36

Lenawee United Way

1354 N Main Street

Adrian MI 49221

517.263.4696

www.lenaweeunitedway.org

1

Toolkit for Employee Campaign Coordinators

2011/2012

The mission of Lenawee United Way is to mobilize

community resources to create a measurably better

life for the people of Lenawee County.

Lenawee United Way

2

Welcome to the United Way Team!

As Co-Chairs of the Lenawee United Way 2011/2012 Campaign, we would like to extend our warmest gratitude to those of you who

have previously served as a campaign volunteer and welcome those who are new to the United Way team. The generosity and

tremendous work of last year’s campaign volunteers helped us raise enough money to support programs that touched the lives of

1 in 3 people in Lenawee County.

And, while we are thrilled that United Way plays such an important role in the Lenawee County area, we know we can do more.

While the opportunity to raise the necessary funds in our community remains a tough task, the need is greater now than ever. But

there is a way, a United Way, which we believe starts with the hard work and dedication to our community that begins with our

volunteers. Your dedication to our community is the momentum that we need to build upon our work from last year and reach our

2011/2012 Campaign goal of $1,000,000.

We live in one of the most compassionate communities we know, and over the next few months, we hope to tap into that

compassion and encourage more people to LIVE UNITED. We look forward to a United Way that can raise more dollars in order to

provide the services that will create lasting changes in people’s lives in Lenawee County. We look forward to a United Way that

continues to enthusiastically listen to the voice of all residents in order to improve our operations.

Together, we have accomplished much over the last 57 years. It’s time to renew our commitment and build an even stronger United

Way, and in the process, a better Lenawee County. To achieve this we have begun moving in the direction to focus our attention on

Education, Income, and Health. We believe that everyone

deserves to have a good life because we all win when a child

succeeds in school or when families are financially stable and

when people enjoy good health and well-being.

That’s why we’ve sharpened our focus on the building blocks

of a good life:

Education

Our Goal: To cut the number of high school dropouts in half.

Income

Our Goal: To cut in half the number of lower-income families

who are financially unstable.

Health

Our Goal: To increase by one-third the number of youth and

adults who are healthy and avoid risky behaviors.

While these are bold goals, we believe that with your support

and drive we can make this a possibility. Thank you again for

all that you do to help Lenawee County and for being a

campaign volunteer. We look forward to a great 2011/2012

Campaign with you.

Sincerely,

Mary and Mark Murray

2011/2012 Campaign Chairs

The Image Center

35

Visit us at www.lenaweeunitedway.org

United Way has been bringing people together in our community for over 57 years.

We strive to create lasting changes by not just addressing the symptoms, but going deeper into the underlying

problems.

Beneath everything we are and everything we do, we are all people. Connected, Interdependent, United.

The money raised in Lenawee County stays here to help our friends and neighbors.

Supporting United Way is similar to investing in a mutual fund. We collaborate with local agencies to invest your

money where it will have the greatest impact, with built-in accountability.

A group of over 30 community volunteers are responsible for making recommendations as to where your

donations will have the greatest impact.

Real change is not just about giving financially, it is also about sharing our time and talents as well as lending our

voice for change.

Lenawee United Way’s administrative and fundraising costs are 19%, far below the 30% standard set by United

Way Worldwide.

Your United Way contribution is an investment right here in Lenawee County. It helps by improving lives and building

a stronger community. By selecting and investing in united Way’s Community Investment Fund, you will be

supporting the work of our funded programs through grants aimed at addressing our community’s most pressing

issues relating to basic needs, financial stability, and health.

The results from Lenawee United Way funded programs over the past two years have been impressive. A few

examples are:

96% of families surveyed remained in permanent housing six months after receiving assistance which enabled

them to increase their safety and stability.

95% of families surveyed remained employed for at least six months after receiving a vehicle.

83% of surveyed clients reported a reduction in number of symptoms after receiving counseling services.

View the complete report ―2010/2011 Report to the Community‖ on our website. Click on the ―Your United Way‖ link

at the top, select ―Annual Reports‖ then select the report at the top of the page.

34

2010/2011 Campaign Circle

2010/2011 Board of Directors

Lenawee United Way Staff

Visit us at www.lenaweeunitedway.org

Campaign Co-Chairs—Mark Murray 263-7250 markcmurray4@gmail.com

Mary Murray marymmurray@comcast.net

Pillars Club Chairs— Harvey Schmidt 423-5914 handpschmidt@comcast.net

Pat Schmidt

Young Leaders Society—Doug Gray 266-4653 x 586 DGray@grayinstitute.com

Campaign Circle Member—Holleigh Baker 424-6560 hbaker@ubat.com

Licia Willnow 265-6107 lwillnow@cliftauto.com

Barb Mitzel 264-4222 bmitzel@cmsenergy.com

Board President—Jay VanBuren Kapnick Insurance Group

1st Vice President—Janelle Stewart MSU Extension

2nd Vice President—Joe Williams United Bank & Trust

Treasurer—Anne Rospo ProMedica

Past President—Jan Parson

Board Members: Gerry Burg

Jim Cottington Wacker Chemical Corporation

Perry Foor Summit Financial Group

Doug Gray Gray Institute for Functional Transformation LLC

Jeanette Henagan Department of Human Services

Dan Hupp Archbold Equipment Co.

Megan Karpinski Lenawee Intermediate School District

Tim Kelly Department of Human Services

Rich Laliberte ProMedica—Herrick Medical Center

Julie Miller First Federal Bank

Barb Mitzel Consumers Energy

Mary Murray Image Center

Joy Smith Kemner Iott Agency

Executive Director—Amy Palmer 263-4696 amy@lenaweeunitedway.org

Community Investment & Finance Manager—

Beckie DuShane 263-4696 beckie@lenaweeunitedway.org

Development and Communications Manager—

Ryann Eff 263-4696 ryann@lenaweeunitedway.org

3

Community Investment 2010-2012

Programs Currently Funded by Lenawee United Way (Through July 2012)

Partner Programs:

Children’s Advocacy Program—$50,000

Family Counseling & Children’s

Services

Daily Distribution—$45,000

Associated Charities of Lenawee

Homeless to Home Ownership—$20,000

Habitat for Humanity of Lenawee

Housing First—$50,000

Lenawee Emergency & Affordable Housing (LEAHC)

Legal Advice & Representation—$30,000

Legal Services of South Central MI

Partner Programs:

Childcare—$20,000

Adrian Community Preschool

Club-Based Mentoring—$17,000

Boys & Girls Club of Lenawee

Complete Approach to Self-Sufficiency—$45,000

Community Action Agency

Family Support Program—$20,000

Child Care Network

Workers on Wheels—$30,000

Goodwill Industries of Southeastern MI

Youth Start—$18,000

Goodwill Industries of Southeastern MI

Partner Programs:

Adrian Medical Clinic—$35,000

Family Medical Center of MI

Citizenship & Community Life—$35,000

HOPE Community Center

Counseling Voucher Program—$45,000

Catholic Charities / Family Counseling &

Children’s Services

Lenawee Dental Clinic—$45,000

Family Medical Center of MI

Measures of Success

Total number of individuals, youth,

families, and elderly who have access

to basic needs services.

Measures of Success

Total number of individuals, youth, families,

and elderly who have access to resources

to keep them or get them financially stable.

Measures of Success

Total number of individuals, youth,

families, and elderly who have access to

affordable healthcare and supportive

health services.

Goal: Financial

Stability

Individuals, youth, families, and elderly

have access to resources such as

transportation, financial education,

childcare, before and after school care

in the quest to be self-sufficient.

