2009 Sailing Group Media Kit 09
Transcript of 2009 Sailing Group Media Kit 09
2009 ONLINE ADVERTISINGTM E D I A K I T www.sailingworld.com www.cruisingworld.com
Partner with the #1 titles in the sailing market•Tap into the power of our loyal readership of influential, affluent sailors •
and boaters who follow our tack, on the water and on the Internet
M E D I A K I T
Site StatisticsOur sailing and cruising web sites are rich with stories, news and up-to-the-minute information, from boat reviews to must-have gear to racing updates and results.
Reader Profile
•Male/Female:94%/6%•Married:79%•MedianAge:54•AverageYears Sailing: 25•AverageHHI:$179,000•AverageNetWorth:$1,397,000
Source: Cruising World, Sailing World and The Sailing Company 2003 Subscriber Study, Clear Research, Inc., Oceanside, NY
www.sailingworld.com www.cruisingworld.com
Connecting PeopleWithTheirPassions
...........
Monthly Sailing World Cruising World
Page Views 350,000 300,000
Visits 60,000 50,000
Unique Visitors 50,000 45,000
Ourreadersaretheenvyofthemarket.Affluent,experiencedsailorsandboaters, they have the desire and means to indulge their passion for the water.
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PREMIUM LARGE SQUARE AD
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CONTESTS
•Customsweepstakes-advertisersuppliedprizes•“Sponsoredby”logoandwebsitelink•Linkstoadvertisersuppliedcontent•Demographicinformationofcontestparticipants•Runs90days
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•Customadvertisersuppliedmessage •Lead-geneartionopportunity •ContactformAllpremiumMerchantsarerandomlyselectedtoappearontheCharteringandDestinationspages.
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