2011 facepalm digital media foundation music
Transcript of 2011 facepalm digital media foundation music
20112011Digital Media Foundation
West West MichiganMichigan
New Year
Super Bowl
Valentines Day
March Madness
Spring Break
Easter
Lawn & Garden
Mothers Day
Football
Halloween
Thanksgiving
Holiday
Summer Vacation
4th of July
Father’s Day
Back to School
Consistent delivery
Relevant creative
Online streamingOnline display advertisingVideo pre-roll advertisingRich media / homepage takeoversPromotional portalsCustom content promotions
On
lin
e S
tream
ing
175,382175,382average streams each monthClear Channel West
Michigan
(300 X 250 companion ad)
YOURLOGOHERE
3,360
2,124
6,980
3,036
34,565
19,719
14,045
6,026
average streams (mo)
$5 $5 $4 $4
(300 X 250 companion ad)
YOURAD
HERE
:60’s
:30’s $4 $4 $3 $3
GR MUSIC
Online & MobileStreaming
3,891,4653,891,465average impressions a monthClear Channel West
Michigan
T2 websiteT2 website(T3 upgrade coming soon)D
isp
lay
Ad
vert
isin
g
Avg. Impressions (mo) 948,840 449,301 768,841 373,618
6% Share of Voice
728x90
234x60
160x600
300x250
120x90
GRAND RAPIDS MUSIC STATIONS
(Larger SOV available)
AdvertisingDisplay
$600 $450 $450 $300
106,600106,600average video ads each monthClear Channel West
Michigan
Video pre-roll advertisements deliver some of our highest click-through ratios. Own a minimum of 10% of our pre-roll video advertising inventory on any one or more of our music products!
Pre
-Roll V
ideos
(300 X 250 companion ad)
(550 X 315 pre-roll ad)
YOURLOGOHERE
YOUR:15 VIDEO
HERE
29,528 15,424 15,614 5,046
$350 $250 $300 $200
Avg. Video Ads (month)
10% SOV
GRAND RAPIDS MUSIC STATIONS
VideosPre-roll
1 EXCLUSIVE 24 hour Homepage Takeover100% SOV of homepage ad space for 24 Hours
RMF ad for 24 Hours Custom Background Skin
Includes:
BackgroundSkin
BackgroundSkin
Rich MediaFloating ad
Rich Media Floating Ads (RMF) are a unique, interactive ad space that appears to float on top of the site for the first few seconds of a visit. The RMF leaves behind select display ads on 100% of the homepage share of voice (SOV). With the addition of audio, video, and live animation we’re actually engaging the user in an experience on the site. We have a large selection of pre-created RMF ads to choose from at no extra production cost. We can also work with you to create a custom RMF that compliments your strategy at a very affordable cost.
$1,850 $1,250 $1,250 $1,000
Homepage TakeoverRich Media
(Glee homepage takeover example)