Goal: Health

Individuals, youth, families, and elderly

have access to affordable healthcare

and supportive health services giving

the opportunity for a healthy life.

Goal: Basic Needs

Individuals, youth, families, and

elderly have access to basic needs

services including food, housing, and

utility assistance to maximize their

ability to live in a healthy

environment.

Mission: To mobilize community resources to create a measurably

better life for the people of Lenawee County.

Target Population: Economically disadvantaged individuals, youth, families,

and elderly, who are struggling to become self-sufficient.

4

FFREQUENTLYREQUENTLY AASKEDSKED QQUESTIONSUESTIONS ABOUTABOUT UUNITEDNITED WWAYAY

Q: What is Lenawee United Way?

A: Lenawee United Way is a non-profit community investment organization, seeking to improve lives by mobilizing the community to create lasting changes in conditions. Lenawee United Way seeks to provide for the greatest need of the most vulnerable people in the community. We achieve this by garnering resources and allocating them to partner agencies that have been evaluated and deemed to be the best recipients that will enact the most lasting positive changes.

Lenawee United Way raises money each year in an annual campaign and generates revenue through grant writing. In addition, the organization secures in-kind support from the community. These financial and in-kind resources are returned to the community in ways that attempt to reach the most people and do the most good. Lenawee United Way has 14 community partner agencies and supports 15 local programs.

Q: Who runs Lenawee United Way?

A: Lenawee United Way is governed by a local board of directors and utilizes numerous community volunteers. There is also a small support staff. Community members make up the volunteer pool, and give their time, talents, and money to increase the quality of life for Lenawee County citizens. Lenawee United Way is also a member of the larger United Way Worldwide.

Q: Why is there an administrative fee for my designated contribution?

A: United Way understands that some donors choose to direct a portion of their gift to a specific agency. Although we process these donor-directed contributions as a service to our donors, United Way is unable to guarantee how designated funds to a specific agency will be used or ensure measurable results by the recipient agency. Any agency receiving designations muse be a 501(c)3 organization and must comply with the United States Patriot Act by submitting the proper documentation to United Way. Charges must be assessed to cover the extra processing required to record, track, and distribute designated gifts.

Q: Why should I give to United Way?

A: When you give to United Way, you help provide solutions to the most critical issues in our community. You become part of a coordinated, community-wide effort that brings about changes that matter most where you live and work. Lenawee United Way maximizes your gift by combining your contribution with others and strategically investing in results driven programs and initiatives that improve lives and change community conditions.

Q: Why is giving to Lenawee United Way the best way to contribute in our community?

A: There are several reasons why your contribution to United Way is the best way to help the most people in our community. These reasons include:

Your United Way contribution is an investment in your community, thus you are helping provide solutions to the most critical human needs in our community.

Community volunteers carefully review each United Way partner on an annual basis. Their oversight ensures partners adhere to sound fiscal practices and that your contribution is invested in programs that make an impact in our community.

When you give through your workplace campaign, your contribution can be spread out over the course of a year though payroll deduction, making it easier for you to be a partner in addressing critical needs in our community.

Together we can get results that no one can get alone.

Q: Is my United Way contribution tax deductible?

A: Yes, your contribution is tax deductible if you itemize your deductions.

Q: How is Lenawee United Way held accountable?

A: Lenawee Untied Way prides itself on being a trustworthy and accountable organization. A volunteer committee of financial experts meets year-round, monitoring the organization’s financial position. We maintain high standards of operation and are reviewed each year by an independent auditor, who verifies that our financial statements fairly present the financial position of Lenawee United Way.

―LIVE UNITED makes clear that all of us have a stake in each other’s success

and that all people, no matter their position or means, have a role to play

in advancing the common good.‖

Brian Gallagher

President & CEO, United Way Worldwide

33

MATERIALS AVAILABLE

Materials listed below are available free-of-charge through Lenawee United Way. Please contact

your United Way representative for materials.

Pledge Forms—1 per employee

Lenawee United Way Brochure—1 per employee

Report Envelope—1 per company

Video—available upon request

Goal Thermometer—available upon request

2-1-1 Rack Card

32

LIVE UNITED BINGO

I LIVE UNITED by...

Serving on a United

Way committee

Adopting an angel

from an angel tree

Taking a covered dish

to someone who is

sick or has a new

baby

Sending a note of

encouragement to

someone having a

tough time

Including testimonials

in campaign presenta-

tions

Baking cookies for a

group of children

Touring a United Way

agency

Helping a child with

homework

Attending a United

Way event or agency

fair

Helping someone

celebrate a special

occasion

Serving a meal to a

homeless person

Inviting family mem-

bers over for a meal Free space—how do

you LIVE UNITED?

Volunteering at my

church

Reading to a child

Taking someone to an

appointment

Including co-workers

on my campaign team

Thanking someone for

a gift

Speaking up for some-

one in need

Coordinating my com-

pany’s United Way

campaign

Listening to someone

talk about their trou-

bles

Volunteering for a

United Way agency

Using United Way

speakers in group

meetings

Giving help to some-

one less fortunate

Participating in Day of

Action

Rules of the Game: 1. Find someone who has LIVED UNITED by doing what is listed in the square and write their name in the

space in the square.

2. Try to meet some new people.

3. First one to fill in five squares vertically, horizontally or diagonally should call our LIVE UNITED and collect a prize. All others will receive a token.

4. Once you have filled in all your squares, go back and get the details on someone’s LIVE UNITED story so that you can introduce them to the group by telling the story.

5

FFREQUENTLYREQUENTLY AASKEDSKED QQUESTIONSUESTIONS ABOUTABOUT CCOMMUNITYOMMUNITY IINVESTMENTNVESTMENT

Q: What changed about the way Lenawee United Way distributes funds to local non-profit agencies?

A: In 2002 United Way of America encouraged local United Ways to try a new approach, which was called ―community investment.‖ It called on United Ways to focus on specific community-minded issues and to work with nonprofit groups to reach measurable goals. That was different from the more traditional approach, in which United Ways acted as fund-raising conduits that passed money to a wide range of nonprofit agencies.

The changes have been occurring over the last few years as a way to make Lenawee United Way a more accountable organization with a greater ability to get at the heart of social problems. Rather than spread donor dollars over a large spectrum of issues, United Ways are funding programs and developing initiatives that seek the cause and try to find a way to solve the problem. It’s a matter of working with people and programs that will continue to impact the lives of the economically disadvantaged.

Q: When did Lenawee United Way change the way it funded local non-profit agencies?

A: In June 2007, the Lenawee United Way Board of Directors voted and approved a community investment model for Lenawee County which invested in those agencies and programs that show marked improvement and help us measure results over time with specific goals linked to priority areas.

Q: When do local programs receive funding from Lenawee United Way?

A: The Lenawee United Way community investment fund awarded 15 programs grant funding from April, 2010 through July, 2012.

Q: How does Lenawee United Way decide what issues are important for Lenawee County?

A: Lenawee United Way monitors community data and engages in conversations with local non-profit agencies, business, and government officials to learn about the needs of our community. For example, with community data and conversation, priority areas were identified for the 2010-2012 funding cycle: basic needs, financial stability, and health that are currently facing our Lenawee County residents.

Beginning in June, 2011 Lenawee United Way will continue on our road to being a Community Impact United Way. The goal of a Community Impact United Way is simply to mobilize the community to create lasting changes. Our Community Impact goals will be Education, Income and Health. We join with hundreds of other United Way’s across the United States by focusing on underlying causes of the most critical issues in our community. Beginning in August, 2012 Lenawee United Way will also be offering mini-grants throughout the year to offer basic needs services to local non-profit agencies, allowing us to be present during emergency needs all year round.

