some are on-going,and some enjoy fruitful payback.

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    Extensions

    Health Health Sub-acute Old Age

    Promotio Screening Primary Secondar Tertiary Chronic Mental Function lost Self Support CareSetting

    Home

    Community

    Institution

    Acute Disable

    Systems

    Transformation/Production

    Domestic Mkt

    Policies

    Distributors Producers

    Fiscal

    intermediaries

    Third party

    Payer

    Contributors

    ManagementRegulation

    ManagementRegulation

    Consumers

    Foreign Mkt

    Policies

    Beauty

    Policies

    Care

    Policies

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    Where is the market? Who are your customers?

    Users, providers, fiscal intermediaries,downstream parties

    Who are potential competitors?

    Why is it the right product for customers?

    How to approach customers?

    How much does it cost?

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    Value Chain of Biomedical

    technology

    Products / sales

    Post-market

    surveillance

    Phase 3 Phase 2

    Safety &

    Efficacy

    Lead

    Optimization

    Lead

    Discovery

    Validate

    Target

    Molecular

    Target

    Identification

    Clinical Research

    Phase 1

    Pre-clinical Research

    CROCMOCSO

    R & DR & DTestingTestingCommercialCommercial

    Venture

    Capital

    Pharmaceutical

    ProducerPharmaceutical Mfg.

    Medical devices

    Med-surg supplies

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    Industry trends Structural changes to the value chain

    Used to be integrated pharmaceutical companiescompeting across the value chain as a whole.

    New industry segments Biotech and drug delivery technologies created many

    specialized companies. Genomics required R&D companies significant investments

    in risky technology and information platforms.

    Intensive M&A activity changed the structure of thecompetitive environment.

    Globalization has led to heightened competition across allpharmaceutical markets.

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    Partnership and collaboration An industry-wide R&D productivity decline has bed to a

    widening gap b/w shareholder expectations and

    productivity levels in the pharma industry. Biotech, drug delivery and genomics technologies all

    provide specialist capabilities through which industry-wide productivity gains can be driven. M&A activity

    provides distinct tiers of competition along with criticalmass through which economies of scale and scope canbe generated. Globalization ensures the returns frominvestment are maximized through global marketing.

    The key market devices used to connect disparatetechnology, functional, therapeutic and geographicalexpertise and capabilities are partnerships andcollaborations.

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    A Deal Involving

    Two parties, buy and seller Two expertise, negotiation and valuation

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    The Deal-Making Process Once potential partnering firms have concluded that

    individual strategic goals can be satisfied through an

    agreement, the structure, terms and value of theagreement must be negotiated and agreed upon.

    Reaching agreement is more difficult and timeconsuming than initiating it.

    Both parties enter the negotiation with differentexpectations (e.g., deals value, provisions).

    The parties would not share all of their information and

    expectations (estimate the uncertain variablesindividually).

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    Valuation Supporting Negotiation Enabling negotiators to estimate and

    quantify potential outcomes More convincing arguments for a

    technology value

    Improving the pace of reaching consensus(the fair, equilibrium price)

    Better valuation technique improvesnegotiating position.