Q: Who decides what programs will receive Lenawee United Way funding?

A: Impact Councils have been formed for each Education, Income & Health comprised of community experts in each area to evaluate the current conditions of our community and develop strategies on how to reach our new goals. From each Impact Council an Investment Circle will be formed and trained to review proposals for funding; they will also sign disclosure statements and confidentiality agreements to assure all volunteers are free of potential conflicts of interest.

For the 2010-2012 funding cycle, investment circle volunteers met as a group two to three times throughout December, 2009, and made recommendations based on a scoring tool that was provided in the grant application. Investment circle chairs (who also serve as Lenawee United Way board members) then met. A composite of all recommendations were presented to the investment circle chairs for review and conversation. Based on the ―big picture‖ and the amount of dollars available, investment circle chairs refined recommendations and prepared for presentation to the Lenawee United Way Executive Committee.

The Lenawee United Way Executive Committee reviewed the recommendations and the outcomes for each proposal. Recommendations were then prepared for presentation to the Lenawee United Way Board of Directors. The Lenawee United Way Board of Directors reviewed recommendations, clarified questions regarding the process, and determined final approval for funding.

Q: How does the community investment model benefit our community?

A: Community investment is about engagement and participation in focusing on critical human service needs in our community among the economically disadvantaged. Using this model allows donor dollars to have a greater impact on the recipients and gives donors the opportunity to do more with their contributions. However, community investment is not only about improving lives of people served by the United Way funded programs: it is also about improving lives of people affected by pressing community issues, whether they receive services from the United Way funded programs or not. It is about changing community conditions so that fewer people are affected by such issues.

6

What is my responsibility?

You will develop a United Way campaign plan tailored to your organization. Here is a step-by-step checklist that will help!

❏ Attend United Way Kick-off breakfast, Day of Action, and LIVE UNITED Rally on

Friday, September 16th

❏ Meet with your United Way Section Chair and/or United Way Staff to review last year’s campaign. Determine which elements worked and what you would like to do differently.

❏ Recruit a team of volunteers to assist you.

❏ Determine your campaign goal, a participation percent goal, special events, and the tools you’ll use to track each.

❏ Determine a time frame for your campaign. A two week campaign works best for most organizations.

❏ Encourage your organization to make a corporate donation in addition to the employee campaign.

❏ Contact United Way to schedule a campaign presentation.

❏ Contact Lenawee United Way for a host of ready-to-use communication tools.

❏ Send an invitation to all of your company’s employees at least one week prior to your kick-off event.

❏ Conduct your kick-off. We recommend a 10-minute meeting.

❏ Be creative and fun with your kick-off. Challenges, group rewards, and drawings can be fun and motivational. See ideas in this booklet.

❏ Include United Way impact statements and stories in your company’s newsletter and other corporate communication. (Provided by United Way)

❏ Display a thermometer as a visual reminder to your employees of their campaign progress.

❏ Schedule a second meeting for those who have not yet turned in their pledges, or were absent from the kick-off. Consider using a meeting that is recurring or already

scheduled.

❏ Collect all pledge forms, make sure information is complete.

❏ Separate pledge forms: white to United Way, yellow to payroll department, pink to employee

❏ Promptly complete and return the final report envelope to United Way. (by November 23 at the latest)

❏ Announce your campaign results to your entire organization.

❏ Evaluate your company’s campaign strengths and weaknesses and note any recommendations for next year’s campaign coordinator.

❏ Thank all of your volunteers and contributors.

BEFORE THE CAMPAIGN

DURING THE CAMPAIGN

AFTER THE CAMPAIGN

Sending a thank you note may be the most important thing you do!

31

LIVE UNITED SLIVE UNITED SHIRTHIRT TTEMPLATEEMPLATE

Copy and use the paper LIVE UNITED shirt to:

Recognize employees who give

Recognize loyal contributors (5+ years of giving to United Way)

Use as a fund raiser

Recognize employees for who LIVE UNITED

30

MORE IDEAS CONTINUED!!!

1. Just Desserts - Campaign committee furnishes the main dish but sells desserts for $1.50 more with proceeds going to United Way.

2. Best Photo Contest - Employees submit photographs taken at campaign and celebration events. Photos are displayed on a bulletin board and judged by committee, with the best photo receiving prizes such as a new camera, free film developing, photo album, camera carrying case and film.

3. Buttons - Give all who donate a button stating ―I gave to United Way‖.

4. Tourney Time - Hold a broomball, softball, tee-ball, kickball, racquetball, tennis, volleyball or ping pong tournament.

5. Karaoke Contest - Hold a contest to determine who has the best and worst karaoke talent. Co-workers may buy votes ahead of time to elect the ―Star of the Show‖ who will sing the first song. Charge an entrance fee for the show.

6. Team Tees - Design a T-shirt with your company logo joined with the United Way logo to give to contributing employees who ―team up‖ in the United Way effort.

7. Slogan Contest - Employees develop in-house campaign slogans/themes. The committee picks the top ten which are then voted on by the entire company, the winner receiving an award.

8. Thank You’s - Thank employees in newsletters, through e-mail, with a special brunch or dinner, a payroll stuffer message of thanks, personalized letters from the President at staff meetings, with thank you mugs handed out by the CEO, by hosting a United Way agency representative at a staff meeting who brings personal thank you greetings, with thank you cards attached with heart pins (for ―opening their hearts‖ or ―having hearts of gold‖), personal phone calls made by President or board members, thank you posters that include the names of all donors (consider posting in public places), or an announcement on the local cable television station, newspaper ads that recognize all donors by name, thank you flyers on cars.

Or for an extra special Thanks - Hold an unexpected early morning meeting to say thank you and surprise employees by giving them the rest of the day off. Or have President or committee members treat each donor individually to lunch.

7

Tips For A Successful

Campaign

Engage Company CEO, executive and/or labor leader

Provide statement(s) of support. This establishes a corporate and labor commitment to United Way and encourages company-wide participation.

Solicit an Employee testimonial

You may have a potential speaker among your employees. One of your co-workers may have a success story that they would be willing to share with others.

Schedule a Speaker with United Way

Including a speaker in your employee presentations is like bringing community services to your office. United Way speakers share a first-hand account of the impact each donor’s contribution is having on people who use the United Way funded programs.

Generally two business days notice is needed to fill your request, please provide additional time whenever possible.

Meetings should be at least 10 minutes to allow time for United Way speaker’s presentation.

Play the Lenawee United Way Campaign Video

The video raises the audience’s awareness and encourages them to actively support their community by supporting the United Way campaign.

As the Campaign Coordinator

Ask employees to complete the pledge cards, describe incentives (if applicable), explain Pillars Club and Young Leaders Society and answer any questions. Collect pledge cards, thank everyone, and then adjourn meeting.

Set Your Campaign Goal

Based on the 2010/2011 Campaign:

Number of Employees

Number of Donors

Total Employee Giving (excluding special events)

Average Gift

% increase over 2009/2010 campaign

Number of Pillars Club members

Number of Young Leaders Society members

Way to Increase:

Increase average gift to $ while keeping number of

donors the same would raise total campaign to $

OR

Increase number of donors to while keeping

the average gift the same would raise $

OR

Increase average gift to $ and increase

number of donors to would raise $

2011/2012 Goal Recommendations:

Number of Employees

Number of Donors

Total Employee Giving (excluding special events)

Average Gift

% increase over 2008/2009 campaign

Number of Pillars Club members

Number of Young Leaders Society members

8

ENGAGEENGAGE——Making “The Ask”Making “The Ask”

It’s important that every employee is given the opportunity to hear about Lenawee United Way and be asked for a contribution. The most effective method of asking employees is through a group meeting plus one-on-one follow-up. Pledge forms and brochures should be distributed to everyone.

The Perfect Group Ask

Thank employees for past contributions

Inform employees about the impact United Way has in the community. Share any positive, personal experiences you’ve had with United Way.

Share the impact that previous giving has had on our community.

Present the United Way video.

Pass out pledge forms and have pens available.

Make ―the Ask‖ - invite those attending to give.

Make sure everyone knows the Leadership Giving levels, company matching programs, and designation guidelines.

Thank the audience for their attendance and their donations!

The Perfect One-On-One Ask

Schedule a convenient time to meet.

Think about the employee. What is his/her interests?

Explain how Lenawee United Way is addressing the needs and challenges in our community. Share a personal story explaining why you give.

Ask open-ended questions and listen. Be ready to change your appeal based on what your coworker tells you about his/her interests.

Provide a pledge form and explain the available options.

Thank the employee for taking time to learn about how they can invest in our community.

The Elevator Speech

Many times you may be asked to ―say a few words‖ about United Way or find yourself with an opportunity to talk about the work of United Way with a fellow employee or community member. Here are a few suggestions to help you explain what United Way is and how it impacts our community. Below you will find a ―speech‖ as well as some talking points. Use whichever you are most comfortable with or that match the opportunity.

United Way is working to advance the common good by focusing on education, income, and health. These are the building blocks for a good life– a quality education that leads to a stable job, enough income to support a family through retirement, and good health.

Our goal is to create long-lasting changes that prevent problems from happening in the first place.

We invite you to be apart of the change. Together, united, we can inspire hope and create opportunities for a better tomorrow.

That’s what it means to LIVE UNITED.

29

WHERE IN THE WORLD IS CARMEN SAN DIEGO?

(OR WHERE IN LENAWEE IS YOUR CEO OR PRESIDENT?)

Directions:

1. This is a twist on the kid’s educational program - Where in the World is Carmen San Diego?

2. Have the company’s CEO or President go to five United Way agencies and get their picture taken doing something at the agency.

3. When taking the picture, be sure not to have the name of the agency showing (can show part of a sign as a clue if needed).

4. Post one photo each day (on poster board, in an e-mail, Intranet, photocopied hand-out, etc.) with clues.

5. Have employees guess where their President or CEO is in the picture. Example: [CEO’s name] is pictured at an agency that helped 125 people last year. The agency is located in Lenawee County. The agency provides emergency service. Where in Lenawee County is he/she.

6. All correct answers are entered into a drawing for a half-day off, free lunch, or other prize.

7. Use information from the campaign materials (broadsheets, brochures, video, etc.) for the clues you give.

This game is fun, it shows employees that their CEO/President is a supporter, and it gets them to read through the marketing materials. It’s a Win-Win!

MORE IDEAS!!!

1. Silent Auction - Simply gather items and create bid sheets, being certain to provide a minimum bid for each item.

2. Guess How Many - Guess the number of jelly beans, M&Ms, pennies or other items in a jar. Buy chances to guess. Closest guess receives a prize.

3. Theme Lunches - Add fun to campaign week by hosting a theme lunch such as 50s, 60s, 70s, or 80s, holiday themes, TV shows, sports, Renaissance, etc.

4. Trivia - Ask Trivia questions about the United Way and United Way funded agencies at campaign meetings. Give away prizes for correct answers.

5. Boss Cooks for You - Have a special breakfast at which top managers cook for all donors.

6. Wall of Fame - Put pictures on a wall recognizing employees who have been contributing for the most consecutive years.

28

GAME SHOW GIVING

Directions:

1. During the campaign, have a new ―Game Show‖ theme every day for a week. Use the information in the campaign materials (broadsheets, brochures, etc.,) to get your answers. Let employees know ahead of time that they should keep these materials for use in the games. It’s a great way to get them to read the broadsheet!

2. For each game, you must make a display board and place it in a heavily-traveled area like the reception area or cafeteria. (Anywhere that’s easy for all employees to get to during the day.)

3. Make up individual answer sheets for each game and place them beside the display.

4. Make a drop box for their answer sheets and place by the display.

5. Each evening, you and your committee goes through the answer sheets and from those who got 100% right, do a drawing for a prize.

Announce the winner of Day 1 over the intercom (if possible) or list their name near the next day’s game display to get some excitement going. Do this with each day’s winner.

Some game ideas:

Jeopardy -- have 5-10 answers about United Way, the agencies, etc., on a board. Make up play cards/answer sheets and have the employees write down the questions and drop them in the box.

Wheel Of Fortune -- have several puzzles related to United Way, such as the campaign chair, agencies, theme for that year, etc., (give them vowels for free) and have employees write down their guesses and drop them in the box.

The Price Is Right -- using allocations information for United Way programs and services, have employees match the allocation amount with the program.

Family Feud -- using a statement from the campaign materials like: United Way agencies that support Older People, have the employees list the agencies on a sheet (assign equal points to them).

Let’s Make A Deal -- go around the office and ask random United Way-related questions to employees. If they get the answer right, give them a prize on the spot. (Works well if you can get the President to go along with you to hand out the prize.)

Who Wants To Be A Millionaire -- from the list of donors, draw out names randomly to be the con-testants. Ask them to name three United Way agencies that help kids (or elderly, families, etc.) Whoever writes them down the fastest and raises the paper in the air gets to play first. Using the United Way brochure or website, put together some questions about United Way and the agencies for the contestant. (Call the United Way office for help if you need.) Use play money for prizes.

9

Campaign Timeline

July, 2011

July 26—ECC Pacesetter Training– 4:00-5:00pm Kapnick Insurance Group

August, 2011

Pacesetter Campaigns

August 24— ECC Training- 4:00-5:00pm Kapnick Insurance Group

September 16, 2011

Campaign Kickoff—7:30-8:00am

Adrian College—Continental Breakfast

WLEN Radio Remote– 7:00-8:00am

Day of Action— 8:00am—4:00pm

Volunteers assisting neighbors

Visit Lenawee United Way website at www.lenaweeunitedway.org for project information

LIVE UNITED Rally— 5:00—5:30pm

Downtown Adrian at Art-A-Licious

WLEN Radio Remote-- 4:30-6:30pm

September 29, 2011

Small Business Blitz– 8:00am - 4:00pm

November 23, 2011

Deadline for returning Campaign Report Envelope to Lenawee United Way

The 10 Minute Meeting

Campaign coordinator or company representative

Welcome employees and explain the purpose of the United Way campaign and how your organization is sup-porting the campaign.

Company CEO, executive and/or labor leader

Provide statement(s) of support. This establishes a corporate and labor commitment to United Way and encourages company-wide participation.

Lenawee United Way Representative Illustrates how contributions are making a difference in our community.

Campaign Video

Raises the audience’s awareness and encourages them to actively support their community by supporting the United Way campaign.

Campaign Coordinator

Ask employees to complete the pledge cards, describe incentives (if applicable), explain Pillars Club and Young Leaders Society and answers any questions. Collect pledge cards, thank everyone, and then adjourn meeting.

1 Minute

2 Minutes

4 Minutes

1 Minute

2 Minutes

10

SAY THANK YOU! Celebrating the results of the campaign and saying ―Thank You‖ are an important step in your

campaign. By making investors aware of the importance of their contributions, you not only show

you appreciate their effort, but encourage future investing and community involvement. High levels

of participation equal higher results, and acknowledging investments increases participation! We

can never say thank you too many times!

Some ways to say “Thank You”

Say thank you in person

Spend a morning greeting employees as they get to work and thanking them individually for their support.

Post ―Thank You‖

Posting thank you messages in highly visible places, emails, newsletters and over the PA system.

―Thank You ― notes

Distribute personalized thank you notes from yourself and the CEO.

Hold a “Thank You” Event

Ice Cream Social

Create a sundae bar with an assortment of ice creams and a wide variety of toppings.

Throw a ―Thank You‖ party

Once your company has completed the campaign, have a party inviting all employees and give a thank you presentation. Serve refreshments and have door prize drawings.

27

RAT (Random Act of Tragedy)

Directions:

1. RAT is a role playing exercise that brings the United Way message close to home.

2. Select employees at random during a campaign meeting (marking an X on the bottom of chairs works best) and have them pick a ―tragedy‖ from a hat. Create tragedies that are every day occurrences such as the loss of a job.

3. Employee reads dilemma to audience and determines the long and short term needs/situations that need to be addressed and which United Way agencies can help to meet those needs. Do this with a few different employees with different tragedies until the point comes across.

Explain at the end of the exercise that tragedies happen every day to people who don’t think it could happen to them. Reinforce that by contributing to United Way you are insuring these agencies will be available when you them.

MOVIE TRIVIA QUIZ

Directions:

1. This quiz can be completed at work stations & returned to an appointed person to tally the scores.

2. You can match the actor/actress with the movie, match the quote with the movie, or combine.

3. The highest score wins a prize. In case of a tie, a drawing will be held.

Winners can be announced at a group lunch at the close of the campaign.

DISNEY DAY FOR UNITED WAY

Directions:

1. Cut out badges in the shape of a Mickey Mouse head, write ―Disney Day for United Way‖ on them, and sell them for $1. (Money goes to United Way.)

2. Allow employees who buy the badges to come to work in jeans and encourage them to wear a Tshirt or sweatshirt with a Disney character on it.

3. They must wear the badge if they wear jeans.

4. Encourage anyone who has Mickey Mouse ears / hats to wear them also.

5. Hold drawings for Mickey Mouse items - cups, pens, hats, etc.

If possible, get ―Mouseketeer Club‖ theme song and play over the PA system as employees arrive for work.

26

PIRATES OF THE CARIBBEAN

Directions:

1. For those who don’t want to grow up like Peter Pan, this event will be a lot of fun. Decorate meeting room or lunch room with cut out palm trees, star fish, waves, etc. Bring in shells and fish nets to add to the decor.

2. Bring in a chest with a key that will be your treasure chest, fill it with secret prizes. Otherwise make a treasure chest out of a large cardboard box with gold and silver foil pasted on the outside.

3. Employees purchase a key (either real or cut-out cardboard keys) from a volunteer dressed in a pirate costume. Cut-out keys are numbered and the winner of the treasure chest is determined by a drawing. Real keys are tried in the lock, the winner being the person with the actual chest key.

Make a treasure map and mount it on the wall. The display shows the progress toward campaign goal with a pirate ship crossing an ocean, in search of desert islands, with an X to mark the spot (goal).

VOICES OF UNITED WAY

Directions:

1. Hold a breakfast meeting as part of the campaign kick-off.

2. Have several managers seated throughout the audience, equipped with microphones.

3. As the campaign program progresses, each person stands and shares their commitment to being personally involved with a designated agency, the work they have personally seen the agency accomplish, and the unmet needs of the agency.

Then explain the critical role the United Way plays in seeing that the services are provided.

TEAM CHIA PET CONTEST

Directions:

1. Employees will need to divide into Teams and choose a Team Captain.

2. Each team will care for and provide food, clothing?, and shelter?, for the week. Sun lamps, Rapid Grow, and ―sweet talking‖ are all fair game to grow your Chia Pet.

Judges will need to be chosen for the contest results can be announced at a closing luncheon, winning team receives an award.

11

Impact of Giving Leadership Giving

Promoting Leadership Giving is the key to achieving your organization’s goal. Individuals and couples committed to improving lives in our community lead the way as members of Lenawee United Way’s Leadership Circle. Couples may combine their gifts to reach Pillars Club level. Young Leaders Society is for those age 40 and under. Members of the Leadership Circle will be recognized in the Report to the Community.

Pillars Club: $1,000 and above

Young Leaders:

Age 30 & under giving $250 and up

Age 31-35 giving $500 and up

Age 36-40 giving $750 and up

Review and analyze last year’s Leadership giving

Create Goals for new members of Pillars Club and Young Leaders Society

Recruit a Team specifically for Leadership Giving. They can help you plan an event, make personal one-on-one asks, and follow up

CEOs Pledge at the Leadership Level First (United Way volunteers can help). Also, get their commitment for a special meeting or event to solicit Leadership Givers

Include Retirees in the solicitation. They like to continue to be part of things and often will maintain their Leadership Giving as a retiree

Establish a Company Match Program, with your CEO’s approval, that encourages employees to move up to the Leadership level

Involve Current Leadership Members by encouraging each member to ask their peers, friends and family to be come Leadership Givers by telling the story of why they give

Personal Thank You Note from the CEO is the most appreciated thank you. Your company may wish to sponsor a special thank you event or give special incentives to Leadership Givers

Implementing a Leadership Giving Plan

What Your Dollars Can Do

The generous contribution of each individual is what makes the United Way Campaign. Together, we can get results no one can alone. See below how each gift does matter.

$5 per week:

Assist 5 at risk/homeless youth gain job skills and help them remain in or graduate from high school

Provide an educational setting for 9 preschool children

Provide 10 individuals with basic needs items such as clothing and household furnishing

$10 per week:

Help to provide a homeless family with safe, affordable, permanent housing

Provide child care assistance and case management to help parents remain employed or continue their education

Offer 5 children a nurturing, positive relationship and activities to help the success in school and develop healthy relationships through adult mentoring

$25 per week:

Help to move a family from poverty to self-sufficiency

Enable a low-income resident to maintain their employment by obtaining a vehicle and receiving budget counseling

Provide 20 counseling sessions to a child or adult who is a victim of abuse

2-1-1—a easy to remember, free phone number that links you to community services and volunteer opportunities, 24 hours per day, 7 days per week, 365 days per year

FamilyWize prescription drug discount cards—offers 20% average savings for those with no prescription coverage. No enrollment or activation free, use as often as needed

Emerging Leaders—the mission of Emerging Leaders is to develop leadership skills that can be employed in the workplace as well as in the community. Young professionals, age 22-35, are trained in our Emerging Leaders program to be better leaders in their workplace as well as in our community

Safe Kids Lenawee—In 2010, Safe Kids Lenawee, of which Lenawee United Way is a part, conducted 143 car seat inspections and provided 83 car seats at a discounted price to parents in need

Lenawee United Way Community Initiatives

12

MYTH BUSTERS!MYTH BUSTERS!

Share the TRUTH about supporting Lenawee United Way!

How much of my donation actually goes to serving those in need?

99% of your investment stays in Lenawee County. The other 1% is membership dues paid to United Way Worldwide for the use of the brand, market research, and training events. Lenawee United Way’s overhead is 19%, which meets national United Way Worldwide standards and compares favorably with other local non-profit health and human service organizations.

My investment does not go where it is needed most.

Lenawee United Way awards grants to address the greatest needs of the most vulnerable persons in our community. Community volunteers decide where your investment is most needed. These teams of volunteers review and evaluate each program application and decide upon the level of funding to award each program. In addition, United Way has its own annual audit conducted by an outside accounting firm to make certain the donor gifts are used properly.

My investment does not go where I want it to.

Your donation is invested in the Community Investment Fund which supports our 15 partner programs. If you prefer, gifts of $100 or more, may be designated to a specific non-profit health and human service agency (7% administrative fee will be applied). Your designation to a specific non-profit agency does not effect the amount of money that partner agencies are awarded from the Lenawee United Way Community Investment Fund.

Why do some United Way programs charge a fee for their service?

United Way is never the single funding source for any of our partner programs and many offer services to the community regardless the persons ability to pay. Some of our agencies offer a sliding fee scale that allows those who can to pay a portion of the fee. This allows them to stretch their United Way dollars to reach those who could not otherwise afford services.

I already have a group of charities I support. Why should I give to United Way, too?

We all have our favorite charities, but the needs in our community are much larger than any one agency can meet. United Way is your community solutions provider and is uniquely positioned to both identify the current and emerging needs, as well as providing the targeted solutions. Our broad mix of programs and services help our entire community.

My spouse already donates for the both of us.

United Way depends on the generous support of everyone in the community. By everyone doing their part, we can continue to provide these critical services to those in need.

Does United Way money support church-related activities?

United Way funds agencies that offer a wide range of services including some that are affiliated with local churches. However, these programs are supported because they meet a critical community need. United Way funds only the health and human service programs, not the religious activities.

I can’t afford to give this year with the struggling economy.

We realize that many in our community are struggling. Times are tough, but especially for our most vulnerable neighbors. EVERY SINGLE DONATION COUNTS. We encourage you to give what you can of your time, talents and treasures. Working together through these tough times creates hope for a better tomorrow.

My investment does not matter.

Your investment in your community is what matters. Without your support, Lenawee United Way and many local non-profits would not be able to provide the level of support currently delivered. When you reach out a hand to one person, you influence the condition of all. Your investment does make a difference.

25

CATCH THE SPIRIT / LET’S MAKE IT FLY TOGETHER

Directions:

1. Arrange a kite-making, kite-decorating or kite-flying competition. Hold awards for the smallest, largest, most creative and highest flying kite.

2. Create office displays with kites, windsocks and mobiles. Afterwards, donate exhibit items to a youth related agency.

3. Team up with a United Way funded youth program. Adults and children spend the day together making and flying kites.

Order a kite shaped cake to celebrate the start or finish of the campaign.

GIVE LIFE A LIFT / RISE TO THE CHALLENGE

Directions:

1. Explain that by giving, employees are lifting their community. Start with a hot air balloon lift off. Check with local radio stations, airports or hot air balloon or aeronautic clubs to see if they have a balloon to feature.

2. Hold a balloon launch at your work site. Staff purchase a postage paid tag card for $1.00. The person puts their name on the card, along with the company name and address, and a short message asking finder to return card. Person whose name is on the card returning from the farthest distance by a set date) receives a prize. The launch is a great way to tell the world that your company supports the work of UW.

3. Host a balloon artist, decorate office with balloons and hand out thank you’s attached to a balloon. Create a balloon trivia contest, consulting the local library for information on the history of balloons and flight.

Hold a prize incentive drawing for a hot air balloon ride with a United Way banner attached to the basket.

PAINT A BRIGHTER TOMORROW / FOLLOW THE RAINBOW

Directions:

1. The Rainbow is traditionally a symbol of hope for the future. Create a poster board with a Rainbow and Pot of Gold at the end, the campaign goal serving as the gold.

2. Hold a viewing of the United Way campaign video. Serve rainbow colored popcorn during the video.

3. Create a rainbow by layering jelly beans in a clear jar. Hold a ―guess how many‖ contest, with the winner receiving the jar of jelly beans as his/her prize.

4. The big event is a team relay race. Each department wears a different color T-shirt so that all colors of the rainbow are represented. Each color/department represents a particular United Way

24

LIFE IS NOT A SPECTATOR SPORT - GO THE DISTANCE!

Directions:

1. At the start of the campaign, hold a kick-off meeting explaining touchdowns (accomplishments of previous years), penalties and receptions (areas needing improvement), and huddles (ideas for the coming campaign).

2. To launch the campaign, hold a tailgate party in the parking lot or at a park. Arrange to have the party at the same time as a local softball or baseball game and cheer on your home team.

Throughout the campaign hold sport fundraisers such as a slam dunk/shoot-out contest, volleyball tournament, football toss, etc., Lions, Tigers, or tickets for other local teams make great prizes.

THE POWER OF YOU

Directions:

1. Committee members dress as Power Rangers at the company rally. Use power tools as part of the theme, recognizing the employees as the tools of the community.

2. Play off of the gladiator theme. Hold power contests such as sumo wrestling match (renting costumes).

3. Give reminders to turn pledge cards in with bags of cheerios, enforcing the Power of Little O’s.

Hand out Power Bars with thank you notes or donation reminders.

GIVE FROM YOUR HEART / LET YOUR HEART LEAD THE WAY

Directions:

1. Hold an aerobic exercise workshop over the lunch hour with YMCA staff members leading the sessions and giving a brief presentation on fitness and health tips.

2. Create a Heart station booth for blood pressure checks and healthy heart information.

3. Hold ―A Fair of the Heart‖, inviting agencies to set up information tables and explain the services of their agency.

4. Feature songs with the word heart in their titles and hold a ―Name that Tune‖ contest.

Give away thank you’s with candy hearts or heart shaped cookies.

13

MORE MYTH BUSTERS!MORE MYTH BUSTERS!

Concerns and Objections you might hear at a meeting

You may, on occasion, encounter people who object to contributing to United Way. Keep in mind

that objections are a natural part of any fundraising campaign and offer you an opportunity to pre-

sent more information.

Here are some insights into the psychology of objections and suggestions for handling them:

Objections are not personal

Remember, they are not directed at you.

Objections are often based on incorrect information

Try to identify the real issue.

Show sympathy

Listen carefully and show your concern. This does not mean you agree, but that you care about the concern.

Do not argue

Instead, offer information about the many ways United Way helps people, or offer to discuss the issue further after the group meeting.

Encourage the objector to talk

Allow the person voicing the objection an opportunity to expand on it at length. An insecure, illogical or poorly though-out objection will fail on its own.

Relax and be yourself

You have ideas to present, so be straightforward in your presentation. Asking for someone’s participation or gift is not a ―win/lose‖ situation.

Do not be afraid to say you don’t know

Let those with questions know you will get back to them with an answer. Tell them they can call Lenawee United Way at 263-4696 or visit our website at www.lenaweeunitedway.org

Remember! Education not Coercion

The most responsive donors are those who have an opportunity to become informed and involved. Experience clearly shows that coercion creates animosity, hinders communication and understanding, and can lead to decreased support.

“I don’t think you ever stop giving. I really don’t.

I think it’s an on-going process. And it’s not just about being able to write a check. It’s being able to touch somebody’s life.”

Oprah Winfrey

14

CCREATIVEREATIVE & F& FUNUN CCAMPAIGNAMPAIGN IDEASIDEAS

Fun Incentives:

Paid time off

Casual Day

Jean Friday

Lunch with CEO

Reserved parking

Tickets to game/movie

Gift certificate

Flowers each month for a year

―Sleep-in‖ pass

―Leave Work Early‖ pass

Trophy

Company shirt, pen, etc

Gas card

United Way merchandise

PayDay candy bar with note about the impact of one dollar

Pizza party

Lottery tickets

Trade jobs for a day with the boss

Inexpensive LIVE UNITED items can be purchased from the United

Way catalogue: www.unitedwaystore.com

LIVE UNITED

THEMES:

Reach out a hand to one and influence the condition of all...LIVE UNITED

It takes everyone in the community working together to create a brighter future...LIVE UNITED

Together, we can accomplish more than any single group can on its own...LIVE UNITED

Be part of the change...LIVE UNITED

Working together to Advance the Common Good...LIVE UNITED

Help United Way create lasting changes in our community...LIVE UNITED

Together, United, we can inspire hope and create opportunities for a better tomorrow

Right here in your backyard,

United Way is changing the way.

From quick fixes to real, lasting change.

That’s United Way.

23

PUT YOURSELF IN THEIR SHOES

Directions:

1. Encourage the wearing of crazy/funky shoes the week of the campaign.

2. Hold a campaign kick-off lunch with FOOT long hot dogs, SHOE string taters, CORN chips, SOFT SHOE drinks and SOLE music (―Blue Suede Shoes‖, ―These Boots Were Made for Walking’).

3. To start the campaign and to get across the meaning of the theme, host guest speakers from United Way funded agencies, or have guest speakers from within the company; speakers relate their experiences with United Way and personally ask people to ―put yourself in my shoes‖.

4. Keep track of fundraising progress with a poster board designed with a track and moveable (Velcro, magnetic board, etc.) racing shoes that come closer to the finish as the campaign evolves.

Hand out thank you’s at the end of the campaign, tied with shoelaces.

REACH FOR THE GOAL!

Directions:

1. Tie together the title with an Olympic theme. The company wins the gold medal when the campaign goal is reached. Create a poster with a bronze, silver and gold medal goal. Track progress.

2. The Opening Ceremonies are the ―kick-off‖ to the campaign, explaining the goal and theme. Symbolic passing of the ―torch‖ from last year’s campaign chair to the new chairperson.

3. Hold a mini-Olympics with employees forming teams of three or more. Events include hula hoop relay, tricycle race, basketball dribble, tug-of-war, 100 yard dash, mile relay, sack race. Winter Olympic events include cross country ski relay, the luge (fastest sled), tug-of-war in the snow, best snow sculpture, team members push-pull each other in a sled race and snow football.

4. Charge an entry fee for teams, offering prizes for the winning team along with souvenir gold medals.

Conclude the Olympic campaign with an awards ceremony, awarding Olympic winners as well as all employees for their campaign efforts.

LET THE RACE BEGIN!

Directions:

1. For this auto racing theme, create a large goal poster that looks like an Indy race track to set the pace of your campaign race. Use Velcro cars to measure progress along the track as the company moves closer to the finish of the campaign.

2. Decorate main room with race flags, jerseys and auto racing posters.

3. Hold your own auto race with radio controlled cars in the parking lot.

4. Encourage competition between departments, which race to raise the most money.

22

SHAVE THE BOSS

Directions:

1. Employees attempt to reach company goal. If they succeed or exceed the goal, boss agrees to shave off his or her hair (heads of hair or mustaches and beards for men).

2. Create a chart to keep track of set company campaign goal. Have a photo image or drawing of boss without hair at the top, displaying result of reaching goal, or show progress posters with the slow removal of hair as the employees get closer to the goal.

3. Employees who make contributions are given the opportunity to vote on whether or not the CEO will have to shave.

Host a celebration party with the boss shaving his or her head/mustache/beard at the event.

BINGO -- 5 A Week for 5 Weeks!

Directions:

1. When employees turn in their pledge card at the start of the week, they receive a Bingo card in return. The sooner the card is in, the more chances there are of winning because a new Bingo game is called each week for five weeks.

2. The week’s winning numbers are pre-determined and only one winning card is made each week. Make enough different cards so that it is not obvious who holds the winning card, and then make copies.

3. Each day of the week a number is posted and players mark their cards. By Friday a winner is determined and he/she receives a prize.

At the end of the week, dead cards are exchanged for new ones. This game continues for five a week for five weeks.

BUILDING FOR OUR FUTURE

Directions:

1. Play on the construction and building theme, decorating a meeting room with bricks, tools, and a poster board with the foundation of a house drawn in. The house is built as the company becomes closer to reaching its campaign goal.

2. Campaign committee members may wear hard hats and tool belts at the kick-off meeting. Set a toolbox out on display. Refer to the staff as the ―tools of the community‖ which have come together to build for our community’s future.

Arrange a day in which employees may 1) participate in United Way Day of Action; or 2) volunteer to assist with a United Way agency construction project in place of work for that day.

15

EMPLOYEE COOKBOOK

Directions:

1. Ask employees to bring in their favorite recipes from home.

2. Research publishing companies to print the collected recipes in a book format, or do it in-house.

3. Plan on a two to six month time period for the preparation and printing of the project.

4. Take pre-orders after determining price per copy with the publishing company. Profit earned from the sale can be added to the United Way donation from your company.

Order extra books for last minute shoppers. (Those who have done this always run out!)

EMPLOYEE CAR WASH

Directions:

1. Recruit a team of car-washers (consider involving managers) and determine shifts.

2. Team members bring sponges, rags, soap, buckets, hoses, radio, etc., on day of event.

3. Set up wash site in employee parking lot.

4. Wash tickets may be purchased in advance ($3-5) or simply recruit cars on wash day.

5. Car washers get keys from co-workers, pick up vehicle and bring to the wash site to be cleaned. Return washed cars to parking places. Workers never have to leave the office!

Another option is to set aside a reserved parking area for employees to park in the morning, leaving keys in the car to be moved if necessary.

BACKYARD/PARKING LOT BAR-B-Q

Directions:

1. Determine costs of set-up. Set a sale price for the Bar-B-Q. Pre-sell tickets to the event.

2. The event may also be set up as a potluck picnic with everyone bringing a dish to share.

3. Items needed to be purchased include: paper products, meat and fixings, buns, beverages, grill, lawn chairs, tables.

LENAWEE UNITED WAY CAMPAIGN IDEAS

16

CHILI COOK OFF

Directions:

1. Employees sign up to bring homemade chili for lunch at the office. For those who would like to help but are not master chefs, napkins, utensils, and bowls also need to be brought in.

2. Donations such as breadsticks, cheese garnish, sour cream, and beverages may also be added to the luncheon.

3. Spice up the event by encouraging a western theme with employees dressing up in cowboy hats and bandanas.

4. Bowls of chili are sold for a set price such as $2 a bowl.

Hand out blue ribbon prizes for the winners with a fake sheriff’s badge (found at toy stores) attached to the top.

HARVEST FESTIVAL

Directions:

1. Employees bring their products (plants, fruits, vegetables, bouquets of flowers) from their home gardens to the office on the day of the event.

2. Other employees purchase the goods with proceeds benefiting the United Way. The event can also be made into a raffle by selling chances for each item, or a silent auction by creating bid sheets.

Old books, movies, cassette tapes, and CDs may be brought in and sold in the same way for an ―Oldies but Goodies Day‖.

BROWN BAG DAY

Directions:

1. Choose a day to designate as ―Brown Bag Days‖. Hold the event every month or alternating months.

2. Staff bring bag lunches on the designated day. Money ordinarily spent on lunch out of the office is collected.

Post quarterly results of Brown Bag Day, enabling employees to see the results of their efforts.

21

GOLD FISH RACE

Directions:

1. Gold Fish are ordered from a pet store ahead of time, picked up on racing day, and sold to employees (minnows or rats work as well). Employees may be asked to place orders ahead of time to determine exact Gold Fish needed. Remember to include the chance of casualties in your order.

2. Nets for catching fish and small plastic bags for putting individual fish in (especially if employees are to take them home) are also needed for this event. Serve Gold Fish crackers and punch as a snack.

3. Each fish is given the opportunity to race down a gutter section (with end caps) which can be purchased from a hardware store. An example would be to have five fish in five separate gutter sections go at one time.

Winners are determined by a process of elimination leading up to a final heat. First, second, and third place winners are awarded ribbons and fish bowls to take their prized fish home.

TRICYCLE RACES

Directions:

1. Create two or more teams of 3 to 4 riders per team. Teams are named and publicized in advance, allowing employees to make pledges or ―bets‖ on the winning team.

2. Team members ride large tricycles (rent or arrange to borrow from a cooperating store) through a predetermined course through the office. Possibilities include: through hallways, lunch/break rooms, around cubicles, chairs, and in and out of offices.

3. Have course marked with signs or tape on the floor. Fans are able to watch and cheer from different areas around the office.

The race is designed as a relay. Team members may pass off a flag, pinwheel, teddy bear or similar item to their succeeding team member. The winning team chooses which agency receives money raised. Remember to take pictures for the company bulletin board or newsletter!

INDOOR MINI GOLF

Directions:

1. This indoor event is great for swinging away those winter blues! To make the event a contest, have each department design a creative hole using only materials already in their department. Examples include: wastebaskets, letter trays, reams of paper, machine parts, etc. If possible include a shot from the roof.

2. The employee committee rounds up some clubs and staffs the course during the lunch hour for the week of the campaign. Employees play the course as often as they like for a small fee.

3. The CEO serves as the ―Pro‖, challenging the employee with the winning score to a sudden death playoff on the final day of mini golf.

Prizes are awarded to the department with the most creative hole and to the best mini golfers.

20

QUILTING QUEST

Directions:

1. Employees purchase a 10 x 10 cloth square. The square becomes their piece of the larger quilt. Instead of purchasing, pieces of quilt may be given upon returning one’s pledge card.

2. Employees decorate their piece with photos, drawings, embroidery, words, pieces of fabric, etc., which identify their personality. Use your imagination!

3. The pieces are collected and displayed together on a wall in an entryway. Yarn, colored tape or similar material is used to section off the individual square on the wall.

4. An ambitious Sewing Bee may sew all pieces together as well.

Quilt shows how each individual ―Unites with others‖ in the quest to make a difference in the community. Raffle off finished quilt.

CASUAL DAY

Directions:

1. Every Friday, employees have the opportunity to purchase coupons for a Jeans Day or Casual Wear Day for the following work week.

2. Cost is $1 for one day of casual attire or $4 for a week’s worth of casual days.

Give buttons to employees purchasing week long coupons. Buttons state that ―We wear jeans to show support of United Way‖. Give stickers to daily coupon holders with same message. This publicizes campaign among co-workers and offers customers an explanation for the casual attire.

IDENTIFY THE BABY PHOTO CONTEST

Directions:

1. Employees bring in a favorite baby picture, writing their name on the back side.

2. Pictures are numbered and posted on a bulletin board.

3. Employees purchase a chance to match co-workers with baby pictures.

4. When purchasing a chance, give purchaser a numbered sheet with blanks to write their guesses. Have them put their own name at the top and turn in.

Employee with the greatest number correct wins a prize! Remember to have more than one prize on hand in the event of a tie.

17

TEAM WEIGHT LOSS

Directions:

1. Develop teams (4-10 people) of employees willing to lose pounds for profits.

2. Each team member pays a fee (a United Way contribution) to enter the competition.

3. At the start date, all employees weigh-in and record their starting weight (honor system may be used). Pick an ending date for the final weigh-in. The team that together loses the most pounds wins.

4. Employees may choose to weigh themselves at various times throughout the competition to ―brag‖ to competing teams, encouraging competition.

Elect a team captain to tally final weight loss results of the team. Give the winning team a lunch out as their reward!

APPRECIATION GRAMS

Directions:

1. Appreciation grams are sent to co-workers in the office on an ordinary day or in connection with a holiday such as Valentine’s Day, Easter, Halloween, May Day, etc.

2. Appreciation grams consist of little notes with words of thanks, recognition, or good wishes. Along with the note include a bag of candy, a mylar balloon or flowers. Some examples: jelly beans for Easter, Hershey Hugs for Valentine’s Day, pet rocks for a 70’s theme, candy corn for Halloween.

Take pre-orders for one week in the break-room. Write down the names of the sender and receiver so they can be delivered at a later date. Notes can be computer printed generic messages, or at time of purchase, purchaser can hand write a note of appreciation.

MOBILE BOOK FAIR

Directions:

1. Contact the ―Books Are Fun‖ company, which specializes in book-mobile sales. They will handle all the set-up and sales, with approximately 10% of the profits contributed to the UW campaign.

2. Find a space in which the book-mobile can set up their books so the fair is easily accessible to employees on their lunch and breaks.

3. Ask the company for promotional materials, such as posters, that may be placed in the office to advertise and promote the book fair.

The rest is easy -- let the bookworms browse & buy!

18

CHRISTMAS COOKIE SALE

Directions:

1. Call bakeries for cookie bids. Determine the cost and selling price. (charge 0.75 more per dozen than the cost.)

2. Check to be sure the bakery will package in dozens, if not the committee will need to package.

3. Have sign-up sheet to take pre-orders. Selling hints: they make great gifts, saves time from baking and buying at a store.

Order, then have committee pick-up cookies in the morning and deliver treats to work.

ORNAMENT RAFFLE

Directions:

1. Buy or have donated an artificial tree which can be stored and used annually.

2. Employees bring in ornaments either purchased or handmade to hang on the tree.

3. Tree may be kept up and ornaments collected for the entire Christmas season.

4. After all ornaments are collected, most valuable ornaments are selected to be raffled first, giving all a fair chance at high valued ornaments (Hallmark Keepsakes, Precious Moments, etc.)

Employees purchase chances for the ornament raffle (example: $0.25 or 5 for $1.00) and names are drawn.

BAKE SALE

Directions:

1. Homemade or store bought items are brought in such as: cookies, pies, muffins, bars, cupcakes, candy, etc.

2. Event is held on one day, chance ticket sales begin that morning.

3. Employees buy chances for $0.25 a piece. Chances may be sold at the reception desk, in the lunch room, and during lunch.

4. Arrange baked items on a table to be seen throughout the day.

Committee members draw names of winners at the end of the day and deliver items to the winners.

19

CRAFT SALE

Directions:

1. Advertise the craft sale ahead of time in the company newsletter, bulletin board, e-mail; enabling participants time to make (or buy) crafts.

2. Place items on a display table, each with its own jar to place purchased chances.

3. Employees purchase chances, fill out name and place it in a jar corresponding to the item they desire (example: $0.25 each or 5 for $1.00).

4. Run sale for a week, allowing employees to check each day on their odds by looking at the number of tickets in the jars.

Committee draws names and delivers items to winners.

ROOT BEER FLOAT SALES

Directions:

1. Seek donations or purchase root beer and vanilla ice cream. Other items needed include straws, spoons, cups, and ice cream scoopers.

2. Have committee schedule work shifts. This popular event works well during lunch and breaks in the summertime.

3. Remember a freezer will be needed to store the ice cream if the event is held all day.

Charge $0.50 a float (depending on size).

POT POURRI LUNCHEON

Directions:

1. Participating employees bring a hot-dish, appetizer, salad, side, dessert, etc., to be shared. Paper products are also needed for this event.

2. There is no sign-up for this event. Items brought in are completely random.

3. Employees pay $5 to fill their plate and sample everything in the room.

4. If your company has their own cookbook, the theme could be ―A Pot Pourri of Company Recipes‖. Participants must make a dish out of the employee cookbook.